Dental Express Staffing

What Dental Express Staffing does

Dental Express Staffing (DES) is a Wisconsin-based, founder-owned dental staffing agency founded in 2009 by Erinn Brandau after nine years of experience in dental administration, treatment coordination, and clinical management. The company operates a two-sided marketplace connecting dental offices with temporary and permanent dental hygienists (RDH), dental assistants (DA), and front-desk administrative staff across Wisconsin and parts of Minnesota, Illinois, and Iowa. Core service lines include temporary coverage for short-term absences (illness, vacations, maternity leave), long-term temporary placements, and permanent position placements, delivered through a phone/email-based inside-sales motion supplemented by a web-based job portal and employee/client dashboard that allows professionals to self-search assignments by distance and zip code. The business earns revenue through transaction-based placement fees on each staffed shift, with the company managing payroll, direct deposit, and mileage reimbursement on behalf of placed professionals. Strategic differentiators include founder domain credibility, a deeply experienced staffing-coordinator team (each with 15–23 years of dental industry experience), branded programs such as the S.H.A.R.E. matching service, a vendor discount and CE partnership ecosystem (WCTC, Madison College, Andau Medical, 4 Life/DiDi, Orascoptic, Sonicare), and participation in community events such as TeamSmile. The company is bootstrapped, privately held, and has not raised external institutional capital.

Name

Dental Express Staffing

Legal name

Dental Express Staffing, LLC

Website

https://dentalexpressstaffing.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Dental Express Staffing is a Wisconsin-based, founder-owned dental staffing agency placing temporary and permanent hygienists, assistants, and admin staff for dental offices across Wisconsin, Minnesota, Illinois, and Iowa.

Ownership category

akta.pro rank

Product category

Dental Staffing Services

NAICS

Temporary Help Services (561320)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Dental Support Services Organizations (Non-Clinical MSO/Back-Office Platforms) (HLABAKAN)

Keywords

• Dental staffing services
• Temporary dental professionals
• Dental hygienist placement
• Dental assistant staffing
• Permanent dental placement

Headquarters

HQ city

Wilton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Temporary Dental Staffing Placement Fees: DES earns revenue by providing temporary dental professionals (RDH, DA, administrative staff) to dental offices. Offices pay for coverage during staff absences, vacations, leaves, or increased demand. Professionals receive competitive wages while DES manages payroll and administrative responsibilities.
2. Permanent Placement Services: The company also assists dental offices with permanent position vacancies, helping find candidates for long-term employment beyond temporary coverage.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Dental Express Staffing is a Wisconsin-based dental staffing agency that connects dental offices with qualified dental hygienists, dental assistants, and administrative staff for short-term, long-term, and permanent coverage needs. The company operates a two-sided regional marketplace across Wisconsin, Minnesota, Illinois, and Iowa, with a web-based job portal and dashboard, dedicated staffing coordinators, and additional services including continuing education, partner discounts, and a dental hygiene scholarship program.

Product overview

Dental Express Staffing (DES) is a Wisconsin-based dental staffing company offering a unified platform of staffing services connecting dental professionals with dental offices. The core offering includes temporary staffing placement for dental hygienists (RDH), dental assistants (DA), and administrative staff, as well as permanent placement services. The platform includes a job listings portal for professionals to find work, an employee/client login dashboard for managing assignments, the S.H.A.R.E. Program for staffing coordination, Training/CE courses for professional development, and a scholarship program for dental hygiene students. The company operates throughout Wisconsin and parts of Minnesota, Illinois, and Iowa.

Differentiator

Problem solved

Functional benefit

Products and services

• Temporary Dental Staffing Placement Connects dental offices with temporary dental professionals — registered dental hygienists (RDH), dental assistants (DA), and administrative staff — to fill short-term absences caused by illness, vacations, maternity leave, jury duty, or spikes in patient demand. Coverage ranges from a few hours to several weeks.
• Permanent Dental Placement Helps dental offices fill permanent position vacancies by matching them with qualified dental professionals (hygienists, assistants, admin staff) seeking long-term employment.
• Job Listings Portal Online portal where dental professionals can search and apply for temporary and permanent dental positions, with filtering by position type (RDH, DA, permanent/temporary) and geographic location (zip code, distance).
• Employee/Client Login Dashboard Secure dashboard for employees and client dental offices to manage schedules, view assignments, and access account information related to staffing placements.
• Training and Continuing Education (CE) Courses Continuing education and training opportunities for dental professionals, including CPR certification, laser certification, Guided Biofilm Therapy courses, and other professional development, often delivered through DES-sponsored events and partner organizations.
• Dental Hygiene Scholarship Program Scholarships of $1,000 per semester for second-year full-time dental hygiene students at Madison College and WCTC who maintain a 3.0+ GPA, supporting dental hygiene education and serving as a future talent pipeline.

Quantifiable outcome

• 4 out of 10 dental practices struggling to hire staff; 65% actively seeking new hires
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered minor and core.

• Coulee ScrubsminorOthersCoulee Scrubs offers a 20% discount to DES employees. When checking out, employees enter coupon code DEDiscount. DES offers reimbursement for eligible employees via direct deposit during the next scheduled payroll.
• 4 Life with DiDi (DiDi Lindvig-Lee, RDH)coreStrategic or Co-development PartnerLong-standing partnership providing CPR certification and continuing education at DES-sponsored events. DiDi Lindvig-Lee brings energy, knowledge, and hands-on training to the DES team, empowering dental professionals with lifesaving skills.
• OrascopticminorOthersPartnership offering dental loupes discounts: 20% discount on all new orders in April and May; 10% off June through March. DES staff use group code DentalExpress. Contact at 844.570.6697 or [email protected].
• Andau MedicalcoreStrategic or Co-development PartnerExclusive U.S. distributor of Admetec Ergonomic Loupes. Partnership brings advanced ergonomic solutions to dental professionals, helping reduce strain, improve posture, and extend career longevity. Through CE sessions and hands-on presentations.
• Sonicare (Philips)minorOthersSonicare has partnered with DES to offer professional courtesy pricing on products. Contact Andrew Jones at 203-351-5784 or [email protected] for details.
• WCTC (Wisconsin Technical College)coreStrategic or Co-development PartnerDES proudly sponsors a biannual scholarship for 2nd-Year Dental Hygiene Students. Scholarship information available through the WCTC Scholarship System at wctc.academicworks.com.
• Madison CollegecoreStrategic or Co-development PartnerDES sponsors a biannual scholarship for 2nd-Year Dental Hygiene Students through the Madison College Foundation. Apply at supportmadisoncollege.org.
• TeamSmile / Milwaukee Brewers / ADHA FoundationminorGTM or Marketing PartnerDES participates in TeamSmile events partnering with Milwaukee Brewers. ADHA Foundation partners with TeamSmile to provide free dental care to underserved children. Events provide CE credits for volunteer dental professionals.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AMN Healthcare: Largest U.S. healthcare staffing and workforce solutions company. Overlaps with DES in healthcare workforce placement, but operates across nursing, allied, and locums rather than dental-specific niches.
• Cross Country Healthcare: National healthcare staffing firm serving hospitals, clinics, and dental practices via temporary and permanent placement. Comparable as a scaled healthcare staffing operator but with a much broader clinical footprint.
• Aya Healthcare: Large travel and per-diem healthcare staffing platform. Comparable in running a two-sided clinician staffing marketplace; differs by scale and breadth beyond dental.
• HealthTrust Workforce Solutions: Enterprise healthcare workforce solutions arm of HCA, providing contingent staffing to large provider systems. Relevant incumbent for scaling DES if it pursued DSO or large dental group contracts.

Direct peers

• DentalPost: Large dental-only job board and career network used by both dental offices (permanent + temp) and dental professionals. Comparable as a two-sided dental employment marketplace serving the same buyer and seller segments as DES.
• Stynt: Mobile-first marketplace that connects dental offices with on-demand hygienists and assistants for temporary coverage. Most direct functional comp to DES in dental-specific temp staffing.
• TempStars: Canadian dental temp staffing platform matching hygienists, assistants and front-desk staff with dental offices. Directly comparable business model and vertical focus, differing mainly by geography.
• Cloud Dentistry: App-based dental staffing platform allowing offices to post shifts and dental professionals to claim them in real time. Closest tech-enabled comp to DES on the demand-side matching experience.

Emerging players

• Vivian Health: Healthcare job marketplace and staffing platform (initially nursing, expanding across allied and per-diem). Adjacent emerging player in clinician marketplace dynamics; lower direct overlap in dental today but relevant on marketplace model.
• ShiftKey: Tech-enabled marketplace for independent healthcare and facility professionals to claim shifts. Comparable two-sided staffing marketplace mechanic; currently stronger in nursing and senior care but expanding into adjacent clinical verticals including dental.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/dentalexpressstaffing09
• LinkedInlinkedin.com/company/dental-express-staffing-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dental Express Staffing