B&D Doors
B&D Doors manufactures sectional and roller garage doors, automatic openers, and access systems in New Zealand, distributing them through more than 70 authorised dealers under the Dominator and Garador brands to residential, commercial, and industrial customers.
- Company typePrivate
- Founded1946
- HeadquartersChristchurch, New Zealand
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What B&D Doors does
B&D Doors (NZ) Limited is a New Zealand-based manufacturer of sectional and roller garage doors, automatic openers, and related access systems serving residential, commercial, and industrial customers. Founded in 1946 in Australia by Arthur Byrne and Paul Davidson and now operating as a wholly-owned subsidiary of DuluxGroup, the company has maintained continuous Australasian manufacturing presence since the 1956 launch of the original Roll-A-Door. It operates manufacturing plants in Christchurch and Auckland (New Zealand), multiple Australian sites, and a purpose-built facility in Dalian, China for opener production, with a Christchurch headquarters on a 10-year Hornby lease signed in 2012.
The company's core product portfolio includes sectional doors (extending up to 6.5 metres wide), insulated sectional doors with graphite-infused EPS insulation, the original Roll-A-Door curtain design, Flex-A-Door for limited-headroom applications, and tilt doors. Automatic openers are built on DC technology with low standby power and solar backup capability, secured by proprietary Tri-Tran+ multi-frequency technology with 128-bit AES encryption. A Smart Phone Control Kit extends the system into connected access. The business generates revenue through hardware sales of doors and openers and through installation and maintenance services delivered via its nationwide authorised dealer network of more than 70 dealers operating under the Dominator (premium retail, since 1988), Garador (mass market, formerly AHI), and Automatic Technology (trade) sub-brands. Customers span national home builders, regional building companies, garage and shed manufacturers, building merchants, insurance groups, and individual homeowners reached through dealer referrals.
B&D Doors firmographics
Firmographics- Name
- B&D Doors
- Legal name
- B&D Doors (NZ) Limited
- Website
- https://bnd.co.nz
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- B&D Doors manufactures sectional and roller garage doors, automatic openers, and access systems in New Zealand, distributing them through more than 70 authorised dealers under the Dominator and Garador brands to residential, commercial, and industrial customers.
- Ownership category
- akta.pro rank
B&D Doors industry classification
Industry- Product category
- Garage Door Manufacturing
- NAICS
- Metal Window and Door Manufacturing (332321)
- SIC
- Metal Doors, Sash, Frames, Moldings & Trim (3442)
- akta.pro primary industry
- Garage Doors & Rolling Shutters (IMADAIAE)
- akta.pro secondary industries
- Commercial & Industrial Doors (Sectional, High-Speed, Fire, Security) (IMADAIAF), Smart Garage Door & Gate Controllers Retail (CRAIAMAK)
Keywords
Where B&D Doors is headquartered
LocationHeadquarters
- HQ city
- Christchurch
- HQ country
- New Zealand
- HQ region
- Oceania
Offices9 records
Markets served
B&D Doors business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Garage Door Sales: Sale of manufactured garage doors including sectional, roller, insulated, flex-a-door, and tilt doors to residential, commercial, and industrial customers through dealer network
- Garage Door Opener Sales: Sale of automatic opener products under Dominator, Garador, and Automatic Technology brands
- Installation and Service: Installation and ongoing maintenance services provided through authorized dealer network
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
B&D Doors product offering
Product offeringCore offering
B&D Doors (NZ) Ltd manufactures sectional, insulated, roller (Roll-A-Door), Flex-A-Door and tilt garage doors, plus automatic garage door openers built on DC technology with Tri-Tran+ multi-frequency secure encryption. Products are produced at Auckland and Christchurch plants and distributed through a nationwide network of more than 70 authorized Dominator and Garador dealers, supplemented by direct trade accounts serving residential, commercial, and industrial customers across New Zealand.
Product overview
B&D Doors is a garage door manufacturer offering a comprehensive portfolio of residential and commercial door products along with automatic openers. The core product lineup includes Sectional Doors, Insulated Sectional Doors, the original Roll-A-Door (introduced 1956), Flex-A-Door, and Tilt Doors. All products are complemented by Garage Door Openers featuring Tri-Tran+ multi-frequency technology with 128-bit AES security. Products are distributed through two sub-brands: Dominator and Garador (both offering nationwide dealer networks of 70+ authorized dealers), while Automatic Technology handles the trade/opener range. The company operates manufacturing plants in Auckland and Christchurch, New Zealand, as well as Australia and China.
Differentiator
Problem solved
Functional benefit
Brands
- Dominator: Garage door brand operating since 1988, providing local garage door service through dealers throughout New Zealand. Dominator Dealers are authorised service agents for both Dominator and B&D Products.
- Garador
- Automatic Technology
Products and services
- Sectional Doors Rigid hinged sections that move vertically then horizontally along the ceiling, counter-balanced with springs; made from steel in various colours and patterns with optional windows, manufactured up to 6.5 metres wide for residential and commercial use.
- Insulated Sectional Doors Premium insulated garage doors featuring a graphite-infused EPS insulator factory-fitted during manufacture for improved thermal performance and acoustic dampening, targeted at residential and light-commercial applications.
- Roll-A-Door The original B&D product since 1956: a ribbed steel curtain that moves vertically and rolls up around a drum adjacent to the lintel, counter-balanced with springs, installed across the Dominator and Garador dealer networks throughout New Zealand.
- Flex-A-Door Innovative door using a Roll-A-Door curtain fitted on a curving track that slides from vertical to horizontal near the ceiling, designed for applications with limited headroom.
- Tilt Doors Operating hardware for new or replacement tilt door situations, featuring spring retention methods to ensure safety in the event of a broken spring.
- Garage Door Openers Automatic garage door openers built on DC technology with low standby power consumption, solar power capability via auxiliary backup battery, and Tri-Tran+ multi-frequency secure technology with 128-bit AES encryption; sold under the Dominator, Garador, and Automatic Technology brands.
Quantifiable outcome
- 23 million trillion times more likely to become an astronaut than to pick correct Tri-Tran+ code combination
Companies that use B&D Doors
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
B&D Doors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
B&D Doors partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Automatic Technology Australia (ATA)coreATA is a sister company within B&D Group that serves as the leading innovator, designer, and manufacturer of garage door, gate, and commercial opener products for the entire B&D group. Their purpose-built Chinese facility produces all B&D Group door and opener products in-house.
- Ronald McDonald House Charities New ZealandminorB&D Group is a proud supporter of RMHC NZ, which offers families about 35,000 nights of free accommodation annually. B&D furnishes bedrooms and bathrooms to help families feel comfortable during difficult times.
- DuluxGroupcoreB&D Group is part of DuluxGroup, an Australian multinational company. DuluxGroup owns B&D Doors (Australia) Pty and Automatic Technologies Australia Pty, controlling B&D Group NZ operations.
- DominatorcoreDominator is a B&D Group brand operating as a nationwide authorized dealer network since 1988. Dealers provide local garage door service, installation, and maintenance across New Zealand.
- GaradorcoreGarador (formerly AHI) is a B&D Group brand with over 50 years of history in the garage door industry. It is the largest garage door network in New Zealand, offering free on-site measure and quote.
Scale indicators6 records
Recent moves7 records
Expansion highlights4 records
B&D Doors competitors and assessment
Company assessmentBroad incumbents
- Hörmann: Global European leader in garage doors, industrial doors, and door operators. Competes in commercial and premium residential segments across Australasia with broader product portfolio and international R&D resources.
- Amarr Garage Doors: North American sectional and rolling steel garage door manufacturer serving residential and commercial markets. Comparable in product portfolio mix and trade/distributor channel approach.
- Wayne Dalton: US manufacturer of residential and commercial garage doors with extensive product line. Comparable in offering sectional, rolling, and specialty doors through dealer networks.
- Clopay Corporation: Largest US garage door manufacturer offering residential and commercial sectional doors. Comparable in product breadth, scale, and trade channel strategy to B&D's full-line door offering.
- Overhead Door Corporation: Major US garage door and commercial door manufacturer with established dealer network model. Comparable in dealer-distribution strategy and in manufacturing both residential sectional and commercial/industrial doors.
Emerging players
- Smart Garage / Smart Home Access startups (e.g., Nuki, igloohome in adjacent smart-lock space): Smart-access and smart-lock companies expanding into connected garage/gate control. Emerging threat to traditional opener manufacturers including B&D's Automatic Technology line, particularly as smart-home platforms consolidate.
Regional players
- Taurean Door Systems: Australian door manufacturer focused on sectional and roller doors for residential and commercial use. Comparable in product range and Australasian market focus, though smaller in scale than B&D.
Direct peers
- Chamberlain Group (LiftMaster / Merlin): Global leader in garage door openers and smart access (myQ platform). Merlin brand is widely distributed in Australia/NZ. Direct competitor to B&D's Automatic Technology opener range and on the leading edge of smart-home integration.
- Steeline Group: Australian garage door and steel building products manufacturer with a national dealer network across Australia and NZ. Direct competitor to B&D's sectional and roller door range with similar trade and builder channels.
- Gliderol Garage Doors: Australian manufacturer of residential and commercial garage doors, including roller doors and sectional doors. Closest Australasian competitor to B&D's Roll-A-Door and sectional product line.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
B&D Doors social profiles
Digital presenceB&D Doors financial estimates
Financial estimateRevenue estimate
Valuation estimate
B&D Doors leadership team
Management profileNumber of profiles
B&D Doors subsidiaries and ownership
Company hierarchySubsidiaries2 records
B&D Doors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
B&D Doors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about B&D Doors
What does B&D Doors do?
B&D Doors (NZ) Ltd manufactures sectional, insulated, roller (Roll-A-Door), Flex-A-Door and tilt garage doors, plus automatic garage door openers built on DC technology with Tri-Tran+ multi-frequency secure encryption. Products are produced at Auckland and Christchurch plants and distributed through a nationwide network of more than 70 authorized Dominator and Garador dealers, supplemented by direct trade accounts serving residential, commercial, and industrial customers across New Zealand.
Is B&D Doors a public or private company?
B&D Doors is a private company. It is classified as corporate owned and is currently operating.
When was B&D Doors founded?
B&D Doors was founded in 1946. It employs 51 to 100 people.
Where is B&D Doors based?
B&D Doors is headquartered in Christchurch, New Zealand, in the Oceania region.
How does B&D Doors make money?
Three revenue lines are on record. Garage Door Sales are the primary driver. The others are garage Door Opener Sales and installation and Service.
Who are B&D Doors's main competitors?
Broad incumbents on record are Hörmann, Amarr Garage Doors, Wayne Dalton, Clopay Corporation and Overhead Door Corporation. Smart Garage / Smart Home Access startups (e.g., Nuki, igloohome in adjacent smart-lock space) is listed as an emerging player. Taurean Door Systems is listed as a regional player. Direct peers are Chamberlain Group (LiftMaster / Merlin), Steeline Group and Gliderol Garage Doors.
Does B&D Doors have an API?
No public API is recorded for B&D Doors.
What industry is B&D Doors in?
B&D Doors's product category is Garage Door Manufacturing. Its primary akta.pro industry code is IMADAIAE, Garage Doors & Rolling Shutters, with a secondary code of IMADAIAF, Commercial & Industrial Doors (Sectional, High-Speed, Fire, Security). Its NAICS code is 332321 and its SIC code is 3442.