B&D Doors

What B&D Doors does

B&D Doors (NZ) Limited is a New Zealand-based manufacturer of sectional and roller garage doors, automatic openers, and related access systems serving residential, commercial, and industrial customers. Founded in 1946 in Australia by Arthur Byrne and Paul Davidson and now operating as a wholly-owned subsidiary of DuluxGroup, the company has maintained continuous Australasian manufacturing presence since the 1956 launch of the original Roll-A-Door. It operates manufacturing plants in Christchurch and Auckland (New Zealand), multiple Australian sites, and a purpose-built facility in Dalian, China for opener production, with a Christchurch headquarters on a 10-year Hornby lease signed in 2012.

The company's core product portfolio includes sectional doors (extending up to 6.5 metres wide), insulated sectional doors with graphite-infused EPS insulation, the original Roll-A-Door curtain design, Flex-A-Door for limited-headroom applications, and tilt doors. Automatic openers are built on DC technology with low standby power and solar backup capability, secured by proprietary Tri-Tran+ multi-frequency technology with 128-bit AES encryption. A Smart Phone Control Kit extends the system into connected access. The business generates revenue through hardware sales of doors and openers and through installation and maintenance services delivered via its nationwide authorised dealer network of more than 70 dealers operating under the Dominator (premium retail, since 1988), Garador (mass market, formerly AHI), and Automatic Technology (trade) sub-brands. Customers span national home builders, regional building companies, garage and shed manufacturers, building merchants, insurance groups, and individual homeowners reached through dealer referrals.

Name

B&D Doors

Legal name

B&D Doors (NZ) Limited

Website

https://bnd.co.nz

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

51–100 employees

Short description

B&D Doors manufactures sectional and roller garage doors, automatic openers, and access systems in New Zealand, distributing them through more than 70 authorised dealers under the Dominator and Garador brands to residential, commercial, and industrial customers.

Ownership category

akta.pro rank

Product category

Garage Door Manufacturing

NAICS

Metal Window and Door Manufacturing (332321)

SIC

Metal Doors, Sash, Frames, Moldings & Trim (3442)

akta.pro primary industry

Garage Doors & Rolling Shutters (IMADAIAE)

akta.pro secondary industries

Commercial & Industrial Doors (Sectional, High-Speed, Fire, Security) (IMADAIAF), Smart Garage Door & Gate Controllers Retail (CRAIAMAK)

Keywords

• Garage door manufacturing
• Automatic door openers
• Sectional garage doors
• Roller garage doors
• Industrial access systems

Headquarters

HQ city

Christchurch

HQ country

New Zealand

HQ region

Oceania

Offices9 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Garage Door Sales: Sale of manufactured garage doors including sectional, roller, insulated, flex-a-door, and tilt doors to residential, commercial, and industrial customers through dealer network
2. Garage Door Opener Sales: Sale of automatic opener products under Dominator, Garador, and Automatic Technology brands
3. Installation and Service: Installation and ongoing maintenance services provided through authorized dealer network

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

B&D Doors (NZ) Ltd manufactures sectional, insulated, roller (Roll-A-Door), Flex-A-Door and tilt garage doors, plus automatic garage door openers built on DC technology with Tri-Tran+ multi-frequency secure encryption. Products are produced at Auckland and Christchurch plants and distributed through a nationwide network of more than 70 authorized Dominator and Garador dealers, supplemented by direct trade accounts serving residential, commercial, and industrial customers across New Zealand.

Product overview

B&D Doors is a garage door manufacturer offering a comprehensive portfolio of residential and commercial door products along with automatic openers. The core product lineup includes Sectional Doors, Insulated Sectional Doors, the original Roll-A-Door (introduced 1956), Flex-A-Door, and Tilt Doors. All products are complemented by Garage Door Openers featuring Tri-Tran+ multi-frequency technology with 128-bit AES security. Products are distributed through two sub-brands: Dominator and Garador (both offering nationwide dealer networks of 70+ authorized dealers), while Automatic Technology handles the trade/opener range. The company operates manufacturing plants in Auckland and Christchurch, New Zealand, as well as Australia and China.

Differentiator

Problem solved

Functional benefit

Brands

• Dominator: Garage door brand operating since 1988, providing local garage door service through dealers throughout New Zealand. Dominator Dealers are authorised service agents for both Dominator and B&D Products.
• Garador
• Automatic Technology

Products and services

• Sectional Doors Rigid hinged sections that move vertically then horizontally along the ceiling, counter-balanced with springs; made from steel in various colours and patterns with optional windows, manufactured up to 6.5 metres wide for residential and commercial use.
• Insulated Sectional Doors Premium insulated garage doors featuring a graphite-infused EPS insulator factory-fitted during manufacture for improved thermal performance and acoustic dampening, targeted at residential and light-commercial applications.
• Roll-A-Door The original B&D product since 1956: a ribbed steel curtain that moves vertically and rolls up around a drum adjacent to the lintel, counter-balanced with springs, installed across the Dominator and Garador dealer networks throughout New Zealand.
• Flex-A-Door Innovative door using a Roll-A-Door curtain fitted on a curving track that slides from vertical to horizontal near the ceiling, designed for applications with limited headroom.
• Tilt Doors Operating hardware for new or replacement tilt door situations, featuring spring retention methods to ensure safety in the event of a broken spring.
• Garage Door Openers Automatic garage door openers built on DC technology with low standby power consumption, solar power capability via auxiliary backup battery, and Tri-Tran+ multi-frequency secure technology with 128-bit AES encryption; sold under the Dominator, Garador, and Automatic Technology brands.

Quantifiable outcome

• 23 million trillion times more likely to become an astronaut than to pick correct Tri-Tran+ code combination

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Automatic Technology Australia (ATA)coreTechnology or IntegrationATA is a sister company within B&D Group that serves as the leading innovator, designer, and manufacturer of garage door, gate, and commercial opener products for the entire B&D group. Their purpose-built Chinese facility produces all B&D Group door and opener products in-house.
• Ronald McDonald House Charities New ZealandminorOthersB&D Group is a proud supporter of RMHC NZ, which offers families about 35,000 nights of free accommodation annually. B&D furnishes bedrooms and bathrooms to help families feel comfortable during difficult times.
• DuluxGroupcoreStrategic or Co-development PartnerB&D Group is part of DuluxGroup, an Australian multinational company. DuluxGroup owns B&D Doors (Australia) Pty and Automatic Technologies Australia Pty, controlling B&D Group NZ operations.
• DominatorcoreChannel Partner/ Reseller/ DistributorDominator is a B&D Group brand operating as a nationwide authorized dealer network since 1988. Dealers provide local garage door service, installation, and maintenance across New Zealand.
• GaradorcoreChannel Partner/ Reseller/ DistributorGarador (formerly AHI) is a B&D Group brand with over 50 years of history in the garage door industry. It is the largest garage door network in New Zealand, offering free on-site measure and quote.

Scale indicators6 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Hörmann: Global European leader in garage doors, industrial doors, and door operators. Competes in commercial and premium residential segments across Australasia with broader product portfolio and international R&D resources.
• Amarr Garage Doors: North American sectional and rolling steel garage door manufacturer serving residential and commercial markets. Comparable in product portfolio mix and trade/distributor channel approach.
• Wayne Dalton: US manufacturer of residential and commercial garage doors with extensive product line. Comparable in offering sectional, rolling, and specialty doors through dealer networks.
• Clopay Corporation: Largest US garage door manufacturer offering residential and commercial sectional doors. Comparable in product breadth, scale, and trade channel strategy to B&D's full-line door offering.
• Overhead Door Corporation: Major US garage door and commercial door manufacturer with established dealer network model. Comparable in dealer-distribution strategy and in manufacturing both residential sectional and commercial/industrial doors.

Emerging players

• Smart Garage / Smart Home Access startups (e.g., Nuki, igloohome in adjacent smart-lock space): Smart-access and smart-lock companies expanding into connected garage/gate control. Emerging threat to traditional opener manufacturers including B&D's Automatic Technology line, particularly as smart-home platforms consolidate.

Regional players

• Taurean Door Systems: Australian door manufacturer focused on sectional and roller doors for residential and commercial use. Comparable in product range and Australasian market focus, though smaller in scale than B&D.

Direct peers

• Chamberlain Group (LiftMaster / Merlin): Global leader in garage door openers and smart access (myQ platform). Merlin brand is widely distributed in Australia/NZ. Direct competitor to B&D's Automatic Technology opener range and on the leading edge of smart-home integration.
• Steeline Group: Australian garage door and steel building products manufacturer with a national dealer network across Australia and NZ. Direct competitor to B&D's sectional and roller door range with similar trade and builder channels.
• Gliderol Garage Doors: Australian manufacturer of residential and commercial garage doors, including roller doors and sectional doors. Closest Australasian competitor to B&D's Roll-A-Door and sectional product line.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BnDDoorsNZ
• LinkedInlinkedin.com/company/bnd-doors-nz-ltd

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about B&D Doors