24h Tremblant

What 24h Tremblant does

24h Tremblant (legally Fondation 24h Tremblant) is a Quebec-based registered charitable foundation founded in 2001 that operates an annual 24-hour relay sports challenge at Mont-Tremblant ski resort as its primary fundraising vehicle for children's health causes. Teams of 6 to 12 participants take on skiing, snowboarding, running, walking, and alpine touring disciplines, with a minimum $500 fundraising requirement per participant; cumulative event proceeds of $72 million have been distributed across five beneficiary foundations supporting pediatric care and regional community causes — Fondation Charles-Bruneau, CHU Sainte-Justine Foundation, The Montreal Children's Hospital Foundation, CHEO Foundation, and Fondation Tremblant.

The foundation runs an event management and peer-to-peer fundraising platform that handles team registration, participant and donation management, electronic chip timing for ski and walk/run laps, live donation counters, and individual fundraising pages. Supporting product modules include the Fundraising Toolbox (downloadable guides, logos, posters, email signatures), the Donnez & Gagnez+ donor contest with prizes from Air Canada, Fairmont, Ikon Pass, and Scandinave Spa, Helly Hansen team apparel (30-50% participant discounts), lodging coordination services, and integration with media partners TVA+, La Presse, Rythme FM, and CKOI.

Revenue mechanics rely on event registration fees per team, donations collected through participant fundraising pages and direct giving (tax receipts issued for donations of $100 or more), and corporate sponsorships anchored by title sponsor Sun Life with secondary support from Helly Hansen, CGI, PayFacto, Banque Nationale, Air Canada, and others. Governance is provided by a volunteer board drawing from Bell Canada, Station Mont-Tremblant, CGI, Fonds de solidarité FTQ, and Alterra Mountain Company, with co-presidents Sébastien Paradis and Simon Lamarche and co-chair Alexandra Oberson. The 25th edition took place December 11-13, 2026, with 3,075 teams registered.

Name

24h Tremblant

Legal name

Fondation 24h Tremblant

Website

https://24htremblant.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

24h Tremblant (Fondation 24h Tremblant) is a Quebec-based charitable foundation founded in 2001 that operates an annual 24-hour relay sports challenge at Mont-Tremblant ski resort, raising funds for five children's health foundations through peer-to-peer fundraising, event registration, and corporate sponsorships.

Ownership category

akta.pro rank

Product category

Charitable Sports Event Fundraising

NAICS

Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300)

akta.pro primary industry

Endurance Stage & Destination Challenges (Multi-day Tours, Charity Challenges) (MPAKAIAG)

akta.pro secondary industries

Cause, Community & CSR-Linked Sports Partnerships (Foundations, Youth Programs) (MPAKALAJ), Community Fundraisers & Charity Events (Gala/Walks excluded) (MPAGAEAK)

Keywords

• Charity fundraising event
• Peer-to-peer fundraising
• Children's health philanthropy
• Corporate team challenge
• Volunteer sports relay

Headquarters

HQ city

Mont-tremblant

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Event Registration Fees: Teams pay registration fees to participate in the annual 24h sports challenge event. Registration fees are separate from fundraising obligations.
2. Donations and Fundraising: The primary revenue stream consists of donations from participants' fundraising efforts and direct donations to the event. Donors receive tax receipts for their contributions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Fondation 24h Tremblant organizes an annual 24-hour relay sports challenge at Mont-Tremblant ski resort in Quebec, Canada, where teams of 6-12 participants raise funds through skiing, snowboarding, running, and walking disciplines in support of five children's health foundations. The organization provides online team registration, secure donation processing, peer-to-peer fundraising tools, and a corporate challenge program for business teams. All proceeds are distributed to beneficiary foundations supporting pediatric cancer research and children's healthcare across Quebec and Ontario.

Product overview

24h Tremblant operates as a charitable sports event organization centered around an annual 24-hour relay challenge at Mont-Tremblant ski resort in Quebec, Canada. The organization offers a unified platform combining team registration, online fundraising tools, and event coordination services. Core offerings include the sports challenge itself (available in skiing, snowboarding, running, walking, and alpine touring disciplines), paired with an online donation system and the Donnez & Gagnez+ contest for donor engagement. Supporting modules include the Fundraising Toolbox with downloadable resources, Helly Hansen team apparel ordering, lodging coordination, and comprehensive event programming. The platform is designed for teams of 6-12 participants raising funds for five children's health foundations since 2001, having collectively raised $72 million.

Differentiator

Problem solved

Functional benefit

Products and services

• 24h Tremblant Sports Challenge Annual 24-hour relay sports challenge held at Mont-Tremblant ski resort where teams of 6-12 participants take on skiing, snowboarding, running, or walking disciplines to raise funds for children's health foundations.
• Team Registration Platform Online platform enabling teams of 6-12 participants to register for the 24h Tremblant event, manage team members, send invitations, and track participation. Minimum $500 fundraising requirement per participant.
• Online Donation System Secure online donation platform allowing donors to search for participants or teams and make donations, with options for tax receipts, anonymous donations, and fundraising contest participation.
• Corporate Challenge Program Dedicated corporate team registration and engagement program providing businesses with employee engagement, team-building, and CSR opportunities, including special lodging rates and team management tools.
• Lodging Coordination Service Accommodation planning services including preferred rates at hotels in the pedestrian village, surrounding areas, and partner lodging options with 24/7 shuttle service and a dedicated team chalet for equipment storage.

Quantifiable outcome

• $72 million raised for children's health since 2001
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

19 partnerships are on record, tiered flagship, core, secondary and minor.

• Sun LifeflagshipGTM or Marketing PartnerTitle sponsor of the 24h Tremblant event. Sun Life branding appears on event materials, the Sun Life Terrace at the event venue, and promotional content. The partnership includes the Sun Life Wishing Chair and Gondola attractions for the 25th anniversary edition.
• Helly HansencoreGTM or Marketing PartnerOfficial apparel partner providing team merchandise with exclusive discounts (30-50% off) for registered participants. Orders placed through HellyHansen.com.
• CGIcoreGTM or Marketing PartnerExpertise partner providing technology and consulting support for event operations and online platform.
• PayFactocoreGTM or Marketing PartnerPayment processing partner enabling secure online donations and transactions. Powers the secure payment infrastructure for the event.
• Banque Nationale (National Bank)coreGTM or Marketing PartnerVIP sponsor hosting exclusive skiing descents for top fundraisers who have collected over $5,000, featuring special access to the official illuminated ski run.
• Air CanadacoreGTM or Marketing PartnerGrand prize sponsor for the Donnez & Gagnez+ contest, offering 4 pairs of round-trip flights to North America or Europe. Contest prizes worth $6,000 per prize.
• Fairmont HotelssecondaryGTM or Marketing PartnerPrize sponsor offering 5 weekend stays (2 nights each) at Fairmont properties across Quebec as contest prizes.
• Casino Mont-TremblantsecondaryGTM or Marketing PartnerSponsor of the Midnight Show celebration featuring DJ Montana and CR34TE light show during the event's halftime entertainment.
• TVA+coreGTM or Marketing PartnerMedia partner providing event coverage and broadcast promotion of the 24h Tremblant.
• La PressecoreGTM or Marketing PartnerMedia partner providing news coverage and editorial promotion of the event.
• Rythme FM / CKOIsecondaryGTM or Marketing PartnerRadio media partners providing event promotion and broadcast coverage.
• Ikon PasssecondaryGTM or Marketing PartnerPrize sponsor offering Ikon Base Passes (2 passes for 2026-2027 season) as contest prizes, valued at $2,550 each with access to 54+ destinations including Tremblant.
• Scandinave Spa Mont-TremblantminorGTM or Marketing PartnerPrize sponsor offering spa packages including thermal access and Swedish massage as contest prizes.
• Albi le GeantsecondaryGTM or Marketing PartnerShuttle service provider offering 24/7 transportation during the event with real-time GPS tracking for participants.
• BorealeminorGTM or Marketing PartnerBrewery partner providing beverages and refreshments at the event venue.
• HumaniseminorGTM or Marketing PartnerMarketing/creative agency partner contributing to event promotion and branding.
• MontoniminorGTM or Marketing PartnerReal estate development partner supporting the event and featured on the partner page.
• Chaos HatsminorGTM or Marketing PartnerHat/accessories partner providing promotional items for participants.
• TisseurminorGTM or Marketing PartnerFeatured partner for 2026 edition with branding on partner page.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Movember Foundation: Global cause-driven fundraising campaign engaging individuals through a specific annual activity/participation mechanic, closely analogous to 24h Tremblant's annual challenge-based peer-to-peer fundraising structure.
• Enbridge Ride to Conquer Cancer: Multi-day endurance cycling event series in Canada raising funds for cancer charities through peer-to-peer fundraising teams, closely mirroring 24h Tremblant's endurance-relay, peer-to-peer fundraising model in the same charity-sports category.
• CIBC Run for the Cure (Canadian Cancer Society): National peer-to-peer fundraising walk/run event for breast cancer; comparable in operating peer-to-peer fundraising teams, corporate sponsorship engagement, and beneficiary-distribution model.
• Multiple Sclerosis Society of Canada (MS Bike Tours): Operates multi-day cycling and walking endurance events across Canada raising funds through team-based peer-to-peer fundraising, a structural analogue to 24h Tremblant's relay challenge.
• Heart & Stroke Foundation (Ride for Heart / Big Bike): Canadian health charity that operates mass-participation endurance fundraising events combining peer-to-peer fundraising with corporate sponsorship, mirroring 24h Tremblant's team-based challenge format.
• Children's Miracle Network: Charitable organization fundraising for children's hospitals across Canada through community events and campaigns; directly comparable beneficiary focus (pediatric health) and multi-foundation funding model.

Broad incumbents

• Right To Play: International NGO using sport as a vehicle for children's development and fundraising events; overlaps with 24h Tremblant's sport-for-cause model and children's-cause mission at a broader, non-event-specific scale.
• SickKids Foundation: Major Canadian pediatric hospital foundation running large-scale peer-to-peer fundraising campaigns; comparable beneficiary focus on children's health and corporate engagement model.
• March of Dimes (March for Babies): Long-running peer-to-peer fundraising walk event benefiting children's/maternal health; structurally similar to 24h Tremblant in combining mass-participation walking with charitable giving.

Emerging players

• Leukemia & Lymphoma Society of Canada (Light The Night): Operates large-scale charity walk events with team fundraising and corporate sponsorship in Canadian cities, sharing the team-based, peer-to-peer, cause-marketed fundraising event format.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCFdIKsbGVS0oEt42I6rE06w
• Facebookfacebook.com/24hTremblant
• LinkedInca.linkedin.com/company/24h-tremblant
• Instagraminstagram.com/24htremblant

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 24h Tremblant