Home Buyers of Georgia
Home Buyers of Georgia, LLC is a privately held Decatur, Georgia-based real estate investment firm, founded in 2000, that buys, sells, rents, and manages single-family, multi-unit, and townhome properties across Metro Atlanta, Georgia, and the East Coast, serving distressed sellers, investors, credit-challenged buyers, and high-net-worth investors.
- Company typePrivate
- Founded2000
- HeadquartersDecatur, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Home Buyers of Georgia does
Home Buyers of Georgia, LLC is a privately held real estate investment firm founded in 2000 and headquartered in Decatur, Georgia. The company buys, sells, rents, and maintains single-family homes, multi-unit properties, and townhomes along the East Coast of the United States, with a stated operational footprint spanning Metro Atlanta, DeKalb, Fulton (North & South), Gwinnett, the rest of Georgia, and out-of-state East Coast markets. Its core proposition to sellers is a fast cash close (10–30 days) on properties in any condition, including assets where the mortgage exceeds value by up to $15,000 or more; to buyers, it offers rent-to-own, owner financing, lease/options, conventional financing, hard money, and partnership structures, enabling purchases by credit-challenged or down-payment-challenged households.
The business operates through a direct-to-consumer model using its website (ibuyga.com), phone (404-635-4357), and email, with no disclosed technology platform, API, or proprietary software. Revenue is generated primarily through the spread between discounted purchase price and resale or rental value across five streams: property purchase and resale, rent-to-own and owner financing, property management services, investment fund management through the affiliated Hedge Equity Fund, LLC, and partnership/joint venture income. The firm positions itself as a "one-stop shop" bundling acquisition, financing, renovation, leasing, and ongoing management.
The company is operationally concentrated around its sole disclosed principal, Russ Hiner, who has been investing in metro Atlanta since 1981 and acquired more than 48 single and multi-family properties in his first five years. There are no disclosed funding rounds, no institutional investors, no headcount figures, no patents, and no AI/ML capabilities referenced in available material, and revenue is not publicly disclosed.
Home Buyers of Georgia firmographics
Firmographics- Name
- Home Buyers of Georgia
- Legal name
- Home Buyers of Georgia, LLC
- Website
- https://ibuyga.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Home Buyers of Georgia, LLC is a privately held Decatur, Georgia-based real estate investment firm, founded in 2000, that buys, sells, rents, and manages single-family, multi-unit, and townhome properties across Metro Atlanta, Georgia, and the East Coast, serving distressed sellers, investors, credit-challenged buyers, and high-net-worth investors.
- Ownership category
- akta.pro rank
Home Buyers of Georgia industry classification
Industry- Product category
- Real Estate Investment Services
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Residential Property Managers (531311), Mortgage and Nonmortgage Loan Brokers (522310)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate Dealers (For Their Own Account) (6532), Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)
- akta.pro secondary industries
- Multifamily Brokerage (BPAJABAD), Purchase Mortgage Origination (Homebuyer Focused) (FSALAAAD), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)
Keywords
Where Home Buyers of Georgia is headquartered
LocationHeadquarters
- HQ city
- Decatur
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Home Buyers of Georgia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Property Purchase and Resale: The company buys properties at a discount (often below market value, including properties where the mortgage exceeds the property value), renovates them, and resells them for profit. Revenue is generated through the spread between purchase price and sale price.
- Rent-to-Own and Owner Financing: The company offers rent-to-own arrangements where tenants build credit through timely payments, and provides owner financing with interest rates based on creditworthiness. This creates recurring revenue streams from monthly payments.
- Property Management Services: The company provides management services including financing for property acquisition, repair services through contractors, leasing services, and ongoing maintenance tracking for investors.
- Investment Fund Management: Through Hedge Equity Fund, LLC, the company manages capital for high net worth investors, equity partners, and private money investors, diversifying across real estate, mortgages, non-performing notes, annuities, and lottery winnings.
- Partnership and Joint Venture Income: The company partners with investors on property acquisitions, offering transactional funding, bridge financing, and joint venture structures where returns are shared.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Cash Purchase - Quick sale at discount |
| Transaction based/ take rate | Monthly | Rent-to-Own Terms |
| Transaction based/ take rate | Pay-as-you-go | Lease/Option Program |
| Transaction based/ take rate | Monthly | Owner Financing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Home Buyers of Georgia product offering
Product offeringCore offering
Home Buyers of Georgia, LLC is a real estate investment firm that purchases residential properties directly from homeowners for cash (including distressed or underwater properties) and resells or rents them through multiple financing structures. The firm offers single-family homes, duplexes, quadraplexes, and apartment buildings, providing rent-to-own, owner financing, lease/options, and conventional or hard money financing options. It also manages rental properties and, through affiliated Hedge Equity Fund, LLC, provides investment opportunities for high net worth and qualified investors.
Product overview
Home Buyers of Georgia is a real estate investment firm operating since 2000 that offers a coordinated suite of property transaction services. The core offering centers on a Buy Your Home Service (purchasing properties quickly for cash from homeowners in any condition) and a Buy a Home/Investment Properties service (selling homes with multiple financing options). These are supported by alternative financing products including Rent-to-Own, Owner Financing, and Lease/Options programs. The company also manages Rental Properties (single-family, multi-unit, and townhomes) and provides one-stop shop acquisition, repair, and management services. Through its affiliated fund Hedge Equity Fund, LLC, the company serves high net worth investors seeking real estate and alternative asset investments.
Differentiator
Problem solved
Functional benefit
Products and services
- Sell Your Home (Cash Purchase) Home Buyers of Georgia purchases residential properties directly from homeowners for cash, buying homes in any condition (including distressed or 'ugly homes' and properties where the mortgage exceeds the property's value), with closing typically within 10-30 days. Targeted at homeowners needing to sell quickly without repairs or traditional listing.
- Buy a Home / Investment Properties for Sale Sale of single-family homes, duplexes, quadraplexes, and apartment buildings to buyers and investors, with multiple financing options including conventional financing, hard money, transactional funding, owner financing, and creative financing arrangements.
- Rental Properties Short-term and long-term rental housing options including single-family homes, multi-unit housing, and townhomes for moderate-to-middle income families in the Metro Atlanta area.
- One-Stop Shop Real Estate Services Comprehensive service package including financing (transactional funding, bridge financing, partnerships, joint venture), acquisition support (contract to closing), repair services through contractors, leasing services, and ongoing property management for investors.
- Hedge Equity Fund, LLC Investment Fund Private investment fund for high net worth and qualified investors, focused on economic development through real estate investment across the United States. The fund provides capital infusions for property investments, mortgages, non-performing notes, annuities, and lottery winnings, with tax benefits available through rental properties. Available only to high net worth or qualified investors.
Quantifiable outcome
- Closings in 10-30 days
- +2 more outcomes
Companies that use Home Buyers of Georgia
Customer profileSegments5 records
Ideal customer profiles5 records
Home Buyers of Georgia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Home Buyers of Georgia partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Home Buyers of Georgia competitors and assessment
Company assessmentBroad incumbents
- Opendoor: Large institutional iBuyer that purchases homes directly from sellers for cash and resells them. Comparable in the cash-buy-and-resell mechanic but operates at massive scale with technology-driven instant offers, competing for the same distressed/motivated-seller pool.
- Offerpad: iBuyer focused on direct home purchases and fast closings in select Sun Belt markets including Atlanta. Competes head-to-head with Home Buyers of Georgia in Metro Atlanta for sellers wanting a fast cash exit, but with national balance sheet and tech-enabled funnel.
Direct peers
- Roofstock: Marketplace for buying and selling single-family rental investment properties, plus property management services. Comparable to Home Buyers of Georgia's investor-facing investment-property sales and rental property management offerings.
- Express Homebuyers: Regional cash home buyer focused on distressed properties across the Mid-Atlantic and Southeast, with similar value proposition of fast cash closings and 'any condition' purchases. Direct comparable in operating model and target seller segment.
- Sundae: Marketplace connecting distressed-property sellers with local investors and institutional buyers. Comparable to Home Buyers of Georgia as both a buyer of distressed/ugly homes in any condition and a marketplace for investors seeking below-market deals.
- HomeVestors of America (We Buy Ugly Houses): The largest franchise network buying distressed single-family homes directly from sellers for cash and resale. Highly comparable to Home Buyers of Georgia's core 'buy ugly houses in any condition, close fast' model, but operates nationally via franchising rather than as a single local operator.
- PropertyFlip: Direct cash home buyer operating in Southeast markets, purchasing properties in any condition for cash with fast closings. Comparable end-to-end business model to Home Buyers of Georgia's buy-resell-distressed playbook.
Emerging players
- Knock: Home trade-in platform that buys a customer's existing home before they list a new one, providing bridge financing. Comparable to Home Buyers of Georgia's owner-financing and bridge-financing components, and overlaps on the seller side in markets including the Southeast.
- PeerStreet: Real estate marketplace lending platform connecting investors to short-term, property-backed loans. Comparable to Home Buyers of Georgia's transactional funding, bridge financing, and owner-financing activities on the lending side of the property stack.
- Orchard (formerly Perch): Tech-enabled home-buying service that makes cash offers and lets sellers move on their timeline. Comparable in the cash-offer-with-flexible-close mechanic and overlaps with Home Buyers of Georgia's rent-to-own / lease-option offering through its home-trade-in product.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Home Buyers of Georgia social profiles
Digital presenceHome Buyers of Georgia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Home Buyers of Georgia leadership team
Management profileNumber of profiles
Profiles1 record
Home Buyers of Georgia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Home Buyers of Georgia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Home Buyers of Georgia
What does Home Buyers of Georgia do?
Home Buyers of Georgia, LLC is a real estate investment firm that purchases residential properties directly from homeowners for cash (including distressed or underwater properties) and resells or rents them through multiple financing structures. The firm offers single-family homes, duplexes, quadraplexes, and apartment buildings, providing rent-to-own, owner financing, lease/options, and conventional or hard money financing options. It also manages rental properties and, through affiliated Hedge Equity Fund, LLC, provides investment opportunities for high net worth and qualified investors.
Is Home Buyers of Georgia a public or private company?
Home Buyers of Georgia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Home Buyers of Georgia founded?
Home Buyers of Georgia was founded in 2000. It employs 1 to 10 people.
Where is Home Buyers of Georgia based?
Home Buyers of Georgia is headquartered in Decatur, United States, in the North America region.
How does Home Buyers of Georgia make money?
Five revenue lines are on record. Property Purchase and Resale is the primary driver. The others are rent-to-Own and Owner Financing, property Management Services, investment Fund Management and partnership and Joint Venture Income.
Who are Home Buyers of Georgia's main competitors?
Broad incumbents on record are Opendoor and Offerpad. Direct peers are Roofstock, Express Homebuyers, Sundae, HomeVestors of America (We Buy Ugly Houses) and PropertyFlip. Emerging players are Knock, PeerStreet and Orchard (formerly Perch).
Does Home Buyers of Georgia have an API?
No public API is recorded for Home Buyers of Georgia.
What industry is Home Buyers of Georgia in?
Home Buyers of Georgia's product category is Real Estate Investment Services. Its primary akta.pro industry code is FSAEAJAA, Residential Real Estate Brokerage (Buy/Sell), with a secondary code of BPAJABAD, Multifamily Brokerage. Its NAICS code is 53121 and its SIC code is 6531.