Digital Investigation
Digital Investigation operates a Dutch-language affiliate marketing and content website that promotes the CCTV Rush Hour crash game by 155.io, providing strategy guides and earning commission on player registrations to KSA-licensed gambling platforms serving the Netherlands market.
- Company typePrivate
- Founded2006
- HeadquartersUtrecht, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Digital Investigation does
Digital Investigation operates an affiliate marketing and content website targeting Dutch online gambling audiences, with its commercial activity centered on the CCTV Rush Hour crash game supplied by 155.io. The site publishes strategy guides, city-by-city rush-hour analyses, rotation tables, weekend-vs-weekday play frameworks, and responsible-gambling content, and routes Dutch players to KSA-licensed partner gambling platforms via affiliate links, earning commission on player registrations. The underlying product the site promotes is a single crash-style game in which round outcomes are determined by real-time traffic on live CCTV cameras in six global cities (Tokyo, Sydney, Bangkok, London, New York, Taipei), with an AI-based vehicle counting system translating camera feeds into Over/Under/Range betting outcomes; RTP is disclosed at 91.5%-93.5%, minimum bet at EUR 0.10, and maximum bet at EUR 500.
The company's go-to-market relies on SEO and content marketing for top-of-funnel acquisition, with email/newsletter for mid-funnel and affiliate links for bottom-funnel conversion. Distribution channels include web (Windows, Mac) and mobile (iOS, Android APK), with iDEAL supported as the Dutch payment rail and KYC verification required for real-money play. The single named employee is a Responsible Gambling Specialist with Leiden University training and Trimbos-institute affiliation, indicating a regulator-aware positioning consistent with KSA (Kansspelautoriteit) compliance expectations and recognition of MGA Malta and GRA Gibraltar licenses.
From a commercial structure standpoint, Digital Investigation is a one-product, one-geography, one-vendor affiliate. Revenue is entirely commission-based on registrations at downstream KSA-licensed platforms; there are no disclosed enterprise contracts, no disclosed ARR, no funding rounds, no parent company, and no disclosed headcount trend beyond the 11-50 firmographic band. The firmographic record describes the company as founded in 2006 in Utrecht with a cybersecurity and digital-forensic investigation heritage, but all substantive activity in the source material pertains to the CCTV Rush Hour affiliate operation rather than cybersecurity services.
Digital Investigation firmographics
Firmographics- Name
- Digital Investigation
- Legal name
- Digital Investigation
- Website
- https://digital-investigation.nl
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Digital Investigation operates a Dutch-language affiliate marketing and content website that promotes the CCTV Rush Hour crash game by 155.io, providing strategy guides and earning commission on player registrations to KSA-licensed gambling platforms serving the Netherlands market.
- Ownership category
- akta.pro rank
Where Digital Investigation is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
Digital Investigation business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Affiliate Marketing: Digital Investigation earns commission when players register at partner gambling platforms through their affiliate links. The site specifically mentions receiving commission from partner platforms with KSA licenses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Minimum Bet |
| Unit Pricing | Pay-as-you-go | Maximum Bet |
| Other | Pay-as-you-go | RTP Range |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Digital Investigation product offering
Product offeringCore offering
Digital Investigation operates a Dutch-language affiliate marketing website that publishes educational content, city-by-city rush hour strategy guides, and timing-based play recommendations for the CCTV Rush Hour crash game, which is supplied by game provider 155.io. The site monetizes this content through affiliate links to KSA-, MGA-, and GRA-licensed online gambling platforms, earning commission when referred Dutch players register. It also publishes responsible gambling guidance in collaboration with the Trimbos-institute.
Product overview
Digital Investigation operates an informational and educational website about the CCTV Rush Hour crash game, provided by 155.io. The product is a single crash game where AI-powered vehicle counting on live traffic cameras in six global cities (Tokyo, Sydney, Bangkok, London, New York, Taipei) determines betting outcomes. The site provides strategy guides, rush hour schedules, city profiles, betting strategies (Flat Betting, Pick Winner Over/Under/Range, Lightning Rounds), and responsible gambling information for Dutch players. Payment is supported via iDEAL with KYC verification required.
Differentiator
Problem solved
Functional benefit
Products and services
- CCTV Rush Hour (educational content and affiliate promotion) Educational strategy guides, rush hour schedules, city profiles, and rotation strategies for the CCTV Rush Hour crash game, aimed at Dutch online gamblers and driving registrations to KSA-licensed partner platforms via affiliate links. The underlying game (provided by 155.io) is a crash game where AI counts motorized vehicles on live CCTV camera feeds in six global cities to generate Over/Under/Range betting outcomes.
Quantifiable outcome
- RTP ranges from 91.5% to 93.5% depending on city and time conditions
- +1 more outcomes
Companies that use Digital Investigation
Customer profileSegments1 record
Ideal customer profiles1 record
Digital Investigation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Digital Investigation partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 155.iocore155.io is the game provider/publisher of CCTV Rush Hour. Digital Investigation provides educational content and affiliate marketing services driving players to platforms offering this game.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Digital Investigation competitors and assessment
Company assessmentDirect peers
- Bigwinboard: Crash-game-focused content site covering strategy, RTP analysis, and operator reviews for the crash/category. Directly comparable given Digital Investigation's exclusive focus on a single crash title.
- ThePOGG: Casino affiliate and complaint-resolution service operating across multiple regulated markets. Comparable as a content-driven affiliate with operator-referral revenue.
- Casinomeister: Veteran online casino affiliate and watchdog site that combines player education, complaint resolution, and operator referrals. Same revenue model (affiliate commissions) with deep editorial authority.
- Latest Casino Bonuses (LCB): Long-established casino affiliate network publishing bonus codes, reviews, and player forums. Same affiliate-driven SEO model and player-acquisition funnel.
- VegasSlotsOnline: Global casino and slots affiliate with deep game-by-game educational content. Comparable in the breadth of educational material around individual games to drive affiliate conversions.
- OddsChecker: Sports betting and casino affiliate with comparison/strategy content driving player referrals to licensed operators. Comparable affiliate SEO and conversion model targeting regulated markets.
- Time2Play: Multi-jurisdiction iGaming affiliate site that produces SEO-optimized reviews, bonus content, and strategy guides to drive player sign-ups to licensed operators. Closely comparable affiliate-first business model targeting regulated European markets.
- Bojoko: Casino affiliate and review platform that ranks operators on transparent criteria and earns commission on referred players. Same content-led affiliate model with strong SEO presence in multiple European markets.
- AskGamblers: Long-running casino affiliate and player-review community that monetizes via operator referral commissions. Directly comparable as a content-and-affiliate destination for online gambling traffic.
Broad incumbents
- Gambling.com Group: Publicly listed, large-scale gambling affiliate network operating across multiple verticals and geographies. Comparable business model at much greater scale, serving as the upper bound on what a scaled affiliate operation can become.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Digital Investigation social profiles
Digital presenceDigital Investigation compliance and trust
Trust signalCompliance3 records
Digital Investigation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Digital Investigation leadership team
Management profileNumber of profiles
Profiles1 record
Digital Investigation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Digital Investigation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Digital Investigation
What does Digital Investigation do?
Digital Investigation operates a Dutch-language affiliate marketing website that publishes educational content, city-by-city rush hour strategy guides, and timing-based play recommendations for the CCTV Rush Hour crash game, which is supplied by game provider 155.io. The site monetizes this content through affiliate links to KSA-, MGA-, and GRA-licensed online gambling platforms, earning commission when referred Dutch players register. It also publishes responsible gambling guidance in collaboration with the Trimbos-institute.
Is Digital Investigation a public or private company?
Digital Investigation is a private company. It is classified as unknown and is currently operating.
When was Digital Investigation founded?
Digital Investigation was founded in 2006. It employs 11 to 50 people.
Where is Digital Investigation based?
Digital Investigation is headquartered in Utrecht, Netherlands, in the Europe region.
How does Digital Investigation make money?
One revenue line is on record: affiliate Marketing.
Who are Digital Investigation's main competitors?
Direct peers on record are Bigwinboard, ThePOGG, Casinomeister, Latest Casino Bonuses (LCB), VegasSlotsOnline, OddsChecker, Time2Play, Bojoko and AskGamblers. Gambling.com Group is listed as a broad incumbent.
Does Digital Investigation have an API?
No public API is recorded for Digital Investigation.