What Namay Samay does

Namay Samay is a London-headquartered, family-owned artisanal fabric house founded in 2010 that designs, produces, and distributes handcrafted textiles to the interior design trade. The company operates fully integrated production facilities in Bengal, India and Bhutan, performing weaving, printing, embroidery, dyeing, washing, finishing, and tailoring in-house and drawing on the traditional weaving heritage of Bhutan combined with historical design motifs from around the world. Its product portfolio spans 895 fabric designs (174 weaves, 93 embroideries, 636 prints), hand-finished bamboo chick blinds from Bengal, and home accessories including lampshades and cushions; it also operates a collaborative sub-brand, Décors Barbares, developed with designer Nathalie Farman-Farma.

The company generates revenue through one-time sales of fabrics and accessories to professional interior designers and decorators, with pricing handled on a quote/per-order basis and not publicly disclosed. It distributes exclusively through a curated network of 18 design showrooms across 8 countries (United Kingdom, France, Belgium, Spain, Denmark, United States, Canada, and Australia), positioning the brand within the trade-only luxury textile segment. Marketing is driven primarily by earned media in design publications (World of Interiors, House & Garden, Veranda) and a content/website presence rather than paid campaigns.

Namay Samay is privately held with no disclosed institutional investors, funding rounds, or parent company. Ownership is concentrated with the founding family, and the company operates with no public revenue, headcount, or financial disclosures. There are no AI, API, or software platform capabilities referenced; the competitive position rests entirely on craft heritage, vertical production control, design library depth, and trade-showroom distribution.

Name

Namay Samay

Legal name

Namay Samay

Website

https://namaysamay.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Namay Samay is a London-headquartered, family-owned artisanal fabric house founded in 2010 that produces handcrafted textiles (weaves, prints, embroideries, chick blinds, accessories) for professional interior designers, distributing exclusively through 18 design showrooms across 8 countries.

Ownership category

akta.pro rank

Product category

Artisan Interior Design Fabrics

NAICS

Broadwoven Fabric Mills (313210), Narrow Fabric Mills and Schiffli Machine Embroidery (313220)

SIC

Broadwoven Fabric Mills, Man Made Fiber & Silk (2221), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Denim & Garment Wet Processing (Stone Wash/Acid Wash/Distressing) (IMAOACAI)

akta.pro secondary industry

Threads, Yarns & Sewing Notions (Sewing Thread/Embroidery Thread/Bobbins/Needles) (IMAOALAE)

Keywords

• Artisan fabrics
• Interior textiles
• Handcrafted weaves
• Embroidered fabrics
• Design showrooms

Headquarters

HQ city

West Hollywood

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Fabric Sales: Sale of artisanal fabrics (prints, embroideries, weaves) directly to interior designers and through trade showroom partners
2. Accessories Sales: Sale of home accessories including lampshades and cushions to the interior design trade
3. Chick Blinds Sales: Traditional bamboo chick blinds sold to interior designers for residential projects

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Namay Samay is a B2B artisanal fabric house that manufactures and sells handcrafted textiles—prints, embroideries, and weaves—alongside traditional bamboo chick blinds and home accessories (lampshades, cushions) to the interior design trade. Production is fully in-house at facilities in Bengal and Bhutan, using traditional weaving, printing, embroidery, dyeing, washing, finishing, and tailoring techniques rooted in Bhutanese heritage.

Product overview

Namay Samay is an artisanal fabric house serving the interior design trade. The company operates a single unified product portfolio centered on handcrafted textiles, encompassing three main product lines: Fabrics (divided into Prints, Embroideries, and Weaves sub-categories), Chick Blinds (traditional bamboo screens from Bengal), and Accessories (Lampshades and Cushions). Additionally, the company offers a Collaborations sub-brand featuring the Décors Barbares line designed in partnership with Nathalie Farman-Farma. All products are manufactured in-house using traditional techniques including weaving, printing, embroidery, dyeing, washing, finishing and tailoring at production facilities in Bengal and Bhutan.

Differentiator

Problem solved

Functional benefit

Brands

• Decor Barbares: Collaboration line with Nathalie Farman-Farma featuring weaves, prints and embroideries inspired by Eastern European and Russian documents.

Products and services

• Fabrics (Prints, Embroideries, and Weaves) Handcrafted artisanal fabrics including prints, embroideries, and weaves manufactured in-house using traditional techniques at facilities in Bengal and Bhutan, sold to the interior design trade.
• Chick Blinds Traditional bamboo screens from Bengal, hand-cut and hand-finished with designs made by interweaving twine within bamboo sticks using weights, sold to interior designers for residential projects.
• Accessories (Lampshades and Cushions) Home accessories including handcrafted lampshades (such as Gisi in 100% Linen) and embroidered cushions (Crewel, New Design, and Rouen flame stitch styles), sold to the interior design trade.
• Décors Barbares Collaboration Line Collaborative product line with designer Nathalie Farman-Farma featuring weaves, prints, and embroideries inspired by Eastern European and Russian historical documents, including Bashir, Crossvine multicolour, and Crossvine simple designs.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Decor Barbares (Nathalie Farman-Farma)coreStrategic or Co-development PartnerCollaboration with Decor Barbares founder Nathalie Farman-Farma to create a new line of weaves, prints and embroideries inspired by Eastern European and Russian historical documents from her personal collection. Nathalie's decorating vision was to manufacture textiles with vintage feel, leading to this partnership that has produced designs including Bashir, Crossvine multicolour, and Crossvine simple.

Scale indicators7 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Zoffany (Sanderson Design Group): British heritage fabric, wallpaper, and trim brand within Sanderson Design Group, serving the interior design trade with artisanal and historical-design-led products — comparable heritage positioning and product format.
• GP & J Baker: British heritage fabric house (part of The Romo Group) producing artisanal prints, weaves, and embroideries for the global interior design trade — directly comparable in craft heritage, product format, and trade distribution.
• Manuel Canovas: French luxury fabric house known for artisanal prints and weaves sold to interior designers worldwide — comparable heritage positioning, product format, and trade distribution model.
• Brunschwig & Fils: Heritage luxury fabric and wallcovering brand sold exclusively to the interior design trade with an extensive design library — comparable in to-the-trade channel, heritage brand equity, and print/weave/embroidery product mix.
• Clarence House: American luxury fabric house producing artisanal prints, weaves, and embroideries sold to interior designers — comparable product positioning and to-the-trade channel.
• Schumacher (F. Schumacher & Co.): Iconic American to-the-trade fabric, wallpaper, and trim house serving interior designers with a large design library including prints, weaves, and embroideries — the most direct US-based peer to Namay Samay in channel and product mix.
• Pierre Frey: French heritage fabric house founded in 1935, producing artisanal prints, weaves, embroideries, and trimmings for the interior design trade globally — directly comparable in product, customer base, and craft-based positioning to Namay Samay.
• Lee Jofa: High-end to-the-trade fabric brand (part of Kravet) selling prints, weaves, trimmings, and wallcoverings to interior designers — directly comparable in trade-only distribution model and product breadth.

Broad incumbents

• Mulberry Home: British heritage lifestyle brand with a home textiles division producing fabrics, wallpapers, and accessories — broader portfolio than Namay Samay but overlapping in heritage positioning and home textiles for the design trade.

Regional players

• Jasper Fabrics: US-based luxury fabric retailer/distributor carrying multiple premium fabric brands and serving interior designers — comparable trade-channel focus but operates as a multi-brand retailer rather than a manufacturer, making it a partial/distribution peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Namay Samay