Rome Tennis Center

What Rome Tennis Center does

Rome Tennis Center at Berry College (RTCBC) is a municipally-owned tennis and racquet sports complex located on a 30-acre land parcel donated by Berry College in Rome, Georgia. Operated under a management agreement by Cliff Drysdale Tennis since January 1, 2022, the main campus comprises 57 hard courts — including 6 indoor climate-controlled courts in a 51,063 sq ft facility completed March 2020, 6 NCAA-regulation courts, and 3 center tournament courts with seating for 400+ spectators — making it, per company claims, the largest contiguous hard-court tennis facility in the United States. A second location, Rome Downtown Racquets Center, opened with 22 dedicated pickleball courts and 6 outdoor tennis courts, extending the brand into the fast-growing pickleball segment.

The facility operates a membership-based business model anchored by low-priced monthly dues ($15-$40), supplemented by per-hour court rentals ($24-$32 indoor), private and semi-private lessons ($33-$70/hour), adult and junior clinics, summer camps, tournament entry fees, pro shop retail, and conference room rental. Customer-facing technology is limited to third-party SaaS — PlaybyPoint for court booking and member management, and the Kourts mobile app for program registration — with no proprietary platform or AI/ML capabilities disclosed. Programming spans adult recreational clinics (Tennis 101, Live Ball, Cardio Tennis), a structured junior development pathway (ages 4-18) with college placement consulting, and adult/junior pickleball programs.

The business serves individual consumers across Rome-Floyd County and a tri-state catchment (Birmingham, Atlanta, Chattanooga), with Berry College as an institutional anchor (home venue for Vikings tennis), and earns event-driven demand from hosting USTA Pro Circuit events, ACC Championships, ITA Cup, and junior national championships. Distribution is direct-to-consumer via the website, mobile apps, and on-site staff, with marketing amplified by Georgia's Rome Office of Tourism partnership and the cross-facility Cliff Drysdale Experience travel-benefit network spanning 33+ CDT-managed facilities.

Name

Rome Tennis Center

Legal name

Rome Tennis Center at Berry College

Website

https://rometenniscenter.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Rome Tennis Center at Berry College operates a 57-court, 30-acre municipally-owned tennis and pickleball complex in Rome, Georgia, managed by Cliff Drysdale Tennis and serving individual members, junior players, and tournament visitors from a tri-state catchment anchored by Berry College.

Ownership category

akta.pro rank

Product category

Racquet sports facility and tennis instruction

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Tennis & Racquet Sports Facilities (MPAKAEAE)

Keywords

• Tennis facility operations
• Racquet sports programming
• Tennis membership services
• Tennis instruction and coaching
• Tournament hosting services

Headquarters

HQ city

Rome

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: Monthly membership dues for one or two facility access. One facility membership ranges from $15-30/month depending on membership type (junior, single, couple, family). Two facility membership ranges from $20-40/month.
2. Court Fees: Per-hour court rental fees for outdoor and indoor courts. Outdoor courts: $5/person/hr (non-members). Indoor courts: $24/hour members, $32/hour non-members. Ball machine rental: $6/person members, $12/person non-members.
3. Private and Group Lessons: Private tennis and pickleball lessons ranging from $33-70/hour depending on instructor level and membership status. Semi-private lessons and USTA team practices also available.
4. Clinic and Program Fees: Adult and junior clinic programs, cardio tennis, ladies doubles clinic, and other group programming with member and non-member pricing.
5. Pro Shop Sales: Retail sales of tennis equipment, shoes, and accessories with member discount.
6. Conference Room Rental: Onsite conference room available for rent at $125 half-day (4 hours) or $250 full-day (8 hours).
7. Tournament Entry Fees: Revenue from hosting professional and amateur tournaments including USTA Pro Circuit events and junior championships.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Rome Tennis Center at Berry College operates a 57-court outdoor and 6-court indoor tennis and pickleball facility on 30 acres in Rome, Georgia, plus a satellite Downtown Racquets Center with 22 pickleball courts and 6 tennis courts. It sells monthly memberships, court rentals, private and group lessons, junior and adult clinics, summer camps, and tournament hosting services to local members and regional visitors. Managed by Cliff Drysdale Tennis, it serves as home courts for Berry College and hosts USTA Pro Circuit and collegiate events.

Product overview

Rome Tennis Center at Berry College operates as a comprehensive tennis and racquet sports facility with two main locations: the main 57-court Berry College campus and the Rome Downtown Racquets Center satellite location with 22 pickleball courts and 6 tennis courts. The facility offers a complete range of services including adult and junior tennis programs, pickleball programming, private and group lessons, summer camps, tournament hosting, and membership options. The portfolio includes the main indoor/outdoor tennis complex, 6 indoor hard courts, the downtown pickleball and tennis center, and various instructional programs ranging from beginner to competitive tournament training. The facility also hosts professional tournaments, collegiate events, and offers tennis analytics video services.

Differentiator

Problem solved

Functional benefit

Products and services

• Rome Tennis Center at Berry College Main Facility Main 57-court tennis facility on a 30-acre site at 100 Match Point Way NE featuring USTA standard outdoor courts, 6 NCAA regulation courts, 3 center courts for tournament play, clubhouse, walking paths, and ADA accessibility with lighting and shade structures on all courts. Serves as home courts for Berry College Vikings tennis teams and hosts USTA Pro Circuit, ACC Championships, ITA Cup, and junior national championship events.
• Indoor Courts Facility 51,063 sq ft climate-controlled indoor tennis facility with 6 hard courts and seating for over 400 spectators, enabling year-round play, tournaments, and weather-proof lessons and clinics regardless of weather conditions.
• Rome Downtown Racquets Center Satellite racquet sports facility at 301 West 3rd Street in downtown Rome featuring 22 dedicated pickleball courts, 6 lighted USTA standard outdoor tennis courts, and a newly renovated clubhouse, located approximately 3 miles from the main Berry College campus and serving the downtown Rome community.
• Membership Programs Monthly membership tiers (junior, single, couple, family) providing court access to one or both facilities, priority booking, guest passes, pro shop discounts, and Cliff Drysdale Experience travel benefits. One-facility memberships range $15-$30/month plus $50 initiation; two-facility memberships range $20-$40/month plus $50 initiation.
• Adult Tennis Programs Group adult tennis clinics including Morning Open Clinic ($13 members/$18 non-members), Tennis 101 (4-week beginner course at $60), Intermediate Clinic, Ladies Clinic, Live Ball Clinic, Tennis Power Hour, Cardio Tennis ($10 members/$13 non-members), Ladies Doubles Clinic, Super Clinic ($16 members/$23 non-members), and USTA Team Practice, serving adult recreational players at all skill levels.

Quantifiable outcome

• Largest contiguous hard-court facility in the country
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Cliff Drysdale TenniscoreStrategic or Co-development Partner · 28 October 2021Cliff Drysdale Tennis, the largest racquet sports management company in the world, took over operations of Rome Tennis Center on January 1, 2022. Manages over 70 facilities domestically and internationally. Provides professional management, staffing, programming expertise, and access to CDT Experience network.
• Berry CollegecoreStrategic or Co-development PartnerBerry College donated 30 acres of land for the facility and serves as home to Berry College Vikings tennis teams. Facility is located on Berry College campus property.
• City of RomecoreStrategic or Co-development PartnerCity of Rome provided $11.4 million in SPLOST funding for facility construction and maintains ownership of the facility. Rome Sports department oversees operations.
• USTA (United States Tennis Association)coreStrategic or Co-development PartnerUSTA provides facility grants, sanctions major tournaments (Pro Circuit, Nationals), and has named Rome Tennis Center Outstanding Facility of the Year multiple times. USTA committed $10 million toward courts and facilities nationwide.
• USTA GeorgiacoreStrategic or Co-development PartnerState-level tennis association providing tournament sanctions, grants, and recognition for local tennis development programs.
• Georgia's Rome Office of TourismminorGTM or Marketing PartnerRegional tourism marketing partnership promoting Rome as a sports destination and attracting visitors from Birmingham, Atlanta, and Chattanooga markets.
• Fairfield Inn & Suites by MarriottminorStrategic or Co-development PartnerHotel adjacent to facility under construction (groundbroken November 2020) to provide accommodation for tournament visitors and traveling teams.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Life Time Fitness: National luxury fitness club operator with extensive racquet sports amenities including indoor tennis, pickleball, and lessons at most locations. Comparable as a multi-court racquet sports operator with membership-based programming and tournament hosting.
• IMG Academy: Premier sports training academy with extensive tennis programming, including the Nick Bollettieri/IMG tennis program. Comparable as a destination tennis facility that combines elite training, youth development pipelines, and tournament hosting at scale.
• The Bay Club Company: Private members-only club operator on the West Coast with extensive racquet sports programming including tennis and pickleball. Comparable as a multi-court racquet sports operator with tiered memberships and lesson/clinic programming.
• USTA National Campus: The United States Tennis Association's flagship training and competition facility in Orlando, FL with 100+ courts. Comparable as a large-scale, public-affiliated tennis complex that hosts national-level events, junior development, and adult programming at national scale.

Emerging players

• Chicken N Pickle: Indoor/outdoor pickleball and entertainment concept rapidly expanding across the U.S. Comparable as an emerging racquet-sports entertainment operator with multiple courts, food/beverage, and event-driven programming — overlapping with RTC's Downtown pickleball expansion.

Regional players

• Racquet Club of Memphis: Private tennis and fitness club with extensive indoor/outdoor tennis courts, USTA National-level programming, and strong tournament history (former Memphis Open venue). Comparable as a regionally dominant racquet sports facility combining club membership with elite tournament hosting.

Direct peers

• Peter Burwash International: Tennis management company providing programming, staffing, and management services to clubs and resorts worldwide. Direct peer as a competing third-party tennis management firm whose facilities compete with CDT-managed sites for tournaments, members, and instructional staff.
• Bobby Riggs Tennis Center: Long-standing Southern California public tennis facility offering memberships, lessons, leagues, and tournament hosting. Comparable as a mid-sized tennis-only facility with a similar municipal/semi-public ownership model and adult/junior programming mix.
• Cliff Drysdale Tennis: The professional tennis management company that operates Rome Tennis Center; manages 70+ racquet sports facilities globally. Direct peer in that other CDT-managed facilities share the same operational model, programming stack, and CDT Experience travel network.
• Austin Tennis Center: Mid-sized USTA-affiliated municipal/public tennis facility offering memberships, lessons, clinics, and tournament hosting. Highly comparable as a similar-scale tennis center with comparable programming mix, membership economics, and junior/adult pathway.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/rometennisctrbc
• Facebookfacebook.com/RomeTennisCenter
• LinkedInlinkedin.com/company/rome-tennis-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rome Tennis Center