Dream Arts
- Company typePublic
- Founded1997
- HeadquartersTokyo, Japan
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
Dream Arts firmographics
Firmographics- Name
- Dream Arts
- Legal name
- 株式会社ドリーム・アーツ
- Website
- https://dreamarts.co.jp
- Company type
- Public
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Dream Arts industry classification
Industry- Product category
- Enterprise Cloud Business Application Software
- NAICS
- Software Publishers (513210), Software Publishers (5132), Software Publishers (51321), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC)
- akta.pro secondary industries
- Tools & Platforms Training (Jira, Azure DevOps, MS Project, Smartsheet, etc.) (EDABAHAH), Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)
Keywords
Where Dream Arts is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices3 records
Markets served
Dream Arts business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription (SmartDB, Shopらん, InsuiteX): Dream Arts generates revenue primarily through SaaS subscription fees for its three main products: SmartDB (large enterprise business digitalization cloud), Shopらん (multi-store retail cloud), and InsuiteX (business cockpit for large enterprises). These are subscription-based cloud services billed typically on an annual or multi-year contract basis.
Go-to-market motion1 record
Distribution channels6 records
Marketing channels10 records
Dream Arts product offering
Product offeringCore offering
Dream Arts develops and sells three enterprise SaaS products built on Microsoft Azure: SmartDB, a no-code business digitalization cloud that combines workflow automation, web database, and document management for large enterprises (1,000 to 100,000+ employees); Shopらん (ShopRun), a multi-store retail operations cloud used by 66,000+ stores across Japan; and InsuiteX, a business cockpit/intranet platform serving 650,000+ enterprise users. The products are sold primarily as annual or multi-year SaaS subscriptions, supported by the SCS certification program (3,000+ certified specialists), a four-track partner program, and the in-house DiOL 24/7 cloud monitoring center.
Product overview
Dream Arts offers a portfolio of cloud-based enterprise solutions centered on digital transformation for large Japanese organizations. The core offering consists of three main products: SmartDB® (no-code business digital transformation cloud for workflow, web database, and document management), Shopらん® (multi-store retail operations cloud with 66,000+ stores), and InsuiteX® (enterprise work style transformation platform with 650,000+ users). These products share a unified AI strategy under the DAPA (DreamArts Practical AI) framework, enabling practical AI integration across all solutions. Dream Arts provides related services including the SmartDB Certified Specialist (SCS) professional certification program, partner programs, and security solutions like BYOK and Multi-GATE Security. The company also operates the DiOL 24/7 cloud monitoring center and offers specialized AI options including the Practical AI (PA) option.
Differentiator
Problem solved
Functional benefit
Brands
- SmartDB: 大企業向け業務デジタル化クラウド - Enterprise business digitalization cloud platform with No.1 market share in SaaS workflow category
- Shopらん
- InsuiteX
- DreamArts Cloud Service (DCS)
- DAPA (DreamArts Practical AI)
Products and services
- SmartDB (スマートデービー) No-code business digitalization cloud for large Japanese enterprises (1,000 to 100,000+ employees) combining workflow automation, web database management, and document management. Enables citizen developers to build and modify business applications without coding and integrates AI via the DAPA framework. Reference customers include KDDI (61,000+ employees), Recruit (up to 100,000 IDs), Sumitomo Fudosan (13,000 employees), Daiwa House (18,000 employees), Nikkei (~2,600 employees), Japan Airlines, Kokuyo (~1,800 apps), Japan Post, and University of Tsukuba.
- Shopらん (ShopRun) Multi-store retail operations cloud for headquarters-to-store communication, store information ledgers, quality control, and shift management. Used by over 66,000 stores across Japan. Includes AI translation and AI ruby (furigana) features for foreign-staff training. Reference customers include Matsuya Foods, Tully's Coffee Japan (~780 stores), and Daiso (~6,000 stores worldwide).
- InsuiteX (インスイートエックス) Business cockpit and intranet platform for large enterprise work-style transformation, serving 650,000+ users. Successor to the INSUITE product after a 20-year full model change, providing integrated digital workplace, internal communications, and collaboration with AI-powered features. Reference customer: ALSOK with 16,000+ users across security, building management, and nursing care businesses.
Quantifiable outcome
- SmartDB has been ranked No.1 in SaaS-type workflow market for 5 consecutive years
- +9 more outcomes
Companies that use Dream Arts
Customer profileNamed customers17 records
Segments3 records
Ideal customer profiles2 records
Dream Arts technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature7 records
Dream Arts partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Digital Garage, Inc. (株式会社デジタルガレージ)minorDigital Garage participated as a user case study speaker at the 19th デジタルの民主化DAY event. The company presented on how it overcame 'organizational rapid expansion barriers' and achieved operational efficiency through SmartDB implementation.
- KDDI CorporationcoreKDDI is both a customer and strategic partner. Dream Arts and KDDI are collaborating on a trial of Gemini on Google Distributed Cloud within SmartDB, enabling advanced AI-powered business applications while maintaining domestic data sovereignty. This partnership supports Dream Arts' global connectivity and AI integration strategy.
- Koku Co., Ltd. (コクー)minorDream Arts entered into a capital and business partnership agreement with Koku Co., Ltd. in June 2024. The partnership aims to strengthen business collaboration between the two companies.
- Fortanix, Inc.coreDream Arts entered a technical partnership with Fortanix, Inc., a US-based IT venture from Silicon Valley and pioneer in confidential computing. The partnership enables BYOK (Bring Your Own Key) functionality on SmartDB, allowing customers to manage their own encryption keys independently from Dream Arts and the infrastructure provider. The first customer to adopt this was JCB. Fortanix provides its Data Security Manager (DSM) key management service platform.
- Microsoft Japan (日本惠普), with Microsoft Azure as infrastructurecoreDream Arts leverages Microsoft Azure as the underlying cloud infrastructure for SmartDB, Shopらん, InsuiteX, and the DiOL monitoring center. The partnership with Microsoft enables integration with Entra ID (Azure AD) for SSO and conditional access, Microsoft 365 integration, and the broader Microsoft ecosystem. Microsoft Japan has publicly endorsed Dream Arts' BYOK initiative.
- Fujisoft Inc. (富士ソフト株式会社)coreFujisoft is a key implementation partner with 157 SCS-certified employees (as of April 2025). Fujisoft staff have completed all 6 SCS certification grades, using SmartDB for customer implementation projects. The company leverages SmartDB skills in hiring and talent development, with internal incentive programs for SCS certification.
- DreamArts Partner Program - 公認パートナー企業coreThe DreamArts Partner Program includes four tracks: Sales Partner, Cloud Sourcing Partner, Cloud Integration Partner, and Solution Providing Partner. The program had a visible partner logo wall showing multiple certified partners at the time of the latest data. Partners receive revenue share, training content, exclusive validation environments, and access to partner-exclusive events and seminars.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Dream Arts competitors and assessment
Company assessmentBroad incumbents
- SAP: Global ERP and business application suite with SAP Build Process Automation. Competes as the underlying enterprise system of record; SmartDB positions itself as the 'ERP front-end,' so SAP extensions represent both a complement and competitive overlap.
- Microsoft (Power Platform): Bundles Power Apps, Power Automate, and Copilot Studio into the Microsoft 365 + Azure ecosystem that Dream Arts already integrates with. Represents the most existential competitive threat given SmartDB runs on Azure and integrates Entra ID.
- Salesforce: CRM and platform leader with Lightning Platform (low-code) and Einstein AI. Competes for the same enterprise digital transformation budget and increasingly in workflow/document automation adjacent to CRM.
Direct peers
- ServiceNow: Global enterprise workflow and low-code platform (App Engine) with Now Assist AI. Competes with SmartDB on enterprise workflow, document automation, and AI-embedded process automation, though ServiceNow is far broader and global.
- Appian: Low-code business process management (BPM) and process automation platform with AI capabilities. Overlaps with SmartDB on workflow, document management, and approval-process automation for large enterprises.
- Pegasystems: Low-code BPM and CRM platform with case management and AI (Pega GenAI). Closely comparable to SmartDB on enterprise workflow, document processing, and citizen-development positioning.
- Mendix (Siemens): Low-code platform (now part of Siemens) enabling enterprise application development and citizen development. Directly comparable on no-code business application building for large organizations.
- Cybozu: Japanese SaaS vendor behind kintone, a leading no-code business application platform for SMBs and departments. Directly competes with SmartDB in no-code/database-driven app building, though Cybozu skews more horizontal/SMB while Dream Arts targets large enterprises.
- OutSystems: Low-code application platform focused on enterprise-grade custom app development with AI-assisted development. Comparable to SmartDB on the no-code/citizen-development axis and target enterprise market.
Regional players
- Questetra: Japanese cloud BPM/workflow vendor targeting enterprise process automation with SaaS and on-premise deployments. Domestic Japanese competitor to SmartDB in workflow and approval automation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Dream Arts social profiles
Digital presenceDream Arts compliance and trust
Trust signalCompliance9 records
Dream Arts financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dream Arts leadership team
Management profileNumber of profiles
Profiles3 records
Dream Arts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dream Arts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dream Arts
What does Dream Arts do?
Dream Arts develops and sells three enterprise SaaS products built on Microsoft Azure: SmartDB, a no-code business digitalization cloud that combines workflow automation, web database, and document management for large enterprises (1,000 to 100,000+ employees); Shopらん (ShopRun), a multi-store retail operations cloud used by 66,000+ stores across Japan; and InsuiteX, a business cockpit/intranet platform serving 650,000+ enterprise users. The products are sold primarily as annual or multi-year SaaS subscriptions, supported by the SCS certification program (3,000+ certified specialists), a four-track partner program, and the in-house DiOL 24/7 cloud monitoring center.
Is Dream Arts a public or private company?
Dream Arts is a public company. It is classified as public and is currently operating.
When was Dream Arts founded?
Dream Arts was founded in 1997. It employs 51 to 100 people.
Where is Dream Arts based?
Dream Arts is headquartered in Tokyo, Japan, in the Asia region.
How does Dream Arts make money?
One revenue line is on record: saaS Subscription (SmartDB, Shopらん, InsuiteX).
Who are Dream Arts's main competitors?
Broad incumbents on record are SAP, Microsoft (Power Platform) and Salesforce. Direct peers are ServiceNow, Appian, Pegasystems, Mendix (Siemens), Cybozu and OutSystems. Questetra is listed as a regional player.
Does Dream Arts have an API?
Yes. SmartDB provides a REST API for external system integration. The API enables developers to build integrations between SmartDB and other enterprise systems. API documentation is available through the product documentation portal. SCS certification mentions that GOLD and PLATINUM grades test knowledge of SmartDB REST API, system authentication, and security for external integration purposes. Developer documentation is at doc.support-dreamarts.com/SmartDB/Document/Site/index.html.
What industry is Dream Arts in?
Dream Arts's product category is Enterprise Cloud Business Application Software. Its primary akta.pro industry code is BPAAACAC, Software/Application Support (SaaS, Enterprise Apps), with a secondary code of EDABAHAH, Tools & Platforms Training (Jira, Azure DevOps, MS Project, Smartsheet, etc.). Its NAICS code is 513210 and its SIC code is 7372.