Brian
Be The Voice Academy is a Singapore-based voice coaching and presentation skills training service founded by Brian Lee, delivering personalized corporate programs, individual coaching, and student oral-exam preparation to enterprises, professionals, and K-12 students in Singapore.
- Company typePrivate
- Founded1997
- HeadquartersSingapur, Mexico
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Brian does
Be The Voice Academy (operating under the company name "Brian") is a Singapore-based voice coaching and presentation skills training service founded by Brian Lee, who serves as Principal Trainer and is the company's central delivery asset. The firm offers three core service lines: corporate training programs tailored to enterprise clients (e.g., Speak with Confidence, Selling With Your Voice, Influencing with Your Voice, The Quick Fix, Your Voice – A Manager's Tool), one-on-one individual coaching with Brian Lee, and student programs covering PSLE oral exams, O-Level English oral examinations, and Direct School Admission (DSA) interview preparation. Its methodology is non-technology-based, centered on personalized in-person coaching, a free initial voice assessment, and a recording-and-review feedback loop rather than a software platform.
The business operates from a single Singapore headquarters at International Plaza (10 Anson Road, Level 5, Suite 5095, within a JustCo co-working space) and serves clients exclusively in Singapore, with no documented international expansion. Revenue is generated through professional services engagements — corporate programs (described as multi-year contracts at quote-based pricing), individual coaching sessions (also quote-based post-assessment), and discrete student workshop fees. Go-to-market combines direct website and WhatsApp/phone inquiries, content marketing via a 120+ article blog and social channels (Facebook, LinkedIn), and earned media in outlets including The Business Times, Wall Street Journal, Asian Entrepreneur, and SME Magazine.
The customer base spans large Singapore enterprises across financial services, technology, healthcare, government, and education — including DBS Bank, Standard Chartered, BNP Paribas, BNY Mellon, Salesforce, Shell, FedEx, Johnson & Johnson, Singapore Police Force, and Singapore Management University — alongside individual professionals and K-12 students. The company is privately held with no disclosed venture capital or private equity funding, and operations are tightly tied to the founder's personal brand and delivery capacity.
Brian firmographics
Firmographics- Name
- Brian
- Legal name
- Be The Voice
- Website
- https://bethevoice.com.sg
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Be The Voice Academy is a Singapore-based voice coaching and presentation skills training service founded by Brian Lee, delivering personalized corporate programs, individual coaching, and student oral-exam preparation to enterprises, professionals, and K-12 students in Singapore.
- Ownership category
- akta.pro rank
Brian industry classification
Industry- Product category
- Professional Training Services
- NAICS
- Professional and Management Development Training (61143), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Corporate/Professional Public Speaking Training (Presentation Skills) (EDAMAOAJ)
- akta.pro secondary industries
- Private Voice Lessons (Vocal) (EDAMANAB), Coaching, Feedback & Mentoring Skills (EDABAMAM)
Keywords
Where Brian is headquartered
LocationHeadquarters
- HQ city
- Singapur
- HQ country
- Mexico
- HQ region
- Latin America
Offices1 record
Markets served
Brian business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Corporate Training Programs: Customized voice and presentation skills training delivered to corporate teams. Programs include Speak with Confidence, Selling with Your Voice, Influencing with Your Voice, The Quick Fix, and Your Voice - A Manager's Tool.
- Individual Coaching Sessions: One-on-one personalized voice coaching sessions with Brian Lee. Pricing is quote-based after free assessment.
- Student Programs: Programs designed for students preparing for PSLE oral exams, O-Level English oral examinations, and DSA interviews.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One-time | Free initial voice assessment |
| Other | Multi-year contract | Corporate Training Programs |
| One time/ perpetual license | One-time | PSLE English Oral Examination Prep Program |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Brian product offering
Product offeringCore offering
Be The Voice Academy provides voice coaching, presentation skills, and public speaking training through corporate programs (Speak with Confidence, Selling With Your Voice, Influencing with Your Voice, The Quick Fix, Your Voice – A Manager's Tool), individual 1-to-1 coaching sessions with founder Brian Lee, and student programs for PSLE oral exams and DSA interviews. Training is delivered in person at the firm's Singapore CBD location or on-site at corporate client premises, beginning with a complimentary personalized voice assessment.
Product overview
Be The Voice Academy is a voice coaching and public speaking training provider based in Singapore, offering a portfolio of programs including corporate training programs (Speak with Confidence, Selling With Your Voice, The Quick Fix, Influencing with Your Voice, Your Voice – A Manager's Tool), individual 1-to-1 coaching sessions with Principal Trainer Brian Lee, and education programs for students including PSLE Oral Exam Preparation and Student Programs. The company serves corporate clients, professionals, and students seeking to improve their communication, presentation skills, and vocal confidence.
Differentiator
Problem solved
Functional benefit
Products and services
- Speak with Confidence A corporate training program designed for companies to help staff learn how to sound confident when speaking with clients.
- Selling With Your Voice A comprehensive program that enables participants to understand the different aspects of conveying thoughts and ideas effectively.
- Influencing with Your Voice A program that helps people communicate more effectively and avoid misunderstandings at work or in business dealings.
- The Quick Fix A workshop designed for companies with busy schedules that need specific targets met efficiently.
- Your Voice – A Manager's Tool A full-day workshop designed to help managers learn the secrets to controlling the emotions of staff by using their voices appropriately.
- 1-to-1 Voice Coaching Sessions Personal one-on-one coaching sessions with Brian Lee, offering personalized attention for polishing vocal skills with a free trial assessment available.
- PSLE Oral Exam Preparation Programs designed to help students prepare for PSLE English Oral Examinations, focusing on diction, articulation, and projecting confidence.
- Student Programs (Oral Examinations and DSA Interviews) Programs crafted for kids and students, specifically geared towards mastering oral PSLE lessons, O-Level English oral preparation, and building presentation skills for DSA secondary school interviews.
Quantifiable outcome
- Over 40% of employed adults harbor a fear of public speaking according to 2011 Gallup poll
- +1 more outcomes
Companies that use Brian
Customer profileNamed customers30 records
Segments3 records
Ideal customer profiles3 records
Brian technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Brian partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Brian competitors and assessment
Company assessmentDirect peers
- The Humphrey Group: Executive communication and presentation training firm focused on C-suite and senior leaders — directly comparable to Be The Voice's enterprise executive-coaching use cases (e.g., 'Your Voice – A Manager's Tool', HEC Paris executive training).
- Exec|Comm: US-headquartered corporate communication and presentation skills firm serving Fortune 500 clients with customized workshops and coaching — directly comparable service offering, buyer (corporate L&D), and methodology to Be The Voice's corporate programs.
- Dale Carnegie Training: Global corporate training firm specializing in public speaking, presentation skills, leadership, and communication — historically the most recognized direct competitor in the same category Be The Voice serves, with multi-country delivery infrastructure Be The Voice lacks.
- Big Fish Presentations: Presentation skills training and coaching firm for corporate audiences — directly comparable workshop-based delivery model and enterprise target customer to Be The Voice's Speak with Confidence and Influencing with Your Voice programs.
- Toastmasters International: Global non-profit community organization for public speaking and leadership practice. While not-for-profit, it competes for the same individual professional and student segments Be The Voice targets (fear of public speaking, oral exam prep, presentation confidence).
Emerging players
- Speexx: AI-augmented digital language and business communication training platform for enterprises — represents the technology-enabled substitute for in-person voice coaching that Be The Voice currently has no offering against.
- Yoodli: AI-powered public speaking coach offering on-demand, judgment-free practice and feedback — direct technology substitute targeting the same individual professional and corporate presentation-skills use cases Be The Voice serves in-person.
Broad incumbents
- BTS: Global business transformation and leadership development consultancy with executive education and communication programs — competes for the same enterprise L&D and executive coaching budgets as Be The Voice but at much larger scale and broader scope.
- Mind Gym: LSE-listed corporate performance and behavior-change training provider with a broader portfolio spanning resilience, leadership, and communication — overlaps with Be The Voice at the enterprise L&D buyer level but is a much larger, diversified incumbent.
Regional players
- Speech-Knowledge Coaching (Singapore): Singapore-based regional competitor offering corporate and individual presentation/voice coaching with similar in-person delivery model — competes directly for the same Singapore enterprise and individual clients as Be The Voice.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Brian social profiles
Digital presenceBrian financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brian leadership team
Management profileNumber of profiles
Profiles1 record
Brian funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brian M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brian
What does Brian do?
Be The Voice Academy provides voice coaching, presentation skills, and public speaking training through corporate programs (Speak with Confidence, Selling With Your Voice, Influencing with Your Voice, The Quick Fix, Your Voice – A Manager's Tool), individual 1-to-1 coaching sessions with founder Brian Lee, and student programs for PSLE oral exams and DSA interviews. Training is delivered in person at the firm's Singapore CBD location or on-site at corporate client premises, beginning with a complimentary personalized voice assessment.
Is Brian a public or private company?
Brian is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brian founded?
Brian was founded in 1997. It employs 51 to 100 people.
Where is Brian based?
Brian is headquartered in Singapur, Mexico, in the Latin America region.
How does Brian make money?
Three revenue lines are on record. Corporate Training Programs are the primary driver. The others are individual Coaching Sessions and student Programs.
Who are Brian's main competitors?
Direct peers on record are The Humphrey Group, Exec|Comm, Dale Carnegie Training, Big Fish Presentations and Toastmasters International. Emerging players are Speexx and Yoodli. Broad incumbents are BTS and Mind Gym. Speech-Knowledge Coaching (Singapore) is listed as a regional player.
Does Brian have an API?
No public API is recorded for Brian.
What industry is Brian in?
Brian's product category is Professional Training Services. Its primary akta.pro industry code is EDAMAOAJ, Corporate/Professional Public Speaking Training (Presentation Skills), with a secondary code of EDAMANAB, Private Voice Lessons (Vocal). Its NAICS code is 61143 and its SIC code is 8200.