DPS Pharma
DPS Pharma operates the BUNTOGEL online toto/togel lottery and betting platform targeting Indonesian consumers via the dpspharma.com domain, offering wagers across five international lottery markets with QRIS, e-wallet, and bank-transfer deposits plus a VIP subscription tier; the site also embeds footlocker.id e-commerce content for athletic footwear.
- Company typePrivate
- Founded2021
- Headquarters—
- Headcount51–100
- GTM typeB2C
- OfferingServices
What DPS Pharma does
DPS Pharma operates the BUNTOGEL online lottery and toto/togel betting platform accessed via the dpspharma.com domain, despite the company's published firmographics describing it as a PCD (Propaganda-Cum-Distribution) pharmaceutical franchise business in India founded in 2021 with 51–100 employees. The actual consumer-facing product is an Indonesian-language, browser-based betting platform offering wagers across five international lottery markets (Hongkong, Singapore, Sydney, Taiwan, Toto Macau) with real-time draw results, encrypted data handling, high-traffic server architecture, and round-the-clock customer support. Bet minimums start at Rp 100, deposits are facilitated via QRIS, e-wallet, and bank transfer, and withdrawals are processed in under five minutes. A claimed World Lottery Association (WLA) license and Indonesian SNI/K3L/UTTP certification are displayed as regulatory credentials.
Revenue mechanics consist of transaction fees on user wagers and a VIP membership subscription tier. The site also embeds footlocker.id e-commerce content (athletic footwear and accessories from Nike, Adidas, New Balance, etc., with localized 'Gratis Ongkir' shipping messaging), indicating a hybrid lottery-plus-retail storefront. Marketing is digital-first: Indonesian-keyword SEO, affiliate/partner redirect domains (cdn.buntogelstecu.com, capek-dibuat-pichai.pages.dev), customer testimonials as social proof, and live-chat support. No revenue, headcount-over-time, or ownership data is disclosed; the on-page copyright references 'SEO KNUCKLE' and 'BUNTOGEL.ID/BUNTOGEL.COM,' not 'DPS Pharma,' creating a clear identity gap between firmographic claims and observable operations.
The geographic footprint is single-country (Indonesia), with no public enterprise customer list and no management team disclosed. Key diligence risks include the apparent mismatch between the stated pharmaceutical-franchise identity and the actual gambling-platform operations, the unverifiable nature of the WLA licensing claim (WLA membership typically covers state/national lotteries rather than private toto operators), and the regulatory status of online lottery betting in Indonesia, where such activity is broadly restricted.
DPS Pharma firmographics
Firmographics- Name
- DPS Pharma
- Legal name
- BUNTOGEL
- Website
- https://dpspharma.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- DPS Pharma operates the BUNTOGEL online toto/togel lottery and betting platform targeting Indonesian consumers via the dpspharma.com domain, offering wagers across five international lottery markets with QRIS, e-wallet, and bank-transfer deposits plus a VIP subscription tier; the site also embeds footlocker.id e-commerce content for athletic footwear.
- Ownership category
- akta.pro rank
DPS Pharma industry classification
Industry- Product category
- Online Lottery and Togel Gaming
- NAICS
- Gambling Industries (7132)
- akta.pro industry
- Digital Lottery & iLottery Platforms (Web/App)
Keywords
DPS Pharma business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Others
Revenue model
- Lottery Transaction Fees: Platform generates revenue through transaction fees on lottery bets placed by users. Users place bets starting from Rp 100 (bet minimum) across various lottery markets. The platform retains a percentage of total bets placed as commission. Additional revenue derived from deposit/withdrawal processing spreads.
- VIP Membership Fees: The platform markets VIP access tiers and membership features, suggesting premium paid services for enhanced user experience and priority access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Lottery Betting |
| Subscription | Monthly | VIP Access Tier |
| Unit Pricing | Pay-as-you-go | Physical Product (Footwear) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
DPS Pharma product offering
Product offeringCore offering
DPS Pharma operates the BUNTOGEL online toto/togel lottery platform serving Indonesian consumers. The platform aggregates five official international lottery markets (Hongkong, Singapore, Sydney, Taiwan, Toto Macau) with real-time draw results, encrypted transactions, and Indonesian-localized payment methods including bank transfer, e-wallet, and QRIS. The website also embeds footlocker.id product listings for branded athletic footwear and accessories.
Product overview
DPS Pharma operates BUNTOGEL as a single unified product - a VIP access online lottery platform. The platform provides access to toto/togel games across multiple international markets (Hongkong, Singapore, Sydney, Toto Macau) with features including encrypted data protection, 24/7 customer service, fast deposit/withdrawal processing, and real-time market result updates. The product serves Indonesian users with localized payment methods including bank transfer, e-wallet, and QRIS.
Differentiator
Problem solved
Functional benefit
Products and services
- BUNTOGEL Online Toto/Togel Platform VIP-access online toto/togel lottery platform providing real-time access to five official international lottery markets (Hongkong, Singapore, Sydney, Taiwan, Toto Macau) with encrypted transactions, instant deposits via bank transfer, e-wallet, and QRIS, withdrawals targeted in under two minutes, and 24/7 customer support. Targeted at adult Indonesian consumers.
- Branded Athletic Footwear and Apparel Retail Retail storefront offering branded athletic footwear (Nike Air Force 1, Nike Air Max, Nike Blazer, Adidas Superstar, etc.), running, basketball, casual, and slide footwear, plus apparel (t-shirts, shorts, pants, hoodies, jackets) and accessories (hats, bags, socks, shoe care, sports equipment, Crocs Jibbitz) with free shipping across Indonesia. Targeted at Indonesian retail consumers.
Quantifiable outcome
- Withdrawals processed in under 5 minutes (target 2 minutes)
- +2 more outcomes
Companies that use DPS Pharma
Customer profileSegments2 records
Ideal customer profiles2 records
DPS Pharma technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
DPS Pharma partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- World Lottery Association (WLA)coreWLA is the international trade association for state and national lotteries. BUNTOGEL operates under WLA licensing standards, which provides regulatory credibility and ensures the platform follows international lottery industry best practices for security, fairness, and responsible gaming.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
DPS Pharma competitors and assessment
Company assessmentBroad incumbents
- Singapore Pools: Singapore Pools is Singapore's state-licensed lottery and sports betting operator whose draws (Toto, 4D) are among the markets BUNTOGEL surfaces to Indonesian users. It represents the legitimate state-incumbent counterpart whose results the platform markets as content.
- Hong Kong Jockey Club: HKJC operates Hong Kong's regulated Mark Six lottery. Its draws are among the headline markets BUNTOGEL surfaces. HKJC is the legitimate state incumbent whose data feeds the Indonesian-facing toto aggregation ecosystem.
Direct peers
- Lottoland: Lottoland operates a web-based platform that lets consumers bet on the outcome of official international lottery draws (EuroMillions, Powerball, Mega Millions, etc.). Like BUNTOGEL, it is a digital, multi-market draw-based lottery site, although Lottoland primarily targets European and global markets and operates under Maltese/Gibraltar licensing rather than Indonesian payment rails.
- Togel88: Togel88 is an Indonesian online togel operator offering multi-market draw betting with localized payment methods. It targets the same Indonesian consumer segment as BUNTOGEL with comparable product features (multi-market coverage, fast withdrawals, Indonesian-language UX).
- TheLotter: TheLotter is an online lottery courier/messenger service that purchases physical tickets on behalf of users across international draws. It shares with BUNTOGEL the multi-market aggregation model and web/app distribution, though it serves a global rather than Indonesian audience.
- DewaTogel: DewaTogel is an Indonesian-language online toto/togel platform offering betting across multiple international draws (Hongkong, Singapore, Sydney). It is one of BUNTOGEL's most direct Indonesian-market competitors with a similar SEO-led acquisition strategy and offshore-facing domain footprint.
Emerging players
- Jackpot.com: Jackpot.com is a regulated online lottery courier operating in the US and select European markets. While not directly competing in Indonesia, it represents an emerging regulated peer that demonstrates how digital lottery aggregation can be commercialized under formal licensing frameworks — a potential long-term competitive threat if Indonesia moves toward licensing.
- Lotto Agent (LottoAgent): LottoAgent is a smaller online lottery messenger/aggregator offering access to international draws. It is comparable to BUNTOGEL in product mechanism (multi-draw aggregation on a web platform) though at smaller scale and with a different geographic focus.
- KoiPoker / KOITOGEL: KOITOGEL is an Indonesian online toto platform with multi-market draw coverage and Indonesian-language SEO acquisition, mirroring BUNTOGEL's product positioning and target segment with partial overlap in marketing tactics and offshore-facing infrastructure.
Regional players
- Magnum Corporation: Magnum operates Malaysia's licensed 4D and Toto draws. Its results are popular among Indonesian bettors and frequently appear on Indonesian-facing toto platforms, positioning Magnum as a regional content source analogous to Singapore Pools from BUNTOGEL's perspective.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
DPS Pharma compliance and trust
Trust signalCompliance1 record
DPS Pharma financial estimates
Financial estimateRevenue estimate
Valuation estimate
DPS Pharma leadership team
Management profileNumber of profiles
DPS Pharma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DPS Pharma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DPS Pharma
What does DPS Pharma do?
DPS Pharma operates the BUNTOGEL online toto/togel lottery platform serving Indonesian consumers. The platform aggregates five official international lottery markets (Hongkong, Singapore, Sydney, Taiwan, Toto Macau) with real-time draw results, encrypted transactions, and Indonesian-localized payment methods including bank transfer, e-wallet, and QRIS. The website also embeds footlocker.id product listings for branded athletic footwear and accessories.
Is DPS Pharma a public or private company?
DPS Pharma is a private company. It is classified as unknown and is currently operating.
When was DPS Pharma founded?
DPS Pharma was founded in 2021. It employs 51 to 100 people.
How does DPS Pharma make money?
Two revenue lines are on record. Lottery Transaction Fees are the primary driver. The others are VIP Membership Fees.
Who are DPS Pharma's main competitors?
Broad incumbents on record are Singapore Pools and Hong Kong Jockey Club. Direct peers are Lottoland, Togel88, TheLotter and DewaTogel. Emerging players are Jackpot.com, Lotto Agent (LottoAgent) and KoiPoker / KOITOGEL. Magnum Corporation is listed as a regional player.
Does DPS Pharma have an API?
No public API is recorded for DPS Pharma.
What industry is DPS Pharma in?
DPS Pharma's product category is Online Lottery and Togel Gaming. Its primary akta.pro industry code is MPAEAFAD, Digital Lottery & iLottery Platforms (Web/App). Its NAICS code is 7132.