Retirement Connection
Retirement Connection is a Portland-based company operating a searchable online directory and print guide of 150+ senior care service categories across four Oregon and Washington regional markets, monetizing via advertising from senior-services providers.
- Company typePrivate
- Founded2008
- HeadquartersPortland, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Retirement Connection does
Retirement Connection is a privately-held, Portland-based company founded in 2008 that operates a senior care resource directory serving Oregon and Washington state. Its core offering is the Retirement Connection Guide, a searchable web-based directory covering 150+ service categories — including assisted living, home health, hospice, legal and financial services, memory care, and Medicare resources — alongside a parallel Print Guide distributed at convenient pickup locations in four regional editions (Portland/Vancouver, Puget Sound, Mid-Willamette Valley, and Southern Oregon). The platform's underlying technology is a conventional web directory with city- and service-type-based search, supplemented by editorial content such as articles, business profiles, event postings, and a professional CEU events program.
The company serves two distinct user groups: free end-users (seniors, boomers, and caregivers/family members seeking resource information) and paying advertisers (senior care facilities, healthcare providers, legal and financial advisors, and other senior-services businesses). Its revenue model is advertising-based, monetizing through directory listings and print guide placements sold to service providers. Distribution is dual-channel: the online directory serves as a self-serve searchable resource, while the print guide extends reach to users who prefer offline or physical reference materials. Additional audience-engagement channels include Facebook, LinkedIn, Twitter, email newsletter, community events, and continuing education programs for senior care professionals.
The company operates with a lean team of 1-10 employees and has no disclosed external funding, parent company, or acquisition history. Its geographic footprint is strictly limited to the Pacific Northwest, and it maintains no mobile application, no public APIs, and no disclosed AI/ML capabilities. Operational continuity is evidenced by active content publication through 2025/2026 edition references.
Retirement Connection firmographics
Firmographics- Name
- Retirement Connection
- Legal name
- Retirement Connection
- Website
- https://retirementconnection.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Retirement Connection is a Portland-based company operating a searchable online directory and print guide of 150+ senior care service categories across four Oregon and Washington regional markets, monetizing via advertising from senior-services providers.
- Ownership category
- akta.pro rank
Retirement Connection industry classification
Industry- Product category
- Senior Care Resource Directory
- NAICS
- Services for the Elderly and Persons with Disabilities (624120), Web Search Portals, Libraries, Archives, and Other Information Services (5192)
- SIC
- Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB)
- akta.pro secondary industries
- Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL), Benefits, Insurance & Entitlement Navigation (Medicare/Medicaid/VA/LTC) (HSABAIAG)
Keywords
Where Retirement Connection is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Markets served
Retirement Connection business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Marketing or Sales, Personnel, Operations, Technology or R&D, Supply Chain
Distribution channels3 records
Marketing channels8 records
Retirement Connection product offering
Product offeringCore offering
Retirement Connection publishes a searchable online directory and matching regional print guides that connect seniors, caregivers, and family members with senior-care service providers across housing, healthcare, legal, financial, and lifestyle categories. The platform aggregates 150+ service topics across four Oregon/Washington regional markets and monetizes primarily through advertising sales and listing placements to senior-care businesses.
Product overview
Retirement Connection operates as a comprehensive resource directory platform offering both an online searchable database and printed guide for seniors, caregivers, and healthcare providers. The product portfolio consists of the Retirement Connection Guide (online directory) and the Print Guide (physical publication). The online platform enables users to search for services by city and service category across four regional markets, while the print guide provides offline access to the same resource information.
Differentiator
Problem solved
Functional benefit
Products and services
- Retirement Connection Guide (Online Directory) A web-based, searchable resource directory that connects seniors, caregivers, and family members with senior-care service providers across 150+ categories (housing, in-home care, assisted living, healthcare, legal, financial, and lifestyle) in four regional Oregon/Washington markets. End users search by city and service type at no cost.
- Retirement Connection Print Guide A printed version of the Retirement Connection Guide, produced in regional editions (Portland/Vancouver, Puget Sound, Mid-Willamette Valley, Southern Oregon) and distributed at convenient pickup locations or ordered online for offline reference by seniors, caregivers, and family members.
- Senior-Care Advertising Placements Paid advertising placements sold to senior-care businesses (assisted living, home care, hospice, legal, financial, healthcare providers) for inclusion in the Retirement Connection online directory and the regional print guides, providing advertisers access to seniors, caregivers, and family members searching for those services.
Companies that use Retirement Connection
Customer profileSegments3 records
Ideal customer profiles2 records
Retirement Connection technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Retirement Connection partnerships and signals
Strategic signalScale indicators2 records
Recent moves1 record
Expansion highlights4 records
Retirement Connection competitors and assessment
Company assessmentDirect peers
- SeniorLiving.org: Online senior living resource and directory platform offering provider listings, editorial content, and guides for seniors and caregivers. Directly comparable to Retirement Connection's online directory offering for senior housing and care resources.
- SeniorAdvisor.com: A consumer reviews and directory site for senior living and care providers (operated by A Place for Mom). Directly comparable to Retirement Connection as a senior care directory monetized through provider listings and advertising.
- Caring.com: National senior care resource and referral platform offering directories of assisted living, memory care, and home care providers, plus educational content for caregivers. Directly comparable to Retirement Connection in offering a free consumer resource directory monetized through senior care provider advertising.
- A Place for Mom: The largest national senior care directory and referral platform connecting families with assisted living, memory care, and in-home care providers. Operates the same core business model — free consumer directory monetized through senior care provider advertising — but at national scale, making it Retirement Connection's primary direct competitor for advertiser dollars.
Broad incumbents
- Yelp: General-purpose local business directory with extensive coverage of senior care, assisted living, and home health providers. Comparable to Retirement Connection in providing a search-based directory of local senior service providers, but operates broadly across all categories.
- Google Business Profile: Google's free business listing and local search platform used by senior care providers to reach consumers. Comparable to Retirement Connection as the default local-discovery channel for senior services, but not specialized in the senior care vertical.
Emerging players
- HelpGuide.org: Nonprofit elder care and mental health resource site offering articles and directories for seniors and caregivers. Comparable to Retirement Connection's content library mission of educating seniors and families about elder care options.
- AgingCare.com: Online community and resource site for caregivers of elderly loved ones, offering articles, forums, and directories of senior care services. Comparable to Retirement Connection in serving the caregiver audience with educational content and service provider resources.
- CareAvailability: Real-time senior care availability and referral platform explicitly linked from Retirement Connection's website. Comparable as a senior care resource directory with a focus on live availability data, and a clear partnership/sister-platform relationship with Retirement Connection.
Others
- Eldercare Locator: U.S. Administration for Community Living directory connecting older adults and caregivers to local aging services. Comparable to Retirement Connection as a senior resource directory, but publicly funded and non-commercial, positioning it as a complementary/indirect channel rather than a competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Retirement Connection social profiles
Digital presenceRetirement Connection financial estimates
Financial estimateRevenue estimate
Valuation estimate
Retirement Connection leadership team
Management profileNumber of profiles
Profiles1 record
Retirement Connection funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Retirement Connection M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Retirement Connection
What does Retirement Connection do?
Retirement Connection publishes a searchable online directory and matching regional print guides that connect seniors, caregivers, and family members with senior-care service providers across housing, healthcare, legal, financial, and lifestyle categories. The platform aggregates 150+ service topics across four Oregon/Washington regional markets and monetizes primarily through advertising sales and listing placements to senior-care businesses.
Is Retirement Connection a public or private company?
Retirement Connection is a private company. It is classified as unknown and is currently operating.
When was Retirement Connection founded?
Retirement Connection was founded in 2008. It employs 1 to 10 people.
Where is Retirement Connection based?
Retirement Connection is headquartered in Portland, United States, in the North America region.
Who are Retirement Connection's main competitors?
Direct peers on record are SeniorLiving.org, SeniorAdvisor.com, Caring.com and A Place for Mom. Broad incumbents are Yelp and Google Business Profile. Emerging players are HelpGuide.org, AgingCare.com and CareAvailability. Eldercare Locator is listed as an others.
Does Retirement Connection have an API?
No public API is recorded for Retirement Connection.
What industry is Retirement Connection in?
Retirement Connection's product category is Senior Care Resource Directory. Its primary akta.pro industry code is HSABAIAB, Care Navigation & Service Coordination (Medical, Social, Community), with a secondary code of HSABAIAL, Housing & Placement Coordination (Assisted Living, Memory Care, SNF). Its NAICS code is 624120 and its SIC code is 8300.