Iowa Nurses Association

What Iowa Nurses Association does

The Iowa Nurses Association (INA) is a nonprofit professional membership organization serving registered nurses throughout the state of Iowa. Note that the provided firmographic description labels INA as an "award-winning healthcare technology company," but the underlying evidence describes a membership association rather than a technology vendor, and this description reflects the actual evidence. INA delivers its value proposition through advocacy (Legislative Action Center, Bill Tracker, Public Policy Committee, INA Legislative Day), professional development (Empowered Leader Series, Annual Conference, continuing-education partnerships), member communications (INA Quarterly Publication, Beyond the Bedside Podcast, news and announcements), and career and well-being resources (Career Center, Nurse Well-Being Resources, Iowa Nurses Foundation scholarships, Journey of Racial Reconciliation program).

Operationally, INA is structured around regional chapters, committees, and a Champions for Nursing community program, with its website and membership infrastructure powered by Wild Apricot membership software. Leadership consists of an Executive Director, Tobi Lyon, supported by a board, committees, and a related Iowa Nurses Foundation.

INA's revenue model is a subscription-recurring membership-dues structure with annual billing, supplemented by event revenue, sponsorships, and donations to the Foundation. The organization is the designated Iowa state affiliate of the American Nurses Association, which extends ANA national-level member benefits to INA members and provides distribution and advocacy reach beyond what INA could achieve independently. Geographic scope is limited to Iowa, with no signals of multi-state or international expansion.

Name

Iowa Nurses Association

Legal name

Iowa Nurses Association

Website

https://iowanurses.nursingnetwork.com

Company type

Private

Operating status

Operating

Short description

Iowa Nurses Association is a nonprofit professional membership organization that provides advocacy, continuing education, publications, career resources, and community programming for registered nurses across the state of Iowa.

Ownership category

akta.pro rank

Headquarters

HQ city

Okemos

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: The Iowa Nurses Association generates revenue through annual membership dues from registered nurses in Iowa. Members receive access to benefits including the INA Quarterly Publication, news and announcements, career center access, nursing awards, and member benefits through the ANA affiliation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

The Iowa Nurses Association is a nonprofit professional membership organization that serves registered nurses throughout the state of Iowa by providing membership benefits, advocacy, professional development, career resources, and educational programming. Its core offerings include the INA Quarterly Publication, the Beyond the Bedside Podcast, a Career Center, the Empowered Leader Series leadership development program, the Legislative Action Center and Bill Tracker for policy advocacy, Nurse Well-Being Resources, the Journey of Racial Reconciliation program, annual conferences, Legislative Day events, and scholarships administered through the Iowa Nurses Foundation.

Product overview

Iowa Nurses Association operates as a professional membership organization offering a portfolio of services including publications, educational programs, career resources, and advocacy tools. The core offerings include the quarterly INA Quarterly Publication, the Beyond the Bedside Podcast for ongoing education, a Career Center for job opportunities, and the Empowered Leader Series for leadership training. The association also provides advocacy-focused tools including a Bill Tracker, Legislative Action Center, and Legislative Day events. Additional services include nurse well-being resources, scholarships through the Iowa Nurses Foundation, and annual conferences for professional development. The organization is affiliated with the American Nurses Association (ANA) and leverages Wild Apricot membership software for operations.

Differentiator

Problem solved

Functional benefit

Products and services

• INA Membership Annual professional association membership for registered nurses in Iowa, granting access to the INA Quarterly Publication, news and announcements, career center, nursing awards, events, and ANA member benefits through the American Nurses Association affiliation.
• INA Quarterly Publication A quarterly newsletter publication providing news, announcements, and industry updates for Iowa nurses, serving as the association's primary written communication channel with members.
• Beyond the Bedside Podcast A podcast series featuring discussions on nursing advocacy, practice issues, and healthcare topics relevant to Iowa nurses, produced by Healthcom Media and distributed via the Omny.fm platform.
• Career Center An online job board and career resource platform connecting nurses with employment opportunities in Iowa and supporting career development for INA members.
• Empowered Leader Series An educational leadership development program designed to cultivate nursing leadership skills among INA members through structured learning experiences.
• Nurse Well-Being Resources A collection of resources supporting the mental health, physical wellness, and professional sustainability of nurses, made available through the INA Resources section.
• Legislative Action Center A platform enabling INA members and Iowa nurses to take action on legislative issues, contact representatives, and engage in policy advocacy, including legislative toolbox resources and action alerts.
• Bill Tracker

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• American Nurses Association (ANA)coreStrategic or Co-development PartnerThe Iowa Nurses Association operates as the state-level affiliate of the American Nurses Association, providing INA members with access to ANA member benefits. This affiliation enables national-level advocacy resources, including ANA RN ACTION and ANA Position Statements, which are integrated into INA's advocacy programming.
• CNPP Partner - Psychiatry for Non-PsychiatristsminorStrategic or Co-development PartnerA continuing medical education partnership with Des Moines University (DMU) providing specialized education programs for nurses. The event (CNPP Partner - Psychiatry for Non-Psychiatrists) is scheduled for October 16, 2026.
• Healthcom MediaminorGTM or Marketing PartnerHealthcom Media produces the Beyond the Bedside Podcast for the Iowa Nurses Association. Episodes are distributed via the Omny.fm platform, expanding INA's reach and marketing presence in the nursing community.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Florida Nurses Association: The state-level professional association for Florida nurses, affiliated with ANA. Mirrors INA's model of membership dues, advocacy programming, publications, and annual events serving nurses within a single U.S. state.
• Massachusetts Nurses Association: State nurses association for Massachusetts with a combined professional and labor union mission. Offers the same core mix of advocacy, continuing education, and member benefits that INA delivers to Iowa nurses.
• New York State Nurses Association: State-level professional and labor organization for New York nurses. While larger and unionized, NYSNA shares INA's core function of representing state nurses, providing advocacy, and offering member benefits through ANA affiliation.
• California Nurses Association: California's state nurses association, the largest in the U.S., with a unionized advocacy model. Comparable to INA as a state-level professional body for RNs with active legislative engagement and member programs.
• Texas Nurses Association: The official state nurses association for Texas, operating with a structurally similar charter of advocacy, professional development, and ANA affiliation. Like INA, it provides member benefits, legislative engagement, and continuing education to registered nurses within its state.
• Illinois Nurses Association: The professional association for registered nurses in Illinois with ANA affiliate status. Directly comparable to INA in operating scope, advocacy focus, and member-services portfolio within a Midwestern state footprint.
• Ohio Nurses Association: ANA-affiliated state nurses association serving Ohio RNs with advocacy, continuing education, publications, and an annual conference. Closely comparable in mission, governance model, and revenue model to INA.

Broad incumbents

• National League for Nursing: A national organization focused on nursing education and educator development. Adjacent to INA through shared nursing mission and offers comparable professional development and recognition programs at a broader scale.
• American Nurses Association: The national-level professional association for U.S. nurses and INA's parent affiliate. Operates as a broader incumbent that anchors the federation of state nurses associations and whose benefits and resources cascade down to INA members.

Others

• Sigma (Sigma Theta Tau International Honor Society of Nursing): International nursing honor society advancing nursing scholarship, leadership, and continuing education. Adjacent to INA's mission in professional development and recognition, with overlapping but differentiated member services and a global membership base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/IowaNursesAssoc
• Facebookfacebook.com/iowanurses

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Iowa Nurses Association