Infocom

What Infocom does

Infocom France, founded in 2007 by Véronique and Patrice Vintezout and headquartered in Aubagne, France, operates a B2G/B2B two-sided platform that delivers new vehicles to French territorial collectivities (municipalities, CCAS, inter-community structures) at zero net lease cost. The company funds each vehicle's long-term lease by selling exclusive advertising wraps ("Total Covering") on the vehicle's exterior to local, regional, and artisanal businesses, who purchase the ad space as both a community-engagement gesture and a high-visibility local advertising medium.

The service stack covers vehicle sourcing and selection, full exterior wrapping with durable adhesives, registration, delivery, and ongoing account management through a dedicated team of city delegates ("délégués villes") and commercial staff. The fleet spans four product lines: utility vehicles (compact vans, light commercial), passenger transport vehicles, specialized vehicles (isothermal, refrigerated, TPMR/accessible), and electric vehicles compliant with France's LOM low-emission mandates. Reported operational scale includes over 1,000 vehicles in circulation across metropolitan France and overseas territories, more than 80 employees deployed nationwide, and 81 collectivities equipped with electric vehicles in 2023. The company holds ISO 9001:2015 certification.

The revenue model is structurally dual: (1) advertising-space sales to local and regional businesses (the financial engine), and (2) multi-year vehicle lease contracts with collectivities (cost-subsidized to zero net to the public entity through advertising). Distribution is exclusively direct, via field sales and enterprise sales teams; there is no reseller, marketplace, or OEM channel. Collectivities retain only insurance, fuel, and maintenance costs. The company is privately held with €300,000 in declared share capital, no disclosed external funding, and no M&A activity.

Name

Infocom

Legal name

INFOCOM - FRANCE

Website

https://infocom-france.fr

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Infocom France, founded in 2007 and based in Aubagne, provides new vehicles to French territorial collectivities at zero net cost by selling advertising wraps on the vehicles to local businesses, operating a fleet of 1,000+ vehicles across metropolitan and overseas France.

Ownership category

akta.pro rank

Product category

Municipal Vehicle Leasing Services

NAICS

Passenger Car Rental (532111), Passenger Car Leasing (532112)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Corporate & Government Contract Car Rental (THADAAAJ)

akta.pro secondary industry

Fleet & Commercial Vehicle Finance (FSAKADAE)

Keywords

• Municipal vehicle leasing
• Mobile outdoor advertising
• Advertising-funded fleet rental
• Vehicle wrapping services
• Public sector fleet management

Headquarters

HQ city

Aubagne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Vehicle Advertising Space Sales: Infocom France generates revenue by selling exclusive advertising space on municipal fleet vehicles to local, regional, and artisanal businesses. These advertiser-partners fund the entire lease cost of the vehicles in exchange for visible advertising on the vehicles operated by territorial collectivities.
2. Long-Term Vehicle Leasing Contracts: The company enters long-term lease contracts for new vehicles (utility, passenger, specific, and electric) with French territorial collectivities. The lease payments are fully covered by advertising revenue, with no cost to the collectivity beyond insurance, fuel, and maintenance.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Infocom France provides long-term vehicle rental (utility, passenger, specialized, and electric) to French territorial collectivities at zero net cost, with the entire lease funded by selling exclusive advertising space on the vehicles to local, regional, and artisanal businesses. The company handles the full turnkey process — vehicle selection, financing, customization via Total Covering wrapping, registration, delivery, and inauguration — under multi-year contracts.

Product overview

Infocom France operates a unified vehicle rental platform combining long-term vehicle leasing with advertising sponsorship. The core offering is the Location longue durée avec affichage publicitaire service, which pairs municipal vehicle fleets with local business advertising partners. The product portfolio includes four vehicle categories: (1) Véhicules utilitaires for technical services, (2) Véhicules de transport de personnes for passenger transport, (3) Véhicules spécifiques for specialized needs (isothermal, refrigerated, TPMR), and (4) Véhicules électriques for sustainable mobility compliant with LOM regulations. All vehicles are provided without upfront investment for local authorities, funded entirely through the advertising partnerships managed by Infocom France.

Differentiator

Problem solved

Functional benefit

Products and services

• Véhicules utilitaires (Utility Vehicles) Utility vehicles for municipal technical services including compact vans, light utility vehicles, and larger vans for transporting tools, equipment, materials, and municipal waste management. Provided to collectivities via long-term lease fully funded by advertising partners.
• Véhicules de transport de personnes (Passenger Transport Vehicles) Vehicles designed for transporting municipal employees, officials, elderly or mobility-reduced persons, sports teams, and social services. Provided to collectivities via long-term lease fully funded by advertising partners.
• Véhicules spécifiques (Specialized Vehicles) Specialized vehicles including isothermal vans for temperature-sensitive product transport, refrigerated vehicles for fresh/frozen goods delivery (e.g., meal delivery), and vehicles adapted for persons with reduced mobility (TPMR).
• Véhicules électriques (Electric Vehicles) Electric vehicles including Renault Kangoo E-Tech, Peugeot E-Rifter, Peugeot E-Partner, and Peugeot E-Expert variants, compliant with French low-emission mobility law (LOM) and supporting the green mobility transition for collectivities.
• Location longue durée avec affichage publicitaire (Long-term Rental with Advertising) Core service combining long-term vehicle leasing to territorial collectivities with advertising space sales to local business advertiser-partners who finance the entire lease. Includes vehicle selection, financing, Total Covering customization, registration, delivery, and inauguration.
• Annonceurs (Advertiser Partnership Program) Partnership program for local and regional businesses to purchase exclusive advertising visibility on municipal fleet vehicles operated by territorial collectivities. Includes needs evaluation, custom graphic design, professional adhesive installation, and ongoing monitoring throughout the lease.

Quantifiable outcome

• Over 1,000 vehicles delivered across metropolitan and overseas France
• +3 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Local and Regional Advertiser Businesses (Annonceurs locaux, régionaux et artisanaux)coreGTM or Marketing PartnerLocal businesses, regional enterprises, and artisans serve as the financial engine of Infocom France's model. They purchase exclusive advertising space on municipal fleet vehicles and in doing so, fully finance the vehicle lease for territorial collectivities. This creates a mutual benefit: advertisers gain high-visibility outdoor advertising across urban, peri-urban, and rural areas, while collectivities receive vehicles at zero net cost. The partnership includes needs evaluation, custom graphic design by Infocom France's team, professional adhesive installation, and ongoing monitoring throughout the lease.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• LeasePlan: Pre-merger global leader in fleet management and vehicle leasing, serving corporate and public-sector customers across 30+ countries. A broad incumbent comparable on long-term vehicle rental, though without Infocom's local advertising offset.
• Ayvens: Global mobility player formed from the merger of ALD Automotive and LeasePlan, providing full-service leasing and fleet management to corporate and SME clients. Comparable as a large-scale multi-country vehicle leasing incumbent, but lacking the ad-funded municipal component.
• ALD Automotive: Pre-merger standalone entity and now part of Ayvens, ALD was a leading European full-service vehicle leasing provider. Comparable as a broad fleet leasing incumbent with strong public-sector and corporate customer base across Europe.
• Clear Channel Outdoor: One of the world's largest outdoor advertising companies, with a municipal-facing model of providing public ad-supported infrastructure. Conceptually aligned with Infocom's advertiser-funded value proposition, though focused on billboards and transit media rather than municipal vehicle fleets.
• Arval: BNP Paribas-owned full-service vehicle leasing and fleet management provider operating across 30+ countries. While Arval is a broad incumbent in long-term vehicle rental (Infocom's lease side), it does not pair leasing with the advertising-financing twist that defines Infocom's model.

Regional players

• Transdev: French-headquartered multinational public transport operator providing mobility services to public authorities. Comparable on the French municipal mobility customer overlap, though operating passenger transport services rather than ad-funded vehicle leasing.

Direct peers

• JCDecaux: Global leader in outdoor advertising and street furniture, with a long-standing model of providing free public infrastructure (bus shelters, billboards, bike shares) to municipalities in exchange for exclusive advertising rights. The most direct conceptual analog to Infocom's ad-funded municipal vehicle model, though at far larger scale.
• Fraikin: Major European commercial vehicle and fleet rental specialist, with strong exposure to commercial, public-sector, and utility fleet customers. Directly comparable on the multi-year municipal/commercial vehicle leasing side, though without Infocom's advertising offset.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/InfocomFrance
• LinkedInlinkedin.com/company/infocom-france
• Instagraminstagram.com/infocom_france

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infocom