Apollo Music
- Company typePrivate
- Founded1979
- HeadquartersCopenhagen, Denmark
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Apollo Music firmographics
Firmographics- Name
- Apollo Music
- Legal name
- AM Ususalsuspects ApS
- Website
- https://apollomusic.dk
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Apollo Music industry classification
Industry- Product category
- Music Licensing and Supervision Services
- NAICS
- Music Publishers (512230)
- akta.pro primary industry
- Public Performance/Neighboring Rights for AV Uses (Cue Sheet & Reporting Services) (MPAIALAK)
- akta.pro secondary industries
- Game Music Licensing & Interactive/Adaptive Music Providers (MPAIALAI), Music Rights Administration & Royalty Processing (Admin, Accounting, Statements) (MPAIAKAD)
Keywords
Where Apollo Music is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Apollo Music business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Music Licensing and Supervision Services: Revenue generated from music supervision services for advertising, TV, and film productions. Includes clearing music rights, supervising campaigns, and licensing production/commercial music to brands and agencies.
- Music Library Access (Findthetune): Online platform providing searchable music library access to media creatives, vloggers, and video producers with licensing options for commercial use.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Apollo Music product offering
Product offeringCore offering
Apollo Music is a full-service music agency that provides music supervision, rights clearing, production and commercial music licensing, sound design, and custom compositions for advertising, TV, film, and gaming productions. It complements its agency services with the Findthetune.com online music library platform, which enables media creatives and vloggers to search and license high-quality music for their projects. The company has been operating since 1979 and serves international brands, agencies, and content creators.
Product overview
Apollo Music (AM Usualsuspects) operates as a unified platform offering two interconnected offerings: Findthetune, an online music library and search platform, and comprehensive music supervision services for advertising, TV, films, and gaming. Founded in 1979, the company provides music licensing, rights clearing, and music selection services to the international media industry.
Differentiator
Problem solved
Functional benefit
Brands
- Findthetune: Music library platform allowing media creatives, vloggers and video creators to access high quality music for their projects
Products and services
- Findthetune Music Library Platform Online music library and search platform that enables users to find, preview, and license high-quality production and commercial music for media projects. Targeted at media creatives, vloggers, and video producers seeking self-service music licensing for their content productions.
- Music Supervision Services Professional music supervision, music selection, and rights clearing services for advertising, TV, film, and gaming productions. Includes clearing music rights, supervising campaigns, and selecting appropriate tracks for brands, agencies, and production companies.
- Sound Design and Custom Composition Custom music composition and sound design services for media productions, complementing the company's music supervision offerings. Targets advertising agencies, brands, and production companies requiring original audio content.
- Gaming Music Services Music supervision, licensing, sound design, and custom composition services tailored for gaming companies. Extends Apollo Music's core capabilities into interactive entertainment productions.
Companies that use Apollo Music
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Apollo Music technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Apollo Music partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- FindthetunecoreIntegrated music library platform enabling online music search and licensing. Apollo Music operates Findthetune.com as their primary digital platform for delivering music licensing services to media creatives and vloggers.
- Isobar FinlandminorIsobar Finland selected music from Findthetune for Huawei Honor 7 TV campaign, demonstrating agency channel partnership for music licensing services.
- WoodpeckerminorCreative agency partner collaborating on Aurinkomatkat travel campaign that utilized Apollo Music's music licensing services.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Apollo Music competitors and assessment
Company assessmentBroad incumbents
- Extreme Music: Extreme Music is a Sony-owned production music and sync licensing library serving film, TV, advertising, and gaming. It is a broad incumbent peer to Apollo Music's licensing and supervision services, competing primarily via catalog scale and major-publisher reach.
- APM Music: APM Music is the production music arm of Universal Music Group, offering one of the world's largest catalogs for film, TV, and advertising synchronization. It competes with Apollo Music and Findthetune for AV licensing budgets but operates as a major label-owned incumbent rather than an independent agency.
- Warner Chappell Production Music: Warner Chappell Production Music is Warner Music Group's production music and sync licensing division, offering large-scale catalogs for advertising, TV, film, and gaming. It is a broad incumbent competitor to Apollo Music's sync licensing business with much deeper catalog and rights resources.
Direct peers
- Epidemic Sound: Epidemic Sound is a Swedish-headquartered subscription music licensing platform offering a large catalog of production music to content creators, brands, and agencies. It is the most direct competitor to Findthetune and shares Apollo's Nordic origin and target customer base.
- Songtradr: Songtradr operates a B2B music licensing marketplace and rights management platform connecting artists, brands, and agencies. It is comparable to Apollo Music in targeting the same brand and agency customer for licensing workflows and rights administration.
- Artlist: Artlist is a subscription-based royalty-free music and footage licensing platform serving video creators, brands, and agencies globally. It is a direct peer to Apollo Music's Findthetune.com platform, competing for the same SMB creator and brand budget for music licensing.
- Musicbed: Musicbed is a curated music licensing platform for filmmakers, agencies, and brands offering hand-picked tracks for film, advertising, and branded content. It overlaps with Apollo Music's brand and agency supervision business and competes for similar advertising production budgets.
- Sizzer: Sizzer is an Amsterdam-based music supervision and sync agency for advertising, film, and TV, focused on matching music to creative work and clearing rights. It directly competes with Apollo Music's music supervision offering for the same European advertising client base.
- MassiveMusic: MassiveMusic is an Amsterdam-based global music agency providing music strategy, supervision, composition, and licensing for advertising and brands. It is a direct peer to Apollo Music's supervision services, serving the same advertising agency and brand customers.
Others
- Tunefind: Tunefind is a music discovery platform indexing songs used in film, TV, and advertising. It is an adjacent/ecosystem peer to Apollo Music's licensing activity, helping brands and creators identify music from screen usage but not directly licensing or supervising music.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Apollo Music social profiles
Digital presenceApollo Music financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apollo Music leadership team
Management profileNumber of profiles
Apollo Music funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apollo Music M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apollo Music
What does Apollo Music do?
Apollo Music is a full-service music agency that provides music supervision, rights clearing, production and commercial music licensing, sound design, and custom compositions for advertising, TV, film, and gaming productions. It complements its agency services with the Findthetune.com online music library platform, which enables media creatives and vloggers to search and license high-quality music for their projects. The company has been operating since 1979 and serves international brands, agencies, and content creators.
Is Apollo Music a public or private company?
Apollo Music is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Apollo Music founded?
Apollo Music was founded in 1979. It employs 11 to 50 people.
Where is Apollo Music based?
Apollo Music is headquartered in Copenhagen, Denmark, in the Europe region.
How does Apollo Music make money?
Two revenue lines are on record. Music Licensing and Supervision Services are the primary driver. The others are music Library Access (Findthetune).
Who are Apollo Music's main competitors?
Broad incumbents on record are Extreme Music, APM Music and Warner Chappell Production Music. Direct peers are Epidemic Sound, Songtradr, Artlist, Musicbed, Sizzer and MassiveMusic. Tunefind is listed as an others.
Does Apollo Music have an API?
No public API is recorded for Apollo Music.
What industry is Apollo Music in?
Apollo Music's product category is Music Licensing and Supervision Services. Its primary akta.pro industry code is MPAIALAK, Public Performance/Neighboring Rights for AV Uses (Cue Sheet & Reporting Services), with a secondary code of MPAIALAI, Game Music Licensing & Interactive/Adaptive Music Providers. Its NAICS code is 512230.