Sharon Nursery

What Sharon Nursery does

Sharon Nursery is a family-owned and operated landscape, garden center, and hardscape company serving the Greater Cincinnati area from Maineville, Ohio. Founded in 1952 by Bill Wersel and Stan Handorf as Village Landscape Service Company and rebranded to Sharon Nursery Company in 1959, the business is now in its third generation of family ownership across the Handorf and Wersel families, operating from a 30-acre garden center site along I-71 (adjacent to Kings Island) supplemented by an 80-acre growing farm in Lebanon, Ohio.

The company generates revenue across three primary streams: (1) direct-to-consumer retail sales of trees, shrubs, annuals, perennials, garden essentials, and supplies through its physical garden center; (2) quote-based professional landscape design and installation services including custom site plans, hardscape features (patios, walkways, retaining walls), landscape lighting, and irrigation, sold via direct sales and a 'Request a Quote' funnel; and (3) wholesale plant supply to fellow nursery professionals from the Lebanon farm. A small ancillary revenue stream comes from gift cards sold in denominations of $25 to $500. The company supports its retail offering with a one-year plant guarantee policy (90 days for roses), delivery service, and modest digital marketing through a website, email newsletter, and Instagram presence. All landscape services are quote-based and not publicly priced; the company currently reports being fully booked for installation projects through 2025 and is now only accepting new project quotes for 2026.

Name

Sharon Nursery

Legal name

Sharon Nursery Company

Website

https://sharonnursery.com

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

51–100 employees

Short description

Sharon Nursery is a third-generation, family-owned garden center and landscape design/installation company in Maineville, Ohio, serving Greater Cincinnati homeowners via a 30-acre retail site, an 80-acre wholesale growing farm, and quote-based landscape services.

Ownership category

akta.pro rank

Product category

Landscaping Services and Garden Center Retail

NAICS

Nursery, Garden Center, and Farm Supply Retailers (44424), Landscaping Services (561730), Nursery and Tree Production (111421)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200), Agricultural Services (700)

akta.pro primary industry

Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB)

akta.pro secondary industries

Landscape Plant & Nursery Stock Wholesalers (Grower-Wholesalers) (AFAGAHAM), Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB)

Keywords

• Retail garden center
• Landscape design services
• Hardscape installation
• Wholesale nursery plants
• Plant cultivation

Headquarters

HQ city

Maineville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Garden Center Retail Sales: Retail sales of plants including trees, shrubs, flowering annuals and perennials, vegetables, herbs, fruit-bearing plants, and garden essentials such as mulch, soil, fertilizers, tools, pest and weed control products. Customers visit the physical garden center location.
2. Landscape Design and Installation Services: Professional landscape design and installation including custom site plans, hardscape features (patios, walkways, retaining walls, outdoor living areas), tree and plant selection and installation, landscape lighting, and irrigation systems.
3. Wholesale Plant Supply: Wholesale plant supply providing high-quality plant materials to fellow nursery professionals. Grown and supplied from the 80-acre farm in Lebanon, Ohio.
4. Gift Cards: Gift cards sold in denominations from $25 to $500, redeemable for all nursery plants, landscaping supplies, and garden décor.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Sharon Nursery operates a full-service retail garden center in Maineville, Ohio selling premium trees, shrubs, annuals, perennials, and garden supplies to homeowners. It also provides professional landscape design and installation services—including custom site plans, hardscape features (patios, walkways, retaining walls), landscape lighting, and irrigation—to residential customers across the Greater Cincinnati area, with plants grown in-house on its 80-acre Lebanon farm.

Product overview

Sharon Nursery operates as a full-service landscape, garden store, and hardscape company. The core offerings consist of a Garden Store (retail nursery with plants, supplies, and essentials) and Landscape Design & Installation services (custom designs, hardscapes, lighting, and irrigation). Additional offerings include a one-year plant warranty program (Sharon Nursery Guarantee), gift cards in various denominations, and wholesale plant supply for nursery professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Garden Store

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Regional players

• Siebenthaler Garden Center: Dayton, Ohio-based garden center and landscape services company. Similar product/service mix, serving the same regional Ohio market from a different metro.

Direct peers

• White Oak Garden Center: Cincinnati-area independent garden center offering plants, supplies, and landscape services. Direct comparable in same metro with overlapping retail and service offerings.
• Berns Garden Center & Landscaping: Regional Cincinnati-area garden center and landscape services provider serving homeowners with plants, design, and installation — directly comparable offering mix to Sharon Nursery.
• The Bruce Company: Midwest-based full-service landscape design, installation, and garden center operator. Comparable integrated model combining retail nursery with professional landscape services for residential customers.
• Natorp Landscape: Cincinnati-area residential landscaping and garden center operator with similar design/installation/retail services. Most direct competitor given overlapping service area, customer base, and full-service landscape model.

Broad incumbents

• Ruppert Landscape: Large Mid-Atlantic commercial and residential landscape services company with garden center components. Much larger scale but comparable service mix and operational model.
• TruGreen: National incumbent in residential lawn and landscape maintenance. Provides recurring-service competition in the same Ohio customer base, though less focused on design/build/retail nursery.

Others

• SiteOne Landscape Supply: National distributor of nursery, hardscape, and irrigation supplies to landscape professionals. Comparable supply-chain participant and potential partner/competitor in the wholesale channel Sharon Nursery operates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sharon Nursery