Name

Elastique

Legal name

Elastique

Website

https://elastique.nl

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Hilversum

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Custom Digital Development Services: Elastique generates revenue through custom cloud-native application development, digital design, and creative technology consulting services. Projects are typically scoped engagements for enterprise and mid-market clients requiring bespoke digital solutions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Elastique is a Dutch digital agency that delivers custom cloud-native application development for web and mobile, combined with user-centered digital design and creative technology concepting. The agency builds scalable end-to-end platforms on Azure and AWS for enterprise and mid-market clients, leveraging Angular, headless CMS, hybrid mobile frameworks, and emerging technologies such as generative AI and machine learning. Engagements are bespoke, project-based, and focused on measurable end-user outcomes.

Product overview

Elastique is a digital agency with three core services: Cloud-native Development (building scalable applications on Azure and AWS), Digital Design (user-centered UX/UI through prototyping and research), and Que? Creative Tech Concepting (exploring emerging technologies including generative AI). The company offers supplementary content through the 'Navigeren in de Toekomst' podcast series and publishes whitepapers on accessibility and custom software. They work with prominent Dutch clients including TeamNL, Air Miles, Eurail, FIFPRO, and Beeld & Geluid.

Differentiator

Problem solved

Functional benefit

Brands

• Que?: Domain within Elastique focused on exploring latest technological developments and their impact on society and business. Specializes in creative tech concepting and innovation advisory.

Products and services

• Cloud-native Development Custom cloud-native application development service building efficient, scalable, and flexible applications on Microsoft Azure and Amazon Web Services. Combines complex backend architecture with engaging frontend designs to deliver end-user-ready products for organizations.
• Digital Design User-centered digital design service that designs interactive digital products with impact, including prototyping, data analysis, UX research, and behavioral design to deliver optimal end-user experiences.
• Que? Creative Tech Concepting Creative technology concepting practice within Elastique that explores the impact of emerging technologies — generative AI, cloud, IoT, and wearables — on client organizations through exploration and technology sprints combining design thinking, UX research, and rapid prototyping.

Quantifiable outcome

• TeamNL app achieved #1 position in App Store and Google Play within 2 weeks before Olympic Games launch
• +4 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• AWS (Amazon Web Services)coreTechnology or IntegrationAWS Partner using Amazon Web Services cloud infrastructure for hosting and developing client applications. Elastique implements AWS services including computing, storage, and AI/ML capabilities in their developed solutions.
• Microsoft AzurecoreTechnology or IntegrationPrimary cloud platform partner for many projects including Air Miles, WWF, Pluimen, and Ticketcounter. Azure provides cloud services, AI capabilities, and monitoring through Application Insights.
• Talpa NetworkminorStrategic or Co-development PartnerDutch media company partner, potentially for media and entertainment digital projects.
• Beeld & GeluidcoreStrategic or Co-development PartnerCollaborated on developing the interactive museum experience app that won the FAIMP Festival award. Long-standing partnership for media museum digital innovations.
• KRO-NCRVminorStrategic or Co-development PartnerDutch public broadcaster partner for whom Elastique developed the De Slimste Mens mobile game application.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dept: Large Amsterdam-headquartered digital agency offering cloud-native engineering, digital design, and creative tech services across Europe and globally; closest like-for-like comparable to Elastique given overlapping services, enterprise client base, and tech-stack focus.
• Greenberry: Amsterdam-based digital agency focused on digital transformation, cloud development, and creative technology; comparable to Elastique as a Dutch mid-market custom digital agency.
• Incentro: Dutch digital consultancy delivering cloud, data, and experience services to enterprise and public-sector clients; comparable to Elastique in its mix of cloud-native development and design-driven transformation work.
• Q42: Hilversum-based Dutch tech agency that builds custom software, apps, and digital products using cloud-native architectures; comparable in size, geography, and technology stack to Elastique.
• Mirabeau: Dutch digital agency acquired by Cognizant, specializing in strategy, design, and technology services for enterprise clients; directly comparable in service mix (digital transformation, custom development) and customer profile to Elastique.
• N=5: Amsterdam-headquartered digital agency combining digital strategy, design, and technology implementation for enterprise clients; closely aligned with Elastique's three-pillar service model.
• Schuberg Philis: Dutch mission-critical cloud and DevOps engineering firm serving regulated enterprise and government clients; comparable to Elastique on cloud-native engineering depth and high-assurance delivery, though more infrastructure-focused.
• Active Collective: Dutch digital agency delivering cloud-native platforms, UX/UI design, and creative tech services to enterprise clients; very similar mid-sized boutique profile and service offering to Elastique.
• Trivento: Dutch digital agency providing cloud, data, and digital experience services to enterprise clients; comparable in size and service breadth to Elastique.

Broad incumbents

• Deloitte Digital: Global consulting firm's digital agency arm offering end-to-end digital transformation including custom development, design, and emerging-tech advisory; competes with Elastique on enterprise RFPs while serving a much wider portfolio of clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elastique