47 Samurai

What 47 Samurai does

47 Samurai Inc. is a publisher-focused Agency of Record operating in the CTV/FAST (Connected TV / Free Ad-Supported Streaming Television) ecosystem. The company positions itself as a supply-side representative for content owners, claiming to monetize 50,000+ long-form episodic titles across streaming platforms. The firm serves publishers and content owners seeking distribution and monetization on FAST channels, acting as an intermediary between fragmented content supply and CTV platform demand.

The company operates with a lean team of 1-10 employees from its headquarters in El Segundo, California. Its business model is structured around marketplace commissions on content transactions, with a sales-led go-to-market approach executed through direct publisher engagement. The firm advertises a global geographic scope, though no specific international markets, partnerships, or platform integrations are disclosed in the available data.

47 Samurai is a privately held, bootstrapped company with no disclosed funding rounds, acquisitions, or named institutional investors. The company's strategic intent is to aggregate long-tail content supply and route it to CTV/FAST distribution partners, competing in a market where publishers face high friction in negotiating platform placements and ad revenue share.

Name

47 Samurai

Legal name

47 Samurai Digital Media Marketing & Management

Website

https://47samurai.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

47 Samurai is a publisher-focused Agency of Record that monetizes 50,000+ long-form episodic titles across the CTV/FAST landscape on a marketplace commission basis, serving content owners and streaming platforms from El Segundo, CA.

Ownership category

akta.pro rank

Headquarters

HQ city

El Segundo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Publisher Monetization Services: 47 Samurai serves as an Agency of Record for independent video content publishers, monetizing their long-form episodic titles across the Connected TV landscape through FAST platforms. Revenue is generated through agency fees or a share of advertising revenue from publisher content.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

47 Samurai is a publisher-focused Supply Side Agency that serves as an Agency of Record for independent video content publishers, monetizing over 50,000 long-form, episodic titles across the Connected TV landscape and FAST (Free Ad-Supported Streaming TV) platforms. The company helps independent video content experts navigate the FAST ecosystem and maximize advertising revenue from their content libraries through agency services rather than a discrete software product.

Product overview

47 Samurai is a publisher-focused Agency of Record that provides monetization services for independent video content creators across the Connected TV (CTV) landscape. The company works with clients to navigate the FAST (Free Ad-Supported Streaming TV) ecosystem, helping them maximize revenue from their long-form, episodic content. Rather than offering a discrete software product, 47 Samurai functions as a strategic agency partner that manages monetization across over 50,000 titles.

Differentiator

Problem solved

Functional benefit

Products and services

• Agency of Record for FAST Publishers

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Magnite: Magnite (formerly Rubicon Project + Telaria) is the largest independent CTV/online video SSP, providing programmatic ad serving and yield management to publishers. It is comparable to 47 Samurai in serving publisher-side monetization for CTV/FAST, but at vastly greater scale and with proprietary technology.
• FreeWheel: FreeWheel (Comcast) provides ad serving, programmatic, and monetization solutions for premium video publishers, including CTV/FAST. It is comparable as a publisher-side monetization technology provider, though much broader and more established.
• Tubi: Tubi (Fox) is a major FAST/AVOD platform hosting long-form video content. It represents one of the key distribution endpoints for independent publishers that 47 Samurai helps monetize.
• Roku: Roku operates the Roku Channel, a leading FAST platform, and provides Roku Ads for CTV ad monetization. It is comparable as both a downstream FAST platform and an incumbent monetization infrastructure provider.
• Pluto TV: Pluto TV (Paramount) is one of the largest FAST platforms globally, distributing thousands of channels of long-form episodic content. It is comparable as a downstream platform that 47 Samurai's publisher clients monetize content through.

Direct peers

• Publica: Publica is an ad server and SSP purpose-built for CTV publishers, helping FAST platforms and content owners manage ad insertion, yield, and monetization. It is a direct functional peer to 47 Samurai's publisher-focused CTV monetization service.
• Beachfront: Beachfront is a CTV-focused SSP offering programmatic ad monetization for publishers across CTV and OTT inventory. It is a direct peer to 47 Samurai in serving publisher-side CTV ad monetization.
• SpringServe: SpringServe (now part of Magnite) is a video ad serving and optimization platform focused on CTV and OTT publishers. It is a direct functional peer in providing yield and ad serving tools to CTV publishers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/47-samurai-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 47 Samurai