Kahntact

What Kahntact does

Kahntact is a B2B marketing and communications agency focused on the agriculture and food industries, founded by Len Kahn and headquartered in Guelph, Ontario, with a second office in Fargo, North Dakota. The firm operates within the RR46 suite of businesses alongside related agencies AdFarm, Giant Goat, and Flint Group, drawing on nearly 30 years of agricultural marketing heritage. Its client base spans enterprise ag-input companies, food and beverage brands, academic institutions, and industry non-profits.

The agency's service offering includes public relations, media relations, digital marketing, content development, social media strategy, and creative campaigns tailored to agriculture and food-industry audiences. Kahntact's value proposition rests on deep vertical specialization rather than scale: a deliberately small, hand-picked core team is supplemented by freelance and partner resources to flex capacity. Long-tenured client relationships anchor the book of business, including FMC Corporation (engaged since 2017), Pioneer/Corteva (re-engaged in 2008 from an original 1996 relationship), the University of Guelph, the Canadian Centre for Food Integrity, and Hockley Valley Brewing. Industry recognition includes 14 awards at the 2020 CAMA awards and additional NAMA recognition.

The business model is project-based professional services, with disclosed per-project budgets ranging from approximately CAD $200K to CAD $650K, suggesting mid-sized enterprise engagements rather than small-scale or volume work. Leadership transitions in 2021 brought Rhett Hawkins into the President role, alongside additions of Brittany Krueger as Senior Project Manager (October 2021) and Angela Drystek as Digital Specialist (May 2021), indicating organizational investment in capacity and digital capability. The firm is privately held and does not disclose revenue, headcount, or funding metrics.

Name

Kahntact

Legal name

Kahntact

Website

https://kahntact.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Kahntact is a B2B marketing and communications agency serving agriculture and food industry clients. Founded by Len Kahn in Guelph, Ontario, it operates within the RR46 group alongside AdFarm, Giant Goat, and Flint Group, providing PR, digital, and creative services.

Ownership category

akta.pro rank

Headquarters

HQ city

Guelph

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Marketing Communications Services: Full-service marketing communications agency providing strategic planning, advertising, public and media relations, digital marketing, trade show support and project management to agricultural and food industry clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Kahntact is a full-service marketing communications agency specializing in the agriculture and food industry, providing strategic planning, advertising, public and media relations, digital marketing, trade show support, and project management to agribusiness, seed, crop protection, food, non-profit, and education clients. The firm combines traditional and digital media capabilities with deep agri-food domain expertise to deliver time-sensitive, seasonal campaigns that meet client marketing and sales objectives.

Product overview

Kahntact is a full-service agricultural and food marketing communications agency offering a comprehensive suite of marketing services. Their offerings include strategic planning, branding and messaging, traditional advertising (print, radio, TV, outdoor), digital marketing (social media, web, email), public relations, and trade show support. The agency specializes in the agri-food sector with expertise spanning crop protection, seed, equipment, and animal health industries. They serve as a marketing partner rather than a software product company.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Pioneer exceeded year 1 sales targets for A-Series Soybeans campaign
• +5 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• RR46coreOthers · 28 July 2021RR46 is the parent company that owns Kahntact along with other marketing firms including AdFarm, Giant Goat and Flint Group. Rhett Hawkins serves as VP of agriculture at RR46 and leads Kahntact operations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• MorganMyers: Independent agricultural marketing and communications agency serving agribusiness, food and rural clients. Comparable in scale, vertical specialization, and full-service offerings.
• AdFarm: Sister agency under RR46 and one of the largest North American agricultural marketing firms, serving crop protection, seed, equipment and livestock clients. Directly comparable to Kahntact in vertical specialization, services, and client base, and a natural cross-sell counterpart.
• Osborn Barr (OBP): Agricultural marketing and brand-building agency serving crop input, equipment and rural lifestyle clients. Comparable in vertical specialization and integrated campaign execution.
• Rhea + Kaiser: Independent agricultural marketing agency with a long history of work for ag input, food and equipment clients. Closely comparable in vertical focus, integrated service mix, and client types.
• Bader Rutter: Long-standing US B2B marketing agency with a leading agricultural and animal-health practice serving major input and life-sciences clients. Closely comparable in client mix and integrated service offering.
• Colle+McVoy: Independent agency with a sizeable agricultural and rural-marketing practice serving agribusiness and food clients. Comparable in integrated offerings and ag-vertical expertise.
• FLM+: US-based agricultural marketing and rural-lifestyle agency serving crop input, seed, equipment and food clients. Comparable in offering integrated strategy, creative, digital and PR services to agribusiness enterprises.

Broad incumbents

• VMLY&R: Global marketing network with an active agricultural and animal-health client roster. Overlaps Kahntact in ag-marketing capabilities but competes from a much broader portfolio and larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/kahntact
• Xx.com/kahntact

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kahntact