What Creditweb Germany does

Creditweb Germany GmbH is a Hamburg-headquartered B2B mortgage brokerage platform founded in 2014 that operates exclusively through partner channels rather than direct-to-consumer. The company aggregates access to more than 750 product providers across the four major German Baufi platforms (Europace, eHyp, Forum, and Baufinex) and serves three primary customer segments: independent mortgage brokers and financial advisors (the 400+ partner Baufi-Alliance network), institutional and white-label partners who offer mortgage financing under their own brands (including ROCKSOLID, BaufiXperten, and FALC Finance), and banks and cooperative financial institutions (e.g., Raiffeisenbank Wangen) that use Creditweb's infrastructure to expand their mortgage product set without in-house build-out.

The core product stack is built around three modular offerings: Top-Konditionen (pooled access to 750+ lenders for competitive rate sourcing), Baufi-Leads (exclusive, contact-verified single leads for partner customer acquisition), and FinLink-CRM (a proprietary Baufi-specific sales workflow CRM with interfaces to export financing requests into external Baufi platforms). These components are bundled into the Baufi-Alliance partnership platform with discounted CRM access and competitive pooling conditions for independent brokers. Creditweb also brokers consumer installment loans (Ratenkredit) via third-party providers integrated into its website as an adjacent product line.

Revenue is generated transactionally through commission and fees on mortgage financing volume placed through the partner network, supplemented by lead sales and platform/CRM subscriptions, with weekly commission payouts to partners as an operational hallmark. The company has been part of the Bilthouse Group since April 2022 alongside Baufi24 and Hüttig & Rompf under majority ownership of Nordic Capital, sharing group-level scale (~€5 billion in annual mortgage volume, ~700 employees). Creditweb itself employs 51–100 people and processes more than €1 billion in annual mortgage financing volume through its partner base. The firm holds a §34i GewO real-estate loan brokerage permit (IHK Hamburg) and a registered EU Community Trade Mark, and was named overall winner of "Unternehmen des Jahres 2024" in the Baufinanzierer category by Focus Money / Deutschland Test.

Name

Creditweb Germany

Legal name

Creditweb GmbH

Website

https://creditweb.de

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Creditweb Germany is a B2B mortgage brokerage platform founded in 2014 that serves independent brokers, white-label partners, and cooperative banks with access to 750+ lenders via Europace, eHyp, Forum, and Baufinex, alongside its FinLink CRM and Baufi-Leads products.

Ownership category

akta.pro rank

Product category

Mortgage Brokerage

NAICS

Mortgage and Nonmortgage Loan Brokers (522310), Mortgage and Nonmortgage Loan Brokers (52231), Real Estate Credit (522292)

SIC

Loan Brokers (6163), Mortgage Bankers & Loan Correspondents (6162)

akta.pro primary industry

Residential Mortgage Brokerage (Purchase & Refinance) (FSAEAEAA)

Keywords

• Mortgage brokerage services
• B2B lending platform
• Construction financing
• Financial intermediary services
• Mortgage CRM software

Headquarters

HQ city

Köln

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Partner Commission / Transaction-based fees: Creditweb generates revenue by facilitating mortgage financing transactions between its B2B partner network and lending institutions. Partners receive commissions on closed deals, paid out weekly. Revenue is thus transaction-based, driven by the volume of mortgage financing placed through the platform.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Creditweb Germany operates a B2B mortgage brokerage and intermediation platform that gives independent mortgage brokers, white-label partners, and financial institutions access to more than 750 product providers through integrated platforms (Europace, eHyp, Forum, and Baufinex). Partners use the proprietary FinLink-CRM to manage the full sales workflow from lead to closing, receive exclusive pre-verified single leads, and earn weekly commission payouts on closed mortgage transactions. The company also offers installment loan (Ratenkredit) brokering through third-party providers.

Product overview

Creditweb Germany operates as a B2B construction financing services provider offering a platform-plus-modules architecture. The core offering consists of Top-Konditionen (access to over 750 product providers via Europace, eHyp, Forum, and Baufinex platforms), supplemented by Baufi-Leads for customer acquisition and FinLink-CRM for sales workflow management. The Baufi-Alliance platform integrates these components along with discounted rates for independent mortgage brokers. Founded in 2014, the company processes over 1 billion EUR in annual construction financing volume through a network of over 400 sales partners. As of 2022, creditweb is part of the Bilthouse Group alongside Baufi24 and Hüttig & Rompf.

Differentiator

Problem solved

Functional benefit

Products and services

• Top-Konditionen
• Baufi-Leads
• FinLink-CRM
• Ratenkredit (Installment Loan) Brokering

Quantifiable outcome

• Weekly commission payouts to partners for closed mortgage transactions

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability3 records

Feature2 records

Partnerships

Eight partnerships are on record, tiered major, core and minor.

• BaufiXpertenmajorOEM/ Whitelabel/ Licensing Partner · 20 July 2023BaufiXperten, a Regensburg-based mortgage advisory company with 20+ years of experience, became a white-label partner in July 2023. They offer financing under their own brand while accessing creditweb's platform, online calculators, and competitive rates.
• ROCKSOLID GmbHcoreOEM/ Whitelabel/ Licensing Partner · 6 July 2023Karlsruhe-based ROCKSOLID became a white-label partner in July 2023, offering mortgage financing under its own brand name while using creditweb's platform, FinLink CRM, and accessing 600+ lenders for competitive rates. Founded 20+ years ago with extensive franchise experience.
• Raiffeisenbank WangenminorStrategic or Co-development Partner · 4 October 2022Raiffeisenbank Wangen piloted a cooperation with creditweb starting 2022, becoming a partner to offer mortgage financing to its customers. The pilot achieved profitability quickly, demonstrating the model's viability for cooperative banks.
• FALC Immobilien / FALC FinancemajorStrategic or Co-development Partner · 12 September 2022FALC, one of Germany's largest real estate companies with 100+ nationwide locations, partnered with creditweb in September 2022 for mortgage financing processing. FALC Finance handles financing for FALC's real estate transactions through creditweb's network of 400+ banks.
• Bundesverband Finanzdienstleistung AfW e.V.minorOthers · 1 August 2022Creditweb became a supporting (Förder-) member of the German Financial Services Association AfW in August 2022 as part of the Bilthouse Group. The association advocates for independent financial advisors.
• Bilthouse Gruppe (parent company)coreOthers · 5 April 2022Creditweb, Baufi24, and Hüttig & Rompf consolidated under the Bilthouse Group in April 2022 under majority ownership of Private Equity firm Nordic Capital. Bilthouse generates ~5 billion EUR in annual mortgage volume with 700 employees. Creditweb operates as a distinct brand within the group, sharing technology (FinLink CRM) and distribution synergies.
• Qualitypool GmbHmajorTechnology or Integration · 26 May 2021Qualitypool provides infrastructure for joint product processing including Europace platform access, product sourcing, and clearing. Announced May 2021 as creditweb's largest institutional partner mandate in Qualitypool's history.
• Europace, eHyp, Forum, BaufinexcoreTechnology or IntegrationCreditweb accesses over 750 product providers through integration with the Europace, eHyp, Forum, and Baufinex mortgage platforms. These integrations are the core technology backbone enabling the company's product breadth.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• CHECK24 Vergleichsportal: Germany's largest comparison portal with a Baufinanzierung vertical. While broader than creditweb, CHECK24 is a major B2C/B2B2C mortgage distribution competitor and is a logical source of senior talent (Dr. Daniel Härtl joined creditweb directly from CHECK24).
• Verivox GmbH: Major German price-comparison platform with a Baufinanzierung offering. Competes for the same end-borrower and partner broker attention, with broader financial product comparison as a wider portfolio play.

Emerging players

• Starpool Finanzservice GmbH: German product pool and intermediary service for independent mortgage brokers, offering access to multiple banks and back-office support. Comparable to creditweb on the B2B partner enablement layer of the German Baufi stack.
• Qualitypool GmbH: German mortgage and insurance product broker for institutional partners; a creditweb technology/infrastructure partner that also runs its own partner network. Direct comparable in B2B partner enablement, though with a smaller retail brand.

Direct peers

• PLANETHOME Group: German real estate services group with a dedicated mortgage brokerage (PlanetHome Finance) that serves both retail customers and a B2B partner network. Comparable in combining real-estate distribution with mortgage intermediation.
• Interhyp: Germany's largest independent mortgage broker and creditweb's most direct competitor. Interhyp operates a hybrid B2C/B2B model with similar product-provider breadth and CRM infrastructure, directly competing for the same pool of independent Vermittler and end-borrowers.
• Baufi24: Sister company of creditweb under the Bilthouse Group. Operates the same residential mortgage brokerage model in Germany, sharing the FinLink CRM and Europace/eHyp integrations, and is a direct internal comparable on volumes, partner economics, and unit economics.
• Engel & Völkers Finance: Real estate brokerage group's in-house mortgage arm, comparable to FALC Finance and creditweb's white-label model for real estate companies. Engages in the same co-branded/white-label mortgage distribution to end-customers of a real estate agent network.
• Hüttig & Rompf: Third sister brand within the Bilthouse Group, focused on construction financing brokerage. Operates the same platform-plus-modules B2B model as creditweb and shares FinLink CRM, providing an internal benchmark for creditweb's economics.
• Dr. Klein Privatkunden AG: Major German mortgage and consumer finance broker with a comparable multi-bank distribution model and a similar Baufi-Alliance-style partner network. Directly comparable on product-provider breadth, partner economics, and target customer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCvOx88deDZuH49ulTluVY8Q
• Facebookfacebook.com/creditweb
• LinkedInlinkedin.com/company/creditweb
• Instagraminstagram.com/creditweb_baufinanzierung
• Xx.com/creditweb

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creditweb Germany