What Unveil Systems does

Unveil Systems is a Cincinnati-based private company founded in 2016 that develops mixed-reality simulation training software for the medical and emergency response market. Its core product, the Virtual Patient Interactive Trainer (VPIT), overlays photorealistic virtual patient cues (breathing changes, skin pallor, facial expressions, sweat) onto Microsoft HoloLens devices, either standalone or anchored to physical manikins via fiducial markers. The platform includes gaze tracking for after-action review, a tablet-based instructor Command and Control application, a modular library of 60+ Tactical Combat Casualty Care (TCCC) scenarios, and mechanical integration with North American Rescue's TOMManikin.

The company serves four primary verticals — Military/Defense, Medical Schools, Hospital Simulation Centers, and Emergency Medical Services — through market-specific VPIT variants. Go-to-market is hybrid: direct enterprise sales for medical schools, hospitals, and EMS, combined with an exclusive distribution partnership with North American Rescue Simulation for the military segment. Revenue mechanics include a one-time software license (with one year of included support and content updates) plus optional multi-year/annual renewals, with hardware purchased at cost and configured by Unveil prior to delivery. Pricing is quote-based and not publicly disclosed.

The founding team combines a CEO with consumer/digital agency background (Steve Wolf, formerly CIO of Bridge Worldwide), a recognized Naturalistic Decision Making and Cognitive Task Analysis researcher (Laura Militello), an experienced AR product developer (John Hendricks), and a credentialed combat rescue officer with Air Force Pararescue experience (Oliver Smith). The company has no disclosed external funding, no parent company, and operates with 11-50 employees.

Name

Unveil Systems

Legal name

Unveil Systems

Website

https://unveilsystems.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Unveil Systems builds VPIT, a Microsoft HoloLens-based mixed-reality simulation platform that trains military medics, medical students, hospital teams, and EMS providers to recognize and treat critical medical conditions. The company sells direct to most segments and exclusively through North American Rescue for military customers.

Ownership category

akta.pro rank

Product category

Medical Simulation Training Software

NAICS

Professional and Management Development Training (611430), Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Healthcare & Clinical Simulation (Surgery, Nursing, EMT, Patient Interaction) (EDAFAJAC)

akta.pro secondary industries

Simulation & Scenario-Based Learning Authoring (EDAFAHAD), Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators) (EDAFAJAJ), Safety, Compliance & Risk Training Simulations (EHS, OSHA, Hazard Response) (EDAFAJAD)

Keywords

• Mixed reality training
• Medical simulation software
• Tactical combat casualty care
• Holographic patient simulation
• Augmented reality medical training

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software License Sales: Base purchase includes one year of full access to VPIT software with technical support including online troubleshooting resources, bug fixes, and updates that include additional scenario and curricula content. Software continues to operate after initial license period, though technical support becomes limited to Windows Storefront updates. Multi-year licensing recommended for keeping training suite current.
2. Hardware Provisioning: Company purchases hardware devices (Microsoft HoloLens, tablets) on behalf of customers with zero markup. Hardware is configured and software is installed prior to delivery.
3. Annual Support and Licensing Renewals: Multi-year licensing available at purchase or annual renewals to maintain current software updates, technical support, and access to new scenario content.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Unveil Systems develops and sells the Virtual Patient Interactive Trainer (VPIT), a proprietary mixed reality simulation training platform that uses Microsoft HoloLens to overlay photorealistic virtual patient cues onto physical manikins (or run standalone) for diagnostic skill development in critical medical conditions. The platform is offered in market-specific editions for Military (TCCC), Medical Schools, Hospital Simulation Centers, and EMS, with add-on capabilities including gaze tracking, compressed time scales, instructor command and control software, and mechanical integration with the North American Rescue TOMManikin.

Product overview

Unveil Systems offers the Virtual Patient Interactive Trainer (VPIT), a mixed reality simulation training platform. The core VPIT system is a single unified platform available in market-specific variants: VPIT for Military (with 60+ TCCC scenarios, distributed exclusively through North American Rescue), VPIT for Medical Schools, VPIT for EMS (winner of the 2018 EMSWorld Innovation Awards), and VPIT for Hospital Simulation Centers. The platform can operate standalone (with no physical manikin) or integrate with the North American Rescue TOMManikin via mechanical synchronization. Optional add-on modules include gaze tracking and scenario reporting, compressed time scales, and the Command and Control instructor software. A modular training curricula add-on is also available, alignable to a customer's existing doctrine.

Differentiator

Problem solved

Functional benefit

Brands

• VPIT (Virtual Patient Interactive Trainer): Mixed reality simulation training platform that provides dynamic virtual patient scenarios for medical and emergency response training. Supports gaze tracking, scenario reporting, and integrates with TOMManikin for combined virtual and physical training.
• VPIT for Military
• VPIT for Medical Schools
• VPIT for Hospitals
• VPIT for EMS

Products and services

• Virtual Patient Interactive Trainer (VPIT) A mixed reality simulation training platform that overlays photorealistic virtual patient cues (breathing changes, skin pallor, facial expressions, sweat) onto physical manikins or operates in standalone mode, enabling trainees to develop rapid recognition and diagnostic skills for critical medical conditions. Designed for use with Microsoft HoloLens devices, with optional integration with the North American Rescue TOMManikin.
• VPIT for Military Tactical Combat Casualty Care (TCCC) training version of VPIT featuring 60+ scenarios focused on the top three battlefield killers: exsanguination, airway obstruction, and tension pneumothorax. Distributed exclusively through North American Rescue (NAR) Simulation and designed to integrate with the NAR TOMManikin.
• VPIT for Medical Schools VPIT configuration tailored for first- and second-year medical school students, providing dynamic visual learning with both internal and external patient views and supporting individual and team-based instruction via 'hot seat' and 'observer' modes.
• VPIT for EMS

Quantifiable outcome

• More accurate needle decompression procedure execution compared to lecture-based recall
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

One partnership is on record.

• North American Rescue (NAR)coreChannel Partner/ Reseller/ DistributorNorth American Rescue Simulation is the exclusive distributor of the Virtual Patient Interactive Trainer (VPIT) for Military. NAR provides sales and service support for military customers. Additionally, NAR's TOMManikin is specifically integrated with VPIT software for mechanical synchronization of patient conditions including breathing, pulse, bleeding, and oxygenation levels.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• VirtaMed: VirtaMed provides high-fidelity virtual reality simulation for surgical and interventional training in hospitals and medical schools; comparable as a specialty VR/AR medical simulation vendor competing for the same institutional training dollars.
• CAE Healthcare: CAE Healthcare is a leading provider of simulation-based training solutions for medical schools, hospitals, nursing programs, and defense medical training — directly overlapping with Unveil's four core verticals and the same enterprise/government procurement motion.
• SimX: SimX is a VR-based medical simulation platform used by hospitals, EMS, and military medical programs; it competes directly with VPIT for diagnostic and procedural training budget with a software-only (non-manikin-tied) delivery model.
• Laerdal Medical: Laerdal is the dominant patient manikin and CPR/emergency care simulation vendor globally; it competes directly with Unveil in TCCC, EMS, and nursing/medical school simulation training and shares the same target buyer segments.

Others

• Microsoft (Mixed Reality / HoloLens): Microsoft is the platform and hardware provider for HoloLens, which underpins Unveil's VPIT experience; relevant as the ecosystem/dependency that enables Unveil's product and could also expand into healthcare training directly.

Emerging players

• FundamentalVR: FundamentalVR delivers immersive (haptic + VR) surgical training to hospitals and medical schools; comparable as an emerging XR medical training peer targeting surgical/clinical skill development with a similar technology approach.
• Osso VR: Osso VR provides VR-based surgical and procedural training used by medical device companies, surgeons, and hospitals; comparable as an emerging XR medical training peer competing for surgical specialty training budgets.
• STRIVR: STRIVR provides immersive VR/AR training for enterprise workforces including sports, retail, and healthcare; comparable as an emerging immersive training peer using similar head-mounted display technology for skill-based training.

Broad incumbents

• 3D Systems (Healthcare): 3D Systems' Healthcare segment provides surgical planning, simulation, and 3D-printed anatomical models for hospitals and medical schools; comparable as a broader healthcare simulation incumbent with overlapping institutional buyers.
• Surgical Science: Surgical Science is an established simulation vendor covering surgical, endovascular, and ultrasound training for hospitals and medical schools; comparable as a broader, well-funded incumbent in the medical simulation category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unveil Systems