Victoria Hospice

Name

Victoria Hospice

Legal name

Victoria Hospice Society

Website

https://victoriahospice.org

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Hospice and Palliative Care Services

NAICS

Home Health Care Services (62161), Other Individual and Family Services (624190)

SIC

Services-Home Health Care Services (8082), Services-Social Services (8300)

akta.pro primary industry

Palliative Care, Hospice & Serious Illness Support (BPAGACAK)

akta.pro secondary industries

Home Hospice Agencies (HLAFAEAC), Bereavement & Grief Support Services (Hospice-Affiliated/Independent) (HLADAHAL), Hospice & Palliative Respite Care (HSABAGAG)

Keywords

• Hospice palliative care
• End-of-life care
• Bereavement support services
• Grief counseling programs
• Palliative care education

Headquarters

HQ city

Victoria

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Charitable Contributions: Victoria Hospice receives approximately 50% of annual operating costs from donations. The organization runs multiple fundraising initiatives including monthly giving (Hospice Hearts Club), legacy/bequest giving, gifts of securities, tribute gifts, and special events. Services are provided free of charge to patients and families.
2. Government Healthcare Funding: As a registered palliative care organization, Victoria Hospice receives government healthcare funding to supplement charitable donations for operational costs.
3. Professional Education Services: Revenue generated from professional education courses including Psychosocial Care of the Dying and Bereaved, Palliative Care Intensive, Palliative Care Master Class, and Pallium Canada LEAP courses.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Victoria Hospice provides hospice palliative care through an 18-bed inpatient unit, a home-based Palliative Response Team, and complementary spiritual health and music therapy services. It also delivers bereavement support (individual counseling, support groups, grief cafés, creative workshops) and professional palliative care education (Pallium Canada LEAP courses, Palliative Care Intensive, Psychosocial Care of the Dying and Bereaved, and a Master Class). All patient and family services are provided free of charge, with roughly 50% of operating costs funded by charitable donations and the balance covered by government healthcare funding.

Product overview

Victoria Hospice provides a unified suite of hospice and palliative care services centred around three core pillars: Compassionate Care (home-based and inpatient palliative services), Bereavement Services (grief and bereavement support for all ages), and Education and Research (professional education for healthcare workers). The organization also operates an Online Bookstore and runs community fundraising events. Services are delivered through a 18-bed inpatient unit, a Palliative Response Team for home care, and community support centre programs including grief workshops and support groups.

Differentiator

Problem solved

Functional benefit

Products and services

• Compassionate Care Patient and family-centred palliative care services delivered through an 18-bed inpatient unit (Richmond Pavilion, 1952 Bay Street) and a home-based Palliative Response Team averaging 1,572 home visits per year, with complementary spiritual health and music therapy programs. Free of charge to patients and families.
• Bereavement Services Grief and bereavement support services including individual counseling, support groups, grief cafés, and creative arts workshops for bereaved individuals and families, including children and youth. More than 2,043 individual counselling sessions are delivered annually, free of charge to participants.
• Education and Research (Professional Palliative Care Education) Professional education programs for healthcare providers including Psychosocial Care of the Dying and Bereaved, Palliative Care Intensive, Palliative Care: Better Together Master Class, and Pallium Canada LEAP courses, along with publications, clinical tools, and research projects. Courses may carry associated fees and are offered online and in person.
• Online Bookstore Online bookstore offering publications and resources related to palliative care, grief, and bereavement for purchase by the general public, patients, families, and healthcare professionals.

Quantifiable outcome

• 50% of annual operating costs funded by donations, demonstrating strong community support
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core, minor and major.

• Island HealthcoreStrategic or Co-development PartnerPrimary healthcare partnership for delivery of palliative care services in the Greater Victoria region. Island Health provides funding and healthcare system integration for hospice services.
• Chartwell Retirement ResidencesminorGTM or Marketing PartnerFinish Line Sponsor for Cycle of Life Tour 2026, providing support for the cycling event's final celebration.
• NavacordminorGTM or Marketing PartnerVolunteer Sponsor for Cycle of Life Tour, supporting volunteer care throughout the event.
• Tactical MedicalminorGTM or Marketing PartnerMedical support provider for Cycle of Life Tour ensuring rider safety during the cycling event.
• Peninsula Co-opmajorGTM or Marketing PartnerPresenting sponsor for Teeny Tiny Garden Tour and featured charity for coin bin fundraiser campaign. Long-standing community partner supporting multiple hospice events.
• Dignity MemorialmajorGTM or Marketing PartnerPresenting sponsor for Cycle of Life Tour and supporter of memorial services. Major community partner for end-of-life care.
• Royal Victoria MarathonminorGTM or Marketing PartnerPartnership for Shred-A-Thon event, with Victoria Hospice as charity partner for the marathon.
• Oak Bay Half MarathonminorGTM or Marketing PartnerCharity partner for the Oak Bay Half Marathon, with runners raising funds for Victoria Hospice.
• Heirloom LinensminorGTM or Marketing PartnerHosts annual yard sale with 100% of proceeds benefiting Victoria Hospice at Broadmead Village location.
• Pallium CanadacoreStrategic or Co-development PartnerProvider of LEAP (Learning Essential Approaches to Palliative Care) courses offered through Victoria Hospice's professional education program.
• Hornby OrganicminorGTM or Marketing PartnerEnergy bar sponsor for Cycle of Life Tour, providing nutrition for cyclists for 12 years.
• Hoyne BrewingminorGTM or Marketing PartnerBeverage sponsor for Cycle of Life Tour post-ride celebrations, including special support beer.
• Liquor PlusminorGTM or Marketing PartnerBeverage sponsor providing refreshments for Cycle of Life Tour camp celebrations for fourth year.
• Cycle TherapyminorGTM or Marketing PartnerMechanical support provider for Cycle of Life Tour, ensuring bike safety throughout the ride.
• Big Wheel BurgerminorGTM or Marketing PartnerEat-for-a-cause partner donating $2 per feature burger sold to Victoria Hospice during June.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brian Sinclear Palliative Care Unit / Hospice Niagara: Ontario-based charitable hospice operating residential beds plus community palliative and bereavement programs; closely comparable mix of inpatient care, home visits, and grief counseling.
• Pilgrims Hospice Society (Calgary): Calgary-based hospice society offering residential hospice beds, palliative home care, and bereavement programs under a charitable model \u2014 directly comparable in service mix and donation-funded structure.
• The Dorothy Ley Hospice: Toronto-area residential hospice with palliative and bereavement programs; closely comparable donor-funded model, inpatient capacity, and community education focus.
• Vancouver Hospice Society: Another BC-based dedicated hospice society providing volunteer-driven end-of-life care in the home; comparable charitable model, mission, and regional scope to Victoria Hospice.
• St. Joseph's Hospice of London: London, Ontario residential hospice offering 10-bed palliative care plus bereavement and community programs; structurally similar charitable hospice with comparable program pillars.

Regional players

• Crossroads Hospice Society: BC lower-mainland hospice providing end-of-life care, caregiver support, and grief programs across the region; comparable Canadian charitable hospice with regional rather than hyper-local mandate.
• Edmonton Palliative Care (Pilgrims/Rossdale) Hospice: Edmonton-area hospice providing inpatient palliative care and home support through a faith-based health system; comparable inpatient-bed hospice model but anchored in a larger institutional operator.

Others

• Island Health (Palliative Care Program): Victoria Hospice's primary healthcare system partner and funder; operates adjacent inpatient palliative services and is the regional referral source, making it the most structurally linked adjacent organization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/VictoriaHospice
• Facebookfacebook.com/victoriahospice
• Instagraminstagram.com/victoriahospicesociety

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Victoria Hospice