Latschbacher
Latschbacher GmbH is an Austrian family-owned vendor specializing in forestry and timber-logistics solutions, combining Signumat physical tagging hardware with the integrated WinforstPro software suite for European and North/South American forestry operators and timber logistics companies.
- Company typePrivate
- Founded1954
- HeadquartersKronstorf, Austria
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Latschbacher does
Latschbacher GmbH is an Austrian, family-owned industrial software-and-hardware vendor founded in 1954 in Kronstorf, Austria, by Kajetan Latschbacher and currently led by general manager Klaus Latschbacher. The company specializes in forestry and timber-logistics solutions, combining two tightly integrated product lines: the Signumat physical tagging and marking technology (stamps, tags, hammers, electronic sliding calipers, wood wedges, tree protectors, and the Urban Forest Line) and the WinforstPro software suite (Logistics, Warehouse/ERP, Mobile Outdoor Devices, and the Global Log Management central server), supported by a Logistik-NG mobile app for field data acquisition. Its customer base is concentrated in the European forestry and timber-logistics sectors — sawmills, timber traders, forest owners, and urban tree-care operations — with active product distribution and local subsidiaries in Austria, Germany (two offices), Switzerland, Poland, Ukraine, Croatia, the USA/Canada, and Brazil.
Revenue is generated through three streams: hardware sales of Signumat tagging equipment (the original business and still a meaningful line), recurring software licenses for the WinforstPro logistics and ERP modules, and professional services for support, maintenance, and implementation. Go-to-market is enterprise field sales executed through a wholly-owned international office network of seven regional subsidiaries and distribution partners, augmented by multilingual web content in German, English, French, and Polish plus social channels (Instagram, YouTube, Facebook) for top-of-funnel awareness. Pricing is not publicly disclosed and is set per purchase contract; catalogs are non-binding and price adjustments for material, production, and wage costs are reserved. The company has no external funding, no public ticker, and no recorded M&A activity in the input data, consistent with continued family ownership and a deliberately long-horizon, niche-industrial operating model.
Latschbacher firmographics
Firmographics- Name
- Latschbacher
- Legal name
- Latschbacher GmbH
- Website
- https://latschbacher.com
- Company type
- Private
- Founded year
- 1954
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Latschbacher GmbH is an Austrian family-owned vendor specializing in forestry and timber-logistics solutions, combining Signumat physical tagging hardware with the integrated WinforstPro software suite for European and North/South American forestry operators and timber logistics companies.
- Ownership category
- akta.pro rank
Latschbacher industry classification
Industry- Product category
- Forestry Equipment and Software
- NAICS
- Support Activities for Forestry (1153)
- SIC
- Forestry (800)
- akta.pro primary industry
- Log Traceability, Tagging & Chain-of-Custody Services (AFAMAIAG)
- akta.pro secondary industries
- Forestry & Logging Equipment (IMAHACAK), Timberland Operations Planning & Contractor Management (AFAMAKAE), Log Measurement & Weight Scaling (Weight Tickets) Services (AFAMAIAD)
Keywords
Where Latschbacher is headquartered
LocationHeadquarters
- HQ city
- Kronstorf
- HQ country
- Austria
- HQ region
- Europe
Offices9 records
Markets served
Latschbacher business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Signumat Products: Sale of tagging and marking equipment including stamps, tags, hammers, calipers, wedges, protectors, and other forestry tools
- WinforstPro Software Licenses: Software licenses for timber logistics and enterprise resource planning including mobile outdoor devices
- Professional Services: Support, maintenance, and implementation services for software solutions
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Latschbacher product offering
Product offeringCore offering
Latschbacher develops, manufactures, and sells proprietary Signumat marking hardware (stamps, tags, hammers, magazines, calipers, wood wedges) and the tailor-made WinforstPro forestry software suite for logging companies, forest owners, and timber traders. The company provides integrated solutions for permanent wood identification, harvest measurement, and end-to-end timber logistics management from the forest to processing.
Product overview
Latschbacher is a forest industry and logistics specialist offering an integrated portfolio combining physical products (Signumat tagging technology and Expert Tools) with software solutions (WinforstPro suite). The Signumat product line includes hammers, tags, and marking systems across industry, forestry, color, and urban forest variants. WinforstPro software provides logistics management, warehouse/ERP functionality, and mobile outdoor devices for field data acquisition, all supported by Global Log Management central server technology. Expert Tools include precision measurement equipment (sliding calipers), protective sleeves, and wood wedges. The company was founded in 1954 and maintains global operations across Austria, Germany, Switzerland, Poland, Ukraine, Croatia, USA, and Brazil.
Differentiator
Problem solved
Functional benefit
Brands
- Signumat: Tagging technology solutions for round timber identification, including Signumat Industrial Line, Signumat Forest Line, Signumat Colour Line, and Signumat Urban Forest Line.
- WinforstPro
- Expert Tools
Products and services
- Signumat Tagging Technology Proprietary line of metal stamps, plastic plates/tablets, hammers, magazines and related supplies used by loggers and foresters to mark trees and timber with location, owner, and contract data. Designed for decades of use in harsh outdoor forestry conditions.
- WinforstPro Logistics Software module within the WinforstPro suite for managing timber logistics workflows, including order, transport, and delivery processing for forestry and timber trading companies.
- WinforstPro Enterprise Resource Planning ERP module within the WinforstPro suite for administrative and back-office functions such as accounting, contractor billing, and master data management for forestry operations.
- Global Log Management Central server-based software platform for overseeing timber flows across multiple locations, enabling consolidated logistics tracking and reporting across enterprise-wide forestry and sawmill operations.
- WinforstPro Mobile Outdoor Devices Rugged mobile hardware devices used in the field by forestry workers to capture, transmit, and manage timber and operational data as part of the WinforstPro system.
- Logistik-NG App Mobile application that captures timber data and photographs in the forest and transfers them to the WinforstPro server in real time, supporting direct settlement and invoicing of timber purchased from forest owners.
- Signumat Sliding Caliper (Messkluppe) Electronic sliding caliper used by foresters to measure log dimensions (length and diameter) and capture data that can be transferred directly to the WinforstPro system.
- Signumat Protectors Protective sleeves designed to shield Signumat marking plates and tablets from mechanical damage during timber handling and transport.
- Signumat Wood Wedges Wood wedges used together with Signumat plates for marking timber; available in plastic (one-time use) and metal (reusable) variants.
- Signumat Urban Forest Line Specialized marking products designed for use in urban forestry contexts, where trees in public spaces require identification without the use of wedges.
- Signatum Locks (plombier locks) Seal/lock products for tamper-evident closure of marked timber and loads, used as part of the Signumat marking ecosystem.
Companies that use Latschbacher
Customer profileSegments2 records
Ideal customer profiles1 record
Latschbacher technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Latschbacher partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CleanLifeminorLatschbacher-Switzerland offers CleanLife special fuel through their location. CleanLife is a special fuel for forestry and garden areas that promotes healthy workplace and clean environment with reduced aromatic compounds and benzene content.
Scale indicators2 records
Recent moves10 records
Expansion highlights5 records
Latschbacher competitors and assessment
Company assessmentBroad incumbents
- Trimble Forestry: Trimble provides GPS, GIS, and forestry-specific software (e.g., Connected Forest, harvesting and log-tracking platforms) targeting the same wood-supply-chain digitization use case Latschbacher serves with WinforstPro, but as part of a much broader geospatial portfolio.
- Ponsse: Finnish manufacturer of cut-to-length forestry machines (harvesters, forwarders) whose information systems integrate machine-to-forest data. Comparable as a forestry-adjacent solutions provider, though focused on heavy equipment rather than tagging and software.
- Komatsu Forest: Forestry machinery division of Komatsu producing harvesters and forwarders with built-in production and logistics IT. Overlaps with Latschbacher's forest-to-mill workflow thesis, especially for industrial-scale Nordic and European customers.
- John Deere (Forestry): John Deere's forestry division sells wheeled harvesters, forwarders, and timber-handling equipment with production reporting; comparable as a broad incumbent in the wood-supply machinery ecosystem alongside which Latschbacher's tagging and software layers often operate.
Direct peers
- Ben Meadows Company: Catalog distributor of forestry, surveying, and environmental field supplies including tree tags and marking products — competing for the same forest-manager purchasing wallet that Latschbacher serves with Signumat tagging tools.
- Forest Metrix: Provides mobile, ruggedized timber-cruising and inventory solutions (iPhone/iPad apps and Bluetooth calipers) for foresters and loggers — directly comparable to Latschbacher's WinforstPro Mobile and Signumat Sliding Caliper.
- Forestry Suppliers, Inc. Long-established U.S. distributor of forestry tools, tagging supplies, and field equipment — overlapping the same procurement budget for marking, measuring, and tagging consumables that Latschbacher targets with the Signumat product line.
- HALCO: Manufacturer of marking and tagging tools for forestry, lumber, and industrial applications, including tree and log tags. Directly comparable to Latschbacher's Signumat stamping and tagging business.
Emerging players
- Esri (ArcGIS Forestry): Esri's ArcGIS platform is widely used for forest inventory, stand mapping, and wood-flow planning. It is an adjacent data-layer competitor to Latschbacher's WinforstPro Global Log Management in the GIS-enabled forestry software segment.
- Folio (Trimble forestry workflow): Trimble's folio/workflow tools for forestry inventory and harvest planning — an emerging software-only entrant into the same wood-tracking space Latschbacher addresses, though without Latschbacher's integrated physical tagging moat.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Latschbacher social profiles
Digital presenceLatschbacher financial estimates
Financial estimateRevenue estimate
Valuation estimate
Latschbacher leadership team
Management profileNumber of profiles
Profiles5 records
Latschbacher subsidiaries and ownership
Company hierarchySubsidiaries8 records
Latschbacher funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Latschbacher M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Latschbacher
What does Latschbacher do?
Latschbacher develops, manufactures, and sells proprietary Signumat marking hardware (stamps, tags, hammers, magazines, calipers, wood wedges) and the tailor-made WinforstPro forestry software suite for logging companies, forest owners, and timber traders. The company provides integrated solutions for permanent wood identification, harvest measurement, and end-to-end timber logistics management from the forest to processing.
Is Latschbacher a public or private company?
Latschbacher is a private company. It is classified as family owned and is currently operating.
When was Latschbacher founded?
Latschbacher was founded in 1954. It employs 1 to 10 people.
Where is Latschbacher based?
Latschbacher is headquartered in Kronstorf, Austria, in the Europe region.
How does Latschbacher make money?
Three revenue lines are on record. Signumat Products are the primary driver. The others are winforstPro Software Licenses and professional Services.
Who are Latschbacher's main competitors?
Broad incumbents on record are Trimble Forestry, Ponsse, Komatsu Forest and John Deere (Forestry). Direct peers are Ben Meadows Company, Forest Metrix, Forestry Suppliers, Inc. and HALCO. Emerging players are Esri (ArcGIS Forestry) and Folio (Trimble forestry workflow).
Does Latschbacher have an API?
No public API is recorded for Latschbacher.
What industry is Latschbacher in?
Latschbacher's product category is Forestry Equipment and Software. Its primary akta.pro industry code is AFAMAIAG, Log Traceability, Tagging & Chain-of-Custody Services, with a secondary code of IMAHACAK, Forestry & Logging Equipment. Its NAICS code is 1153 and its SIC code is 800.