What Avinty does

Avinty, operating through its Dutch legal entity SDB Groep BV (headquartered in the Netherlands), develops cloud-based integrated software suites exclusively for the Dutch healthcare and childcare sectors. Its core products are sector-specific Electronic Client Dossier (ECD) and Electronic Patient Dossier (EPD) systems covering elderly care (Ouderenzorg/VVT), disability care (Gehandicaptenzorg), mental health (GGZ), youth care (Jeugdzorg), rehabilitation care, and independent treatment centers (ZBC), plus a dedicated Child Information System (KIS) for childcare. The portfolio is unified under the Octopus sub-brand—split into Octopus | Zorg and Octopus | Kinderopvang—and augmented by modular add-ons spanning SDB Analytics (business intelligence), SDB Planning (workforce scheduling), SDB HR/Salaris (HR and payroll), Leeroplossingen (learning management), Digitale Zorg (digital/telehealth care delivery), and Vrijwilligersportaal (volunteer portal). The technology stack is cloud-based, designed around "registration at source" workflows to reduce administrative burden at the point of care, and integrates clinical documentation, scheduling, HR, payroll, and analytics in a single platform.

The company holds ISO 27001, NEN 7510, and ISAE 3402 certifications, reflecting the regulatory requirements of Dutch healthcare data handling. Distribution is sales-led and direct, targeting enterprise healthcare and childcare organizations across the Netherlands; marketing combines sector events, blogs, newsletters, customer testimonials, and the SDB Cares community-volunteering program that has employees work in customer care facilities to deepen sector understanding. Reported scale metrics include 800+ customer organizations and 45+ years of continuous operation in the Dutch healthcare and childcare software market. The Octopus Community initiative extends the platform beyond paying customers into informal care networks, signaling a direction toward a healthcare platform/marketplace model.

Revenue is generated through annual subscription contracts for the integrated software suite (with modular selection by customer) and professional services including implementation, training, detachering (staffing) en advies, and BPO for payroll and application management. Pricing is quote-based and not publicly disclosed. The go-to-market is single-country/domestic (Netherlands only), which concentrates growth in a mature but steadily digitizing regulated market.

Name

Avinty

Legal name

SDB Groep BV

Website

https://avinty.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

101–250 employees

Short description

Avinty is a Netherlands-based software developer—operating through SDB Groep BV—building integrated cloud-based ECD/EPD, planning, HR/payroll, and digital care software suites for 800+ healthcare and childcare organizations across the Dutch market exclusively.

Ownership category

akta.pro rank

Product category

Healthcare Information Systems

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Healthcare Provider ERP (Hospital Operations, Supply Chain, Finance) (HDAEAEAH)

Keywords

• Healthcare management software
• Electronic patient records
• Care workforce planning
• Healthcare hr payroll
• Childcare information systems

Headquarters

HQ city

Oldenzaal

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Subscriptions: Subscription-based access to integrated software suites including ECD/EPD, planning, HR/payroll, analytics, and digital care modules. Organizations can start with solutions providing most value and expand to additional modules.
2. Professional Services: Implementation, training, consulting, and managed services including BPO for payroll and application management. Staffing and advisory services provided to support software deployment and ongoing operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Avinty, operating through SDB Groep, develops and sells cloud-based integrated software suites for healthcare and childcare organizations in the Netherlands. The offering consists of sector-specific Electronic Client/Patient Dossier (ECD/EPD) systems, HR/payroll, workforce planning, analytics, digital care, volunteer management, parent communication, and the Octopus community platform, sold primarily on a subscription basis alongside implementation, training, and BPO services. More than 800 Dutch healthcare and childcare organizations use the software.

Product overview

SDB Groep offers a comprehensive suite of integrated software solutions for healthcare and childcare organizations in the Netherlands. The portfolio consists of core Electronic Client/Patient Record (ECD/EPD) systems tailored to specific sectors (elderly care, mental health, disability care, youth care, rehabilitation, and independent treatment centers) alongside modular add-on solutions including SDB Analytics (business intelligence), SDB Planning (workforce scheduling), SDB HR/Payroll, Digital Care tools, Volunteer Portal, and Learning Solutions. The Octopus platform serves as a unified sub-brand spanning both healthcare and childcare, complemented by the Kind Informatie Systeem (KIS) for childcare. The software is described as innovative and user-friendly, designed for professionals and volunteers in care and childcare settings, with over 800 organizations currently using SDB solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Octopus Community: Community platform connecting care providers and people in need of care, part of the SDB ecosystem.
• Octopus | Zorg
• Octopus | Kinderopvang
• Kind Informatie Systeem (KIS)
• Digitale Zorg
• EPD (Elektronisch Patiëntendossier)
• ECD (Elektronisch Cliëntendossier)

Products and services

• ECD | Ouderenzorg (Electronic Client Record for Elderly Care) Electronic client record system designed specifically for elderly care (ouderenzorg/VVT sector) organizations, enabling digital documentation and management of client care records at the source.
• EPD | Geestelijke gezondheidszorg (Electronic Patient Record for Mental Health) Electronic patient record system for mental healthcare (GGZ/geestelijke gezondheidszorg) organizations, supporting clinical documentation and care management.
• ECD | Gehandicaptenzorg (Electronic Client Record for Disability Care) Electronic client record system for disability care (gehandicaptenzorg/GHZ) organizations, facilitating comprehensive client documentation across complex care needs.
• ECD | Jeugdzorg (Electronic Client Record for Youth Care) Electronic client record system for youth care (jeugdzorg) organizations, supporting documentation and care management for children and adolescents.
• EPD | Revalidatie (Electronic Patient Record for Rehabilitation) Electronic patient record system for rehabilitation care (revalidatiezorg) organizations, supporting therapy and outcome tracking for patients.
• EPD | Zelfstandig behandelcentra (Electronic Patient Record for Independent Treatment Centers) Electronic patient record system for independent treatment centers (zelfstandige behandelcentra/ZBC), supporting practice management and clinical documentation.
• Octopus | Zorg (Octopus for Healthcare) Integrated software platform for healthcare organizations, spanning workforce management, planning, and the Octopus Community ecosystem connecting formal and informal care networks.
• Octopus | Kinderopvang (Octopus for Childcare) Software platform tailored for childcare organizations, part of the Octopus Community, supporting scheduling and workforce management in childcare settings.
• Kind Informatie Systeem / KIS (Child Information System) Child information system (KIS) for childcare organizations, managing child records and related data across daycare and after-school settings.
• Software implementation services Professional implementation services deploying SDB healthcare and childcare software into customer environments, including configuration, rollout, and process alignment.
• Training services Training services for users of SDB software in healthcare and childcare organizations, supporting onboarding and ongoing competency development.
• Support services Ongoing customer support for SDB software users across healthcare and childcare organizations, addressing technical and functional inquiries.
• Detachering en advies (Staffing and advisory) Staffing and advisory services where SDB personnel are seconded into healthcare and childcare organizations to advise on operations and software use.
• BPO Applicatiebeheer (Application management BPO) Business process outsourcing for application management of SDB software, including managed administration on behalf of customer organizations.
• BPO Salaris (Payroll BPO) Business process outsourcing for payroll administration using SDB HR/Salaris software on behalf of healthcare and childcare customers.

Quantifiable outcome

• Reduced administrative work - previously required a full day per month for ORT slip processing, now managed efficiently between other tasks
• +2 more outcomes

Named customers31 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

One partnership is on record.

• Octopus CommunitycoreStrategic or Co-development PartnerOctopus Community connects healthcare providers and individuals in need of care, enabling informal care networks to be linked with formal care systems to better balance care demand and capacity.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Tenzinger Group: Dutch eHealth software group serving elderly care and mental health providers; overlaps with SDB's Ouderenzorg and GGZ ECD/EPD offerings.
• Chipsoft: Dutch vendor of the HiX hospital information system and broader care EPR; competes with SDB in the Netherlands for ECD/EPD and care-record deals across similar verticals.
• PinkRoccade Healthcare: Dutch healthcare software unit of PinkRoccade providing records, planning and supporting solutions for Dutch care providers; competes in the same vertical and geographic footprint as SDB.
• Nedap Healthcare: Operator of the Ons platform serving Dutch elderly care, GGZ and disability care; one of the closest direct competitors to SDB in Dutch care-sector records and workforce software.

Broad incumbents

• Epic Systems: Largest US-based EHR vendor, increasingly active in European academic hospitals; competes for larger Dutch hospital opportunities adjacent to SDB's institutional customers.
• Veradigm (Allscripts): North American EHR and practice-management incumbent; relevant comparator for scale, vertical coverage and competitive dynamics rather than as a direct Dutch competitor.
• MEDITECH: Established US hospital EHR vendor with international deployments; comparator for verticalized, integrated care-record platforms of SDB's profile.
• Oracle Health (formerly Cerner): Global EHR and population-health platform; serves as a broad incumbent whose Dutch and European deployments compete for the largest institutional care contracts that SDB also targets.
• Visma: Nordic-headquartered ERP, HR/payroll and vertical software group with healthcare and care-sector modules; mirrors SDB's HR/payroll plus vertical-care strategy in a different geography.

Emerging players

• AFAS Software: Dutch HR/payroll and ERP vendor that competes for the HR/Salaris layer that SDB bundles alongside its ECD/EPD suite, particularly in mid-market healthcare and childcare.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avinty