What ACTIVEHERB TECHNOLOGY INC does

ActiveHerb Technology Inc. is a privately held, San Diego-based e-commerce company founded in 2003 that sells Traditional Chinese Medicine (TCM) products to US consumers. The company retails two flagship brands — Guang Ci Tang, a line of super-concentrated patent Chinese medicines in tablet and pill form originating in the 1990s, and ActiveHerb Modern Essentials, a contemporary line of veggie-capsule supplements targeting common health concerns such as stress, sleep, weight management, immune support, and men's and women's health — alongside single herb extracts and bulk herbs.

The company's primary technical differentiator is a proprietary extraction process that concentrates herbal material at ratios of 5:1 to 15:1, with products manufactured in cGMP-certified facilities (in both the US and China) and tested by independent laboratories for heavy metals, pesticides, and authenticity. The e-commerce platform supports multiple shipping tiers (free over $59 in the US, flat-rate $5.95 below that threshold, plus DHL/FedEx/USPS international options) and a 5–8 month auto-reorder subscription program.

ActiveHerb operates a direct-to-consumer channel through activeherb.com as its primary go-to-market, complemented by a B2B wholesale channel (activeherbwholesale.com) and physical retail presence in 1,200+ TCM clinics and health stores across the United States. Customer concentration is broad, spanning English-speaking TCM-curious consumers, the Chinese-American community served through a dedicated Chinese-language site, and TCM practitioners reselling the products professionally. Pricing is largely transactional at $14–$35 per bottle with volume discounts, and revenue mix is dominated by one-time product sales with an emerging recurring subscription layer.

Name

ACTIVEHERB TECHNOLOGY INC

Legal name

ActiveHerb Technology Inc.

Website

https://activeherb.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

ActiveHerb Technology Inc. is a privately held, San Diego-based e-commerce retailer founded in 2003 that sells proprietary Traditional Chinese Medicine supplements — including the Guang Ci Tang patent formula brand and ActiveHerb Modern Essentials capsules — primarily to US consumers and TCM clinics via direct-to-consumer and wholesale channels.

Ownership category

akta.pro rank

Product category

Traditional Chinese Herbal Medicine Supplements

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Health & Pharmacy Omnichannel (CRAFAEAK)

Keywords

• Chinese herbal medicine
• Traditional Chinese medicine
• Herbal supplements
• Patent Chinese medicines
• Dietary supplements

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Product Sales: ActiveHerb generates revenue primarily through direct sales of Chinese herbal medicines, supplements, and related health products to consumers via its e-commerce platform. Products include patent Chinese medicines (Guang Ci Tang brand), Modern Essentials formulas, single herb extracts, and bulk herbs. Volume discounts are offered for purchases of 6 or more units.
2. Wholesale Distribution: The company operates a wholesale channel (activeherbwholesale.com) supplying TCM clinics and health stores with their product lines, indicating B2B revenue alongside consumer sales.
3. Auto-Reorder Subscription: Customers can set up automatic recurring orders with delivery every 5-8 months, providing recurring revenue through subscription-style purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

ActiveHerb Technology Inc. develops, manufactures, and sells Traditional Chinese Medicine (TCM) products including patent Chinese medicines, modern herbal supplement formulas, single herb extracts, and bulk herbs, marketed under its Guang Ci Tang® and ActiveHerb™ brands. Products are sold primarily through direct-to-consumer e-commerce (activeherb.com) and via wholesale to TCM clinics and health stores, using proprietary extraction technology that concentrates herbs at 5:1 to 15:1 ratios.

Product overview

ActiveHerb Technology Inc operates a direct-to-consumer e-commerce platform specializing in Traditional Chinese Medicine (TCM) products. The company offers four main product lines: Guang Ci Tang® (premium patent Chinese medicines in super-concentrated tablet/pill forms), ActiveHerb™ Modern Essentials (modern herbal supplements in veggie capsules for contemporary health challenges), ActiveHerb™ Single Herb Extracts (individual herb extracts including premium herbs), and Bulk Herbs (raw herbs for traditional preparation). Key branded products include AllTonic™, EaseTonic™, HairVive™, LiverVive™, QiVive™, Slimin™, YinVive™, and Youngain™. The company also offers an extensive catalog of patent Chinese medicines including YinVive™, YanVive™, EaseTonic Plus™, Allerpeace™, SpleenVive™, and Yunnan Baiyao.

Differentiator

Problem solved

Functional benefit

Brands

• Guang Ci Tang®: The company's signature brand of super-concentrated patent Chinese medicines, established as a leading brand in the US Chinese medicine field since the 1990s.
• Modern Essentials
• AllTonic™
• EaseTonic™
• HairVive™
• LiverVive™
• QiVive™
• Slimin™
• YinVive™

Products and services

• Guang Ci Tang® Patent Chinese Medicines Signature line of super-concentrated patent Chinese medicines offered in tablet and pill forms, formulated from traditional Chinese medicine and manufactured in cGMP-certified facilities for the US market.
• ActiveHerb™ Modern Essentials Formulas Modern herbal supplement line derived from Chinese medicine and offered in veggie capsule form, addressing contemporary health challenges such as stress, aging, energy, hair health, liver function, and weight management.
• ActiveHerb™ Single Herb Extracts Individual Chinese herb extracts including premium herbs such as Cordyceps, Reishi, American Ginseng, Chinese Ginseng, and San Qi, sold as standalone single-herb products.
• ActiveHerb™ Bulk Herbs Raw and bulk Chinese herbs offered in larger quantities for traditional preparation, complementing the company's extract and finished-product lines.
• AllTonic™ Comprehensive herbal nutrition supplement supporting overall health, graceful aging, and adaptation to modern lifestyles, sold as an 80-count veggie capsule bottle.
• EaseTonic™ Classic TCM-derived formula supporting Qi circulation and helping break up Liver Qi stagnation associated with stress, sold as an 80-count veggie capsule bottle.
• HairVive™ Herbal supplement intended to help darken and grow hair while supporting vitality and a youthful appearance, sold as an 80-count veggie capsule bottle.
• LiverVive™ Herbal supplement supporting healthy liver function, sold as an 80-count veggie capsule bottle.
• QiVive™ Herbal supplement intended to boost central Qi and provide stamina through the day, sold as an 80-count veggie capsule bottle.
• Slimin™ Dietary herbal supplement positioned for weight management and maintaining fitness, sold as an 80-count veggie capsule bottle.
• YinVive™ Herbal supplement intended to replenish Kidney Yin energy and support overall health, sold as an 80-count veggie capsule bottle.
• Youngain™ TCM-derived formula intended to strengthen Yang energy, support vitality, and replenish Jing essence, sold under the Modern Essentials lineup.
• Yunnan Baiyao Well-known traditional Chinese medicine product used to stop bleeding and support wound and internal-injury healing, distributed as part of the Guang Ci Tang catalog.

Quantifiable outcome

• Products tested for heavy metals to meet FDA safety limits
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• 1,200+ TCM Clinics and Health StorescoreChannel Partner/ Reseller/ DistributorActiveHerb distributes its products through a network of over 1,200 Traditional Chinese Medicine clinics and health stores across the United States. These retail partners resell ActiveHerb products to their customers and patients seeking natural health alternatives. The company operates a dedicated wholesale portal (activeherbwholesale.com) for business accounts.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Herb Pharm: U.S.-based herbal extracts company producing liquid herbal extracts for health-food retailers and practitioners. Comparable on proprietary extraction/process technology positioning and D2C + natural-channel distribution.
• Nuherbs: Long-standing U.S. supplier of Chinese herbs and TCM products serving both consumers and TCM practitioners via a wholesale channel. Highly comparable to ActiveHerb on product category (raw herbs, extracts, formulas) and dual D2C/B2B go-to-market.
• Gaia Herbs: Vertically integrated herbal extracts and supplements company with proprietary traceability and liquid/phytocapsule formats. Comparable on extraction-process differentiation, D2C e-commerce, and practitioner channel.
• Kamwo Herbal Pharmacy (Meridian Herbs): TCM pharmacy and herb distributor supplying clinics and consumers with Chinese herbal extracts, granules, and patent formulas. Closely comparable on practitioner-channel distribution and TCM product range.
• Mountain Rose Herbs: Bulk and packaged organic herbs and herbal products sold D2C and to natural-products businesses. Directly comparable on raw/bulk herb assortment and the dual consumer + practitioner/wholesale motion.

Broad incumbents

• Nature's Way: Major U.S. herbal and botanical supplement brand with broad retail and practitioner distribution. Comparable as a well-capitalized incumbent that has expanded into TCM-style and adaptogenic formulas.
• Planetary Herbals (Source Naturals): Established herbal supplement brand offering TCM-inspired and Western herbal formulas across health-food and practitioner channels. Comparable as a larger, broader-portfolio incumbent in the same botanical-supplement category.
• Traditional Medicinals: Large herbal wellness brand best known for medicinal teas, also expanding into other botanical formats. Comparable on heritage positioning rooted in traditional medicine systems and natural-channel retail presence.
• Pure Encapsulations: Premium practitioner-channel supplements brand offering a broad herbal and nutritional range. Comparable on the practitioner-recommendation sales motion and premium positioning against mass-market supplements.
• Himalaya Herbal Healthcare: Global Ayurvedic/botanical supplement brand with broad mass-market retail distribution. Comparable as a larger incumbent competing for the same natural/herbal supplement shelf and consumer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/activeherb
• Facebookfacebook.com/ActiveHerbInc
• Pinterestpinterest.com/pin/create/button/?url=
• LinkedInlinkedin.com/company/activeherb-technology-inc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ACTIVEHERB TECHNOLOGY INC