Roof Auckland
Roof Auckland is a privately held Auckland-based roofing contractor delivering residential and commercial re-roofing, new installations, repairs, asbestos removal, and guttering using COLORSTEEL® and ColorCote® metal systems under a direct field-sales, quote-based model.
- Company typePrivate
- Founded2018
- HeadquartersAuckland, New Zealand
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Roof Auckland does
Roof Auckland Limited is a privately held roofing services contractor based in Auckland, New Zealand, founded in 2018 and led by Managing Director John Courtney. The company delivers residential and commercial re-roofing, new roof installation, leak repair, roof inspections, guttering, skylight installation, insulation, insurance reinstatement, and asbestos removal across the Auckland region.
Its core offering is built around long-run metal roofing systems using New Zealand-made COLORSTEEL® (including DRIDEX®, ZINCALUME®, ENDURA®, and MAXX® grades selected for environmental severity) and ColorCote® (ZinaCore, Magnaflow) products, supplemented by TPO recovery membrane systems for commercial gutter waterproofing and Dimond clear sheets for skylight applications. Technical capability is concentrated in domain expertise — environmental-grade material selection, coastal corrosion mitigation, and licensed asbestos handling — rather than proprietary technology or software platforms.
Roof Auckland operates a direct field-sales go-to-market: customers initiate contact via website or phone, receive a free on-site consultation, and are quoted project-by-project with materials and labor bundled. Pricing is non-disclosed and bespoke to scope. The firm markets through content (service pages, project case studies, educational blog) and organic social (Facebook, Instagram, LinkedIn), and holds Site Safe, RANZ, SiteWise, Tōtika, and Amotai credentials that support commercial tender eligibility. Its geographic footprint is single-region (Auckland) with no disclosed expansion, M&A, or funding activity.
Roof Auckland firmographics
Firmographics- Name
- Roof Auckland
- Legal name
- Roof Auckland
- Website
- https://roofauckland.nz
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Roof Auckland is a privately held Auckland-based roofing contractor delivering residential and commercial re-roofing, new installations, repairs, asbestos removal, and guttering using COLORSTEEL® and ColorCote® metal systems under a direct field-sales, quote-based model.
- Ownership category
- akta.pro rank
Roof Auckland industry classification
Industry- Product category
- Roofing Services
- NAICS
- Roofing Contractors (23816)
- SIC
- Asphalt Paving & Roofing Materials (2950)
- akta.pro primary industry
- Roof Installation & Replacement (HSAPAKAA)
- akta.pro secondary industries
- Roof Repair & Leak Remediation (HSAPAKAB), Skylights, Roof Glazing & Glass Roofing Systems (IMADAHAK), Flashing, Edge Metal & Roof Accessories (IMADAFAJ)
Keywords
Where Roof Auckland is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Roof Auckland business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Roofing Installation Services: Roof Auckland generates revenue through one-time project fees for roofing installation, re-roofing, and repair services. Pricing is quote-based and varies by project scope, materials selected, and property requirements. The company offers free initial consultations and quotes, with all services including materials and labor bundled into project pricing.
- Roofing Materials Supply: Revenue is also generated through the supply of roofing materials including COLORSTEEL® and ColorCote® products, spouting systems, skylights, and insulation, which are factored into overall project quotes.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Roof Auckland product offering
Product offeringCore offering
Roof Auckland provides end-to-end roofing services for residential and commercial properties across Auckland, New Zealand. The company specializes in re-roofing, new roof installation, repairs and leak maintenance, roof inspections, guttering and downpipes, skylight installation, roof insulation, commercial insurance reinstatement, and asbestos removal. Services are delivered using premium New Zealand-made COLORSTEEL® and ColorCote® metal roofing products, with a six-step process from inspection through completion.
Product overview
Roof Auckland is a roofing services company offering a comprehensive range of roofing solutions for residential and commercial properties across Auckland. The company specializes in re-roofing, new roof installations, repairs, and specialized services including asbestos removal. Their product portfolio centers on premium New Zealand-made metal roofing materials including COLORSTEEL® products (Maxam, Endura, DRIDEX®, ZINCALUME®, MAXX®) and ColorCote® products (ZinaCore, Magnaflow), complemented by Dimond clear sheets for skylight applications. Services include roof inspections, guttering/downpipes installation, skylight installation, and roof insulation. The company operates a six-step process from inspection through project planning, compliance, and completion, providing end-to-end project management for customers.
Differentiator
Problem solved
Functional benefit
Products and services
- Re-Roofing Services Complete roof replacement service for residential and commercial properties, removing the existing roof and installing new COLORSTEEL® or ColorCote® metal roofing systems. Includes end-to-end project management from inspection to completion.
- New Roof Installation
- Roof Repairs and Leak Maintenance
- Roof Inspections and Reports
- Guttering and Downpipes
- Skylight Installation
- Roof Insulation
- Commercial Roof Insurance Reinstatement
- Asbestos Removal
Companies that use Roof Auckland
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Roof Auckland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Roof Auckland partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Site SafecoreSite Safe supports businesses in creating safer workplaces by providing health and safety training, resources, and prequalification tools. Roof Auckland is Site Safe certified, demonstrating their commitment to proactive workplace safety across New Zealand industries.
- Roofing Association of New Zealand (RANZ)coreRANZ represents roofing businesses nationwide, promoting industry standards, training, and safety. Membership requires meeting strict criteria for professionalism and reliability. Roof Auckland is a RANZ member.
- AmotaiminorAmotai connects buyers with verified Māori and Pasifika-owned businesses, promoting supplier diversity. It supports economic growth by creating opportunities for minority-owned businesses across sectors including construction, technology, retail, and professional services.
- SiteWisecoreSiteWise is a health and safety prequalification system that grades contractors' safety practices and publishes them in a database. It helps principal organizations streamline contractor selection and ensure compliance with safety standards.
- TōtikacoreTōtika is New Zealand's only industry-endorsed prequalification system for contractor health and safety. It establishes a universal standard, allowing contractors to demonstrate health and safety capabilities once and share that recognition across multiple clients. Roof Auckland achieved Tōtika Prequalification in June 2025.
- EconoMechminorMechanical services contractor that Roof Auckland collaborated with on the Countdown Birkenhead project to disconnect vents, ducting, and AC units during the re-roofing process.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Roof Auckland competitors and assessment
Company assessmentDirect peers
- Roofing Industries: NZ-based manufacturer and installer of metal roofing and cladding systems, including steel roofing profiles suited to local conditions. Comparable to Roof Auckland on long-run metal roofing installation for residential and commercial buildings.
- Viking Roofspec: NZ membrane and torch-on roofing systems provider for residential and commercial buildings. Comparable to Roof Auckland's commercial TPO/membrane offering (e.g., the Countdown Birkenhead TPO recovery project) on roofing waterproofing scope.
- Dimond Roofing: New Zealand metal roofing manufacturer and installer offering long-run steel roofing systems and profiles. Directly comparable to Roof Auckland in product range (metal profiles, coatings) and customer base (residential and commercial re-roofing).
- Metalcraft Roofing: New Zealand metal roofing manufacturer and installer offering a broad range of profiles and COLORSTEEL-style coated steel products. Operates in the same long-run metal roofing category as Roof Auckland across residential and light commercial segments.
- Nuralite Waterproofing: New Zealand manufacturer and installer of membrane roofing and waterproofing systems for commercial and residential roofs. Overlaps with Roof Auckland on commercial membrane roofing, internal gutters, and roof recovery work.
Broad incumbents
- Fulton Hogan: Large Australasian infrastructure and construction contractor with capabilities in roofing and building exteriors as part of wider civil and commercial builds. Comparable at the enterprise/commercial project level rather than as a residential re-roofing specialist.
- Fletcher Building: NZ-listed building products conglomerate whose portfolio includes roofing materials (via ColorCote® and related brands) and broader construction services. A broader incumbent whose roofing products compete with materials Roof Auckland installs, though Fletcher's distribution model differs from a contractor-led business.
Regional players
- Apex Roofing NZ: NZ-based roofing contractor serving residential and commercial customers with re-roofing, repairs, and new roof installation services. A regional peer operating in the same contractor-led metal roofing category as Roof Auckland, typically in other NZ centers.
Others
- Steel & Tube: NZ-listed distributor of steel, roofing, and building products including COLORSTEEL® and complementary accessories. Acts as a supplier to roofing contractors like Roof Auckland rather than a direct competitor, but is a key comparable on roofing materials distribution in NZ.
Emerging players
- Asbestos Removal NZ: NZ specialized asbestos removal and disposal contractor. Comparable to Roof Auckland's asbestos removal service line (e.g., the Dalmatian Cultural Society and Super 6 projects) where asbestos roofing remediation is bundled with re-roofing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Roof Auckland social profiles
Digital presenceRoof Auckland compliance and trust
Trust signalCompliance5 records
Roof Auckland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roof Auckland leadership team
Management profileNumber of profiles
Profiles1 record
Roof Auckland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roof Auckland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roof Auckland
What does Roof Auckland do?
Roof Auckland provides end-to-end roofing services for residential and commercial properties across Auckland, New Zealand. The company specializes in re-roofing, new roof installation, repairs and leak maintenance, roof inspections, guttering and downpipes, skylight installation, roof insulation, commercial insurance reinstatement, and asbestos removal. Services are delivered using premium New Zealand-made COLORSTEEL® and ColorCote® metal roofing products, with a six-step process from inspection through completion.
Is Roof Auckland a public or private company?
Roof Auckland is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Roof Auckland founded?
Roof Auckland was founded in 2018. It employs 1 to 10 people.
Where is Roof Auckland based?
Roof Auckland is headquartered in Auckland, New Zealand, in the Oceania region.
How does Roof Auckland make money?
Two revenue lines are on record. Roofing Installation Services are the primary driver. The others are roofing Materials Supply.
Who are Roof Auckland's main competitors?
Direct peers on record are Roofing Industries, Viking Roofspec, Dimond Roofing, Metalcraft Roofing and Nuralite Waterproofing. Broad incumbents are Fulton Hogan and Fletcher Building. Apex Roofing NZ is listed as a regional player. Steel & Tube is listed as an others. Asbestos Removal NZ is listed as an emerging player.
Does Roof Auckland have an API?
No public API is recorded for Roof Auckland.
What industry is Roof Auckland in?
Roof Auckland's product category is Roofing Services. Its primary akta.pro industry code is HSAPAKAA, Roof Installation & Replacement, with a secondary code of HSAPAKAB, Roof Repair & Leak Remediation. Its NAICS code is 23816 and its SIC code is 2950.