Hungry Deer Consulting

What Hungry Deer Consulting does

Hungry Deer Consulting (legal entity: Hungriger Hirsch Consulting GmbH) is a Hamburg-based digital marketing consultancy founded in 2017 by Valentin Hungrichhaußen and Philip Hirschfeld. The firm operates as a GmbH private limited company with five permanent employees supplemented by a freelance network, and serves a primarily German enterprise and mid-market client base across healthcare (Ottobock, Asklepios), automotive (Volkswagen Deutschland), beverage (Jägermeister), e-commerce (Löwen Manufactur), staffing (Randstad), and document management (REISSWOLF).

The company's offering is organized into four integrated service pillars: Strategy & Consulting, Social Media Marketing (Meta, LinkedIn, TikTok, Pinterest, Twitter/X), Google Ads (Search, Shopping, YouTube, Performance Max), and Tracking & Analytics (GA4 migration, GDPR-compliant setup, cookie-free alternatives such as Matomo and Plausible, custom Looker Studio dashboards). Technology stack is platform-native rather than proprietary, relying on certified Meta Business Partner and Google Partner integrations, GA4, Google Tag Manager, and Meta Pixel for measurement. Notable technical specialization includes DSGVO-compliant tracking architecture and Performance Max campaign orchestration using Google's machine-learning optimization.

The business model is professional services plus managed media: clients engage on project basis or monthly retainer at hourly rates of 135-175 EUR, with a recommended minimum media budget of 3,000-5,000 EUR for initial campaigns. Revenue derives from consulting fees and management fees on managed ad spend (over 6 million EUR cumulatively across 500+ campaigns). Go-to-market is direct and consultative, combining website lead capture, content marketing through blog and SEO, case-study-driven mid-funnel nurturing, and referral-based acquisition. The firm is founder-owned and bootstrapped, with no disclosed external funding, M&A activity, or institutional investors.

Name

Hungry Deer Consulting

Legal name

Hungriger Hirsch Consulting GmbH

Website

https://hungrigerhirsch.de

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Hungry Deer Consulting (Hungriger Hirsch Consulting GmbH) is a Hamburg-based digital marketing consultancy founded in 2017, offering strategy, paid social, Google Ads, and GDPR-compliant tracking services to German enterprise and mid-market clients across healthcare, automotive, e-commerce, and B2B sectors.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Marketing Consulting Services (541613), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742), Services-Advertising (7310)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

Keywords

• Digital marketing consulting
• Social media marketing
• Google ads management
• Marketing analytics services
• Performance marketing agency

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Digital Marketing Consulting: Project-based consulting and strategy services. Clients can engage on project basis or retainer arrangements with detailed hourly reporting. Hourly rates range from 135-175 EUR depending on service type.
2. Managed Social Media Campaigns: Manages client ad spend across Meta, LinkedIn, TikTok, Pinterest, Google platforms. Manages over 6 million EUR in ad spend. Revenue includes management fees plus media spend.
3. Google Ads Management: Manages Google Ads campaigns including Search, Shopping, YouTube, Performance Max. Manages over 1 million EUR in Google ad spend annually.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Hungriger Hirsch Consulting is a Hamburg-based digital marketing agency offering integrated consulting and managed campaign services across four pillars: Strategy & Consulting, Social Media Marketing, Google Ads, and Tracking & Analytics. The firm plans, executes, and optimizes paid media campaigns on Meta, LinkedIn, Google, TikTok, Pinterest, and YouTube on behalf of business clients, with a focus on GDPR-compliant tracking, transparent reporting, and data-driven performance optimization.

Product overview

Hungriger Hirsch is a digital marketing agency offering integrated consulting services rather than a software product. Their portfolio consists of four core service pillars: Strategy & Consulting, Social Media Marketing, Google Ads, and Tracking & Analytics. These services are delivered by a team of experts and work together as an integrated digital marketing offering, with strategy forming the foundation and execution spanning paid media (social and search), analytics, and ongoing optimization.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategie und Beratung (Strategy & Consulting) Digital marketing strategy development including goal definition, target audience analysis, competitor research, and strategic roadmap creation. Includes kickoff workshops and ongoing strategic accompaniment for business clients.
• Social Media Marketing Social media campaign planning, execution, and evaluation across Meta (Facebook, Instagram), LinkedIn, Twitter/X, Pinterest, and TikTok. Includes social media strategy, campaign management, tracking & analytics, setup & administration, and training for business clients.
• Google Ads Google advertising campaign management including Search Ads, Performance Max, Shopping Ads, YouTube Ads, and Conversion Tracking. Delivered by Google Ads certified experts for business clients.
• Tracking und Analytics (Tracking & Analytics) GDPR-compliant tracking setup and website analytics services including Google Analytics 4 migration, cookie-free analytics (Matomo, etracker, Plausible), social media tracking pixels, and custom data dashboards for business clients.

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability4 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• YellowmonkeycoreStrategic or Co-development Partner · 1 January 2024Creative agency partner collaborating on employer branding and social media campaigns for Asklepios. Yellowmonkey handles creative content while Hungriger Hirsch manages paid media strategy and optimization. Joint effort on Social-Azubi-Recruiting campaign.
• Meta Business PartnercoreTechnology or IntegrationCertified Meta Business Partner status, indicating expertise in Meta advertising platforms including Facebook and Instagram. Provides access to Meta resources, beta features, and official support channels.
• GooglecoreTechnology or IntegrationGoogle Ads certified partner with certified Google experts on staff. Access to Google Ads certifications and platform expertise for managing Search, YouTube, Performance Max, and Shopping campaigns.

Scale indicators13 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Dept: Global digital agency spanning creative, marketing technology, and performance media across major platforms. Overlaps with Hungriger Hirsch on social media, Google Ads, and analytics offerings but at significantly larger scale and broader portfolio.
• Jung von Matt: Major German creative and digital agency headquartered in Hamburg with integrated digital marketing, social, and media offerings. Overlaps in digital strategy and platform execution but operates at far larger scale with a broader advertising portfolio.
• Scholz & Friends: Leading German creative agency group offering digital strategy, performance marketing, and platform campaigns. Compares as a full-service German incumbent that competes for similar enterprise marketing budgets.
• GroupM (Germany): Global media investment group operating in Germany across performance, programmatic, and platform buying. Competes with Hungriger Hirsch for paid social and Google Ads budgets at the enterprise level through agencies such as Essence and Mindshare.
• TERRITORY: Germany-based content, marketing, and digital services group (Grüner+lahr subsidiary) delivering content-driven digital marketing, social, and performance work. Comparable as a DACH digital marketing services provider serving enterprise clients.

Direct peers

• SinnerSchrader: Hamburg-based digital marketing and product agency, now part of Accenture Song, with comparable service offerings across digital strategy, performance marketing, and social media. Direct geographic and offering overlap with Hungriger Hirsch's Hamburg digital-consulting focus.
• Plan.Net: Digital agency within the Serviceplan Group offering digital strategy, performance marketing, and platform-specific campaign execution. Comparable as a Germany-based digital agency selling strategy and paid-media services across Meta, Google, and programmatic channels.
• Catbird: Smaller Germany-based digital marketing agency focused on performance, social media, and analytics. Closely comparable in size, service mix (Meta/Google Ads, strategy, analytics), and DACH enterprise/SMB client base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hungry Deer Consulting