What Redradix does

Redradix is a Madrid-based private company (founded 2012, 11-50 employees) that operates a content and affiliate marketing website (branded 'Prime Gateway' at redradix.com) targeting Indian consumers interested in online sports betting, casino gaming, lottery participation, and cryptocurrency-based gambling platforms. The website publishes India-specific educational how-to guides covering topics such as live betting cash-out features, odds comparison across sportsbooks, crypto-exclusive bonus claiming, jackpot payout caps, Indian banking deposit restrictions, and compliance with regulations including Section 269ST cash deposit limits and TDS Section 194B tax withholding on winnings.

The underlying technology is a WordPress-based editorial content platform with no proprietary features, APIs, or disclosed technology stack beyond standard web publishing infrastructure. The business model is affiliate/referral marketing: the site publishes comparison content and guides referencing third-party platforms (Binance, WazirX, Bybit, CoinDCX, KuCoin, Jackbit, Playbet, among others) and likely earns commissions when referred users sign up or deposit on featured betting and crypto platforms. No pricing for Redradix's own services is publicly disclosed, and the site distributes content free to Indian internet users.

There is a notable discrepancy between the firm's stated short description (web application design and development with tech-training) and the actual website content, which is entirely focused on Indian gambling and crypto affiliate content. Leadership includes CEO and founder Juan Mari, co-founder Alejandro Andres, spin-off founder David Torrijos, and Diana Gutiérrez leading front-end development and UX. No funding rounds, acquisitions, partnerships, patents, or regulatory actions are disclosed in the available data, and the company's ownership structure, corporate history, and revenue figures are not publicly available.

Name

Redradix

Website

https://redradix.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Redradix operates a content and affiliate marketing website (branded Prime Gateway) that publishes India-focused educational guides on online betting, crypto bonuses, and gambling-related tax compliance, monetizing via referral commissions from third-party betting and crypto platforms.

Ownership category

akta.pro rank

Product category

Web Development and Content Services

akta.pro primary industry

Casino/iCasino Affiliate & Review Sites (MPAEAMAB)

Keywords

• Web application development
• UX design services
• Frontend development
• Tech training services
• Affiliate content publishing

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Affiliate/Referral Marketing: The website publishes educational content about various betting platforms and crypto casinos, likely earning commissions through affiliate referrals when users sign up or deposit on featured platforms.

Distribution channels1 record

Marketing channels1 record

Core offering

Redradix is a Madrid-based web application design and development company that also provides tech-training services. In parallel, it operates the Prime Gateway editorial website publishing informational guides on Indian online betting platforms, cryptocurrency bonuses, jackpot payout caps, deposit restrictions, and Indian financial regulations such as Section 269ST and TDS Section 194B. The company leverages its development capabilities to maintain the content platform and serves both as a web services firm and as an affiliate-content publisher.

Product overview

Redradix operates as a content/editorial website (branded as Prime Gateway) that publishes informational articles about online betting platforms, cryptocurrency bonuses, jackpot payouts, deposit restrictions, odds comparison, and cash-out features for the Indian market. No distinct product portfolio, modules, or named offerings were identified in the source data.

Differentiator

Problem solved

Functional benefit

Products and services

• Prime Gateway Editorial Content Website Free-to-access editorial website (redradix.com / Prime Gateway) publishing India-focused how-to guides on online sports betting, crypto-exclusive bonuses, jackpot payout caps, deposit restrictions, odds comparison, and cash-out features. The site targets Indian consumers and generates affiliate/referral commissions when users sign up or deposit on featured betting and crypto platforms.

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights3 records

Direct peers

• BettingExpert (Better Collective): Community-driven sports betting tips, odds comparison and affiliate site owned by Better Collective. Comparable as a sports-betting content/affiliate platform with educational and odds-comparison content targeting bettors.
• AskGamblers: Long-running online casino review and player-forum site monetised through affiliate referrals to casino operators. Comparable in niche (casino affiliate), content-led model, and operator-referral revenue stream.
• Gambling.com Group: Listed iGaming affiliate marketing company operating a portfolio of betting and casino review sites globally. Directly comparable as a content/SEO-led affiliate operator monetising sportsbook and casino sign-ups through referral commissions.
• OddsChecker: Global odds-comparison platform for sports betting that earns revenue via sportsbook affiliate referrals. Comparable as an odds-comparison and educational content site targeting sports bettors with operator-affiliate monetisation.
• Sportsbook Review (SBR): Established US-rooted sportsbook review and odds-comparison site that earns affiliate revenue from sportsbook referrals. Comparable as an SEO-driven sportsbook review and affiliate monetisation platform.
• Casino Guru: Global casino review and complaint-resolution affiliate site that monetises via operator referrals. Comparable as a content-led review/affiliate platform targeting online casino players with educational content.
• Catena Media: Listed affiliate marketing company focused on online sports betting and casino, generating revenue through operator referrals. Directly comparable in business model — SEO content sites monetised via affiliate commissions from gaming operators.
• Casinomeister: Pioneer online casino review and player-advocacy community monetised through casino operator referrals. Comparable in niche (casino affiliate), educational content model, and operator-referral revenue stream.
• Better Collective: Listed sports betting affiliate media group owning brands such as Bettingexpert and various regional sportsbook comparison sites. Comparable as a multi-brand sports-betting affiliate operator with similar SEO and review-driven GTM.

Regional players

• Sportscafe: India-focused sports betting news, tips and affiliate site covering cricket, football and kabaddi with operator referral monetisation. Directly comparable in geography and audience, and a peer competitor for India-targeted betting content traffic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat1 record

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/Redradix
• Facebookfacebook.com/redradixcom
• LinkedInlinkedin.com/company/redradix

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Redradix