SP Plus
SP Plus is a technology-enabled parking, ground transportation, and mobility services provider operating 4,000+ locations across North America and Europe, serving enterprise clients in aviation, healthcare, hospitality, municipal, and education sectors, and now a subsidiary of Metropolis Technologies.
- Company typePrivate
- Founded1929
- HeadquartersChicago, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What SP Plus does
SP Plus Corporation is a Chicago-headquartered technology and operations management provider of parking, ground transportation, and mobility services, serving enterprise clients across aviation, healthcare, hospitality, municipal government, education, and commercial real estate throughout North America and Europe. Following its May 2024 acquisition by Metropolis Technologies, Inc. for $1.8 billion, SP Plus operates as a wholly-owned subsidiary within the largest parking network in North America, with more than 4,000 locations, 20,000+ employees, and presence in over 300 U.S. cities.
The company runs an integrated technology platform layered on top of its managed services operations. Core technology products include Sphere (an ALPR/computer-vision suite for parking enforcement, rate validation, and remote management), Bags (curbside-to-terminal traveler and luggage logistics), AeroParker (airport parking reservation SaaS), Parking.com (consumer-facing daily/monthly parking platform with Apple Pay and Google Pay integration), and Roker (smart-city municipal mobility platform with permit and enforcement modules). These products are sold either as embedded components of managed-services contracts or, in the case of AeroParker and Roker, as licensed SaaS subscriptions.
SP Plus monetizes through multiple revenue streams: fee-based professional parking management (managed services) for commercial, institutional, and municipal property owners; transportation management and shuttle services for airports and venues; Bags-branded luggage and guest services at airports and cruise ports; AeroParker SaaS subscriptions; and consumer transaction fees on Parking.com. Enterprise clients are acquired through direct field sales via RFP processes, with multi-year customized contracts. Notable enterprise customers include O'Hare International Airport, Port Authority of New York & New Jersey (JFK, Newark, LaGuardia, Stewart), Children's Hospital of Philadelphia, LA Metro, University of Toledo, City of Atlanta, and City of Jackson, Mississippi. The company traces its lineage to Standard Parking (1929) and Central Parking (1968), which merged before SP Plus's 2012 Nasdaq IPO under ticker SP, prior to the 2024 take-private.
SP Plus firmographics
Firmographics- Name
- SP Plus
- Legal name
- SP Plus Corporation
- Website
- https://spplus.com
- Company type
- Private
- Founded year
- 1929
- Operating status
- Acquired
- Headcount range
- 5,001–10,000 employees
- Short description
- SP Plus is a technology-enabled parking, ground transportation, and mobility services provider operating 4,000+ locations across North America and Europe, serving enterprise clients in aviation, healthcare, hospitality, municipal, and education sectors, and now a subsidiary of Metropolis Technologies.
- Ownership category
- akta.pro rank
SP Plus industry classification
Industry- Product category
- Parking Management Services
- NAICS
- Parking Lots and Garages (81293), Support Activities for Transportation (488)
- SIC
- Services-Facilities Support Management Services (8744), Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Parking Facility Operations (Garages, Lots, On-/Off-Street) (BPABAKAA)
- akta.pro secondary industries
- Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC), Parking Access & Revenue Control Systems (PARCS) (Gates, Pay Stations, Ticketing) (TLAJAIAD), Parking Asset Management & Facility Services (Cleaning, Security, Staffing, Maintenance) (TLAJAIAG), Parking Management & Enforcement (Citations, Permits, Compliance) (BPABAKAB), On-Street Parking Operations & Curbside Management (Meters, Permits, Loading Zones) (TLAJAIAA)
Keywords
Where SP Plus is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SP Plus business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Professional Parking Management: Fee-based parking management services for commercial, institutional, and municipal clients. SP+ operates parking facilities on behalf of property owners and operators, earning management fees and potentially share of revenue.
- Transportation Management Services: Ground transportation, shuttle services, and event logistics for airports, venues, and institutional clients.
- Luggage and Guest Services: Bags-branded luggage logistics and guest services at airports and cruise ports.
- Technology Licensing (SaaS): AeroParker platform licensing to airports for parking reservations and commercial management.
- Consumer Parking Transactions: Daily and monthly parking payments collected through Parking.com platform for consumer parking.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise parking management contracts |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
SP Plus product offering
Product offeringCore offering
SP+ operates and manages parking facilities and provides end-to-end mobility services including parking management, transportation management, event logistics, luggage logistics, guest services, remote facility monitoring, and facility maintenance for aviation, healthcare, hospitality, municipal, university, and commercial clients. Operations are delivered through a proprietary technology stack spanning Sphere (ALPR and operations platform), Bags (traveler services), AeroParker (airport pre-booking SaaS), Parking.com (consumer platform), and Roker (smart city mobility platform), serving more than 4,000 locations across North America and Europe.
Product overview
SP Plus is a technology and operations management provider of mobility services for aviation, commercial, hospitality, and institutional clients throughout North America and Europe. The company operates a multi-product portfolio combining innovative technology with best-in-class operations. The core technology stack includes Sphere (ALPR/license plate recognition technology), Bags (traveler services platform), AeroParker (airport parking reservation SaaS), Parking.com (consumer parking platform), and Roker (smart city mobility platform). Supporting services include parking management, transportation management, remote management, event logistics, luggage logistics, guest services, and facility maintenance. The company was acquired by Metropolis Technologies in May 2024 for $1.8 billion and now operates as part of the Metropolis portfolio with over 4,000 locations and 20,000 employees.
Differentiator
Problem solved
Functional benefit
Brands
- Sphere: Suite of industry-leading technology solutions that drive end-to-end mobility and delivers frictionless experience supporting commerce, business intelligence, remote management, custom solutions, and travel.
- Bags
- Parking.com
- Roker
- AeroParker
- USA Parking
- Standard Parking
- Central Parking
Products and services
- Sphere Suite of technology solutions for end-to-end parking and mobility operations, including commerce, business intelligence, remote management, custom solutions, and travel services, with embedded Automated License Plate Recognition (ALPR) for enforcement, rate validation, and vehicle inventories. Sold to airports, municipalities, and commercial parking operators.
- Bags Traveler services technology platform that streamlines the passenger journey from curbside to terminal, supporting remote and curbside check-in, VIP and delayed luggage delivery, guest services, and wheelchair services at airports, cruise ports, and train stations. Sold to airlines, airports, and cruise operators.
- AeroParker Ecommerce SaaS platform that enables pre-booking of airport parking and non-aeronautical products to drive incremental revenue and a frictionless parker experience. Sold to airport operators on a subscription basis.
- Parking.com
- Roker End-to-end integrated mobility platform for parking management that converges smart city initiatives, allowing asset owners, organizations, and individuals to collaborate, monetize, and consume parking spaces. Includes permit management, enforcement, citation management, and mobile payments. Sold to municipalities, institutions, and commercial entities.
- Parking Management
- Transportation Management Holistic ground transportation management service including shuttle services, ground transportation coordination, and event transportation logistics. Sold to airports, hospitals, universities, and event venues.
- Remote Management Cloud-based real-time oversight of parking operations, including monitoring, exception handling, and offline management support. Sold to property owners and parking facility operators seeking centralized remote operations.
- Event Logistics Specialized parking and transportation services for complex events and venues, providing tailored pre-event, during-event, and post-event logistics. Sold to sports venues, concert halls, convention centers, and large event organizers.
- Luggage Logistics and Management Operational service for baggage claim handling, curbside check-in, and luggage delivery to reduce traveler pain points at airport and cruise port terminals. Sold to airlines, airports, and cruise lines.
- Guest Services Value-added operational services including wheelchair assistance, VIP escort, and concierge support that relieve airport and airline operational burdens. Sold to airlines, airports, and cruise operators.
- Facility Maintenance Maintenance solutions for parking properties and facilities, including environmentally compliant operations. Sold to parking property managers and facility operators.
- Consulting Advisory and consulting services for parking and mobility engagements, supporting client decision-making on operations, technology, and strategy. Sold to property owners, municipalities, and enterprises evaluating parking or mobility programs.
- Marketing Services Marketing and demand-generation services for parking operators and venues, supporting daily and monthly parking occupancy. Sold to property owners and venue operators running parking assets.
Companies that use SP Plus
Customer profileNamed customers11 records
Segments11 records
Ideal customer profiles7 records
SP Plus technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature6 records
SP Plus partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fly Bharathi Global Investment LLCminorSP-PLUS AG and Fly Bharathi Global Investment LLC announced a joint venture to finance and develop Ujjain Airport in India, leveraging a gold-backed digital bond mechanism secured by physical gold. The project involves an EUR 250 million investment and aims to modernize airports and strengthen regional connectivity, with focus on infrastructure development.
Scale indicators5 records
Recent moves7 records
SP Plus competitors and assessment
Company assessmentEmerging players
- SpotHero: US parking marketplace and reservation platform competing with AeroParker and Parking.com for digital pre-book and monthly parking demand from drivers.
- ParkMobile: Tech-forward mobile parking payments and enforcement platform; overlaps with SP+'s Parking.com and Roker municipal offerings on the consumer and city-side of parking rather than facility operations.
Regional players
- Q-Park: European-headquartered parking operator with similar off-street and on-street managed services; comparable on business model though geographically weighted toward Europe where SP+ also has operations.
- EasyPark Group: European digital parking and mobility platform with on-street payments, permits, and operator software; overlaps with SP+'s Roker municipal offering on the technology side though primarily European.
Broad incumbents
- ABM Industries: Public facilities services conglomerate with a meaningful parking and transportation segment alongside janitorial, HVAC, and electrical services — competes with SP+ for enterprise facility contracts and provides broader market context.
Others
- Metropolis Technologies: AI-powered parking and mobility platform that completed the $1.8B take-private of SP+ in May 2024; now the parent company and the technology layer being layered across SP+'s 4,000+ locations.
Direct peers
- LAZ Parking: Largest direct US competitor to SP+ in third-party parking management, operating thousands of facilities across airports, hospitals, municipalities, and commercial properties with a comparable managed-services model.
- Impark: North American parking management operator serving commercial, healthcare, university, and government clients with a similar asset-light managed-services approach to SP+.
- T2 Systems: Provider of parking access and revenue control systems (PARCS), permitting, and enforcement software — competes head-on with SP+'s Sphere and Roker platforms on the technology stack sold to asset owners.
- Indigo (Indigo Infra / Indigo Park): Global parking and individual mobility operator with strong European presence and growing North American footprint; competes with SP+ on airport, hospital, and municipal contracts.
Market position
Strengths5 records
Weaknesses5 records
Key risks5 records
Key highlights7 records
Customer concentration
SP Plus social profiles
Digital presenceSP Plus financial estimates
Financial estimateRevenue estimate
Valuation estimate
SP Plus leadership team
Management profileNumber of profiles
SP Plus subsidiaries and ownership
Company hierarchySubsidiaries9 records
SP Plus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SP Plus M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SP Plus
What does SP Plus do?
SP+ operates and manages parking facilities and provides end-to-end mobility services including parking management, transportation management, event logistics, luggage logistics, guest services, remote facility monitoring, and facility maintenance for aviation, healthcare, hospitality, municipal, university, and commercial clients. Operations are delivered through a proprietary technology stack spanning Sphere (ALPR and operations platform), Bags (traveler services), AeroParker (airport pre-booking SaaS), Parking.com (consumer platform), and Roker (smart city mobility platform), serving more than 4,000 locations across North America and Europe.
Is SP Plus a public or private company?
SP Plus is a private company. It is classified as corporate owned and is currently acquired.
When was SP Plus founded?
SP Plus was founded in 1929. It employs 5,001 to 10,000 people.
Where is SP Plus based?
SP Plus is headquartered in Chicago, United States, in the North America region.
How does SP Plus make money?
Five revenue lines are on record. Professional Parking Management is the primary driver. The others are transportation Management Services, luggage and Guest Services, technology Licensing (SaaS) and consumer Parking Transactions.
Who are SP Plus's main competitors?
Emerging players on record are SpotHero and ParkMobile. Regional players are Q-Park and EasyPark Group. ABM Industries is listed as a broad incumbent. Metropolis Technologies is listed as an others. Direct peers are LAZ Parking, Impark, T2 Systems and Indigo (Indigo Infra / Indigo Park).
Does SP Plus have an API?
No public API is recorded for SP Plus.
What industry is SP Plus in?
SP Plus's product category is Parking Management Services. Its primary akta.pro industry code is BPABAKAA, Parking Facility Operations (Garages, Lots, On-/Off-Street), with a secondary code of TLAJAIAC, Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics). Its NAICS code is 81293 and its SIC code is 8744.