GOBB
GOBB (Gjøvik og Omegn Boligbyggelag) is a member-owned Norwegian housing cooperative serving ~11,000 members in the Gjøvik region, providing seniority-based priority purchase rights to ~4,000 cooperative units, new-build development, and full property, technical, and brokerage management services to ~170 housing cooperatives.
- Company typePrivate
- Founded1946
- HeadquartersGjøvik, Norway
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What GOBB does
GOBB (Gjøvik og Omegn Boligbyggelag) is a member-owned Norwegian housing cooperative founded in 1946, headquartered in Gjøvik with a branch office in Dokka. The organization serves approximately 11,000 members across the Gjøvik, Østre/Vestre Toten, Søndre/Nordre Land, and Hadeland regions, granting them seniority-based priority purchase rights (forkjøpsrett) to roughly 4,000 cooperative housing units in its core territory and, via the national felles forkjøpsrett network, access to approximately 69,000 units across 22+ partner cooperatives in Norway. GOBB also delivers new-build housing development through wholly-owned GOBB Prosjekt AS and the 50/50 Innlandet Boligprosjekt AS joint venture with Mesterhus Innlandet, real estate brokerage services through a 20%-owned Partners Eiendomsmegling AS, and ongoing property management, technical, and advisory services to approximately 170 housing cooperatives.
The technology stack is a portfolio of digital member-facing and operational tools rather than a single platform: a Min Side self-service portal, native iOS/Android member apps, a forkjøpsrett priority-rights listing portal (forkjop.bbl.no/gobb), a board portal (styreportal) for housing cooperative governance, a web-based HMS (health, environment, safety) compliance system with email/SMS alerting, and a digital Vedlikeholdsplan (VLP) planned-periodic-maintenance system. These tools operationalize the seniority queue that is the cooperative's economic engine and integrate with the NBBL national membership infrastructure.
GOBB's revenue model is multi-stream: recurring annual membership subscriptions (450 NOK/year for adult members, free until age 18), recurring property management and accounting fees from ~170 housing cooperatives, one-time revenue from new-build sales (Østby Terrasse, Lenatunet, Bondelia Hage, Holmbo, Slåtten), transactional income via the 20% Partners Eiendomsmegling stake, and professional services fees from technical inspections (vannsjekk, el-sjekk, termografering, HMS). GOBB does not publicly report revenue, and the company is owned and controlled by its members rather than external shareholders, with no parent company or private equity sponsor identified.
GOBB firmographics
Firmographics- Name
- GOBB
- Legal name
- Gjøvik og Omegn Boligbyggelag
- Website
- https://gobb.no
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GOBB (Gjøvik og Omegn Boligbyggelag) is a member-owned Norwegian housing cooperative serving ~11,000 members in the Gjøvik region, providing seniority-based priority purchase rights to ~4,000 cooperative units, new-build development, and full property, technical, and brokerage management services to ~170 housing cooperatives.
- Ownership category
- akta.pro rank
GOBB industry classification
Industry- Product category
- Cooperative Housing Services
- NAICS
- Residential Property Managers (531311), Lessors of Residential Buildings and Dwellings (53111)
- SIC
- Operators Of Apartment Buildings (6513), Real Estate Agents & Managers (For Others) (6531), General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
Keywords
Where GOBB is headquartered
LocationHeadquarters
- HQ city
- Gjøvik
- HQ country
- Norway
- HQ region
- Europe
Offices2 records
Markets served
GOBB business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Membership Fees: Annual membership fees from approximately 11,000 members. Free membership until age 18, then annual fee applies.
- New Housing Development & Sales: GOBB develops and sells new cooperative housing units through its subsidiary GOBB Prosjekt AS, including projects like Østby Terrasse, Lenatunet, Bondelia Hage, Holmbo, and Slåtten.
- Property Management Services: Economics, accounting, administration, and property management services for approximately 170 housing companies. Includes financial management, bookkeeping, salary administration, and property administration.
- Real Estate Brokerage Commission: Through 20%-owned Partners Eiendomsmegling AS, which handles property transactions for GOBB housing cooperatives.
- Technical Services: Technical inspection services including vannsjekk (water inspection), el-sjekk (electrical inspection), termografering (thermal imaging), HMS documentation, maintenance planning, and project management for housing cooperatives.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Free membership for those under 18 years old |
| Subscription | Annual | Standard annual membership fee for members 18 and older |
| Unit Pricing | Multi-year contract | Østby Terrasse townhouses - new development |
| Unit Pricing | Multi-year contract | Lenatunet apartments - new development |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
GOBB product offering
Product offeringCore offering
GOBB (Gjøvik og Omegn Boligbyggelag) is a member-owned Norwegian housing cooperative that grants approximately 11,000 members priority purchase rights (forkjøpsrett) to about 4,000 cooperative housing units across the Gjøvik region and 69,000+ units nationally. It manages approximately 170 housing companies with financial administration and technical services, develops new residential projects through subsidiary GOBB Prosjekt AS, and operates a 20%-owned real estate brokerage (Partners Eiendomsmegling AS).
Product overview
GOBB (Gjøvik og Omegn Boligbyggelag) is a housing cooperative association offering membership with purchase rights to approximately 4,000 housing units across the Gjøvik region. The portfolio consists of: core membership and purchase rights services (GOBB Medlemskap) with associated benefits (Medlemsfordeler) and joint purchase rights (Felles forkjøpsrett); technical services including maintenance planning (Vedlikeholdsplan VLP), water inspection (Vannsjekk), electrical inspection (EL-sjekk), thermal imaging (Termografering), and HMS compliance; financial management and administration services for housing cooperatives; developer services for establishing new housing cooperatives; and new housing development projects including Østby Terrasse, Lenatunet, Bondelia Hage, Holmbo, and Slåtten. Additional offerings include damage handling coordination, the GOBB App for members, environmental funding, and the annual GOBB-Prisen community award.
Differentiator
Problem solved
Functional benefit
Products and services
- GOBB Medlemskap Annual membership program granting members seniority-based priority purchase rights (forkjøpsrett) to approximately 4,000 cooperative housing units in the Gjøvik region and access to over 20 other Norwegian housing cooperatives via joint purchase rights covering about 69,000 units nationally.
- Økonomi og forretningsførsel (Financial Management and Administration) Financial management and business administration services for housing cooperative boards, including collection of common costs, bill payment, payroll administration, accounting reporting, and annual accounts preparation.
Quantifiable outcome
- Nearly 11,000 members served with priority purchase rights to approximately 4,000 cooperative housing units
- +2 more outcomes
Companies that use GOBB
Customer profileNamed customers4 records
Ideal customer profiles3 records
GOBB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
GOBB partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Rotstigen AS / Mesterhus InnlandetcoreLocal contractor with over 80 years of experience building and rehabilitating homes in the Innlandet region. Partner on new construction and renovation projects. Also 50% owner of Innlandet Boligprosjekt AS joint venture with GOBB Prosjekt AS.
- Betonmast InnlandetminorLocal construction company with strong regional presence and high technical competence. Long-term collaboration partner for housing cooperative renovation projects including the Gartnerløkka Borettslag energy efficiency project.
- Stolpejakten GjøvikminorCommunity activity partnership celebrating GOBB's 80th anniversary in 2026 with 80 themed checkpoints (stolper) placed at housing cooperatives throughout Gjøvik. Sponsors include Proline Norge AS, Alfaelkida AS, Byggmester Ole-H. Røisehagen, Gjøvik Byggservice AS, Rotstigen AS, Backe Oppland AS, Servicemesteren, Toten Graveservice, Betonmast Innlandet, Partners Eiendomsmegling, and Byggservice Innlandet.
- Leie-før-eie (Rent-to-own) ProgramminorRent-to-own program allowing members who lack capital for homeownership to rent GOBB housing for up to 5 years while building savings for eventual purchase. Managed through leieføreie.com platform.
- Innlandet Boligprosjekt AScoreJoint venture established in 2019 with 50/50 ownership between Mesterhus Innlandet AS and GOBB Prosjekt AS. Develops land for residential area development in Innlandet county, with Rotstigen AS as general contractor.
- Partners Eiendomsmegling AScorePartners Eiendomsmegling AS is a local real estate brokerage in which GOBB holds 20% ownership. Since 2015, they have served as the cooperative's preferred broker for property transactions, handling sales of cooperative housing units. Located in the same premises as GOBB headquarters at Øvre Torvgate 28 in Gjøvik.
- Gjensidige ForsikringcoreInsurance partner for housing cooperatives in GOBB's portfolio. Handles property damage claims including water damage, fire damage, and pest control. Emergency claims for acute damage can be reported directly to Gjensidige at 91503100 outside office hours.
- Norske Boligbyggelag (NBBL)coreNational membership organization for Norwegian housing cooperatives. GOBB is affiliated through NBBL which provides 1 million members total. NBBL negotiates central member benefits and manages the felles forkjøpsrett (joint priority purchase rights) network.
- Boligbyggelagenes Partner ASminorAdministers the member benefits program (fordelsprogram) for housing cooperatives, including the digital platform at fordelskortet.no for member discounts and bonus accumulation.
- FjordkraftminorEnergy provider offering member pricing on electricity for GOBB members through the member benefits program. Provides Norgespris government support scheme for housing cooperatives seeking stable electricity costs.
- EnovaminorGovernment energy agency providing financial support (up to 30%) for housing cooperative energy efficiency projects. Supported Gartnerløkka Borettslag renovation with 29% grant.
- GOBB Miljøfond (Environmental Fund)minorInternal GOBB environmental fund supporting housing cooperatives with climate-friendly projects including insulation, solar panels, ventilation upgrades, and recycling solutions. Annual application deadline November 1.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
GOBB competitors and assessment
Company assessmentEmerging players
- Partners Eiendomsmegling: Partners Eiendomsmegling AS is 20%-owned by GOBB and serves as its preferred real estate brokerage. It is comparable on the brokerage and property transaction side, though it is partly captive to GOBB's cooperative housing ecosystem.
Broad incumbents
- OBOS Eiendomsmegling: OBOS Eiendomsmegling is the brokerage arm of OBOS and one of Norway's largest real estate brokerages. Comparable to GOBB's ownership stake in Partners Eiendomsmegling on the brokerage side, though operating at national scale.
- Selvaag Bolig: Selvaag Bolig is a major Norwegian residential property developer listed on Oslo Børs, developing apartment projects across greater Oslo and other regions. It is comparable to GOBB Prosjekt AS on the development side, though it operates as a public for-profit developer rather than a cooperative.
- Block Watne: Block Watne is one of Norway's largest house builders, constructing detached and row houses nationwide. It is comparable to GOBB's new housing development arm (Østby Terrasse, Bondelia Hage) on the residential construction side.
- Norske Boligbyggelags Landsforbund (NBBL): NBBL is the national umbrella organization for Norwegian housing cooperatives, representing ~1 million members across affiliated boligbyggelag including GOBB. It is the broader industry incumbent that administers the felles forkjøpsrett network and central member benefits, making GOBB both a member and a comparable peer.
Direct peers
- Betonmast Innlandet: Betonmast Innlandet is a local construction company partnering with GOBB on renovation and energy efficiency projects such as the Gartnerløkka Borettslag retrofit. It is a regional peer on the construction/renovation services side of GOBB's offerings.
- Mesterhus Innlandet / Rotstigen AS: Rotstigen AS / Mesterhus Innlandet is GOBB's JV partner in Innlandet Boligprosjekt AS and a long-term construction collaborator with 80+ years of regional experience. It is the most direct operational peer on the construction and joint development side, given the existing 50/50 partnership.
- OBOS: OBOS is Norway's largest housing cooperative (boligbyggelag), offering membership with priority purchase rights, property management, new home development, and banking services. Directly comparable to GOBB's cooperative housing membership model but at a national scale, making it the most relevant peer in the same product category.
- Malling & Co: Malling & Co is a Norwegian property management and advisory firm serving commercial and residential real estate owners. It is comparable to GOBB's economic and property management services for ~170 housing cooperatives, though it serves a broader real estate client base.
Regional players
- Riksbyggen (Sweden): Riksbyggen is Sweden's largest housing cooperative administrator, providing property management, development, and member services. It is an international peer operating an analogous cooperative housing model in a different Nordic geography, useful as a structural benchmark.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
GOBB social profiles
Digital presenceGOBB financial estimates
Financial estimateRevenue estimate
Valuation estimate
GOBB leadership team
Management profileNumber of profiles
Profiles11 records
GOBB subsidiaries and ownership
Company hierarchySubsidiaries3 records
GOBB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GOBB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GOBB
What does GOBB do?
GOBB (Gjøvik og Omegn Boligbyggelag) is a member-owned Norwegian housing cooperative that grants approximately 11,000 members priority purchase rights (forkjøpsrett) to about 4,000 cooperative housing units across the Gjøvik region and 69,000+ units nationally. It manages approximately 170 housing companies with financial administration and technical services, develops new residential projects through subsidiary GOBB Prosjekt AS, and operates a 20%-owned real estate brokerage (Partners Eiendomsmegling AS).
Is GOBB a public or private company?
GOBB is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was GOBB founded?
GOBB was founded in 1946. It employs 11 to 50 people.
Where is GOBB based?
GOBB is headquartered in Gjøvik, Norway, in the Europe region.
How does GOBB make money?
Five revenue lines are on record. Membership Fees are the primary driver. The others are new Housing Development & Sales, property Management Services, real Estate Brokerage Commission and technical Services.
Who are GOBB's main competitors?
Partners Eiendomsmegling is listed as an emerging player. Broad incumbents are OBOS Eiendomsmegling, Selvaag Bolig, Block Watne and Norske Boligbyggelags Landsforbund (NBBL). Direct peers are Betonmast Innlandet, Mesterhus Innlandet / Rotstigen AS, OBOS and Malling & Co. Riksbyggen (Sweden) is listed as a regional player.
Does GOBB have an API?
No public API is recorded for GOBB.
What industry is GOBB in?
GOBB's product category is Cooperative Housing Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts). Its NAICS code is 531311 and its SIC code is 6513.