What Life Green Group does

Life Green Group is a South African integrated environmental services provider operating through three divisions: Life Landscapes (outdoor landscape construction, maintenance, and sports turf management), Life Indoors (interior plantscaping for commercial and corporate spaces), and Life & Earth (organic waste management, environmental specialist services, and drone solutions). The company serves enterprise clients across financial services, mining, hospitality, healthcare, technology, manufacturing, and education, with named customers including Standard Bank, the South African Reserve Bank, AngloGold Ashanti, South32, Samsung, Huawei, Siemens, PwC, Netcare, and Momentum. Its subsidiary structure includes wholly-owned operating divisions and the Kingfisher sub-brand for bespoke residential landscaping.

The firm's technology stack centers on a drone fleet (DJI Agras T30, Mavic 3 Thermal/Enterprise, Mavic 3 Multispectral) for aerial application and vegetation health analysis using multispectral indices, and on data-connected organic waste hardware including the Earth Cycler in-vessel composter (up to 3,500 kg/month) and Earth Bokashi pre-treatment system (up to 2,000 kg/month). Drone operations are delivered via a formal partnership with SACAA-registered DC Geomatics, and bokashi systems are delivered via partnership with Earth Probiotic. The company holds B-BBEE certification, is a member of the Green Building Council SA and SALI, and won SALI Gold Awards of Excellence in 2023 for interior plantscaping work at Momentum and South32.

Revenue is generated through a mix of recurring maintenance and rental contracts (landscape maintenance, biweekly interior plant rental with replacement guarantees, bespoke SLAs) and project-based installation and specialist service fees (earthworks, irrigation, drone aerial application, environmental rehabilitation, mine closure, bank erosion control). The firm operates from four South African offices in Johannesburg, Pretoria, Cape Town, and Durban, with a stated ability to deliver across southern Africa, and is bootstrapped and founder-controlled under Life Green Group Pty Ltd.

Name

Life Green Group

Legal name

Life Green Group Pty Ltd

Website

https://lifegreengroup.co.za

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Life Green Group is a South African integrated environmental services provider operating three divisions (Life Landscapes, Life Indoors, and Life & Earth) delivering outdoor landscaping, interior plantscaping, organic waste management, and drone-based environmental solutions to enterprise clients across southern Africa with nearly 2,000 employees.

Ownership category

akta.pro rank

Product category

Commercial Landscaping & Environmental Services

NAICS

Landscaping Services (561730), Landscape Architectural Services (541320)

akta.pro primary industry

Landscape Maintenance Plans & Post-Installation Care (Establishment Services) (HSAIABAL)

akta.pro secondary industries

Organic & Eco-Friendly Lawn Treatments (HSAIAGAH), Agroforestry & Perennial Cropping Systems (EUABABAD)

Keywords

• Commercial landscaping services
• Interior plantscaping solutions
• Environmental rehabilitation services
• Organic waste management systems
• Aerial drone surveying services

Headquarters

HQ city

Randburg

HQ country

South Africa

HQ region

Africa

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Landscape Maintenance Services: Recurring maintenance contracts for commercial landscapes including corporate office parks, hotels, shopping malls, schools, and residential estates. Services include garden maintenance, irrigation management, and specialized sports turf care.
2. Landscape Installation Services: One-time project-based services including earthworks, soft landscaping installations (trees, shrubs, ground covers), hard landscaping (paving, curbing, outdoor furniture), irrigation installations, hydroseeding, and grassing.
3. Interior Plantscaping Services: Interior plantscaping solutions including plant rental with maintenance contracts (biweekly service), plant purchasing, bespoke container design, living and artificial green walls, and fixed-term rental contracts with plant replacement.
4. Environmental Specialist Services: Specialized environmental services including landscape restoration, vegetation establishment, mine closure implementation, rehabilitation trials, monitoring, mapping, and land use optimization.
5. Drone Services: Aerial application services (fertilizer, herbicide, pesticide application) and aerial data gathering including vegetation health analysis and thermal inspections.
6. Organic Waste Management Solutions: Sustainable organic waste solutions including Earth Bokashi systems (up to 2,000 kg/month) and Earth Cycler composting machines (up to 3,500 kg/month), supporting zero waste to landfill goals.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Life Green Group provides professional landscaping, interior plantscaping, and environmental solutions across South Africa through three divisions: Life Landscapes (outdoor construction, maintenance, and sports facilities), Life Indoors (interior plant design, rental, and maintenance), and Life & Earth (organic waste management, environmental rehabilitation, and drone-based aerial services). It sells proprietary composting hardware (Earth Bokashi and Earth Cycler) and delivers bespoke multi-year service contracts to corporate, mining, educational, and residential estate clients.

Product overview

Life Green Group is a South African environmental solutions company operating three divisions: Life Landscapes (outdoor landscaping construction, maintenance, and sports facilities), Life Indoors (interior plantscaping), and Life & Earth (waste management, environmental specialist services, and drone solutions). Life Landscapes offers maintenance, installation, school/sport turf management, and Kingfisher residential branding. Life Indoors provides plantscaping solutions with custom containers, green walls, rental/purchasing options, and biweekly maintenance. Life & Earth manages organic waste through Earth Bokashi and Earth Cycler composting systems, delivers environmental specialist services (landscape restoration, mine closure, GIS mapping), and operates drone solutions for aerial application, data gathering, and solar thermal inspections. The three divisions share an overarching ESG and sustainability ethos.

Differentiator

Problem solved

Functional benefit

Brands

• Kingfisher: Bespoke residential landscaping services operating under Life Landscapes division, specializing in exclusive hardscaping features including pools, water features, and entertainment spaces
• Earth Bokashi
• Earth Cycler

Products and services

• Life Landscapes Landscape construction, maintenance, and sports facilities services, including earthworks, irrigation installation, soft and hard landscaping, and hydroseeding for commercial, industrial, mining, and residential clients across southern Africa.
• Life Landscapes Maintenance Professional indigenous, water-wise garden maintenance and carbon-positive landscaping for corporate office parks, hotels, resorts, shopping malls, airports, hospitals, recreational parks, residential estates, and industrial/mining sites.
• Life Landscapes Installations Full-service landscaping installation including earthworks, soil preparation, soft and hard landscaping, irrigation installation, hydroseeding, grassing, topsoiling, composting, mulching, and natural habitat establishment.
• Life Landscapes Schools and Sport Sports field and turf management for academic institutions, including specialised sports turf installation and maintenance for athletics, astroturf, multi-courts, bowling greens, golf courses, cricket pitches, hockey and rugby fields.
• Kingfisher Residential Landscaping Bespoke residential landscaping combining natural landscaping products and indigenous planting for functional outdoor artwork, exclusive hardscaping features including pools, water features, and entertainment spaces, and child- and pet-friendly environments.
• Life Indoors Indoor plantscaping services for commercial, retail, and corporate spaces, offering design, installation, and maintenance of interior greenery including bespoke containers, functional green workspaces, and eco-friendly planters.
• Life Indoors Solutions Interior plantscaping solutions encompassing custom decorative and functional furniture, living and artificial green walls, modular wall-mounted planters, flower arrangements, treescape indoor gardens, plant rental and purchasing, and biweekly maintenance with replacement guarantee.
• Life & Earth Environmental technology division integrating waste management, environmental specialist services, and drone solutions including aerial surveying and application for mining and industrial sectors.
• Earth Bokashi Indigenous micro-organism-based pre-treatment system for food waste in anaerobic collection bins, enabling indefinite storage prior to composting, trenching, or feeding to composting worms; suitable for waste volumes under 2,000 kg/month.
• Earth Cycler Fully automated, data-connected in-vessel composting machine using minimal energy and accessible remotely from anywhere; processes up to 3,500 kg of food waste per month plus carbon inputs including waste cardboard, egg cartons, and compostable packaging.
• Life & Earth Environmental Specialist Services Specialist land management solutions covering landscape restoration/rehabilitation, vegetation establishment and management, rehabilitation trials, monitoring and maintenance, land use optimisation, mine closure implementation, and mapping and monitoring via geographic information systems.
• Life & Earth Drone Solutions Aerial drone services for mining and industrial sectors including aerial application of fertiliser, herbicide and pesticide; aerial data gathering with vegetation health analysis, multispectral data (NDVI, NDRE, GNDVI, LCI, QSAVI), surveying, monitoring, and thermal inspections; fleet includes DJI Agras T30, Mavic 3 Thermal, Mavic 3 Multispectral, and Mavic 3 Enterprise.
• Bank Erosion Control Vegetation-based bank stabilisation service including site assessment, erosion risk mapping, site-specific design, installation of reinforced vegetation-based systems, and ongoing establishment and maintenance for dams, rivers, stormwater channels, and water bodies.
• Solar Thermal Inspections Drone-mounted thermal camera inspections for solar installations to identify hotspots, underperforming panels, electrical faults, wiring defects, inverter issues, and vegetation shading; supports commissioning verification and ongoing performance maintenance.

Quantifiable outcome

• Indoor plants can increase productivity by up to 15%
• +3 more outcomes

Named customers21 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• DC Geomatics (Pty) LtdcoreTechnology or IntegrationFormal aerial service agreement with DC Geomatics (ROC No. CAA/G1240D) for drone services. DC Geomatics provides ASL- and SACAA-registered remote operators certificate (ROC) services, with teams accredited by the Flight Safety Foundation for compliance with basic aviation risk standards. Services include aerial application and data gathering using specialized drone equipment.
• The Green Building Council SA (GBCSA)coreStrategic or Co-development PartnerLife Indoors is a dedicated member of GBCSA, advocating for a sustainable future by transforming the built environment to benefit both people and the planet. GBCSA is a member of the World Green Building Council, uniting 75 organisations globally to promote environmentally focused products and services.
• South African Landscapers Institute (SALI)coreStrategic or Co-development PartnerLife Indoors is an active member of SALI, abiding by their constitution and code of conduct. Leanne Meyer, executive divisional manager at Life Indoors, serves as a committee member within SALI, helping uphold the organisation's standards.
• Local Indoor Plant GrowerscoreChannel Partner/ Reseller/ DistributorLife Indoors partners with local indoor plant growers to source sustainable plants, supporting local economic growth and ensuring fresh, healthy plant supply.
• Earth ProbioticcoreStrategic or Co-development PartnerLife & Earth collaborates with Earth Probiotic team to help businesses and communities take control of their organic waste, turning waste into compost. Partnership focuses on implementing bokashi systems and providing on-site waste management training.
• INC AfricaminorGTM or Marketing PartnerCollaboration on commercial projects with INC Africa, with positive client feedback on first-class work quality.
• Empact GroupminorGTM or Marketing PartnerPartnership with Empact Group delivering services to Life Green Group clients, with excellent service standard feedback received.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ruppert Landscape: Ruppert is a US commercial landscape design, installation, and maintenance firm serving corporate, institutional, and residential clients. Directly comparable to Life Landscapes in multi-division structure and recurring maintenance model with installation project work.
• BrightView Holdings: BrightView is the largest commercial landscaping services provider in the US, offering landscape maintenance, design/build, and enhancement services to enterprise and corporate clients. Directly comparable to Life Landscapes in scale, recurring-contract model, and customer mix of office parks, hospitality, and institutional properties.
• The Davey Tree Expert Company: Davey Tree provides tree care, environmental consulting, and utility vegetation management across North America. Comparable to Life & Earth's environmental specialist services and mine closure/land rehabilitation work, especially in industrial and mining-adjacent vegetation management.
• Yellowstone Landscape: Yellowstone is a large US commercial landscape maintenance and installation provider serving corporate, HOA, and resort clients. Directly comparable in recurring maintenance contracts, sports turf management, and water-wise landscape services targeting commercial real estate.
• Ambius (Rentokil Initial): Ambius is the global market leader in interior plantscaping, offering plant rental, green walls, and maintenance for corporate offices. Direct peer to Life Indoors in interior plant rental contracts, biweekly service model, and enterprise customer base.

Regional players

• Aerobotics: Aerobotics is a Cape Town-based precision agriculture company using drone and satellite imagery for crop health analysis. Comparable to Life & Earth's drone and multispectral vegetation analysis services, particularly in the South African mining and agriculture markets.
• Bidvest Facilities Management: Bidvest FM is part of Bidvest Group's South African facility services portfolio, providing landscaping, hygiene, and grounds maintenance to enterprise clients. Comparable in national footprint, enterprise client base (banks, corporates), and bundled facilities services.
• Servest (now part of CBRE): Servest is a South African-based integrated facilities services provider with landscaping, cleaning, and security offerings to corporate clients. Comparable in regional B2B services delivery and customer overlap in mining, banking, and commercial real estate.
• Tsebo Solutions Group: Tsebo is a leading African integrated facilities management company providing landscaping, cleaning, catering, and maintenance services across multiple African countries. Comparable in B2B services delivery to corporate clients and national footprint, though Tsebo's portfolio extends well beyond environmental services.

Others

• DJI Enterprise: DJI Enterprise is the leading manufacturer of commercial drones used for agriculture, surveying, and inspection. Adjacent to Life & Earth's drone services business, which relies on the DJI Agras T30 and Mavic 3 platforms as core equipment; relevant as supplier and category-defining peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/lifegreengroup
• Facebookfacebook.com/lifegreengroup

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Life Green Group