BoxStuff

What BoxStuff does

BoxStuff Ltd. is a privately held UK micro-company founded in 2001 and headquartered in Cowes on the Isle of Wight. The company delivers a portfolio of cloud-based SaaS products built on its modular rapport CRM platform, alongside professional services in web design, web application development, domain registration, and graphic design. Its product suite includes rapport CRM (a modular CRM with Contacts, Mailings, Events, Projects, Membership, Documents, and Ecommerce), Marine CRM (an extension for marine businesses covering boats, moorings, and storage), SailingClubManager (a specialist platform for sailing clubs, yacht clubs, and class/owners associations, launched in 2013), Boat Logbook (an online logbook integrated with boatinglog.com), and SailingNetworks (a crew matching and sailing log sharing service).

The core technology is a cloud-based modular CMS/CRM stack delivered as SaaS, accessible via web browser with no software downloads required. The architecture supports configurable modules and extensions, allowing BoxStuff to serve both generic small business CRM needs and vertical-specific marine workflows through a shared codebase. Onboarding includes data migration support for members, boats, and related operational data, reducing customer setup friction.

The business model combines recurring SaaS subscriptions (rapport CRM, SailingClubManager, domain management) with professional services revenue from web design, web application development, and design work for small business and marine clients. Go-to-market is hybrid: product-led self-serve for SailingClubManager with a free 3-month trial, and direct consultation-driven sales for bespoke web development and design services. Customer segments are primarily UK-based sailing and yacht clubs, marine businesses, and small businesses/associations, with the platform's browser-based delivery enabling potential international reach.

Name

BoxStuff

Legal name

BoxStuff Ltd.

Website

https://boxstuff.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

BoxStuff Ltd. is a UK-based micro-company providing cloud-based rapport CRM plus specialist marine SaaS products (SailingClubManager, Marine CRM, Boat Logbook, SailingNetworks) and web design, domain, and design services for sailing clubs, marine businesses, and small business customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Cowes

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. CRM Software Subscriptions: Subscription-based CRM services with modules for Contacts, Mailings, Events, Projects, Membership, Document storage, Ecommerce, and Marine-specific features for Boats, Moorings and Storage. 'Affordable for every size of business' positioning.
2. Club Management Platform Subscriptions: SailingClubManager platform with free 3-month trial followed by paid subscription. Specialist platform for Sailing Clubs, Yacht Clubs, and Class Associations.
3. Web Design and Development Services: Design, build and support of web applications and websites. Fully managed service from design to hosting and support.
4. Domain Name Registration and Management: Domain name registration and management services including DNS management.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels2 records

Core offering

BoxStuff builds and operates modular SaaS platforms (centred on its rapport CRM) with specialist extensions for the marine leisure sector — including Marine CRM, SailingClubManager, Boat Logbook and SailingNetworks — and also provides web application development, design, and domain registration services to small businesses and associations.

Product overview

BoxStuff offers a platform-plus-modules architecture centered on its rapport CRM as the core product. The rapport CRM is a modular platform that can be extended with specialist modules, including Marine CRM for marine businesses, Boat Logbook for boat owners and crews, SailingClubManager for sailing/yacht clubs, and SailingNetworks for crew matching and sailing log sharing. Additional services include web application development, domain name registration and management, and design services. The company primarily serves the marine leisure sector and small businesses.

Differentiator

Problem solved

Functional benefit

Brands

• rapport CRM: Easy to use CRM platform designed to help small businesses and associations build better business relationships, with modules for managing Contacts, Mailings, Events, Projects, Membership and Document storage.
• Marine CRM
• SailingClubManager
• Boat Logbook
• SailingNetworks

Products and services

• rapport CRM Modular CRM platform for small businesses and associations, with modules for Contacts, Mailings, Events, Projects, Membership, Document storage and Ecommerce, plus specialist marine modules for Boats, Moorings and Storage. Marketed as 'affordable for every size of business.'
• Marine CRM Specialist CRM solution for marine businesses of all sizes, extending the rapport platform with modules for managing Boats, Moorings and Storage.
• SailingClubManager Cloud-based software for managing Sailing Clubs, Yacht Clubs and Class/Owners Associations, including members, boats, events, moorings and club operations. Accessible via a modern web browser with no software downloads required. A free 3-month trial is offered and the support team assists with initial setup and importing existing data.
• Boat Logbook Automatic online logbook for boat owners, skippers and crew, integrated with the boatinglog.com service for recording and sharing sailing activity.
• SailingNetworks Crew matching service for the sailing community, with sailing log sharing and easy-to-setup inexpensive dedicated websites for boats on extended cruises to share and promote their activities.
• Websites and Web Applications Design, build and support of web applications and websites using modular CMS and CRM platforms, delivered as a fully managed service covering design, hosting and support. Primarily serves the marine leisure sector and small businesses.
• Domain Name Registration and Management Domain name registration and ongoing management including DNS services for businesses and individuals.
• Design Services Interactive and print design services and brand management/development, covering industries including financial marketing, food producers, fashion retailers, marine products, and TV production.

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Sailwave: Sailing-specific race scoring and results management software used by yacht clubs and class associations. Comparable as a niche SaaS serving sailing clubs, partially overlapping with SailingClubManager's event and results functions.
• Dockwa: Marina reservation and management platform serving boat owners, transient cruisers, and marinas. Comparable to Marine CRM's boat and mooring management capabilities at the marina operations layer.

Direct peers

• ClubExpress: All-in-one club management platform offering member management, websites, event registration, and email communications. Comparable vertical SaaS play for clubs and associations, similar to SailingClubManager.
• MemberClicks: Membership management software for associations and member-based organizations. Comparable to rapport CRM and SailingClubManager in providing member databases, event management, and communications to clubs and associations.
• ClubRunner: Club management platform for Rotary clubs, Lions clubs, and other service organizations with member, event, and website management features. Comparable vertical SaaS play for member-based clubs, similar to BoxStuff's SailingClubManager.
• Marinaware: Marina and boatyard management software for slips, moorings, storage, and boat tracking. Directly comparable to BoxStuff's Marine CRM modules for managing boats, moorings, and storage at marine businesses.
• YourMembership: Association management software providing member engagement, events, learning, and career center tools. Comparable to rapport CRM and Marine CRM as a vertical association/membership management SaaS.
• Wild Apricot: Cloud-based membership and club management platform serving associations, clubs, and nonprofits. Directly comparable to SailingClubManager and rapport CRM as a club/association management SaaS for member organizations.

Broad incumbents

• HubSpot: Major CRM and marketing automation platform with broad SMB reach and free/affordable tiers. Overlaps with rapport CRM in CRM functionality for small businesses, though it lacks BoxStuff's marine vertical depth.
• Active Network (ActiveCampaign): Customer experience automation platform with CRM, email marketing, and automation capabilities serving SMBs. Comparable to rapport CRM at the generalist CRM layer, though without marine-specific modules.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/boxstuff-ltd
• Xx.com/boxstuff

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BoxStuff