AddOn
AddOn, operating as Claranet IT-Trainings, is a German IT training provider delivering 200+ certified courses across Microsoft, SAP, AWS, VMware, Linux, and cybersecurity, serving enterprise teams and individual IT professionals across Germany and Switzerland.
- Company typePrivate
- Founded1996
- HeadquartersDettenhausen, Germany
- Headcount51–100
- GTM typeB2B
- OfferingServices
What AddOn does
AddOn, operating as Claranet IT-Trainings, is a German IT training and certification provider headquartered in Dettenhausen, Baden-Württemberg. The company delivers instructor-led training across Microsoft, SAP, AWS, VMware, Linux, and Cyber Security domains in classroom, online, and hybrid formats, with 200+ courses and 40+ certification pathways supported by a 51-100 employee base. Founded in 1995 (some sources indicate 1996) under the legal entity Claranet Limited, the company has trained more than 10,000 participants cumulatively over its 30+ year operating history. The customer base spans three segments: enterprise organizations scheduling inhouse team upskilling, individual IT professionals pursuing vendor certifications, and apprentices entering the workforce through the Ready4IT program.
The product portfolio combines authorized vendor curricula with a proprietary XpertSeries line developed in-house. Vendor authorizations include Microsoft Certified Learning Partner, SAP Silver Partner, AWS Premier Partner, and VMware authorized training partner status, plus Linux Foundation curriculum delivery. Course pricing spans EUR 650 for one-day introductory sessions (e.g., Windows Server 2025) to EUR 4,450 for advanced five-day workshops (e.g., Active Defense Security Workshop SAP NetWeaver), with custom inhouse packages requiring a minimum of three participants. The XpertSeries portfolio is positioned as differentiated, practical content built by instructors who also work on active consulting engagements.
Revenue mechanics are based on per-course fees, multi-day training packages, and corporate inhouse arrangements, with go-to-market executed through a sales-led model using dedicated training consultants, vendor-partner referrals, and a multi-channel marketing presence (LinkedIn, Xing, Facebook, Instagram, YouTube, email, and a downloadable annual PDF catalog). Geographic coverage spans Germany and the German-speaking Swiss market via a localized claranet.ch property. The company is privately held, with no public revenue, headcount trend, or financial disclosure available.
AddOn firmographics
Firmographics- Name
- AddOn
- Legal name
- Claranet Limited
- Website
- https://addon.de
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- AddOn, operating as Claranet IT-Trainings, is a German IT training provider delivering 200+ certified courses across Microsoft, SAP, AWS, VMware, Linux, and cybersecurity, serving enterprise teams and individual IT professionals across Germany and Switzerland.
- Ownership category
- akta.pro rank
AddOn industry classification
Industry- Product category
- IT Professional Training Services
- NAICS
- Computer Training (61142), Computer Training (611420), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA)
- akta.pro secondary industries
- Custom Corporate IT Training & Upskilling Programs (BPAEANAB), Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN), Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD), Information Technology & Software (EDAAAPAB)
Keywords
Where AddOn is headquartered
LocationHeadquarters
- HQ city
- Dettenhausen
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
AddOn business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- IT Training and Certification Courses: Professional IT training delivered in classroom, online, and hybrid formats. Revenue generated through per-course fees ranging from 650 EUR to 4,450 EUR depending on course duration and complexity. Additional revenue from training packages and inhouse workshop arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single-day training courses from certified learning partners |
| Unit Pricing | Pay-as-you-go | Multi-day intensive training programs (3-5 days) |
| Unit Pricing | Pay-as-you-go | Specialized advanced workshops and security training |
| Subscription | Multi-year contract | Training packages and inhouse workshops |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
AddOn product offering
Product offeringCore offering
AddOn delivers professional IT training and certification courses across six technology domains (Microsoft, SAP, AWS, VMware, Linux, Cyber Security) in classroom, online, and hybrid formats. Beyond standard manufacturer curricula, AddOn offers the proprietary XpertSeries course library developed by trainers who work as active consultants, plus inhouse corporate workshops with custom curriculum and contracted training packages for enterprise IT teams.
Product overview
Claranet is an IT training services provider offering over 200 instructor-led training courses across multiple technology domains including Microsoft, SAP, AWS, VMware, Linux, and Cyber Security. The company provides more than 40 certification pathways and XpertSeries courses that extend beyond standard manufacturer training. Training formats include in-person, online, and hybrid options with guaranteed scheduling. No unified software product platform is described in the source content; the company provides training services rather than a software product portfolio.
Differentiator
Problem solved
Functional benefit
Brands
- XpertSeries: Proprietary training courses that go beyond standard manufacturer training, offering additional practical value to participants.
Products and services
- Microsoft Certification Training Courses Authorized Microsoft training courses covering Microsoft 365, Azure Administrator (AZ-104), Azure Fundamentals (AZ-900), Teams administration, Windows Server administration including PowerShell, and other Microsoft certification tracks, delivered as 1 to 5-day instructor-led workshops in German for IT professionals and enterprise IT teams.
- SAP Certification Training Courses SAP-authorized courses for system administrators and consultants covering SAP S/4HANA housekeeping, Linux for SAP and SAP HANA administration, SAP ASE 16.1 on Linux, Active Defense Security Workshop for SAP NetWeaver, and SAP Implementation and Administration in the Azure Cloud, available as 3 to 5-day workshops.
- AWS Certification Training Courses Authorized AWS training covering Architecting on AWS, Advanced Architecting on AWS, Cloud Operations on AWS, Security Engineering on AWS, AWS Technical Essentials, and SAP on AWS Fundamentals, priced from EUR 750 for the 1-day essentials course up to EUR 2,525 for advanced security engineering training.
- VMware Certification Training Courses VMware-authorized vSphere training including Install, Configure, Manage [V8], vSphere 8 Fast Track, vSphere What's New [V8], and specialized SAP HANA on vSphere best practices courses, delivered as 2 to 5-day workshops in German.
- Linux Foundation Certification Training Courses Official Linux Foundation courses including Linux Fundamentals (LFS300), Linux Advanced System and Network Administration (LFS311), and Linux System Administration (LFCS) preparation (LFS307), delivered as 4-day workshops.
- Cyber Security Training Courses Infrastructure and web application security courses including Hacking 101, Basic and Advanced Infrastructure Hacking, Basic and Advanced Web Hacking, and Hacking Cloud Infrastructure, available in 1-day to 5-day workshop formats delivered in English.
- XpertSeries Proprietary Training Courses Proprietary Claranet-branded course curriculum that extends beyond the standard manufacturer certifications, delivering practical, experience-based learning authored by trainers who maintain active consulting assignments with enterprise clients across Microsoft, SAP, AWS, VMware, and Cyber Security domains.
- Inhouse Corporate Workshops Customized onsite corporate training delivered at the client location, with flexible scheduling, optional custom curriculum tailoring to the organization's environment, and a requirement of at least 3 participants, designed for enterprises seeking team-based IT upskilling.
- Training Packages and Seminar Catalog Subscription Multi-seat and multi-year contracted training packages for organizations requiring multiple certifications or coordinated team training across technology domains, complementing annual catalog access with centralized course scheduling and contract-based billing.
Quantifiable outcome
- 10,000+ professionals trained
- +2 more outcomes
Companies that use AddOn
Customer profileSegments3 records
Ideal customer profiles2 records
AddOn technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
AddOn partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- MicrosoftcoreCertified Microsoft Learning Partner status enabling delivery of official Microsoft training courses and certification preparation. Training catalog includes Microsoft 365, Azure Administrator (AZ-104), Teams administration (MS-700), and Windows Server courses.
- SAPcoreSAP Silver Partner providing specialized SAP training including SAP S/4HANA administration, SAP on Linux, SAP HANA administration, and SAP ASE database courses. Unique offerings include SAP on Azure implementation training.
- Amazon Web Services (AWS)coreAWS Premier Partner status for cloud training delivery. Authorized to deliver full AWS certification curriculum including Architecting on AWS, Cloud Operations, Security Engineering, and AWS Technical Essentials courses.
- VMwarecoreAuthorized VMware training partner delivering vSphere installation, configuration, and management courses. Includes specialized SAP HANA on vSphere best practices training.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
AddOn competitors and assessment
Company assessmentBroad incumbents
- Skillsoft: Large-scale digital learning platform offering enterprise tech training content across cloud, security, and development topics. Comparable in subject matter but competes via on-demand subscription rather than instructor-led delivery.
- Pluralsight: Major online technology learning platform covering AWS, Microsoft Azure, Google Cloud, security, and software development. Competes in the same IT certification knowledge area through self-paced subscription rather than classroom delivery.
- SAP (Training & Certification): SAP's own training organization offering official SAP certification courses and learning journeys. Comparable subject matter on SAP-specific content, though serves as both a content source for AddOn and a direct competitor on end-customer training.
Direct peers
- QA (QA Ltd): UK-headquartered IT and business training provider delivering vendor-certified courses (Microsoft, AWS, Cisco). Comparable in vendor-authorized catalog and corporate training package motion, though UK-centric.
- Fast Lane: Fast Lane is a DACH-headquartered IT training provider authorized across the same vendor ecosystem (Microsoft, AWS, Cisco, Google Cloud, VMware, SAP). Closest direct competitor with overlapping vendor partnerships, course catalog breadth, and corporate training motion.
- Global Knowledge (GK Polaris): Global IT and professional training provider offering vendor-authorized certification courses across Microsoft, AWS, VMware, Google Cloud, and SAP. Directly comparable vendor-mapped catalog and corporate training delivery model.
- GFN AG: German IT training and certification provider with vendor partnerships across Microsoft, AWS, and Cisco. Comparable in DACH regional focus, course catalog breadth, and government/enterprise customer base.
- New Horizons: Global IT training franchise delivering vendor-authorized certification courses across Microsoft, AWS, Cisco, and CompTIA. Directly comparable in business model, vendor authorizations, and enterprise delivery format.
- GFU Cyrus: Cologne-based IT training provider offering courses across Microsoft, SAP, Cisco, and Linux. Directly comparable German competitor with similar vendor-authorized training catalog and corporate workshop offerings.
Others
- Cegos Group: Global corporate training and professional development provider with IT and digital curriculum. Comparable in B2B corporate training delivery model and multi-vendor content approach, though broader scope beyond pure IT.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
AddOn social profiles
Digital presenceAddOn financial estimates
Financial estimateRevenue estimate
Valuation estimate
AddOn leadership team
Management profileNumber of profiles
AddOn funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AddOn M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AddOn
What does AddOn do?
AddOn delivers professional IT training and certification courses across six technology domains (Microsoft, SAP, AWS, VMware, Linux, Cyber Security) in classroom, online, and hybrid formats. Beyond standard manufacturer curricula, AddOn offers the proprietary XpertSeries course library developed by trainers who work as active consultants, plus inhouse corporate workshops with custom curriculum and contracted training packages for enterprise IT teams.
Is AddOn a public or private company?
AddOn is a private company. It is classified as unknown and is currently operating.
When was AddOn founded?
AddOn was founded in 1996. It employs 51 to 100 people.
Where is AddOn based?
AddOn is headquartered in Dettenhausen, Germany, in the Europe region.
How does AddOn make money?
One revenue line is on record: IT Training and Certification Courses.
Who are AddOn's main competitors?
Broad incumbents on record are Skillsoft, Pluralsight and SAP (Training & Certification). Direct peers are QA (QA Ltd), Fast Lane, Global Knowledge (GK Polaris), GFN AG, New Horizons and GFU Cyrus. Cegos Group is listed as an others.
Does AddOn have an API?
No public API is recorded for AddOn.
What industry is AddOn in?
AddOn's product category is IT Professional Training Services. Its primary akta.pro industry code is BPAEANAA, Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.), with a secondary code of BPAEANAB, Custom Corporate IT Training & Upskilling Programs. Its NAICS code is 61142 and its SIC code is 8200.