Adega De Borba
Adega De Borba is a 270-member Portuguese wine cooperative in Borba, Alentejo, producing 10.7M liters annually across 38 DOC Alentejo wine references, spirits, and olive oil, exporting to 35 countries and serving HORECA, retail, and direct-to-consumer customers.
- Company typePrivate
- Founded1955
- HeadquartersBorba, Portugal
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Adega De Borba does
Adega Cooperativa de Borba, CRL (trading as Adega de Borba) is a Portuguese wine cooperative founded on April 24, 1955, headquartered in Borba, in the Alentejo region. It operates as a Cooperativa de Responsabilidade Limitada (cooperative of limited responsibility) with approximately 270 associated winegrowers cultivating 2,220 hectares of vineyards (70% red, 30% white grape varieties). The cooperative is one of the ten largest wine producers in Portugal, with annual production averaging 10.7 million liters (2016-2020) and capacity infrastructure spanning 450,000 HL bulk storage, 900,000 kg/day grape reception, 6,500 tonnes fermentation capacity, and 7,000 pallets of finished product storage. Production is anchored by IFS Food and PSVA sustainability certifications and DOC Alentejo (Borba sub-region) controlled designation status.
The portfolio comprises 38 DOC Alentejo and Regional Alentejano wine references across 18+ sub-brands (Adega de Borba, Reserva 'Rótulo de Cortiçia' since 1964, Garrafeira, Vinhas do Mármore, Montes Claros, Quintas de Borba, Senses, Talhas de Borba, Nonsense, and others), plus 8 spirits (aguardentes bagaceiras and vinícas), licorosos (fortified wines), and 2 olive oil/vinegar products. Production technology includes Ganimede fermentation vats, GPS-based vineyard GIS for traceability, Wine & Grape Scan lab analysis, and modern IFS-certified bottling lines. Exports reach 35 countries, complemented by a domestic HORECA and retail distribution network.
The company generates revenue through three channels: (1) wholesale and retail wine/spirits/olive oil sales via distributors, retail chains, the winery's own e-commerce platform (adegaborba.pt), and on-site wine shop; (2) wine tourism experiences including guided visits, tiered tasting packages (€9.99-€20 per person), seminars, and an on-site restaurant; and (3) B2B partnerships and international export distribution. Wine tourism is a strategic pillar, recognized with back-to-back 'Cinco Estrelas Regiões' enotourism awards (2025-2026). Customer segments span individual wine consumers, HORECA buyers (hotels, restaurants, cafes), retail chains, and international export partners — supported by a horizontal segmentation approach.
Adega De Borba firmographics
Firmographics- Name
- Adega De Borba
- Legal name
- Adega Cooperativa de Borba, CRL
- Website
- https://adegaborba.pt
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Adega De Borba is a 270-member Portuguese wine cooperative in Borba, Alentejo, producing 10.7M liters annually across 38 DOC Alentejo wine references, spirits, and olive oil, exporting to 35 countries and serving HORECA, retail, and direct-to-consumer customers.
- Ownership category
- akta.pro rank
Adega De Borba industry classification
Industry- Product category
- Winery / Wine Production
- NAICS
- Wineries (312130), Wineries (31213), Distilleries (31214), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482), Beer, Wine, and Liquor Retailers (445320), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Distilleries (Tasting Rooms) (THAFALAG)
Keywords
Where Adega De Borba is headquartered
LocationHeadquarters
- HQ city
- Borba
- HQ country
- Portugal
- HQ region
- Europe
Offices2 records
Markets served
Adega De Borba business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Wine Sales: Core revenue from producing and selling wines under multiple brands (Adega de Borba, Montes Claros, Quintas de Borba, Reserva Rótulo de Cortiça, Premium, Garrafeira, Senses, Talhas de Borba, and others). Includes DOC Alentejo certified wines and Regional Alentejano wines. Sales through own e-commerce, winery shop, domestic distribution, and exports to 35 countries.
- Spirits and Liqueurs: Sales of aguardentes (bagaceiras), brandy reserves, and licoroso (fortified wines). Products include Aguardente Bagaceira Branca/Velha/Velhissima, Aguardente Vínica Reserva, and Licoroso Branco/Premium Tinto.
- Olive Oil and Vinegar: Extra virgin olive oil and wine vinegar products under the Montes Claros brand, diversifying the product portfolio beyond wines.
- Wine Tourism Experiences: Revenue from wine tourism activities including guided winery visits, wine tasting packages (9.99€ to 20€ per person), restaurant services, and tasting courses/seminars.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Basic Wine Tourism Package - Adega de Borba |
| Other | Pay-as-you-go | Premium Wine Tourism Package - Adega de Borba Reserva |
| Other | Pay-as-you-go | Combined Experience Package with Casa Museu |
| Other | Pay-as-you-go | Additional accompaniments |
| Unit Pricing | Pay-as-you-go | Retail wine pricing (examples) |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Adega De Borba product offering
Product offeringCore offering
Adega de Borba is a wine cooperative that produces and sells DOC Alentejo and Regional Alentejano wines across 17 sub-brands (including Adega de Borba, Reserva 'Rótulo de Cortiça', Premium, Garrafeira, Montes Claros, Senses, Vinhas do Mármore, Talhas de Borba, NonSense, and others). The cooperative also produces aguardentes (spirits), licorosos (fortified wines), extra virgin olive oil, and wine vinegar, and operates wine tourism experiences including guided tastings, seminars, and an on-site restaurant.
Product overview
Adega de Borba is a wine cooperative offering a comprehensive portfolio of wine products organized across multiple sub-brands. The core offering includes the main Adega de Borba brand (red, white, rosé), complemented by premium tiers (Premium, Reserva/Rótulo de Cortiça, Garrafeira) and distinctive regional lines (Vinhas do Mármore, Quintas de Borba, Montes Claros, Talhas de Borba, Castelo de Borba, Convento da Vila, Alforge, Galitos). Single-varietal wines are offered under the Senses line, while NonSense represents experimental limited editions. Extended offerings include aguardentes (spirits), licorosos (fortified wines), olive oil and vinegar, and wine tourism experiences. The cooperative produces approximately 38 DOC Alentejo and Regional Alentejo wine references, 8 spirits products, and 2 olive oil/vinegar products.
Differentiator
Problem solved
Functional benefit
Brands
- Adega de Borba: Main brand icon and symbol of the company and Borba region
- Adega de Borba Premium
- Adega de Borba Reserva
- Adega de Borba Garrafeira
- Adega de Borba Vinhas do Mármore
- Quintas de Borba
- Montes Claros
- Havendo Tempo
- Talhas de Borba
- Borbano
- Castelo de Borba
- Campus
- Senses
- NonSense
- Convento da Vila
- Alforge
- Galitos
Products and services
- Adega de Borba Wines (DOC Alentejo and Regional Alentejano) The flagship wine range of the cooperative, encompassing red, white, and ros\u00e9 wines from the Alentejo region sold under the main Adega de Borba brand and its 16 sub-brands (Premium, Reserva, Garrafeira, Vinhas do M\u00e1rmore, Quintas de Borba, Montes Claros, Havendo Tempo, Talhas de Borba, Borbano, Castelo de Borba, Campus, Senses, NonSense, Convento da Vila, Alforge, Galitos).
- Aguardentes (Spirits) Portfolio of traditional Portuguese spirits including Aguardente Bagaceira (Branca, Velha, Velhissima), Aguardente Vinica Reserva, and Aguardente Vinica Velhissima 1976, distilled and bottled under IFS Food certification at the Borba winery.
- Licorosos (Fortified Wines) Fortified dessert wines including Licoroso Branco and Licoroso Premium Tinto, included in the cooperative's IFS Food certified portfolio covering liqueur wines production and bottling.
- Azeite & Vinagre (Olive Oil and Vinegar) Extra virgin olive oil and wine vinegar products marketed under the Montes Claros brand, diversifying the cooperative's portfolio beyond wines.
- Enotourism (Wine Tourism Experiences) Wine tourism services including guided winery visits, wine tasting packages priced \u20ac9.99 to \u20ac20 per person, tasting courses, seminars, the winery's wine shop, and the on-site Restaurant Adega de Borba serving traditional Alentejo cuisine paired with cooperative wines. Combined experience with Casa Museu Interativa de Borba available.
Quantifiable outcome
- 30% reduction in total water consumption over 9 years
- +3 more outcomes
Companies that use Adega De Borba
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Adega De Borba technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Adega De Borba partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Casa Museu Interativa de BorbaminorPartnership with Casa Museu E.M. Rézio for combined wine tourism experiences. The museum tells the story of the Rézio family, one of the 12 founding families of Adega Cooperativa de Borba, and the traditional talha winemaking method. Combined tour packages available at €20.
- Comissão Vitivinícola Regional Alentejana (CVRA)coreCVRA is the regulatory body for Alentejo wines. Adega de Borba participates in PSVA (Sustainability Program for Alentejo Wines), adheres to DOC Alentejo regulations, and benefits from CVRA's certification, promotion, and market development activities for Alentejo wines.
- TorrestirminorLogistics partner for product shipments and deliveries from the Adega de Borba online store. Handles transport of wine products to customers across Portugal mainland and islands.
Scale indicators11 records
Recent moves8 records
Expansion highlights5 records
Adega De Borba competitors and assessment
Company assessmentDirect peers
- Herdade da Malhadinha Nova: Boutique Alentejo producer with premium DOC Alentejo wines, on-site restaurant, wine tourism, and hospitality. Comparable in premiumization, single-region focus, and integration of wine tourism as a margin lever.
- Herdade do Esporão: Largest privately-held Alentejo wine producer with deep DOC Alentejo portfolio, own brand restaurants, wine tourism, and olive oil. Directly comparable to Adega de Borba in region, grape sourcing model, premium positioning, and experiential tourism strategy.
- Casa Santos Lima: Large Portuguese wine producer (Lisboa region) with broad multi-region portfolio and significant export presence. Comparable in scale, multi-brand DOC strategy, and export-driven distribution model across multiple markets.
- Herdade dos Grous: Alentejo winery with integrated wine tourism (restaurant, accommodation, horseback riding) and DOC Alentejo wines. Comparable in combining premium Alentejo production with strong wine tourism revenue streams.
- AdegaMãe: Large Portuguese cooperative winery (Adega Regional de Colares/Wine Ventures) producing DOC wines with broad distribution. Comparable cooperative structure, multi-brand DOC strategy, and on-site wine tourism offering.
- Herdade do Peso (Sogrape): Premium Alentejo producer under Sogrape focused on DOC Alentejo wines from the Vidigueira sub-region. Directly comparable DOC Alentejo positioning, premium portfolio, and export-oriented strategy.
- Casa Relvas: Alentejo family-owned producer with extensive DOC Alentejo portfolio, exports to 40+ markets, and wine tourism operations. Comparable in scale, export footprint, and Alentejo-focused brand portfolio.
Broad incumbents
- Sogrape Vinhos: Portugal's largest wine group owning brands across multiple regions (including Herdade do Peso in Alentejo) and serving 100+ markets. Comparable as a Portuguese wine producer with export scale, brand portfolio depth, and wine tourism ambitions.
Regional players
- Quinta do Crasto: Premium Douro DOC producer with strong export presence and limited-edition bottlings. Comparable in premium Portuguese wine positioning, multi-brand portfolio, and export-driven model, though in a different DOC region.
- Quinta dos Carvalhais: Sogrape-owned premium producer in the Dão region. Comparable as a Portuguese premium wine producer with DOC certification, single-estate positioning, and export-oriented distribution, though focused on a different DOC region.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights6 records
Customer concentration
Adega De Borba social profiles
Digital presenceAdega De Borba compliance and trust
Trust signalCompliance2 records
Adega De Borba financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adega De Borba leadership team
Management profileNumber of profiles
Profiles6 records
Adega De Borba funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adega De Borba M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adega De Borba
What does Adega De Borba do?
Adega de Borba is a wine cooperative that produces and sells DOC Alentejo and Regional Alentejano wines across 17 sub-brands (including Adega de Borba, Reserva 'Rótulo de Cortiça', Premium, Garrafeira, Montes Claros, Senses, Vinhas do Mármore, Talhas de Borba, NonSense, and others). The cooperative also produces aguardentes (spirits), licorosos (fortified wines), extra virgin olive oil, and wine vinegar, and operates wine tourism experiences including guided tastings, seminars, and an on-site restaurant.
Is Adega De Borba a public or private company?
Adega De Borba is a private company. It is classified as management employee owned and is currently operating.
When was Adega De Borba founded?
Adega De Borba was founded in 1955. It employs 51 to 100 people.
Where is Adega De Borba based?
Adega De Borba is headquartered in Borba, Portugal, in the Europe region.
How does Adega De Borba make money?
Four revenue lines are on record. Wine Sales are the primary driver. The others are spirits and Liqueurs, olive Oil and Vinegar and wine Tourism Experiences.
Who are Adega De Borba's main competitors?
Direct peers on record are Herdade da Malhadinha Nova, Herdade do Esporão, Casa Santos Lima, Herdade dos Grous, AdegaMãe, Herdade do Peso (Sogrape) and Casa Relvas. Sogrape Vinhos is listed as a broad incumbent. Regional players are Quinta do Crasto and Quinta dos Carvalhais.
Does Adega De Borba have an API?
No public API is recorded for Adega De Borba.
What industry is Adega De Borba in?
Adega De Borba's product category is Winery / Wine Production. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 2080.