Alice Montgomery Real Estate

What Alice Montgomery Real Estate does

Alice Montgomery Real Estate, Inc. is a privately-held, single-office residential real estate brokerage headquartered at 148 E. Second Street in Logan, Ohio. Founded in 2003 by Alice Montgomery, who remains the owner and principal broker, the firm provides traditional buyer and seller representation services in the Logan, Ohio market and surrounding communities. Its service offering includes property search assistance, daily email listing alerts, complimentary home value analysis, marketing of listed properties, and full transaction management from initial consultation through closing. The firm also produces market-trend newsletters, a real estate blog, and buyer/seller educational resources (tips, reports, loan analysis).

The company's product surface is built on a standard brokerage website hosted by Real Pro Systems, which provides the featured-properties portal, sold-listings showcase, listing-alert email system, and gated report-download functionality (branded as "Total Access" / Search Listings). There is no proprietary technology, mobile application, public API, or third-party integrations disclosed; the firm does not advertise AI-driven valuation, predictive analytics, or automated marketing tooling, and operates without a documented digital-lead-management platform beyond what the Real Pro Systems framework supplies.

Revenue is generated entirely through traditional residential real estate commissions on property sales and purchases in the Logan, Ohio market. Commission rates are not publicly disclosed and are negotiated on a per-transaction basis. The go-to-market motion is sales-led and direct: Alice Montgomery personally works with buyers and sellers from initial consultation through closing, supported by website-driven lead capture, listing-alert email subscriptions, and educational content marketing. The customer base consists of individual home buyers and home sellers in Logan, Ohio and surrounding communities, with no institutional, commercial, or enterprise clients evident in the data.

Name

Alice Montgomery Real Estate

Legal name

Alice Montgomery Real Estate, Inc.

Website

https://alicemontgomeryrealestate.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA), Buyer Representation Services (BPAJAAAJ), Seller Representation & Listing Services (BPAJAAAK)

Keywords

• Residential real estate brokerage
• Home buyer representation
• Home seller services
• Property listing alerts
• Real estate market analysis

Headquarters

HQ city

Logan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Real Estate Commission: Traditional real estate brokerage revenue through commissions on property sales and purchases. The company represents buyers and sellers in real estate transactions in the Logan Ohio market, earning a percentage of the transaction value upon closing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Alice Montgomery Real Estate is a residential real estate brokerage based in Logan, Ohio, providing buyer representation, seller representation, and loan assistance for individuals buying or selling homes. The firm emphasizes a concierge-style service model, managing the entire transaction lifecycle from initial contract through closing.

Product overview

Alice Montgomery Real Estate is a residential real estate brokerage serving the Logan, Ohio market. The company provides traditional buyer and seller representation services including property search, listing alerts, home valuation, and transaction management. The brokerage offers educational resources including buyer tips, seller tips, reports, and a market newsletter. Services include a Total Access membership feature for downloading reports and accessing home database information.

Differentiator

Problem solved

Functional benefit

Products and services

• Buyer Representation Agent representation services for individuals purchasing residential property in Logan, Ohio, including property search support, offer negotiation, and transaction management through closing.
• Seller Representation Agent representation services for individuals selling residential property in Logan, Ohio, including pricing guidance, listing placement, marketing, and transaction management through closing.
• Loan Assistance Support services to help clients navigate the financing component of residential real estate transactions, connecting buyers with lending options as part of the brokerage offering.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Broad incumbents

• Coldwell Banker Realty: National residential real estate franchise whose affiliated agents operate in Ohio including smaller markets. Comparable buyer/seller service offering with broader brand, lead-generation infrastructure, and franchised technology stack.
• Better Homes and Gardens Real Estate: National residential franchise leveraging the Better Homes and Gardens brand across U.S. markets. Provides the same residential listing and buyer-rep services, supported by franchised marketing and digital lead-generation systems.
• Re/Max: Global residential real estate franchise with strong rural and secondary-market penetration in Ohio. Directly competes for Logan-area sellers and buyers through franchised agents offering the same commission-based listing and buyer services.
• Century 21: National residential franchise with decades of small-town and rural market presence, including Ohio. Operates an essentially identical buyer/seller commission model with franchise-supported marketing and technology.
• Berkshire Hathaway HomeServices: National residential franchise affiliated with Berkshire Hathaway, operating franchised brokerages in Ohio. Comparable commission-based buyer/seller representation with the brand authority and shared technology stack that a single-office independent cannot replicate.
• Keller Williams Realty: Largest U.S. residential brokerage franchise by agent count, with Ohio market centers delivering the same full-service buyer and seller representation. Differentiates on agent-centric culture, training systems, and technology investment that the subject firm cannot match at its scale.

Emerging players

• Compass: Tech-led residential brokerage that has rapidly expanded into suburban and secondary markets. Competes on proprietary platform, agents-as-clients model, and commission offers that pressure independent Ohio brokerages on both talent and pricing.
• eXp Realty: Tech-enabled, cloud-based brokerage with nationwide agent rosters including Ohio-licensed agents. Competes on lower overhead and aggressive commission splits, eroding traditional small-brokerage economics and recruiting agents away from independent shops.

Direct peers

• HER Realtors: Long-established Ohio-based residential brokerage serving central and southeastern Ohio. Highly comparable on a like-for-like basis given shared Ohio geographic focus, traditional commission model, and dual buyer/seller representation.
• Howard Hanna Real Estate Services: Large independent-friendly brokerage headquartered in Ohio/PA with deep regional density in Ohio markets like Logan. Operates the same buyer/seller residential representation model and competes head-on for the same pool of sellers and buyers in Ohio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alice Montgomery Real Estate