What Greenball does

Greenball Corporation is a privately held specialty tire manufacturer and distributor founded in 1976 and headquartered in Anaheim, California, with a primary distribution facility in Fontana. The company designs, sources, and distributes tires across six application categories—trailer, light truck, mobile home, lawn and garden, golf cart, and ATV/UTV—through four trademarks: Greenball (house brand), Tow-Master/Transmaster (trailer), Centennial (value-tier), Kanati (light truck/SUV/off-road), and the wholly-owned GBC Motorsports subsidiary (powersports performance).

The product portfolio covers roughly 50 SKUs spanning bias and radial constructions, 6- to 12-ply ratings, and specialty technologies such as all-steel trailer construction, asymmetrical non-directional UTV tread patterns, and three-peak mountain snowflake winter certification. GBC Motorsports anchors the higher-margin performance segment via racing-led product development, including the 25-year-old GNCC sponsorship program, the GBC Bucks contingency program across WORCS/AWRCS/MWXC/GNCC, and OEM fitments with Polaris (Kanati Mongrel on the RZR XP 1000) and Yamaha (Terra Master SQ on the Wolverine RMAX2 1000 Sport).

Greenball generates revenue primarily through hardware sales of MSRP-priced tires ranging from approximately $86 to $280+ per tire, distributed via a U.S. dealer network (interactive dealer locator), direct e-commerce, a wholesale catalog program, and OEM channels. Customer service runs 5:00 a.m. to 5:00 p.m. PST Monday-Friday from the Anaheim HQ. The company has no disclosed outside funding, no acquisitions, and operates exclusively in North America.

Name

Greenball

Legal name

Greenball Corporation

Website

https://greenballtires.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Short description

Greenball is a privately held Anaheim-based specialty tire manufacturer founded in 1976, designing and distributing trailer, light truck, ATV/UTV, mobile home, lawn/garden, and golf cart tires under the Greenball, Tow-Master, Centennial, Kanati, and GBC Motorsports brands across U.S. dealer, wholesale, direct, and OEM channels.

Ownership category

akta.pro rank

Product category

Specialty Tire Manufacturing

NAICS

Tire Manufacturing (32621), Tire Manufacturing (except Retreading) (326211), Automotive Parts, Accessories, and Tire Retailers (4413)

SIC

Tires & Inner Tubes (3011), Motor Vehicle Parts & Accessories (3714), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Tires Manufacturing (IMACAIAK)

akta.pro secondary industries

Light Truck/SUV Tires Manufacturing (IMANAKAB), Motorcycle, powersports & ATV parts and accessories distribution (CRAOANAK), Specialty Tires (OTR, Industrial, Agricultural, Mining, Aviation, Marine) (TLAKADAJ)

Keywords

• Specialty tire manufacturing
• ATV UTV tires
• Trailer tires
• Light truck tires
• Powersports racing tires

Headquarters

HQ city

Anaheim

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Tire Sales: Greenball generates revenue primarily through the sale of specialty tires across multiple categories including trailer, light truck, ATV/UTV, mobile home, lawn & garden, and golf cart tires. Products are sold at various price points ranging from approximately $86 to $280+ MSRP per tire depending on the model and specifications.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Greenball designs, manufactures, and distributes specialty tires for trailer, light truck, mobile home, lawn & garden, golf cart, and ATV/UTV applications. The company operates four distinct brands (GBC Motorsports for powersports, Kanati for light truck/SUV, Centennial for value-focused off-road, and Greenball for trailer/specialty tires) and sells to retail, wholesale, and OEM customers across the United States through a dealer network, direct website, wholesale catalog, and OEM agreements.

Product overview

Greenball is a tire company with over 40 years of experience offering specialty tires across multiple categories. The product portfolio consists of three main sub-brands: GBC Motorsports (performance ATV/UTV tires), Kanati Tires (light truck, SUV, and off-road tires), and Greenball House Brand (specialty tires including trailer, lawn & garden, and golf cart). GBC Motorsports products include Terra Master, Mongrel, Dirt Commander, Grim Reaper, Dirt Devil, XC-Master, Ground Buster III, Mini Master, Battle Born, Rockinator, Parallax and related variants. Kanati offers Mud Hog M/T, Trail Hog A/T, Navpoint HTX, Terra Commander RTX, Commandant ATX, and Overland RTX. Greenball House Brand includes Tow-Master trailer tires, Transmaster tires, lawn & garden tires (Ultra Turf, Soft Turf), golf cart tires (Greensaver Plus), and various wheels and accessories. Additionally, Greenball offers racing support services including the GBC Bucks contingency program and rider sponsorship.

Differentiator

Problem solved

Functional benefit

Brands

• GBC: Performance tires for ATV and UTV applications in the power sports market, established 1995
• Kanati
• Centennial
• Tow-Master
• Transmaster
• Terra Master

Products and services

• Kanati/GBC Terra Master UTV Tire Industry's first UTV tire with a non-directional asymmetrical tread pattern allowing drivers to fine-tune performance, designed for side-by-side vehicles across varied terrain.
• Kanati/GBC Mongrel SXS Tire A 10-ply rated SXS tire capable of handling multiple terrains, developed for side-by-side vehicles; offered as optional upgrade on Polaris RZR XP 1000.
• GBC Dirt Commander ATV/UTV Tire An 8-ply rated bias tire with deep siped tread design providing superior traction in rocks, mud, dirt, creek beds, grass, hills, and steep rock ledges. MSRP range $157.28 to $279.72.
• GBC Dirt Commander 2.0
• GBC Grim Reaper Radial Tire An 8-ply rated radial ATV/UTV tire with deep wrap-around shoulder lugs and versatile all-terrain capabilities for larger and more powerful SXS vehicles. MSRP range $145.72 to $207.66.
• GBC Dirt Devil ATV/UTV Tire Greenball's top-selling ATV/UTV tire, suitable for dirt, gravel, hard pack, and light mud, available in 22 sizes. MSRP range $91.98 to $162.84.
• GBC XC-Master Cross-Country Tire A widely popular knobby-style tire best suited for cross-country rides and races (formerly X-Rex). MSRP range $86.54 to $146.88.
• GBC Ground Buster III Racing Tire X-knob style tire with non-directional sipped tread pattern designed for intermediate to hard terrain racing. MSRP range $96.54 to $142.70.
• GBC Ground Buster III PRO Pro version of Ground Buster III with taller profile for extra ground clearance and flatter profile for greater traction.
• GBC Parallax SXS Tire A 10-ply rated all-terrain SXS tire designed for serious off-roaders.
• GBC Mini Master Youth ATV Tire Specifically designed for Mini ATV and ATV MX applications.
• GBC Battle Born Youth SXS Tire Youth SXS tire for excellent traction and responsiveness.
• Kanati Mud Hog M/T Light Truck Tire An aggressive Mud Terrain tire built for both on- and off-road performance on light trucks and SUVs.
• Kanati Trail Hog A/T Light Truck Tire An All-Terrain tire designed for reliability across various terrain and weather conditions, covered by 40,000-mile limited warranty.
• Kanati Navpoint HTX Highway Tire An All-Season Highway tire for light trucks, SUVs, and crossover vehicles, with 55,000-mile limited warranty.
• Kanati Terra Commander RTX Light Truck Tire A light truck tire with smooth on-road driving characteristics and a rugged off-road look, covered by 45,000-mile limited warranty.
• Kanati Overland RTX Light Truck Tire Light truck tire delivering superior traction, comfort, and durability in dry, wet, snow, and icy conditions; Three-Peak Mountain Snowflake rated with 40,000-mile limited warranty.
• Kanati Commandant ATX Light Truck Tire A 12-ply rated radial construction tire with aggressive tread for light-duty trucks and SUVs.
• Greenball Tow-Master XD All-Steel Trailer Tire Ultra-premium All Steel Construction (ASC) special trailer tire for maximum towing performance and resistance against punctures and hydroplaning.
• Greenball Transmaster ST Trailer Tire Special trailer tire designed to fit travel trailers, toy haulers, and fifth wheels.
• Greenball Tow-Master STR Trailer Tire Premium special trailer tire designed for a stable and smooth towing experience.
• Greenball Tow-Master ST Trailer Tire Special trailer tires for boat, utility, and construction trailers in multiple size ranges.
• Greenball Tow-Master LPT Bias Trailer Tire Bias special trailer tire designed for low platform trailer applications.
• Greenball Homaster Mobile Home Bias Tire Dedicated mobile home tire specifically designed for the unique axle fittings of mobile home applications.
• Greenball Ultra Turf Lawn & Garden Tire Lawn and garden vehicle tire for zero-turn mowers and tractors.
• Greenball Soft Turf Lawn & Garden Tire Tire designed for traction on lawns and turf for riding lawn mowers and utility equipment.
• Greenball Greensaver Plus G/T Golf Cart Tire Golf cart tire available in multiple sizes for golf courses, paved residential areas, and light commercial use.
• Greenball Sawtooth Lawn & Garden Tire General-purpose lawn and garden equipment tire.
• Greenball Trailer Wheels (Aluminum and Steel) Trailer wheels including Spoke 581 Aluminum, Modular Steel, Stamped Steel, Star #4 Aluminum, Spoke Steel, and Mobile Home Steel variants.
• Greenball Golf Cart Wheels (Aluminum and Steel) Golf cart wheels including steel and aluminum options in various styles.
• GBC Bucks Contingency Program Awards program rewarding ATV and SXS athletes who achieve racing success using GBC tires; offered across WORCS, AWRCS, MWXC, GNCC, and other series. Bucks are redeemable at MSRP toward tire purchases through GBC Motorsports.
• GBC Motorsports Rider Support / Sponsorship Program Sponsorship program for ATV and UTV racers of all levels and ages, from national series like GNCC to regional events, including contingency support.

Quantifiable outcome

• GBC Motorsports sponsored racers captured points leads in all 3 premiere GNCC classes (XC1, XC2, WXC) simultaneously in 2018
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• GNCC RacingcoreGTM or Marketing Partner · 7 March 2019GBC Motorsports entered a 3-year partnership with GNCC (Grand National Cross Country) as a feature ATV tire sponsor starting in 2019. The partnership includes sponsor village displays at each race, giving fans opportunities to meet GBC representatives and view product offerings. This is a flagship sponsorship for the company in the ATV racing segment.
• PolariscoreOEM/ Whitelabel/ Licensing Partner · 2 August 2013Kanati Mongrel tire offered as optional tire upgrade for 2014 Polaris RZR XP 1000. GBC's Kanati Mongrel was specifically designed for Side-by-Sides to handle various terrain and obstacles. The partnership allows Polaris to offer GBC tires as a premium upgrade option on new vehicles.
• Yamaha Motors USAminorGTM or Marketing PartnerCo-sponsor of GNCC University ATV and Bike workshop held annually at Snowshoe, WV resort. Joint marketing and event collaboration to promote off-road racing and provide workshops for participants.
• Dusty Cactus RacingminorStrategic or Co-development PartnerGBC Motorsports sponsored race team that won the SCORE 2018 Baja 1000 UTV Unlimited Championship using Kanati Terra-Master tires. Team completed 806.76-mile race with no tire failures, demonstrating tire performance in extreme conditions.
• Glen Helen RacewayminorStrategic or Co-development PartnerGBC serves as title sponsor of the GBC Stadium Short Course Series at Glen Helen Raceway in San Bernardino, California. The series features ATV, UTV, and Trophy Car racing across 10 rounds of competition.

Scale indicators6 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Trelleborg Wheel Systems: Trelleborg is a global tier-1 tire manufacturer serving agriculture, material handling, and specialty segments. It overlaps with Greenball's specialty-tire business as a much larger incumbent with broader R&D and global distribution.
• BKT (Balkrishna Industries): BKT is a large global specialty-tire manufacturer focused on off-highway segments (agriculture, industrial, construction, and ATV/UTV). It competes with Greenball in light-truck and specialty applications but is far broader in scope and global reach.

Direct peers

• SunF Tire: SunF is a value-tier manufacturer and distributor of ATV/UTV, trailer, and lawn and garden tires, competing with Greenball's Centennial and entry-level Greenball-brand SKUs on price-sensitive replacement demand.
• Maxxis (Cheng Shin Tire): Maxxis is one of the largest global specialty-tire manufacturers and a leading supplier of ATV/UTV performance tires, directly competing with GBC Motorsports. It also competes in trailer and light-truck segments that overlap with Greenball's product lines.
• ITP (Interco Tire): ITP specializes in ATV/UTV and powersports tires, directly competing with GBC Motorsports' performance lineup. It serves both the aftermarket and OEM channels for side-by-side and ATV applications.
• Wanda Tire: Wanda manufactures specialty and small-equipment tires including ATV, trailer, lawn and garden, and golf cart — direct overlap with Greenball's mid- and entry-tier product lines. It is a meaningful competitor in the U.S. replacement and OEM channels.
• Kenda Tires: Kenda is a direct competitor in the specialty and powersports tire market, manufacturing ATV/UTV, trailer, golf cart, and light-truck tires with a global footprint. It overlaps Greenball across nearly every product category in Greenball's portfolio.
• Specialty Tires of America (STA): STA manufactures specialty tires for trailer, lawn and garden, ATV, and light industrial applications — a closely comparable niche U.S. specialty-tire manufacturer competing head-to-head with Greenball in the replacement and OEM channels.
• STI Tire & Wheel (Superior Tire): STI designs and distributes aftermarket ATV/UTV tires and wheel kits, overlapping closely with GBC Motorsports' powersports portfolio. It targets the same enthusiast and racing-adjacent customer base.
• Carlisle (Carlstar Group): Carlisle/Carlstar manufactures specialty tires for ATV/UTV, trailer, lawn and garden, and golf cart applications — overlapping the majority of Greenball's specialty portfolio. It is a long-standing direct competitor, particularly in OEM and aftermarket trailer and powersports tires.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/greenballcorp
• YouTubeyoutube.com/channel/UC3G5uDlKjm4R3CT1n2WDdZw
• LinkedInlinkedin.com/company/greenball-corporation

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greenball