Craft Collective
Craft Collective is a Munich-based DIY workshop studio offering in-person craft classes (Raysin, UV Resin, Makramee, Fliesen-Dekor) to individual consumers, private groups, and corporate clients from a single Westend location.
- Company typePrivate
- Founded2020
- HeadquartersMunich, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Craft Collective does
Craft Collective is a Munich-based DIY workshop studio operating from a single physical location in the Westend neighborhood (Schwanthalerstraße 141), housed in the converted horse stables of a brewery's backyard. Founded in 2020 and operated as a sole proprietorship by Nadine Morper under the trading name "dinitastic," the business offers in-person craft workshops across six product lines: Raysin (polyester resin) sessions for trays, storage containers, and candle holders; UV Resin workshops for bag charms and jewelry; a Makramee photowall workshop; and a Fliesen-Dekor (tile decoration) beginner workshop. Workshops are priced at €49-€69 per person depending on duration and complexity, with materials, tools, drinks, and snacks included.
The company's revenue model rests on four streams: per-seat individual workshop tickets, private group bookings (JGAs, birthdays, mädelsabend), corporate team events, and gift vouchers valid for three years post-purchase. Customer segments are split between individual consumers/private groups (primary) and corporate/B2B team-building clients (secondary), with bookings processed through bookingkit and group/corporate inquiries captured via Formspree. The studio employs a two-person instructor team (Dini and Felix) and relies on organic Instagram (@thecraftcollective.muc) and word-of-mouth for customer acquisition, with no paid marketing or external funding evidenced.
Underlying technology is minimal and non-proprietary: the business depends on third-party SaaS (bookingkit for scheduling and payments, Formspree for contact forms) rather than any internally built platform. There are no disclosed patents, proprietary AI capabilities, or technology assets. The strategic differentiation sits in the curated workshop curriculum targeting trending modern crafts, the Instagram-worthy secret-spot venue, and the personalized small-group instruction model — none of which constitute a defensible technology moat.
Craft Collective firmographics
Firmographics- Name
- Craft Collective
- Legal name
- Nadine Morper
- Website
- https://craft-collective.de
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Craft Collective is a Munich-based DIY workshop studio offering in-person craft classes (Raysin, UV Resin, Makramee, Fliesen-Dekor) to individual consumers, private groups, and corporate clients from a single Westend location.
- Ownership category
- akta.pro rank
Craft Collective industry classification
Industry- Product category
- DIY Craft Workshops
- akta.pro primary industry
- Arts & Crafts Workshops (Painting, Pottery, Ceramics, Sculpture) (THAJAKAA)
- akta.pro secondary industry
- Crafts & DIY (Paper, Fiber, Wood, Resin, DIY Projects) (EDAAAGAB)
Keywords
Where Craft Collective is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Craft Collective business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Individual Workshop Tickets: Per-person ticket sales for scheduled open workshops in Raysin, Makramee, UV Resin, and Fliesen-Dekor crafts. Prices range from €49-€69 per person depending on workshop duration and materials.
- Private Group Bookings: Exclusive private workshop bookings for birthdays, JGAs, mädelsabend, and custom events. Custom inquiry via contact form with per-person pricing based on selected workshop.
- Corporate Team Events: Team sessions for company events and team-building activities. B2B inquiries via contact form.
- Gift Vouchers: Workshop gift vouchers sold via the online shop, redeemable for any workshop and valid until the end of the third year following purchase.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Raysin Tabletts & Dosen workshop |
| Unit Pricing | Pay-as-you-go | Raysin Kerzenständer & Dip Dye Candles workshop |
| Unit Pricing | Pay-as-you-go | Makramee Photowall workshop |
| Unit Pricing | Pay-as-you-go | UV Resin Bag Charms workshop (Advanced) |
| Unit Pricing | Pay-as-you-go | UV Resin Ohrringe & Armreife workshop |
| Unit Pricing | Pay-as-you-go | Fliesen-Dekor workshop (Beginner) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Craft Collective product offering
Product offeringCore offering
Craft Collective runs an in-person DIY craft workshop studio out of a converted Munich brewery horse stable, delivering six scheduled workshop formats (Raysin casting, UV Resin jewelry and bag charms, Makramee photowalls, and Fliesen-Dekor tile decoration) for €49–€69 per person. Beyond open enrollment, it books exclusive private group sessions (birthdays, bachelorette parties, girls' nights) and corporate team events, and sells redeemable workshop gift vouchers.
Product overview
Craft Collective is a DIY workshop studio offering in-person craft workshops in Munich's Westend neighborhood. The portfolio comprises six distinct workshop products centered on modern craft techniques: Raysin (polyester resin) casting sessions for trays, storage containers, and candle holders; UV Resin jewelry workshops for bag charms, earrings, and bracelets; a Makramee photowall workshop; and a Fliesen-Dekor (tile decoration) workshop. Alongside public workshops, the company offers private group bookings and team events, plus gift vouchers. All workshops are conducted in-person at the studio located in the old horse stables of a Munich brewery, with materials, tools, aprons, drinks, and snacks included in the price.
Differentiator
Problem solved
Functional benefit
Products and services
- Raysin Session — Tabletts & Dosen A 2-hour all-levels in-person workshop in which participants design and cast two Raysin (polyester resin) pieces — trays and storage containers — using techniques such as terrazzo, marble effect, layering, or glitter finishes. Priced at €59 per person and targeted at individual consumers and private groups booking the Munich studio.
- Raysin Session — Kerzenständer & Dip Dye Candles A 2-hour in-person workshop where participants cast two Raysin candle holders in a chosen style (terrazzo, marble, or layered) and dip-dye two pillar candles in colored wax baths. Priced at €49 per person and aimed at consumers seeking a take-home decorative set.
- Makramee Photowall A 2-hour all-levels workshop in which participants knot their own macramé photo wall approximately 50 cm wide, starting with two printed polaroid photos that the gallery can grow around. Priced at €59 per person and targeted at beginners through experienced crafters.
- UV Resin Bag Charms A 3-hour advanced workshop in which participants create two UV-resin bag charms with embedded decorative elements (dried flowers, glitter, figurines) that cure in seconds under a UV lamp. Priced at €69 per person and aimed at experienced crafters.
- UV Resin Ohrringe & Armreife A 3-hour workshop where participants cast two jewelry pieces (earrings, bracelet, or ring) from clear UV resin, choosing shapes, colors, and embedded materials from silicone molds, pigments, and inclusions. Priced at €69 per person and targeted at consumers seeking statement jewelry made on-site.
- Fliesen-Dekor A 2-hour beginner workshop in which participants decorate three tiles (15×15 cm each) using water slide decal transfer and colored markers to create decorative objects for display or gifting. Priced at €49 per person and targeted at first-time DIY participants.
- Private Workshops Exclusive private workshop bookings in which the entire studio is reserved for a private group (birthdays, bachelorette parties, girls' nights, baby parties, or custom events). Per-person pricing is quoted based on the selected workshop via a Formspree-powered inquiry form.
- Team Sessions Corporate team-building and creative company events held exclusively in the Munich studio's backyard location. Companies book a chosen workshop format for their team; inquiries are captured via a dedicated Formspree contact form and quoted per event.
- Gift Vouchers Workshop gift vouchers sold through the online shop, redeemable against any workshop booking via a voucher code at checkout and valid until the end of the third year following purchase. Sold as a standalone giftable unit, processed through bookingkit.
Companies that use Craft Collective
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Craft Collective technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Craft Collective partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- bookingkit GmbHcoreOnline booking system provider (Sonnenallee 223, 12059 Berlin) used for workshop scheduling, ticket sales, and gift voucher purchases. bookingkit processes bookings, customer data, and payment information on behalf of Craft Collective.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Craft Collective competitors and assessment
Company assessmentDirect peers
- Color Me Mine: In-studio ceramics painting workshop chain serving walk-ins, private parties, and corporate team-building. Directly comparable in-session experience format and customer-event use cases.
- Pinspiration: DIY craft workshop and maker space offering scheduled craft sessions, private parties, and corporate events with take-home projects, mirroring Craft Collective's structure (project-based workshops in a curated studio).
- Pinot's Palette: Paint-and-sip workshop studio with locations hosting public ticketed events, private bookings, and corporate parties. Comparable business model, channel mix, and inclusive materials+drinks positioning.
- Painting with a Twist: US franchise offering in-person, instructor-led creative workshops (paint and sip) for individuals and private groups including corporate events. Closest large-scale analog to Craft Collective's in-person curated creative workshop model with take-home product.
- Board & Brush: DIY wood-sign workshop studio franchise operating in-person sessions where attendees build a take-home piece using provided materials. Same DTC + private group + corporate channel mix as Craft Collective.
Broad incumbents
- Airbnb Experiences: Marketplace hosting in-person craft workshops and DIY experiences for travelers and locals. Competes for the same discretionary creative-experience spend, especially among Munich tourists and travelers.
- Arteza: Large crafts and DIY art supplies brand with broad product range including UV resin, resins, and craft kits. Not a workshop operator, but indicative of the broader retail/craft ecosystem Craft Collective sells into.
Emerging players
- The Makery (Berlin): Independent creative workshop studio in Berlin offering modern DIY craft sessions similar in spirit to Craft Collective's Munich concept. Comparable scale and category, with regional rather than direct competition.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Craft Collective social profiles
Digital presenceCraft Collective financial estimates
Financial estimateRevenue estimate
Valuation estimate
Craft Collective leadership team
Management profileNumber of profiles
Profiles2 records
Craft Collective funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Craft Collective M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Craft Collective
What does Craft Collective do?
Craft Collective runs an in-person DIY craft workshop studio out of a converted Munich brewery horse stable, delivering six scheduled workshop formats (Raysin casting, UV Resin jewelry and bag charms, Makramee photowalls, and Fliesen-Dekor tile decoration) for €49–€69 per person. Beyond open enrollment, it books exclusive private group sessions (birthdays, bachelorette parties, girls' nights) and corporate team events, and sells redeemable workshop gift vouchers.
Is Craft Collective a public or private company?
Craft Collective is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Craft Collective founded?
Craft Collective was founded in 2020. It employs 1 to 10 people.
Where is Craft Collective based?
Craft Collective is headquartered in Munich, Germany, in the Europe region.
How does Craft Collective make money?
Four revenue lines are on record. Individual Workshop Tickets are the primary driver. The others are private Group Bookings, corporate Team Events and gift Vouchers.
Who are Craft Collective's main competitors?
Direct peers on record are Color Me Mine, Pinspiration, Pinot's Palette, Painting with a Twist and Board & Brush. Broad incumbents are Airbnb Experiences and Arteza. The Makery (Berlin) is listed as an emerging player.
Does Craft Collective have an API?
No public API is recorded for Craft Collective.
What industry is Craft Collective in?
Craft Collective's product category is DIY Craft Workshops. Its primary akta.pro industry code is THAJAKAA, Arts & Crafts Workshops (Painting, Pottery, Ceramics, Sculpture), with a secondary code of EDAAAGAB, Crafts & DIY (Paper, Fiber, Wood, Resin, DIY Projects).