Odeon
ODEON is a multi-purpose cultural venue in central Odense, Denmark, operated by Comwell H.C. Andersen Odense A/S. It serves general audiences, families, and corporate clients through concerts, theater, conferences, community programs, venue hire, and on-site food and beverage.
- Company typePrivate
- Founded2017
- HeadquartersOdense, Denmark
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Odeon does
ODEON is a multi-purpose cultural venue located at Odeons Kvarter 1 in central Odense, Denmark, which opened on 1 March 2017 following construction that began on 3 June 2014 by KPC. The venue is operated by Comwell H.C. Andersen Odense A/S, a private Danish aktieselskab that is part of the Comwell Group hospitality conglomerate, and Comwell serves as the data controller for ODEON's personal data processing. ODEON operates as a multi-tenant cultural building that houses Odense Teater, Syddansk Musikkonservatorium, Den Danske Scenekunstskole, Café ODEON Social, Restaurant Schiøtz, a Netto grocery store, and youth housing under one roof.
The venue's product surface is organized around several distinct spaces: Store Sal (the main stage with approximately 1,700 seated and 2,500 standing capacity, described as one of Denmark's largest and most modern cultural stages), Teatersalen (a 250-seat theater hall operated by resident company Odense Teater), Byens Scene (a foyer stage used for community singing events), and ODEON Sidescene (a side stage for smaller performances and talks). Programming spans concerts, theater, comedy, musicals, talks and lectures (including a Tapas & Talks format), family activities, and free community programs such as ODEONs Rytmiske Kor (monthly rhythmic choir), ODEONs Sangklub (monthly folk high school singing club), and KreaKafé (free creative workshops for families and children). Food and beverage operations include Café ODEON Social with a seasonal SocialMenu, Restaurant Schiøtz serving KoncertMenu and ODEON Burger before events, and NemPause (all-inclusive intermission beverages). The underlying technology is essentially a content-and-commerce website (odeonodense.dk) that drives event discovery, newsletter sign-up, restaurant reservations, and conference inquiries, with ticket sales delegated entirely to external third-party providers (Billetten.dk, Billetlugen.dk, Musik.dk, Ticketmaster, Original Talks, Odense Teater, United Tickets).
ODEON's revenue model is multi-stream and event-driven. Primary income comes from venue rental fees paid by external arrangører who book the spaces and sell tickets through the external providers noted above; ODEON itself does not capture a direct ticket margin. Secondary revenue streams include food and beverage (both daily café operations and event-linked dining packages), conference and meeting facility hire for corporate clients (conferences, annual meetings, team building, congresses), and private events and parties (company parties, confirmations, celebrations). Pricing is highly heterogeneous: theater tickets range from 150 DKK to 325 DKK, concert tickets vary widely (e.g., 300-805 DKK depending on production), conference packages are custom-quoted, and themed packages such as Wallmans on Tour Julefrokost are priced at 1,598 DKK per person, while community programs are free. Customer segments span local and regional theatergoers, concert and live music audiences, knowledge-seekers attending talks, corporate and private event organizers, and families and community participants engaged through free programming. Marketing is driven through the website calendar, a bi-monthly newsletter, organic Facebook and Instagram presence, and printed signage, with sponsorship from Danish brewery Albani.
Odeon firmographics
Firmographics- Name
- Odeon
- Legal name
- Comwell H.C. Andersen Odense A/S
- Website
- https://odeonodense.dk
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ODEON is a multi-purpose cultural venue in central Odense, Denmark, operated by Comwell H.C. Andersen Odense A/S. It serves general audiences, families, and corporate clients through concerts, theater, conferences, community programs, venue hire, and on-site food and beverage.
- Ownership category
- akta.pro rank
Odeon industry classification
Industry- Product category
- Live Entertainment and Cultural Venue Services
- NAICS
- Arts, Entertainment, and Recreation (71), Restaurants and Other Eating Places (72251), Food Services and Drinking Places (722)
- SIC
- Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Cultural & Community Festivals (Ticketed) (THAJAFAI)
- akta.pro secondary industries
- Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC), Community Music & Dance Festivals (Non-Commercial/Local) (MPAGAEAH)
Keywords
Where Odeon is headquartered
LocationHeadquarters
- HQ city
- Odense
- HQ country
- Denmark
- HQ region
- Europe
Offices2 records
Markets served
Odeon business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Ticket sales and venue rental: ODEON generates primary revenue by hosting events from external arrangører (organizers) who book the venue. Ticket sales are handled by external ticket providers. The venue also earns revenue from renting out its spaces (Store Sal, Teatersalen, Byens Scene, conference facilities) for concerts, theater, conferences, and private events.
- Food and beverage: On-site dining through Café ODEON Social (open Monday-Saturday 10-17 and during major events) and Restaurant Schiøtz (open during events). Pre-event dining packages (SocialMenu, KoncertMenu, ODEON Burger) and NemPause (ad libitum beverages during intermission) are available for pre-purchase alongside tickets.
- Conferences and meetings: ODEON offers conference and meeting facilities for corporate clients, with customizable setups for conferences, annual meetings, team building, congresses, and private meetings. Revenue is generated through venue hire and potentially catering.
- Private events and parties: ODEON's unique settings are rented for private celebrations including corporate parties, confirmations, and other events. Revenue generated through venue hire and associated services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Theater tickets (Teatersalen) — Odense Teater productions |
| Freemium | Pay-as-you-go | ODEONs Rytmiske Kor — free community choir |
| Freemium | Pay-as-you-go | ODEONs Sangklub — free community singing club |
| Freemium | Pay-as-you-go | KreaKafé — free creative workshops |
| One time/ perpetual license | Pay-as-you-go | SocialMenu — pre-event dining at Café ODEON Social |
| One time/ perpetual license | Pay-as-you-go | KoncertMenu — fine dining at Restaurant Schiøtz before concerts |
| One time/ perpetual license | Pay-as-you-go | Wallmans on Tour — Julefrokost with show |
| Transaction based/ take rate | Pay-as-you-go | Concert tickets — various artists and shows |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Odeon product offering
Product offeringCore offering
ODEON is a multi-purpose cultural house in Odense, Denmark that hosts concerts, theater, comedy, musicals, talks, conferences, and community events across several stages (Store Sal, Teatersalen, Byens Scene, ODEON Sidescene). It generates revenue by renting space to external arrangører, selling food and beverage through Café ODEON Social and Restaurant Schiøtz, and booking corporate conferences, meetings, and private parties, while also offering free community programs (ODEONs Rytmiske Kor, ODEONs Sangklub, KreaKafé).
Product overview
ODEON is a multi-purpose cultural center in Odense, Denmark, operated by Comwell H.C. Andersen Odense A/S. The venue comprises several distinct spaces: Store Sal (main hall, capacity ~1,700-2,500), Teatersalen (theater hall, 250 seats managed by Odense Teater), Byens Scene (foyer stage), and ODEON Sidescene. Food and beverage offerings include Café ODEON Social (casual café with SocialMenu), Restaurant Schiøtz (event dining with KoncertMenu), and NemPause (intermission beverage service). Community programs include ODEONs Rytmiske Kor and ODEONs Sangklub (free monthly singing activities) and KreaKafé (creative workshop activities). The venue also offers conference and meeting facilities for events ranging from intimate meetings to large congresses. All ticket sales are handled through external ticket providers.
Differentiator
Problem solved
Functional benefit
Brands
- Café ODEON Social: Café with a social dining concept offering seasonal menus and creative activities.
- Restaurant Schiøtz
- KreaKafé
- ODEONs Sangklub
- ODEONs Rytmiske Kor
- Store Sal
- Teatersalen
Products and services
- Store Sal ODEON's main stage with capacity of approximately 1,700 seated guests or approximately 2,500 standing, hosting concerts, musicals, comedy and large-scale productions for general audiences.
- Teatersalen i ODEON Theater hall operated by Odense Teater as a resident company, accommodating up to 250 guests with flexible stage and hall setups for drama, comedy, musicals and family performances.
- Byens Scene i ODEON Stage located in ODEON's foyer with high ceilings, used for community singing events (ODEONs Sangklub and ODEONs Rytmiske Kor) and smaller performances.
- ODEON Sidescene Side stage venue used for smaller performances, talks, and events such as H.C. Andersen Festival programming.
- Conference & Meeting Facilities Conference and meeting spaces in ODEON offering customizable setups for corporate conferences, annual meetings, team building, large congresses, and private meetings for two, marketed to businesses and organizations.
- Café ODEON Social Casual café open Monday-Saturday from 10-17 and during major events, offering SocialMenu seasonal sustainable dishes, coffee, cake, and creative activities including KreaKafé workshops for visitors and event attendees.
- Restaurant Schiøtz Restaurant open in connection with events in Store Sal and special events, offering KoncertMenu 3-course fine-dining experiences and the ODEON Burger before shows.
- NemPause Ad libitum beverage package providing access to a private NemPause area in Restaurant Schiøtz during intermissions for concert and event attendees.
- SocialMenu Seasonal pre-order dining menu at Café ODEON Social based on sustainable thinking and seasonal ingredients, with a vegetarian option always available.
- KoncertMenu 3-course fine-dining menu at Restaurant Schiøtz available on selected evenings before Store Sal concerts, with a vegetarian option and custom allergy accommodations available.
- KreaKafé Free creative workshop program in Café ODEON Social offering craft activities such as perler beads, painting, porcelain decoration, fabric decoration, glass decoration, paper flowers, and story creation, designed for children and adults with new themes each week during summer holidays and throughout the year.
- ODEONs Rytmiske Kor Free monthly community choir led by Janne Wind, open to all without auditions or registration, with repertoire focused on new radio hits and rhythmic pop songs.
- ODEONs Sangklub Free monthly community singing club held at Byens Scene in ODEON's foyer, featuring songs from the Danish folk high school songbook (Højskolesangbogen) led by musician Hanne Askou on violin.
Quantifiable outcome
- Store Sal capacity: ~1,700 seated / ~2,500 standing; Teatersalen: up to 250 guests
- +2 more outcomes
Companies that use Odeon
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Odeon technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Odeon partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Odense TeatercoreOdense Teater is the resident theater company in ODEON's Teatersalen (up to 250 seats). The partnership began when Teatersalen opened in 2017 as a supplement to Odense Teater's other stages. The theater produces drama, comedy, musicals, and family performances year-round in ODEON.
- Comwell H.C. Andersen Odense A/ScoreComwell H.C. Andersen Odense A/S is the operator of ODEON. The company manages the venue, its facilities, staff, programming partnerships, and all commercial operations. ODEON is branded as a Comwell venue. Comwell also operates the adjacent Comwell H.C. Andersen Odense Hotel, which collaborates with ODEON on guest accommodation.
- Zirkel Odense RenovationminorODEON collaborates with Zirkel Odense Renovation for KreaKafé creative activities, particularly during summer 2026 (weeks 30 and 32). Zirkel provides materials and expertise for upcycling projects (porcelain decoration, glass decoration) promoting sustainability and creative reuse.
- Billetten.dk, Billetlugen.dk, Musik.dk, Ticketmaster, Original Talks, Odense Teater, United TicketscoreODEON's external arrangører typically contract with one of seven approved ticket providers: Billetten.dk, Billetlugen.dk, Musik.dk, Ticketmaster, Original Talks, Odense Teater, and United Tickets. These providers handle all ticket sales for events in ODEON.
- AlbaniminorODEON is sponsored by Albani, a Danish brewery. This is a sponsorship arrangement that likely includes pour rights or promotional visibility at ODEON events.
- Syddansk Musikkonservatorium, Den Danske Scenekunstskole, Netto, youth housingminorODEON is a multi-tenant cultural building housing Odense Teater, Syddansk Musikkonservatorium (South Danish Music Conservatory), Den Danske Scenekunstskole (The Danish School of Performing Arts), Netto (grocery store), and youth housing under one roof.
- Lion MusicalsminorLion Musicals is listed as the arrangør (organizer) for the Ternet Ninja Live musical production in ODEON (May 2027).
Scale indicators5 records
Recent moves7 records
Expansion highlights3 records
Odeon competitors and assessment
Company assessmentDirect peers
- Royal Arena: Large multi-purpose indoor arena in Copenhagen (capacity ~14,000) hosting concerts, musicals, and events. Comparable as a Danish large-scale live entertainment venue, though at significantly larger scale and in a different catchment.
- Forum Copenhagen: Copenhagen concert and event venue hosting concerts, musicals, comedy, and conferences. Comparable as a multi-purpose Danish event venue with similar programming mix to ODEON's Store Sal.
- DR Koncerthuset: Copenhagen concert hall (home of the Danish National Symphony Orchestra) hosting classical, jazz, and popular concerts. Comparable as a major Danish cultural venue hosting premium ticketed performances, though primarily classical-leaning.
- Jyske Bank BOXEN: Large indoor arena in Herning (capacity ~12,000) hosting major concerts, family shows, and sporting events. Comparable as a Danish large-capacity live entertainment and event venue competing for the same touring productions.
- Odense Koncerthus: Major concert hall located immediately adjacent to ODEON on the same Thomas B. Thriges Gade site in Odense. Both compete for the same touring concerts, theater productions, and local audiences, making it the closest direct geographic competitor.
- Aalborg Kongres & Kultur Center: Multi-purpose conference and cultural venue in Aalborg combining congress facilities with concerts, theater, and events. Closely comparable to ODEON's positioning as a regional MICE + entertainment hybrid venue.
- Musikhuset Aarhus: Multi-purpose cultural venue in Aarhus hosting concerts, theater, and conferences with multiple halls. Directly comparable business model: mixed concert, theater, conference, and F&B programming under one roof, similar to ODEON's positioning.
Broad incumbents
- Tivoli Copenhagen: Iconic Copenhagen amusement park and entertainment complex including Tivoli Concert Hall, hosting concerts, theater, dining, and seasonal events. Comparable as a large Danish multi-format cultural and entertainment destination with integrated F&B.
- Live Nation Denmark: Major global concert promoter with Danish operations that books artists into venues including ODEON. Comparable as the dominant Danish concert-promotion counterparty shaping the live entertainment programming that fills ODEON's calendar.
- Comwell Kellers Park: Sister Comwell Group property offering conference, meeting, and event facilities in a hotel-resort setting. Comparable as a Comwell-operated event venue, though hospitality-led rather than culture-led, demonstrating the parent's broader event-venue portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Odeon social profiles
Digital presenceOdeon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Odeon leadership team
Management profileNumber of profiles
Profiles3 records
Odeon subsidiaries and ownership
Company hierarchySubsidiaries2 records
Odeon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Odeon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Odeon
What does Odeon do?
ODEON is a multi-purpose cultural house in Odense, Denmark that hosts concerts, theater, comedy, musicals, talks, conferences, and community events across several stages (Store Sal, Teatersalen, Byens Scene, ODEON Sidescene). It generates revenue by renting space to external arrangører, selling food and beverage through Café ODEON Social and Restaurant Schiøtz, and booking corporate conferences, meetings, and private parties, while also offering free community programs (ODEONs Rytmiske Kor, ODEONs Sangklub, KreaKafé).
Is Odeon a public or private company?
Odeon is a private company. It is classified as corporate owned and is currently operating.
When was Odeon founded?
Odeon was founded in 2017. It employs 11 to 50 people.
Where is Odeon based?
Odeon is headquartered in Odense, Denmark, in the Europe region.
How does Odeon make money?
Four revenue lines are on record. Ticket sales and venue rental is the primary driver. The others are food and beverage, conferences and meetings and private events and parties.
Who are Odeon's main competitors?
Direct peers on record are Royal Arena, Forum Copenhagen, DR Koncerthuset, Jyske Bank BOXEN, Odense Koncerthus, Aalborg Kongres & Kultur Center and Musikhuset Aarhus. Broad incumbents are Tivoli Copenhagen, Live Nation Denmark and Comwell Kellers Park.
Does Odeon have an API?
No public API is recorded for Odeon.
What industry is Odeon in?
Odeon's product category is Live Entertainment and Cultural Venue Services. Its primary akta.pro industry code is THAJAFAI, Cultural & Community Festivals (Ticketed), with a secondary code of THAHAAAC, Hotel & Resort Convention Venues (Convention Hotels). Its NAICS code is 71 and its SIC code is 7900.