Alco Consultores

What Alco Consultores does

Alco Consultores is a privately-held Chilean consulting firm founded in 1998 and headquartered in Providencia, Santiago, that specializes in customer experience management (CXM) and Net Promoter Score (NPS) methodology. The company serves enterprise clients across banking, retail, telecommunications, healthcare, insurance, and other industries in Chile and Latin America, with a named customer base that includes BancoEstado, BBVA, Falabella, Cencosud, LATAM Airlines, MetLife, and Clínica Alemana. Alco's core offerings comprise the Loyalink cloud-based CXM software platform, professional consulting services for designing and maturing client CX programs, custom ad-hoc research studies, the annual Benchmark NPS® study covering 17 industries and 84 companies in Chile, and the "Premio Lealtad del Consumidor NPS®" award ceremony operated in partnership with ESE Business School of Universidad de Los Andes.

The underlying technology stack centers on the Loyalink SaaS platform, which captures customer feedback across channels in real time, applies supervised machine-learning text classifiers to open-ended NPS responses, supports user access profiling, automates workflow based on experience signals, and monitors improvement progress. Loyalink is positioned by the company as a CX measurement and management tool developed in Latin America, with AI features including NLP-based text classification, predictive analytics for customer segmentation, and integrations with chatbots, virtual assistants, and WhatsApp Business automation. Methodology development and benchmarking research are conducted jointly with ESE Business School faculty, providing academic credibility and longitudinal data assets.

Alco's revenue model blends professional services (consulting engagements, custom studies, Premio Lealtad participation), recurring subscription revenue from the Loyalink platform, and thought-leadership-driven demand generation via annual benchmark reports and the Premio Lealtad ceremony. Pricing is quote-based and tailored to enterprise client size, industry, and CX program maturity, with annual billing cadences on the SaaS platform. The go-to-market is enterprise field sales complemented by content marketing through a company blog, LinkedIn, webinars, and downloadable benchmark reports, targeting primarily Chilean enterprises with selective expansion into broader Latin American markets.

Name

Alco Consultores

Legal name

Alco Consultores

Website

https://alco.cl

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Alco Consultores is a Chilean CXM consulting firm offering NPS methodology, the Loyalink SaaS platform, benchmarking research, and the Premio Lealtad award to enterprise clients across banking, retail, telecom, healthcare, and insurance in Chile and Latin America.

Ownership category

akta.pro rank

Product category

Customer Experience Management Consulting

NAICS

Management Consulting Services (54161), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Customer Experience (CX) & Digital Experience (BPAHAEAC)

akta.pro secondary industries

Learning, Training & Corporate Education Consulting (BPAHAGAE), Customer/User Conferences & Client Advisory Boards (THAHAMAD)

Keywords

• Customer experience management
• NPS measurement software
• Customer loyalty consulting
• Voice of customer analytics
• CX benchmarking studies

Headquarters

HQ city

Providencia

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Consulting Services: Professional consulting engagements for designing, implementing, and maturing CXM programs. Includes program measurement and experience management design, governance system design, and action planning based on customer voice insights.
2. Loyalink Software Platform: SaaS platform subscription for implementing and administering continuous experience measurement and management programs. Includes feedback solicitation, voice analysis, AI-powered text classification, user profiling, workflow automation, and progress monitoring.
3. Ad-hoc Studies and Research: Custom research studies related to NPS, its impact on business results, and internal customer experience. Includes loyalty driver analysis, customer segmentation studies, and financial correlation analysis.
4. Premio Lealtad del Consumidor: Annual award event and benchmarking study. Serves as a lead generation and thought leadership platform while potentially generating sponsorship and participation revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Alco Consultores is a Chilean consulting firm that designs, implements, and matures Customer Experience Management (CXM) programs for enterprises. It combines a proprietary Net Promoter Score (NPS) methodology, the Loyalink SaaS platform for real-time CX measurement and AI-driven text analysis, custom research studies, and annual industry benchmarking (Benchmark NPS) to help companies measure, manage, and improve customer loyalty across industries.

Product overview

Alco Consultores offers a unified CXM (Customer Experience Management) portfolio centered on its core software platform, Loyalink, complemented by consulting services, custom research studies, and industry benchmark programs. Loyalink is a cloud-based platform that integrates feedback capture, AI-powered text analysis, workflow automation, and experience monitoring across all customer interaction channels. The consulting arm provides methodology, program design, and governance support. The Benchmark NPS® and Premio Lealtad del Consumidor® programs provide annual industry research and recognition. R&D activities are conducted in partnership with ESE Business School (Universidad de Los Andes) to advance CXM methodologies.

Differentiator

Problem solved

Functional benefit

Brands

• Loyalink: Software platform for listening, interpreting, analyzing, and managing customer experiences with a brand or company
• Premio Lealtad del Consumidor NPS

Products and services

• Loyalink Software Platform A cloud-based customer experience management (CXM) SaaS platform that enables companies to capture customer feedback, run AI-driven text classification of open-ended responses, automate workflows, profile user access, and monitor CX improvement progress. Sold as an annual subscription to enterprise clients in Chile and Latin America.
• Consultoría en Experiencia del Cliente Professional consulting services providing methodologies, governance design, and implementation support to measure, analyze, and manage customer experiences for enterprise clients. Delivered through customized engagement scopes.
• Estudios Ad-Hoc Custom ad-hoc research studies related to NPS, its impact on business results, internal customer/employee experience, loyalty drivers, customer segmentation, and financial correlation analyses. Sold per engagement to enterprise clients.
• Benchmark NPS® Annual consumer loyalty benchmark study covering 17 industries and 84 companies in Chile, delivering NPS scores, loyalty drivers, competitive positioning, and industry comparisons. Reports available as downloadable publications for years 2015–2022, produced in partnership with ESE Business School of Universidad de Los Andes.
• Premio Lealtad del Consumidor NPS® Annual industry award event and recognition program for companies achieving the highest NPS loyalty scores across Chile's main industries. Held as a thought-leadership and lead-generation platform in partnership with ESE Business School of Universidad de Los Andes.

Quantifiable outcome

• Companies with highest NPS scores show customers with near +79 NPS who use digital channels always
• +4 more outcomes

Named customers25 records

Segments6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature4 records

Partnerships

One partnership is on record.

• ESE Business School, Universidad de Los AndescoreStrategic or Co-development PartnerAcademic partnership for research and development of new CX methodologies and analytics. Jointly developed the Benchmark NPS study methodology. ESE professors contribute to ALCO's thought leadership content, including articles on customer experience management, digital channels, and organizational leadership. Partnership has yielded unique methodology for analyzing customer voice and understanding loyalty construction.

Scale indicators4 records

Recent moves2 records

Expansion highlights2 records

Broad incumbents

• Qualtrics: Qualtrics (now an SAP company) is a leading enterprise experience management platform covering customer, employee, product, and brand experiences. It competes with Alco's Loyalink at the technology layer and increasingly in the Spanish-speaking LATAM region.
• Bain & Company: Bain & Company originated the Net Promoter Score methodology and maintains a global NPS customer loyalty practice that competes with Alco's methodology-led consulting on enterprise engagements.
• Medallia: Medallia is a global enterprise CX and voice-of-customer platform serving large organizations with real-time feedback and analytics. It is a broader incumbent competing with Alco for Chilean and multinational enterprise accounts on the platform side.
• InMoment (Wootric): InMoment is an enterprise CX platform combining software (including the Wootric NPS product) with professional services. It overlaps with Alco's consulting-led, NPS-anchored approach at a global scale.
• Confirmit (now part of Verint): Confirmit (now Verint Experience) is an enterprise feedback and voice-of-customer platform offering survey-based CX measurement, historically a technology peer to Loyalink in the global CX software space.
• Forsta (including FocusVision): Forsta is an enterprise experience and research technology platform covering surveys, CX, and employee feedback. It is a broader incumbent that competes with Alco's research-driven benchmarking and CX measurement offerings.
• SMG (Service Management Group): SMG is a CX platform and managed-services provider focused on retail, financial services, and restaurants. It combines software with deep CX consulting, closely resembling Alco's bundled model in vertical-specialized deployments.

Direct peers

• CustomerGauge: CustomerGauge is a global NPS-specialized CX platform that combines software with managed services for enterprise B2B loyalty programs. It is the closest direct peer to Alco's NPS-only, consulting-plus-software model.
• PeopleMetrics: PeopleMetrics is a CX measurement and consulting firm combining survey software with human-focused research and analytics. Its bundled consulting-plus-platform NPS model closely parallels Alco's service stack for mid-market and enterprise clients.

Regional players

• Satrix: Satrix is a LATAM customer experience platform focused on Spanish-speaking markets, providing NPS and journey analytics tooling. It is the closest regional platform peer to Loyalink in the broader Latin American customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/alco-consultores
• Xx.com/Alco_cl
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alco Consultores