Newvision
Newvision is an Israel-based, privately-held audio-visual and multimedia integration company that designs, builds, and maintains enterprise conference rooms, video conferencing systems, digital signage, video walls, and control rooms for leading companies in Israel and abroad.
- Company typePrivate
- Founded2007
- HeadquartersKfar Saba, Israel
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Newvision does
Newvision (legal name NewVision) is a privately-held Israeli multimedia and audio-visual integration company headquartered in Kfar Saba, founded in 2007 by Meny Pshetisky and Coca (Ezekiel) Lewinsohn, who remain the owners. The firm designs, builds, and maintains enterprise audiovisual environments — including standard and smart conference rooms, training rooms, auditoriums, video conferencing rooms, digital signage, video walls, control rooms, sound amplification systems, photography/recording systems, and smart electrical infrastructure — for leading companies in Israel and abroad. A stated 50+ installations and 50+ active maintenance agreements span marquee enterprise accounts such as Apple Israel, Western Digital, EY, Fiverr, GM Israel, BMC Software, Oracle, Palantir, and AOL.
The underlying technology stack is integration-led rather than proprietary: Newvision combines hardware, software, and control layers from leading global communications technology providers — most notably a Core-tier partnership with Cisco, whose platforms underpin deployments such as Apple Israel's nationwide video conferencing and multimedia estate. Key solution categories include Cisco-powered video conferencing, central control/supervision systems, and integrated multimedia rooms, with engineering tailored to each customer's room structure, lighting, acoustics, user-interface requirements, and budget. The company does not maintain a software product, mobile app, public API, or proprietary AI/ML pipeline; all differentiated value lies in custom engineering, project execution, and ongoing service.
Newvision's revenue model rests on two streams: project-based professional services for design and integration of custom AV environments, and recurring revenue from annual maintenance agreements backed by a dedicated service department and call management system that dispatches technical support to customer sites in Israel and abroad. The go-to-market is direct enterprise field sales with quote-based, non-public pricing. Distribution is direct (single-country/domestic focus with outbound service reach), and marketing is conducted through a bilingual (Hebrew/English) corporate website, contact forms, and a dedicated service-call portal — with no disclosed external institutional investment or M&A activity.
Newvision firmographics
Firmographics- Name
- Newvision
- Legal name
- NewVision
- Website
- https://mcnewvision.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Newvision is an Israel-based, privately-held audio-visual and multimedia integration company that designs, builds, and maintains enterprise conference rooms, video conferencing systems, digital signage, video walls, and control rooms for leading companies in Israel and abroad.
- Ownership category
- akta.pro rank
Newvision industry classification
Industry- Product category
- Audio-Visual Integration Services
- NAICS
- Indoor and Outdoor Display Advertising (541850)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK)
- akta.pro secondary industry
- Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK)
Keywords
Where Newvision is headquartered
LocationHeadquarters
- HQ city
- Kfar Saba
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Newvision business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Multimedia System Integration: Design, construction and implementation of custom multimedia solutions including conference rooms, training rooms, auditoriums, video conference rooms, digital signage, video walls, control rooms and smart electricity systems
- Maintenance and Support Services: Annual maintenance agreements with call management system and quick response technical support services for customer sites in Israel and abroad
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Newvision product offering
Product offeringCore offering
Newvision designs, builds and commissions custom audio-visual and multimedia environments for enterprise customers, including standard and smart conference rooms, training rooms and auditoriums, video conferencing systems, digital signage, video walls, control rooms, sound amplification, photography/recording systems and smart electricity. The company pairs each installation with ongoing service, annual maintenance agreements and on-site technical support for sites across Israel and abroad.
Differentiator
Problem solved
Functional benefit
Products and services
- Multimedia Integration Solutions
Quantifiable outcome
- Reduction in communication costs and improved organizational communication
- +1 more outcomes
Companies that use Newvision
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles1 record
Newvision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Newvision partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CiscocoreCisco technology and solutions are used as the foundation for video conferencing and multimedia installations. Apple Israel's multimedia system including training rooms, conference rooms, video conference and atrium across all branches in Israel is based on Cisco's technology and solutions.
Scale indicators4 records
Recent moves6 records
Expansion highlights3 records
Newvision competitors and assessment
Company assessmentDirect peers
- AVI-SPL: Largest global AV systems integrator offering design, deployment and managed services for conference rooms, control rooms and collaboration spaces — directly comparable to Newvision's enterprise AV integration model, just at much larger scale.
- Diversified: US-headquartered AV integrator delivering enterprise collaboration, digital signage and control room solutions. Highly comparable business model: design-build AV integration paired with ongoing managed services for enterprise customers.
- Kinly: Global AV and video collaboration integrator (formerly Imago Group) operating across Europe and beyond. Closely comparable end-to-end enterprise AV integration plus managed services model serving multinational corporates.
- Electrosonic: Long-standing AV integrator with strong presence in control rooms, corporate collaboration and experiential environments. Comparable custom integration and ongoing service model for enterprise clients.
- HB Communications: US AV integrator specializing in conference room, UC and collaboration deployments for enterprise and education customers — comparable enterprise-focused AV integration and services motion.
- Verrex: US AV integrator focused on corporate, healthcare and educational environments with managed services for conferencing and digital signage. Similar B2B AV integration plus maintenance revenue mix.
- CCS Presentation Systems: AV integration firm delivering conference room, digital signage and collaboration solutions to enterprise and government customers. Comparable design-build integration plus recurring service offering.
Broad incumbents
- Poly (HP Poly): Established vendor of video conferencing hardware and room solutions (now part of HP). Not a direct integrator but overlaps in enterprise video conferencing and room system technology that Newvision designs around.
- Crestron Electronics: Major manufacturer of room control, AV and smart-building technology used in enterprise conference spaces. Adjacent rather than competing directly, but its room-control platforms underpin much of Newvision's smart-room offering.
Regional players
- Bynet DataCom: Israeli IT systems integrator and solutions provider serving enterprise customers across infrastructure and collaboration. Comparable Israeli enterprise IT/AV integration footprint and customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Newvision social profiles
Digital presenceNewvision financial estimates
Financial estimateRevenue estimate
Valuation estimate
Newvision leadership team
Management profileNumber of profiles
Profiles2 records
Newvision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Newvision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Newvision
What does Newvision do?
Newvision designs, builds and commissions custom audio-visual and multimedia environments for enterprise customers, including standard and smart conference rooms, training rooms and auditoriums, video conferencing systems, digital signage, video walls, control rooms, sound amplification, photography/recording systems and smart electricity. The company pairs each installation with ongoing service, annual maintenance agreements and on-site technical support for sites across Israel and abroad.
Is Newvision a public or private company?
Newvision is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Newvision founded?
Newvision was founded in 2007. It employs 11 to 50 people.
Where is Newvision based?
Newvision is headquartered in Kfar Saba, Israel, in the Middle East region.
How does Newvision make money?
Two revenue lines are on record. Multimedia System Integration is the primary driver. The others are maintenance and Support Services.
Who are Newvision's main competitors?
Direct peers on record are AVI-SPL, Diversified, Kinly, Electrosonic, HB Communications, Verrex and CCS Presentation Systems. Broad incumbents are Poly (HP Poly) and Crestron Electronics. Bynet DataCom is listed as a regional player.
Does Newvision have an API?
No public API is recorded for Newvision.
What industry is Newvision in?
Newvision's product category is Audio-Visual Integration Services. Its primary akta.pro industry code is CRACAEAK, Home Theater Installation, Calibration & Custom AV Services Retail, with a secondary code of BPAFAGAK, Event Fabrication & Scenic/Set Build (Custom Builds, Installations). Its NAICS code is 541850 and its SIC code is 7373.