VISUAL VALUES

What VISUAL VALUES does

Visuelle Werte GmbH (doing business as Visuelle Werte or VISUELLE WERTE) is a Berlin-based German limited liability company founded in 2023 that provides science communication and marketing services to organizations across five customer segments: commercial enterprises, scientific institutes, foundations, trade associations, and universities. The company operates as a full-lifecycle consultancy offering four sequential service phases — understanding/advising, conception, implementation/support, and evaluation — with the stated value proposition of transforming complex knowledge into accessible, engaging, and entertaining content while maintaining scientific rigor.

The company's service portfolio spans public relations support, employer brand visualization, video campaign development, research communication, and institutional marketing. Its technology stack is limited to standard third-party digital tools (Google Analytics, Google AdWords, and Facebook/Twitter social plugins) rather than any proprietary platform or product. The company does not offer a distinct software product; it is a professional services firm where revenue is generated through project-based consulting engagements.

The business model is sales-led direct consulting with quote-based pricing tailored to individual client requirements. Revenue is generated on a project basis with no disclosed recurring or SaaS component. The company is founder-managed by Olaf Buntemeyer as authorized managing director (vertretungsberechtigter Geschäftsführer), is privately held with no disclosed external investment or parent company, and operates from a headquarters co-located at the GESOWORX facility in Berlin with a stated geographic focus on Berlin and Brandenburg. No funding rounds, M&A activity, certifications, patents, or strategic partnerships beyond standard digital tooling have been disclosed.

Name

VISUAL VALUES

Legal name

Visuelle Werte GmbH

Website

https://visuelle-werte.de

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Visuelle Werte GmbH is a Berlin-based, privately held science communication and marketing consultancy founded in 2023, serving enterprises, scientific institutes, foundations, associations, and universities in the Berlin-Brandenburg region with project-based consulting across the full campaign lifecycle.

Ownership category

akta.pro rank

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Science Communication Consulting Services: Professional services revenue generated through consulting engagements for science communication and marketing. Services include understanding and advisory, conception, implementation and support, and evaluation. Revenue is project-based and service-oriented.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Visuelle Werte GmbH is a Berlin-based science communication and marketing agency that helps companies, scientific institutes, foundations, trade associations, and universities turn complex technical or institutional knowledge into accessible, engaging communications across all relevant channels. Engagements follow a structured four-phase service model — Understanding & Consulting, Conception, Implementation/Support, and Evaluation — and produce deliverables such as public relations support, employer brand visualization, and video campaigns. Pricing is quote-based and project-driven, with no disclosed rates or packaged offerings.

Product overview

Visuelle Werte GmbH is a science communication and marketing services company based in Berlin, Germany, offering consulting, conception, implementation, and evaluation services. Their offerings include science communication, public relations, video campaigns, and employer branding visualization for companies, scientific institutes, foundations, associations, and universities. The company positions itself as a full-service provider managing campaigns from initial consulting through to evaluation and reporting. They do not appear to offer a distinct software product or platform, but rather professional services focused on making complex knowledge engaging and accessible across communication channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Science Communication & Marketing Services Full-service science communication and marketing offering for enterprises, scientific institutes, foundations, trade associations, and universities, running campaigns from initial consultation through conception, implementation, and KPI-documented evaluation.
• Employer Brand Visualization Service for clients (e.g., PIN MAIL AG) that need authentic visualization of their employer brand to support recruitment and retention positioning.
• Public Relations Support Public relations / Öffentlichkeitsarbeit support for clients needing external communications management, exemplified by the work delivered for PLAYMOBIL-FUNPARK.
• Video Campaign Production Production of attention-generating video campaigns, including talent-attraction campaigns for industrial/trade clients such as BITO AG's 'Dein Leben. Mach was draus.' initiative.

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Direct peers

• Wire: Berlin-based digital and creative agency of comparable scale to Visuelle Werte, offering campaign development, content, and digital services to enterprise clients across Germany — closely aligned in regional positioning and service scope.
• navos Public Dialogue: German public dialogue and communications consultancy serving institutional and association clients — directly comparable in target customer type (foundations, associations, institutes) to Visuelle Werte's institutional segment.
• TLGG: Berlin digital agency specializing in strategy, content, and communications for corporate clients, comparable in regional positioning and service breadth to Visuelle Werte's marketing communications offering.

Broad incumbents

• Serviceplan Group: Germany's largest independent agency group with full-service creative, digital, and media capabilities, offering overlapping campaign services at significantly greater scale than Visuelle Werte.
• Jung von Matt: Leading German creative agency with strong video and campaign capabilities, broadly comparable in service offering to Visuelle Werte but at significantly larger scale and geographic reach.
• Ogilvy Germany: Global agency network's German operation providing brand, communications, and campaign services — broad incumbent overlapping with Visuelle Werte's marketing and communications remit at substantially larger scale.
• Ketchum Germany: Global PR and communications firm with German operations, comparable in targeting corporate communications, employer branding, and stakeholder engagement use cases at network scale.
• DDB Germany: Major German advertising agency offering integrated creative campaigns, comparable in offering creative and communications services to enterprise clients at network scale.
• Scholz & Friends: Major German creative agency network providing integrated campaign, brand, and content services, competing for the same enterprise marketing and communications budgets as Visuelle Werte at network scale.
• Heimat (TBWA): Berlin-based creative agency within the TBWA network, offering integrated campaign work comparable in service scope to Visuelle Werte but operating at network scale versus the boutique model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/visuelle-werte

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VISUAL VALUES