What Cutting Edge Concepts does

Cutting Edge Concepts Inc. (DBA: CEC) is a privately held, boutique digital agency incorporated in British Columbia, Canada, founded in 2002 and operating from Western Canada with stated service coverage across North America. The firm employs between 11 and 50 people and is led by CEO/Owner Jamie Robertson and Creative Director Kia Robertson. Its offerings are structured around three integrated services: (1) Web Design & Development across Headless CMS, Webflow, and WordPress platforms; (2) White-label Web Development for Marketing Agencies, where the firm acts as embedded technical execution capacity under the agency brand; and (3) Security Managed Web Hosting, a subscription service with monthly updates performed by certified technicians in a high-security data center.

The business model combines project-based, one-time revenue (50% non-refundable deposit on discovery completion, balance due on project completion) with a recurring managed-hosting subscription book (12-month initial term, month-to-month thereafter) and hourly-billed supplemental services such as SEO, accessibility, and design changes. Pricing is quote-based and not publicly disclosed. Go-to-market operates through two channels: a white-label agency partnership model (with at least four named channel partners including Mosaic, Thompson & Sorensen, BHLA, and Acosta) and direct enterprise sales. The named customer base consists of SMBs across diverse verticals - home building, real estate, property management, healthcare clinics, education, financial services, and events - with no disclosed large enterprise logos and no disclosed revenue, funding, or headcount growth signals. The firm is founder-owned with no institutional investment or parent company identified.

Name

Cutting Edge Concepts

Legal name

Cutting Edge Concepts Inc.

Website

https://edgeonline.ca

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Cutting Edge Concepts is a Kelowna, Canada-based boutique digital agency, founded 2002, offering web design and development across Headless CMS, Webflow, and WordPress, plus managed hosting subscriptions, serving SMBs and marketing agencies across North America.

Ownership category

akta.pro rank

Headquarters

HQ city

Kelowna

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Project-Based Web Development: Project-based web development services with 50% deposit required upon completion of discovery phase, balance due upon project completion. Includes discovery, template customization, programming, and acceptance testing phases.
2. Managed Hosting Subscription: Monthly subscription managed hosting services with 12-month initial term, continuing month-to-month thereafter. Includes security updates, maintenance, and website management.
3. Hourly Additional Work: Additional work including supplemental design mockups, text changes, programming changes, premium stock photography, SEO campaigns, and accessibility compliance services billed at hourly rates.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Core offering

Cutting Edge Concepts is a boutique digital agency delivering customized web-based design and development solutions using Headless CMS, Webflow, and WordPress platforms. The firm provides three core offerings: (1) Web Design & Development for enterprise and mid-market clients, (2) Web Development for Agencies as a white-label technical partner handling complex builds under agency brands, and (3) Security Managed Web Hosting with monthly security updates performed by certified technicians in a high-security data centre.

Product overview

Cutting Edge Concepts is a digital solutions agency offering three integrated service offerings: Web Design & Development (creating responsive, professional websites using Webflow, Headless CMS, and WordPress), Web Development for Agencies (white-label technical partnership for marketing/design agencies), and Security Managed Web Hosting (managed hosting with monthly security updates in a high-security data centre). The company operates primarily as a boutique web development firm, adapting its approach to fit specific client requirements whether working directly with enterprise clients or as a white-label technical partner.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design & Development

Named customers13 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered minor.

• MosaicminorChannel Partner/ Reseller/ DistributorAgency partner featured on the Cutting Edge Concepts website. Mosaic works with Cutting Edge Concepts for web development services as part of their client deliverables.
• TS (Thompson & Sorensen)minorChannel Partner/ Reseller/ DistributorAgency partner featured on the Cutting Edge Concepts website. TS is a design or marketing agency that partners with Cutting Edge Concepts for technical development work.
• BHLAminorChannel Partner/ Reseller/ DistributorAgency partner featured on the Cutting Edge Concepts website. BHLA works with Cutting Edge Concepts for web development services.
• AcostaminorChannel Partner/ Reseller/ DistributorAgency partner featured on the Cutting Edge Concepts website. Acosta is a marketing agency partner for Cutting Edge Concepts.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Blue Compass: Mid-sized digital agency delivering web design, development, and digital marketing with a similar multi-platform, client-centric approach. Comparable boutique-mid scale and integrated service offering.
• Curotec: Web and software development agency offering custom development, CMS implementations, and digital solutions for SMB and mid-market clients. Comparable custom development and CMS-centric offering.
• Lounge Lizard: Long-standing digital agency offering web design, web development, branding, and digital strategy to mid-market and enterprise clients. Closely aligned service stack and customer profile to CEC.
• Straight North: US digital agency providing web design, development, SEO, and hosting with a focus on lead generation for SMB and mid-market clients. Similar integrated offering including managed hosting.
• CyberOptik: Boutique web design and development firm serving SMB and mid-market clients with custom websites and digital marketing. Closely comparable boutique scale, client profile, and integrated service mix.
• Big Drop Inc: US-based full-service web design and development agency offering custom websites, branding, and digital strategy to SMB and mid-market clients. Directly comparable to CEC on core service mix and target segment.
• Clay Science: Digital product design and development firm with strong UI/UX and headless/web development capabilities serving brands and tech-enabled companies. Comparable in modern web stack expertise and project-based engagement model.

Emerging players

• Design Pickle: Subscription-based graphic and web design services company targeting SMBs with ongoing design needs. Comparable subscription-style recurring revenue model but more design- than development-focused.

Regional players

• Teehan+Lax: Canadian digital agency historically focused on web design and product development for major brands. Comparable Canadian boutique heritage and design-led web development orientation.

Broad incumbents

• WebFX: Large, established US digital agency providing web design, development, SEO, and hosting as part of a much broader marketing services portfolio. Comparable services but at significantly larger scale than CEC.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cutting Edge Concepts