Name

Pasos for Oak Cliff

Legal name

Pasos for Oak Cliff

Website

https://pasosforoc.org

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Youth Education Nonprofit Services

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

After-School Academic Support Programs (Centers & Clubs) (EDAJALAM)

akta.pro secondary industry

Community Service & Service-Learning Programs (School-Run) (EDAJAJAI)

Keywords

• Youth education programs
• Sneaker donation drives
• Educational scholarships
• Community nonprofit services
• STEAM intervention programs

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Direct monetary donations from individuals supporting the mission. Donations can be made via Venmo, Cash App, PayPal, check, or credit card. Monthly giving programs include Los Padrinos (premium tier starting at $20/month with perks) and Giving Circle (budget-friendly starting at $3/month).
2. Corporate Sponsorships: Corporate partners and sponsors provide financial support, in-kind donations, and event sponsorship. Sponsors receive recognition at events, in annual reports, and various branding opportunities.
3. Merchandise Sales: Sale of branded merchandise including t-shirts, hats, totes, mugs, and socks. Proceeds benefit community programs and shoe purchases.
4. Event Fundraising: Revenue generated from signature events including Pasos Con (sneaker/vintage market), Ridin' with Pasos cycling events, and New Year's Resolution 5K runs.
5. Grant Funding: Receipt of grant awards from foundations including Taco Bell Foundation ($25,000 in 2025), Dallas Foundation ($25,000 in 2022), and other philanthropic organizations.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Pasos for Oak Cliff is a 501(c)(3) nonprofit that distributes new sneakers to K-12 students in need in the Dallas-Fort Worth area, awards post-secondary scholarships to low-income students paired with four-year mentorship, and runs the Pasos All Stars ten-month STEAM intervention program for 9th-12th graders combining sneaker design, filmmaking, and graphic design with literacy and math education.

Product overview

Pasos for Oak Cliff is a nonprofit organization founded in August 2020 by two educator sneakerheads, Jesse Acosta and Alejandra Zendejas, operating as a collection of community programs unified by the mission to empower youth through sneakers, education, and art. The core offerings consist of three main pillars: Sneaker Drives that distribute over 1,000 pairs of new shoes annually to students in need; Scholarships that have awarded over $60,000 to low-income students with a four-year mentorship component; and the Pasos All Stars Program, a ten-month STEAM intervention combining sneaker design, filmmaking, and graphic design with literacy and math education. Additional programs include the Bartlett Family Empowerment Scholarship for specific high schools, Rondo for Pasos memorial fund, Los Padrinos monthly giving, The Giving Circle budget-friendly donations, shoe drive support for community partners, and branded merchandise through the Pasos Shop. The organization also hosts signature events including Sneaker Festivals, Pasos Con, Drink & Design workshops, Ridin' with Pasos cycling fundraisers, and the New Year's Resolution 5K. Founded as a 501(c)(3) in Dallas, Texas, the programs serve K-12 youth in Oak Cliff and the broader Dallas-Fort Worth metroplex.

Differentiator

Problem solved

Functional benefit

Brands

• Pasos All Stars Program: A ten-month STEAM initiative that blends creative arts with literacy and math to equip high school students with college and career readiness skills.
• Barlett Family Empowerment Scholarship
• Los Padrinos de Pasos (The Godparent Commitment)
• The Giving Circle
• Rondo for Pasos

Products and services

• Sneaker Drives Distributes new sneakers to K-12 students in need in the Dallas-Fort Worth area, serving 500-600 students per drive through Sneaker Festivals and partnerships with schools, homeless shelters, and nonprofits.
• Pasos Scholarships Post-secondary scholarships for low-income students, paired with a four-year Pasos Mentorship Program providing resume building, work experience, and college completion support. Over $60,000 awarded as of January 2025.
• Pasos All Stars Program Ten-month STEAM intervention program for 9th-12th graders that blends creative arts (sneaker design, filmmaking, graphic design) with literacy and math education to close educational gaps and build college and career readiness skills.
• Bartlett Family Empowerment Scholarship Exclusive scholarship program for students from Justin F. Kimball High School and Trinidad Garza Early College who demonstrate academic success, resilience, and service to others.
• Rondo for Pasos Memorial Fund Memorial fund in honor of Rondo Estrello, with 100% of donations directed to purchase sneakers for students in need.
• Pasos Shop Merchandise

Quantifiable outcome

• 98% of guardians reported increase in student confidence after receiving new shoes
• +4 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

13 partnerships are on record, tiered core and minor.

• SoleSavycoreStrategic or Co-development Partner · 20 August 2021North American sneaker community partnered for two-day shoe collection event (August 2021). Collected 440 pairs of shoes and $4,500+ through combined physical event and online fundraiser. Members traveled from across US and Canada.
• Centre (athletic/lifestyle retailer)coreStrategic or Co-development Partner · 20 August 2021Texas-born clothing brand and premium athletic/lifestyle footwear retailer. Partnered for shoe collection events at Dallas and Fort Worth locations. Contributed shoes and venue space for events.
• Magnolia Skate ShopcoreStrategic or Co-development Partner · 20 August 2021Skate shop operated by skateboarders rooted in community. Partnered for Fort Worth shoe collection event. Provides retail space for community engagement.
• WingStopcoreGTM or Marketing PartnerPresenting sponsor of Pasos Con 2023. Helped cover musical performance expenses and event costs. Strong ongoing partnership supporting sneaker culture events.
• Four Corners Brewing CocoreGTM or Marketing PartnerSponsors Pasos Con events and holiday toy drives. Venue for 5 Year Anniversary celebration. Local brewery deeply integrated with Oak Cliff community engagement.
• That's My HoodcoreGTM or Marketing PartnerBusiness owned by Board President David Gonzalez. Community-focused local business supporting organization.
• Methodist Dallas Medical CenterminorGTM or Marketing PartnerStaff from 6-Sammons Progressive Care Unit organized shoe drive fundraiser raising $2,100 ($1,600 from staff + $500 hospital donation). Example of healthcare partner engagement.
• Dallas MavericksminorStrategic or Co-development PartnerPartner for Pasos All Stars summer 2022 program. Desiree Scott (Corporate Sponsorship Director) served as guest speaker at 2023 Scholarship Banquet.
• AdidasminorStrategic or Co-development PartnerPartner organization listed on corporate partnerships page.
• Dallas College at Mountain ViewcoreStrategic or Co-development PartnerPartner institution for Pasos All Stars program. Hosted inaugural summer 2022 program and ongoing Shakeback Saturdays tutoring/mentorship sessions.
• Hangover RidersminorStrategic or Co-development PartnerOne of largest biking groups in Dallas. Co-hosts bi-annual Ridin' with Pasos cycling fundraiser events. Leads bikers through Dallas highlighting landmarks.
• Tacos TecminorGTM or Marketing PartnerLocal restaurant sponsor for Ridin' with Pasos events and Pasos Con events.
• UniformityminorGTM or Marketing PartnerPartner for Pasos All Stars summer 2022 program.

Scale indicators17 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Shoes That Fit: National nonprofit that provides new shoes to children in need through school partnerships, mirroring Pasos's core sneaker-drive model and low-income K-12 beneficiary base.
• Communities In Schools: School-embedded nonprofit delivering supportive services and graduation support to K-12 students facing systemic barriers, comparable in target population, school-partner GTM, and educational-support focus to Pasos All Stars.
• Posse Foundation: Provides college scholarships plus multi-year leadership mentorship for low-income and first-generation students, closely paralleling Pasos's combination of tuition aid and four-year mentorship for similar cohorts.
• Heart of America Foundation: Provides school-based resources and supplies to under-resourced K-12 schools, comparable in operating-model overlap (resource delivery via school partnerships, educational-equity mission, regional focus).
• College Forward / Bottom Line: College-access nonprofit pairing scholarships with intensive mentorship to low-income students, directly comparable to Pasos's Pasos Scholarships and four-year Pasos Mentorship programs.

Emerging players

• City Year: Education nonprofit placing young adults as tutors/mentors in high-need schools, with comparable STEAM/academic-support focus for K-12 students in partner districts and Dallas-area operations.

Broad incumbents

• Soles4Souls: Large nonprofit distributing shoes globally to people in need; broader incumbent in the same product category (shoe distribution as humanitarian aid) with a similar corporate-donation and event-driven model.
• Big Brothers Big Sisters of America: National mentoring nonprofit serving at-risk youth, with overlapping mentor-pairing and youth-development components that mirror Pasos's mentorship-driven scholarship and STEAM programs.
• Boys & Girls Clubs of America: National after-school/youth-development platform serving similar K-12 youth across Dallas-Fort Worth; broad incumbent in the same category with overlapping education and enrichment services at far greater scale.

Others

• United Way of Metropolitan Dallas: Regional umbrella funder and ecosystem partner for Dallas nonprofits; comparable as a co-investor/funder in the DFW social-services space and as a corporate-giving conduit that channels resources to organizations like Pasos.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PasosforOC
• YouTubeyoutube.com/channel/UCglu0rlkUrNko2xTNR1Rd_w
• Facebookfacebook.com/PasosForOC
• Instagraminstagram.com/pasosforoc
• LinkedInlinkedin.com/company/pasosforoc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pasos for Oak Cliff