Abakus Internet Marketing
- Company typePrivate
- Founded2002
- HeadquartersHanover, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
Abakus Internet Marketing firmographics
Firmographics- Name
- Abakus Internet Marketing
- Legal name
- ABAKUS Internet Marketing GmbH
- Website
- https://abakus-internet-marketing.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Abakus Internet Marketing industry classification
Industry- Product category
- Search Engine Optimization Services
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Enterprise SEO (Large Sites, Governance, Workflow) (BPAFAJAF)
- akta.pro secondary industry
- Lead Generation & Performance Media (B2B/B2C) (MPAAACAK)
Keywords
Where Abakus Internet Marketing is headquartered
LocationHeadquarters
- HQ city
- Hanover
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Abakus Internet Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- SEO Consulting Services: Professional SEO consulting engagements including SEO support, SEO training, SEO relaunch, technical optimization, and comprehensive SEO management (Komplettbetreuung). Services are tailored for mid-market (Mittelstand) companies.
- Offpage SEO Services: Linkbuilding, backlink monitoring, backlink analysis, international linkbuilding, and reconsideration request services. Professional link building services for improving search rankings.
- Content SEO Services: Content strategy, content creation, and content seeding services to optimize website content for search engines.
- SEO Workshops: Educational workshops for SEO beginners and advanced users, providing hands-on SEO training.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Abakus Internet Marketing product offering
Product offeringCore offering
ABAKUS Internet Marketing is a specialized German SEO agency offering professional Search Engine Optimization services since 2002. Core offerings cover SEO Consulting (strategy, relaunch, technical optimization, conversion optimization, international SEO), Offpage SEO (linkbuilding, backlink monitoring and analysis, reconsideration requests), and Content SEO (content strategy, content creation and seeding). Services are delivered primarily to German mid-market (Mittelstand) companies, online shops, and CMS-based websites.
Product overview
ABAKUS Internet Marketing GmbH is a German SEO agency offering a portfolio of interconnected search engine optimization services. The core offerings include SEO Consulting (covering strategy, training, relaunch, technical optimization, and competitive analysis), Offpage SEO (linkbuilding, backlink monitoring, and analysis), and Content SEO (content strategy and seeding). These are complemented by proprietary tools (SEO DIVER - a free SEO tools platform) and educational content (SEO Podcast, SEO Workshops). The company specializes in SEO for e-commerce platforms including Magento, Shopware, PrestaShop, and others, as well as CMS optimization for WordPress, TYPO3, Drupal, and Joomla. Founded in 2002 and headquartered in Hannover, Germany, the agency also organizes the SEMSEO conference.
Differentiator
Problem solved
Functional benefit
Brands
- SEO DIVER: Free SEO tools provided by ABAKUS Internet Marketing
Products and services
- SEO Consulting Core consulting service offering SEO support, training, relaunch assistance, technical optimization, conversion optimization, digital lead generation, healthcare SEO, international SEO, webanalytics with Matomo, and competitive analysis for businesses seeking to improve search engine rankings.
- Offpage SEO Off-page optimization service including linkbuilding, backlink monitoring, backlink analysis, international linkbuilding, personal branding, high-quality press releases, and reconsideration requests for Google penalty recovery.
- Content SEO Content-focused SEO service covering content strategy development, content creation, and content seeding to improve organic search visibility.
- SEO Workshop Training sessions and workshops for SEO beginners and advanced users, covering practical implementation strategies, technical optimization, and hands-on SEO techniques.
- SEO DIVER Free SEO tools suite offering keyword rank tracking and SEO analysis utilities for SEO practitioners and website owners.
Companies that use Abakus Internet Marketing
Customer profileSegments3 records
Ideal customer profiles3 records
Abakus Internet Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Abakus Internet Marketing partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Abakus Internet Marketing competitors and assessment
Company assessmentDirect peers
- SISTRIX: SISTRIX is a German SEO software and consulting company founded in 2008, best known for the SISTRIX Visibility Index. It is one of ABAKUS's closest peers as a Germany-rooted SEO specialist offering both tools (like ABAKUS's SEO DIVER) and professional SEO services.
- Claneo: Claneo is a Berlin-based SEO and content marketing agency offering link building, on-page SEO, and content strategy for international and German clients. It overlaps almost one-for-one with ABAKUS's offpage SEO and Content SEO services targeting European mid-market customers.
- Brainlabs: Brainlabs is a global data-driven digital marketing agency with strong SEO and paid media practices, operating across multiple geographies. It is comparable to ABAKUS in services offered and enterprise B2B target customers, but at materially larger scale and global footprint.
- Croud: Croud is a global digital marketing agency offering SEO, content, paid media, and programmatic services to enterprise clients. Comparable to ABAKUS in SEO service lines but operating at multinational scale with offices across the UK, US, and Asia.
- Ryte (formerly SEOlytics): Ryte is a Munich-based SaaS platform for website quality management, content optimization, and SEO, with consulting services. It directly parallels ABAKUS's combination of proprietary tools (Ryte Suite vs. SEO DIVER) and SEO consulting targeted at DACH clients.
- Searchmetrics: Searchmetrics is a German-origin enterprise SEO and content optimization platform with associated agency services, headquartered in Berlin. It competes with ABAKUS in the German and broader European SEO services market for mid-market and enterprise clients.
- Peak Ace AG: Peak Ace is a Berlin-based performance marketing agency with strong SEO, SEA, and content marketing practices serving mid-market and enterprise clients in Germany. It is a same-country, same-service-mix competitor to ABAKUS for German Mittelstand SEO mandates.
Broad incumbents
- iProspect (Dentsu): iProspect is the global performance marketing arm of Dentsu, offering SEO, paid search, and content services to enterprise advertisers. It is a broader incumbent with overlapping SEO capabilities but a much wider service portfolio and global scale compared to ABAKUS.
- GroupM / Essence Global: GroupM is WPP's media investment group with established SEO and content practices through its agencies. It is a broad incumbent offering overlapping search marketing services as part of a much larger media planning and buying portfolio, targeting enterprise advertisers rather than German Mittelstand.
Regional players
- Hutter & Ganten Werbeagentur: Hutter & Ganten is a German digital and SEO agency based in Mainz. It is comparable to ABAKUS as a regional German competitor offering SEO services, but primarily serves clients in the Rhine-Main region rather than Hannover or broader DACH.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Abakus Internet Marketing social profiles
Digital presenceAbakus Internet Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Abakus Internet Marketing leadership team
Management profileNumber of profiles
Profiles1 record
Abakus Internet Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Abakus Internet Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Abakus Internet Marketing
What does Abakus Internet Marketing do?
ABAKUS Internet Marketing is a specialized German SEO agency offering professional Search Engine Optimization services since 2002. Core offerings cover SEO Consulting (strategy, relaunch, technical optimization, conversion optimization, international SEO), Offpage SEO (linkbuilding, backlink monitoring and analysis, reconsideration requests), and Content SEO (content strategy, content creation and seeding). Services are delivered primarily to German mid-market (Mittelstand) companies, online shops, and CMS-based websites.
Is Abakus Internet Marketing a public or private company?
Abakus Internet Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Abakus Internet Marketing founded?
Abakus Internet Marketing was founded in 2002. It employs 11 to 50 people.
Where is Abakus Internet Marketing based?
Abakus Internet Marketing is headquartered in Hanover, Germany, in the Europe region.
How does Abakus Internet Marketing make money?
Four revenue lines are on record. SEO Consulting Services are the primary driver. The others are offpage SEO Services, content SEO Services and SEO Workshops.
Who are Abakus Internet Marketing's main competitors?
Direct peers on record are SISTRIX, Claneo, Brainlabs, Croud, Ryte (formerly SEOlytics), Searchmetrics and Peak Ace AG. Broad incumbents are iProspect (Dentsu) and GroupM / Essence Global. Hutter & Ganten Werbeagentur is listed as a regional player.
Does Abakus Internet Marketing have an API?
No public API is recorded for Abakus Internet Marketing.
What industry is Abakus Internet Marketing in?
Abakus Internet Marketing's product category is Search Engine Optimization Services. Its primary akta.pro industry code is BPAFAJAF, Enterprise SEO (Large Sites, Governance, Workflow), with a secondary code of MPAAACAK, Lead Generation & Performance Media (B2B/B2C). Its NAICS code is 5418 and its SIC code is 7310.