What Mastersky Group does

Mastersky Group (legal entity Prostye Terminaly LLP) is an Almaty, Kazakhstan-based designer and manufacturer of customized self-service kiosks and terminals, founded in 2014. The company produces a broad hardware portfolio spanning parcel lockers (Postamat), instant card issuance kiosks (Cartomat), SIM-card dispensers (Simkomat), payment terminals, self-checkout systems, cash recyclers, parking terminals, and a growing line of AI-enabled kiosks (AI Kiosk 32/69, AI Self-Checkout with computer vision, AI Consultant with LLM-backed conversational interface). Technical differentiators include proprietary modular hardware architecture, biometric Face ID integration, multi-modal payment support, LTE/Wi-Fi connectivity for remote deployment, and weather-resistant enclosures for outdoor operation. The company operates an end-to-end model from concept design and UI development through in-house manufacturing, assembly, and post-installation technical support, with production capacity of 13,000+ devices and 335 completed projects over its operating history.

Mastersky sells primarily through direct enterprise field sales on a project-by-project basis, with quote-based pricing and capability for single-unit production. The company targets banking and financial services, retail and HoReCa, e-commerce and logistics, telecommunications, transportation/parking, and government/municipal services, with named customers including Optima Bank, Burger King, Fix Price (59-store Kazakhstan rollout), and eManat (Azerbaijan payment kiosks). Revenue is generated predominantly through one-time hardware sales with bundled technical support and maintenance, plus emerging SaaS-style monitoring for select products (e.g., coffee kiosks). The company maintains offices in Almaty (HQ), Tashkent, Dubai, and Bishkek, and ships globally to customers in CIS, Eastern Europe, the Middle East, Southern Europe, and Africa, with stated intent to enter ASEAN markets. Ownership is private and founder-controlled (co-founders Kirill Leonov as CFO and Denis Sattarov as Head of Development), with no disclosed external funding, venture capital, or institutional investment.

Name

Mastersky Group

Legal name

Prostye Terminaly LLP

Website

https://en.mastersky.group

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Mastersky Group designs and manufactures customized self-service kiosks—including parcel lockers, card issuance machines, SIM-card dispensers, payment terminals, and AI-enabled kiosks—for enterprise clients in banking, retail, logistics, and telecommunications across CIS, Middle East, and beyond.

Ownership category

akta.pro rank

Product category

Self-Service Kiosks

NAICS

Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Self-Checkout Kiosks & Interactive Retail Kiosks (HDACAKAH)

Keywords

• Self-service kiosks
• Payment terminals
• Parcel lockers
• Card issuance machines
• Cash recyclers

Headquarters

HQ city

Almaty

HQ country

Kazakhstan

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Self-Service Kiosk Manufacturing: Design, development, and production of customized self-service devices including parcel lockers, credit card machines, SIM-card dispensers, payment kiosks, and specialized terminals. Revenue generated from one-time hardware sales with potential for follow-up orders and maintenance contracts.
2. Technical Support and Maintenance Services: Post-installation technical support, diagnostics, maintenance, and ongoing service throughout equipment lifecycle. Warranty and service support included with devices.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Mastersky Group designs, manufactures, and sells customized self-service kiosks, including parcel lockers, credit card issuance machines, SIM-card dispensers, payment kiosks, self-checkout systems, cash recyclers, AI-powered kiosks, vending and coffee machines, cryptomats, and reverse vending machines. The company serves banking, retail, HoReCa, e-commerce, logistics, telecommunications, fuel, and government clients, and has produced more than 13,000 devices delivered to clients across Central Asia, the CIS, the Middle East, and other international markets.

Product overview

Mastersky Group is a self-service device manufacturer offering an extensive portfolio of automated kiosks and terminals. Their product range includes core offerings like Parcel Lockers (Postamat/Outdoor Postomat), Credit Card Machines (Cartomat/SEM Matic), and SIM-card Dispensers (Simkomat), which form the foundation of their business automation solutions. These are complemented by a comprehensive line of Payment Kiosks (Econom, UN-4, Streeter, APP Pro Plus, Business Plus Pro), Self-Checkout systems (Standard, Cyber, 24", Tabletop, LR variants), Deposit Machines (ADM), and Cash Recyclers (Recycler Pro/Cyber). The company also produces specialized terminals for Parking, Information, Vending, Coffee service, Airport, and Government services. A significant portion of their portfolio is dedicated to AI-powered solutions including AI Kiosks (32" and 69"), AI Self-Checkout with computer vision product recognition, and AI Consultant with animated avatar technology. Additional specialized devices include Sanitizer Dispensers, Power Stations for e-vehicles, Cryptomats, Reverse Vending Machines, Loan Kiosks, Wall-mounted kiosks (InWall, Spider), and Custom Kiosk solutions. All products can be customized with corporate branding and are designed for 24/7 autonomous operation across banking, retail, HoReCa, transportation, logistics, and public service sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Parcel Lockers Automated self-service parcel storage and pickup/drop-off terminals offered in in-wall, outdoor, and standalone configurations for e-commerce platforms, courier companies, postal operators, and logistics integrators.
• Credit Card Issuance Machines (Cartomat, SEM Matic, Card Dispenser) Self-service terminals that instantly emboss, verify, and dispense payment cards on-site for bank branches and financial service providers.
• SIM Card Dispensers (Simkomat) Self-service kiosks that issue, replace, and top up SIM cards for mobile network operators and telecom retailers, supporting 24/7 service.
• Payment Kiosks (Econom, Business Plus Pro) Unattended payment terminals in multiple configurations that accept bills, taxes, utilities, fines, and other payments for government agencies, telecom operators, banks, and service providers.
• Self-Checkout Systems Self-service checkout terminals that integrate with retail, HoReCa, and fuel POS systems to enable unattended scanning, payment, and receipt issuance.
• Cash Deposit Machines (ADM) Automated deposit machines that accept, validate, and credit cash deposits to bank and financial institution accounts without a teller.
• Cash Recyclers Self-service cash recycling terminals that accept and dispense banknotes in a single unit to optimize cash handling for banks and large retailers.
• AI Kiosks (AI Kiosk 32, AI Kiosk 69) Large-format interactive kiosks that combine biometric identification, computer vision, and AI-driven analytics to provide consultation, identification, and personalized services to end users.
• AI Consultant An AI-based consultation software offering that interacts with users, answers questions, and supports product or service selection, deployable on the company's kiosks.
• Vending Machines Unattended vending kiosks for retail and HoReCa venues that dispense packaged goods, accessories, and impulse items.
• Coffee Machines Self-service coffee kiosks that automate beverage preparation and payment for offices, retail, and HoReCa environments.
• Cryptomats Self-service kiosks that enable retail customers to buy and sell cryptocurrency with cash or card, supporting digital-asset service providers and operators.
• Reverse Vending Machines Self-service terminals that accept used bottles or containers and issue deposit refunds or loyalty credits for retailers and municipal recycling programs.
• Loan Kiosks Self-service terminals that let customers apply for, approve, and disburse small-ticket loans for banks and microfinance providers.
• Wall-Mounted Information Kiosks Compact wall-mounted terminals that provide information, payment, and ticketing services in space-constrained venues such as airports, transit hubs, and government offices.
• Airport Equipment Specialized self-service equipment for airports and airlines, including self check-in, passenger information, and processing kiosks.
• Smart Tobacco Cabinet Smart retail cabinet with age verification and inventory tracking for tobacco products, sold to retail and HoReCa operators.
• Power Stations

Quantifiable outcome

• Parcel locker is 20% more cost-efficient than courier delivery
• +6 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• Optima BankcoreStrategic or Co-development Partner · 23 December 2025Digital banking solutions project for Optima Bank including APP PRO+, APP POD, and Streeter self-service terminals. Full-cycle delivery from terminal model selection and customization to production and deployment. All terminals manufactured in Optima Bank corporate design ensuring brand consistency and visual integration into bank infrastructure.
• eManatcoreStrategic or Co-development Partner · 15 December 2025Mastersky × eManat payment kiosk partnership in Azerbaijan. The kiosk is a modern self-service payment solution designed for stable and secure payment processing. Features include responsive multisensory touchscreen with anti-vandal surface, integrated payment modules supporting all major payment methods, remote monitoring system, and modular design for easy maintenance. Designed for continuous 24/7 operation in public areas with high user traffic.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cleveron: Estonian manufacturer of parcel lockers and click-and-collect automation hardware used by retailers worldwide. Direct peer to Mastersky's Postamat line, with comparable engineering depth in modular storage and outdoor-rated enclosures.
• Pyramid Computer GmbH: German manufacturer of self-service kiosks and interactive terminals for retail, healthcare, and public sectors. Direct competitor in custom interactive kiosks, particularly relevant for Mastersky's stated expansion into Western European markets such as Spain.
• KIOSK Information Systems: US-based custom self-service kiosk manufacturer offering end-to-end design, engineering, and production of interactive kiosks for retail, banking, and QSR — directly mirroring Mastersky's full-stack custom manufacturing model and target verticals.
• InPost Group: European leader in out-of-home parcel lockers (Paczkomat) with operations across multiple European countries. Directly comparable to Mastersky's Parcel Locker (Postamat) and Outdoor Postomat products on cost-efficiency, last-mile economics, and 24/7 outdoor deployment.
• Posiflex Technology: Taiwan-based POS and kiosk hardware manufacturer with global distribution. Directly comparable product family (POS terminals, self-service kiosks, modular designs) and an explicit focus on emerging and frontier markets similar to Mastersky's CIS/MENA footprint.

Emerging players

• Aila Technologies: Niche provider of interactive kiosk hardware and scan-and-go retail technology. Comparable to Mastersky's self-checkout and retail-focused kiosk portfolio at a smaller, more specialized scale than the global incumbents.
• Zippin: Provider of AI-powered cashierless checkout using computer vision and sensor fusion. Closely comparable to Mastersky's 2025 AI Self-Checkout (Robot Cashier) product — both targeting grab-and-go retail automation with vision-based product recognition.

Broad incumbents

• NCR Voyix: Global leader in self-service kiosks, POS, and ATM hardware with deep enterprise banking and retail relationships. Direct competitor to Mastersky's payment, banking, and self-checkout lines, but operates at significantly larger scale across mature Western markets.
• Diebold Nixdorf: Global provider of banking self-service terminals, retail POS, and connected commerce hardware. Closely comparable to Mastersky's banking kiosks, payment terminals, and self-checkout portfolio, though Diebold Nixdorf's footprint is heavily concentrated in North America and Western Europe.
• Fujitsu Frontech: Subsidiary of Fujitsu producing self-service kiosks, currency recyclers, and biometric authentication hardware. Highly comparable to Mastersky's cash recycler, biometric card issuance, and payment kiosk categories, with deep presence in Asia-Pacific.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mastersky-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mastersky Group