Highpoint Cider
Highpoint Cider is a craft hard cider producer in Victor, Idaho, founded in 2018 by the Perez brothers. It sells unfiltered, gluten-free ciders through a taproom, a DTC e-commerce site shipping to 31 states, and a wholesale network serving retail and on-premise accounts.
- Company typePrivate
- Founded2018
- HeadquartersVictor, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Highpoint Cider does
Highpoint Cider is a privately held craft hard cider manufacturer founded in 2018 by brothers Alex Perez (business background) and Andrew Perez (biochemist). The company produces unfiltered, gluten-free hard ciders made with real ingredients and positioned as a lower-sugar alternative to mass-market ciders. Its product portfolio is organized into three tiers: five year-round offerings (Transplant, Mothertrucker, Alpenglow, Prairie Punch, Spur), a limited release line (ClusterHuck), and seasonal ciders (Sweater Weather available October–April, and Nomad sold locally and at the taproom).
The company operates from a single headquarters and taproom at 7565 Lupine Ln, Unit D, in Victor, Idaho, where the taproom runs Tuesday through Saturday from 4pm to 9pm and serves as both a retail point and a venue for public, private, and nonprofit event rentals. Highpoint sells directly to consumers through a Vinoshipper-powered online store that ships to 31 states, and runs a wholesale arm for retail stores and on-premise accounts, supplemented by a separate merch storefront on Square.
The business is founder-owned with no disclosed external capital, operates with 1–10 employees, and generates revenue across three channels: on-premise taproom sales, DTC shipping, and wholesale distribution. All revenue mechanics are one-time purchases; there is no subscription pricing, membership tier, or contractual enterprise relationship disclosed.
Highpoint Cider firmographics
Firmographics- Name
- Highpoint Cider
- Legal name
- Highpoint Cider
- Website
- https://highpointcider.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Highpoint Cider is a craft hard cider producer in Victor, Idaho, founded in 2018 by the Perez brothers. It sells unfiltered, gluten-free ciders through a taproom, a DTC e-commerce site shipping to 31 states, and a wholesale network serving retail and on-premise accounts.
- Ownership category
- akta.pro rank
Highpoint Cider industry classification
Industry- Product category
- Craft Hard Cider
- NAICS
- Beverage Manufacturing (3121)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Cider & Perry Production (AFAFAAAD)
- akta.pro secondary industries
- Cider & Perry Producers & Brands (CRADAIAE), Cideries & Meadery Tasting Rooms (THAFALAI)
Keywords
Where Highpoint Cider is headquartered
LocationHeadquarters
- HQ city
- Victor
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Highpoint Cider business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel
Revenue model
- Direct Cider Sales (Taproom): On-site sales of hard cider in the taproom located in Victor, Idaho. Customers can purchase drinks for on-premise consumption and potentially packaged products.
- E-commerce / Direct-to-Consumer Shipping: Online ordering through Vinoshipper platform with shipping to 31 states, delivering cider directly to consumer doorsteps.
- Wholesale / Distribution: Bulk sales to retail stores, restaurants, and other wholesale accounts through dedicated ordering process ([email protected]).
Go-to-market motion2 records
Distribution channels3 records
Marketing channels2 records
Highpoint Cider product offering
Product offeringCore offering
Highpoint Cider manufactures and sells handcrafted, unfiltered, gluten-free hard ciders in 12oz cans across three product tiers: Year Round (Transplant, Mothertrucker, Alpenglow, Prairie Punch, Spur), Limited Release (ClusterHuck), and Seasonal (Sweater Weather, Nomad). The company operates a taproom in Victor, Idaho for on-premise consumption and uses the Vinoshipper platform for direct-to-consumer online ordering with shipping to 31 states.
Product overview
Highpoint Cider is a craft hard cider company offering a portfolio of hard ciders organized into three tiers: Year Round (core offerings including Transplant, Mothertrucker, Alpenglow, Prairie Punch, and Spur), Limited Release (ClusterHuck), and Seasonal varieties (Sweater Weather and Nomad). All ciders are unfiltered, gluten-free, and made with real ingredients. The company operates a taproom in Victor, Idaho and ships to 31 states.
Differentiator
Problem solved
Functional benefit
Products and services
- Transplant
Companies that use Highpoint Cider
Customer profileSegments2 records
Ideal customer profiles2 records
Highpoint Cider technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Highpoint Cider partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Highpoint Cider competitors and assessment
Company assessmentDirect peers
- Bold Rock Hard Cider: A leading craft hard cider producer with a taproom and DTC distribution similar to Highpoint's hybrid model, offering a directly comparable go-to-market playbook.
- Stem Ciders: Colorado-based craft cidery with a taproom program and packaged distribution, comparable to Highpoint in scale, product positioning, and reliance on experiential retail.
- Citizen Cider: Vermont craft cidery with a strong taproom experience and regional wholesale distribution, comparable to Highpoint's small-batch, unfiltered positioning.
- Portland Cider Company: Oregon craft cidery with taproom locations and regional wholesale distribution, closely comparable to Highpoint's experiential-plus-distribution model.
- Schilling Cider: Pacific Northwest craft cidery with taproom and packaged distribution, sharing Highpoint's focus on quality, small-batch, locally-rooted cider making.
- Tieton Cider Works: Washington-based craft cidery with a cidery tasting room and packaged distribution, similar to Highpoint's emphasis on real-fruit, quality-focused cider.
- Austin Eastciders: Texas craft cidery combining a hospitality-led taproom with growing national distribution, mirroring Highpoint's balanced DTC and wholesale approach.
- Two Trees Cider: Small-batch craft cidery with a taproom and limited regional distribution, comparable to Highpoint in size, founder-led structure, and product positioning.
Broad incumbents
- Angry Orchard: The largest US hard cider brand owned by Boston Beer Company, providing a national scale incumbent against which craft players like Highpoint compete for shelf and tap handles.
- Ciderboys: An established craft cider brand with broad retail distribution, providing a comparable benchmark for what scaling beyond a single taproom into national accounts can look like.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Highpoint Cider social profiles
Digital presenceHighpoint Cider financial estimates
Financial estimateRevenue estimate
Valuation estimate
Highpoint Cider leadership team
Management profileNumber of profiles
Profiles2 records
Highpoint Cider funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Highpoint Cider M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Highpoint Cider
What does Highpoint Cider do?
Highpoint Cider manufactures and sells handcrafted, unfiltered, gluten-free hard ciders in 12oz cans across three product tiers: Year Round (Transplant, Mothertrucker, Alpenglow, Prairie Punch, Spur), Limited Release (ClusterHuck), and Seasonal (Sweater Weather, Nomad). The company operates a taproom in Victor, Idaho for on-premise consumption and uses the Vinoshipper platform for direct-to-consumer online ordering with shipping to 31 states.
Is Highpoint Cider a public or private company?
Highpoint Cider is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Highpoint Cider founded?
Highpoint Cider was founded in 2018. It employs 1 to 10 people.
Where is Highpoint Cider based?
Highpoint Cider is headquartered in Victor, United States, in the North America region.
How does Highpoint Cider make money?
Three revenue lines are on record. Direct Cider Sales (Taproom) is the primary driver. The others are E-commerce / Direct-to-Consumer Shipping and wholesale / Distribution.
Who are Highpoint Cider's main competitors?
Direct peers on record are Bold Rock Hard Cider, Stem Ciders, Citizen Cider, Portland Cider Company, Schilling Cider, Tieton Cider Works, Austin Eastciders and Two Trees Cider. Broad incumbents are Angry Orchard and Ciderboys.
Does Highpoint Cider have an API?
No public API is recorded for Highpoint Cider.
What industry is Highpoint Cider in?
Highpoint Cider's product category is Craft Hard Cider. Its primary akta.pro industry code is AFAFAAAD, Cider & Perry Production, with a secondary code of CRADAIAE, Cider & Perry Producers & Brands. Its NAICS code is 3121 and its SIC code is 2080.