STEAM the Streets
STEAM the Streets is a 501(c)(3) nonprofit that uses media, music, and live assemblies to expose underrepresented middle and high school students in California and Massachusetts to STEAM career pathways, with national reach via a mobile app and the EvolveMe content platform.
- Company typePrivate
- Founded2016
- HeadquartersHercules, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What STEAM the Streets does
STEAM the Streets is a 501(c)(3) fiscally sponsored nonprofit, founded in 2016 and based in Hercules, California, that develops media and live-experience programming to expose underrepresented middle and high school students to STEAM career pathways. The organization's portfolio centers on three delivery formats: live concert-style school assemblies branded 'This Can Be You' (priced at $4,000-$7,000 depending on region, with selected deployments grant-funded at no cost to schools), a mobile application on iOS and Android that delivers career profile videos, Bridge Lesson deep-dives, and structured modules (including marine ecology and offshore wind), and supplementary educator kits and curriculum materials such as the Marine Ecologist Lesson Plan. Verticals covered include marine science (via NOAA partnership) and offshore wind (via Massachusetts Clean Energy Center funding), with content distributed nationally through the American Student Assistance EvolveMe platform, where modules reach over 1 million teens.
The underlying technology is light: a consumer mobile app, a YouTube-driven video distribution channel, and downloaded curriculum PDFs, all of which prioritize accessibility over technical sophistication. Revenue mechanics combine three streams: (1) individual donations and grants routed through fiscal sponsor Marion Institute, including notable awards from NOAA, MassCEC, Warriors Community Foundation, Golden State Warriors Community Foundation, and Bristol County Savings Charitable Foundation; (2) direct-billed assembly performance fees from schools at $4,000-$7,000 per engagement; and (3) content licensing through the EvolveMe platform, terms undisclosed. Customer segments include middle and high school students (primary), educators and school administrators, community colleges (e.g., Contra Costa Community College District), and government/funder partners. Geographic operations concentrate in the San Francisco Bay Area and Southeastern New England (Massachusetts), with national content reach via EvolveMe.
The organization operates with a lean 1-10 person team, led by founder and Executive Director Ben Gilbarg, supported by on-air talent Angel Diaz (DJ Anghelli). Ownership and control sit with founder Gilbarg through the operating entity By Any Means Visionary LLC; there is no disclosed venture or private equity capital, and the operating model is grant- and donation-dependent.
STEAM the Streets firmographics
Firmographics- Name
- STEAM the Streets
- Legal name
- By Any Means Visionary LLC
- Website
- https://steamthestreets.org
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- STEAM the Streets is a 501(c)(3) nonprofit that uses media, music, and live assemblies to expose underrepresented middle and high school students in California and Massachusetts to STEAM career pathways, with national reach via a mobile app and the EvolveMe content platform.
- Ownership category
- akta.pro rank
STEAM the Streets industry classification
Industry- Product category
- Youth STEAM Career Education and Workforce Development
- NAICS
- Professional and Management Development Training (611430), Technical and Trade Schools (6115)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM)
- akta.pro secondary industries
- Marketing, Communications & Digital Skills Training (EDAGANAM), College & Career Exploration Camps (Pre-College Samplers, Pathways) (EDAMALAN)
Keywords
Where STEAM the Streets is headquartered
LocationHeadquarters
- HQ city
- Hercules
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
STEAM the Streets business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations and Grants: STEAM the Streets is a nonprofit organization fiscally sponsored by the Marion Institute. Revenue comes from individual donations and grants from foundations and government agencies.
- Assembly Performance Fees: Fee-based school assembly performances titled 'This Can Be You' with pricing from $4,000 to $7,000 depending on location. Some performances are provided at no cost to schools through grant funding.
- Content Licensing and Partnerships: Media learning modules are licensed and distributed through the EvolveMe platform by American Student Assistance, reaching over 1 million teens nationwide.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Southeastern New England school performances |
| One time/ perpetual license | Multi-year contract | California school performances |
| One time/ perpetual license | Multi-year contract | Other regions/custom performances |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
STEAM the Streets product offering
Product offeringCore offering
STEAM the Streets delivers STEAM career awareness and exploration programs to underserved middle and high school youth through a free iOS/Android mobile app featuring career profile videos and Bridge Lessons, paid live concert-style school assemblies ("This Can Be You"), and educator resource kits with lesson plans and playbooks. The organization also develops industry-specific career modules (e.g., Offshore Wind, Marine Ecology) and recruitment videos for community colleges and workforce partners.
Product overview
STEAM the Streets operates as a portfolio of interconnected educational products centered on STEAM career awareness for underserved youth. The core offering is the STEAM the Streets Mobile App, which provides career exploration through video modules. Supporting products include the 'This Can Be You' live assembly experience combining music and storytelling; Profile Videos and Bridge Lessons that feature diverse professionals; and the Educators Kit with lesson plans and slide decks. Career-specific modules like the Offshore Wind module and Marine Ecologist lesson extend reach into particular industries. All offerings utilize media, music, and culturally relevant content to inspire youth career pathways.
Differentiator
Problem solved
Functional benefit
Products and services
- STEAM the Streets Mobile App A free mobile application available on the Apple App Store and Google Play that provides career exploration modules with video content, career profile videos, and Bridge Lesson deep-dives for middle and high school students.
- This Can Be You Live Assembly A paid live concert-style assembly show combining music (DJ Anghelli / Angel Diaz), visual storytelling, and motivational presentations to expose students in grades 4-16 to diverse STEAM career pathways. Booked directly with schools; also offered free when grant-funded.
- Educators Kit An educator resource package including a playbook, lesson slide deck, journey-through-the-app video, and survey that enables teachers and counselors to implement STEAM career exploration in classrooms.
- Marine Ecologist PDF Lesson Plan A standalone 30-40 minute slide-based lesson plan for grades 5 and up exploring Marine Ecologist careers, featuring two videos and classroom discussion prompts on diversity in STEAM.
- Offshore Wind Career Module A career education module focused on offshore wind industry careers, featuring profile videos, Bridge Lessons, and resources showcasing career pathways with salary ranges from $45,000 to $180,000. Funded by the Massachusetts Clean Energy Center.
- Recruitment Video Production Service Custom video production service for organizations, community colleges, and associations to produce recruitment videos promoting career opportunities and building diverse talent pipelines in specific fields such as healthcare, early childhood education, and public safety.
Companies that use STEAM the Streets
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
STEAM the Streets technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
STEAM the Streets partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- American Student Assistance (ASA)coreSTEAM the Streets partnered with American Student Assistance to feature media learning modules (UI/UX, Marine Ecology, Video Game Design) on the EvolveMe platform, making content available to over 1 million teens nationwide.
- Benjamin Franklin Cummings Institute of Technology (Franklin Cummings Tech)coreEducational partner advising on video scripts for offshore wind content, committed to utilizing videos within their Renewable Energy program and for student recruitment.
- CoBiz RichmondminorPartnership to co-host 'Amplifying Opportunities' event bringing together decision makers in education and workforce development.
- National Oceanic and Atmospheric Administration (NOAA)coreNOAA partnered with STEAM the Streets to expand the app's marine science content and increase diversity and equity in STEAM careers through culturally relevant media.
- School Yard RapminorPartnered to create 'Black Made That' music video about Black inventors featuring over 400 students from Massachusetts to California.
- Big Picture AnthemscoreBen Gilbarg's production company (Big Picture Anthems) produces STEAM the Streets video content and campaigns. The organizations are closely aligned with shared founder.
- MassHireminorPartnership with MassHire to bring STEAM programming to schools and connect students with career development resources.
- Contra Costa County Office of EducationminorPartnered to promote career pathways in Contra Costa County through video content featuring community college programs.
- Bay Area Community College ConsortiumminorPartner consortium including Diablo Valley College, Los Medanos College, and Contra Costa College for career pathway video production.
- Building Pathways SouthminorReferral partner offering free 7-14 week programs for hands-on careers and trade union pathways in New Bedford and Taunton, MA.
- NOWI (National Offshore Wind Institute - Bristol Community College)minorReferral partner providing state-of-the-art training and certifications for offshore wind jobs in New Bedford, MA.
- Clean Energy EducationminorReferral partner providing free online resources to explore career pathways in wind and other renewable energy careers.
- Santa Clara County Office of EducationminorPartner for Green Careers Anthem video distribution to middle and high school classrooms throughout Santa Clara County.
- Earn and LearnminorPartner organization supporting Green Careers project and career pathway initiatives.
- San Jose Conservation CorpsminorCommunity partner involved in Green Careers Anthem production and youth career development.
- YLM - Youth Leadership MovementminorCommunity partner involved in Green Careers Anthem production and youth outreach.
- 408 RydersminorCommunity partner whose car show venue was used for Green Careers Anthem video filming.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
STEAM the Streets competitors and assessment
Company assessmentEmerging players
- Black Girls CODE: Nonprofit providing technology education and STEAM exposure to girls of color. Comparable equity-focused mission, school-based workshops, and reliance on grant funding and corporate partnerships to reach underrepresented youth.
- STEM NOLA: Community-based nonprofit delivering hands-on STEM engagement to underserved youth through events and programming. Comparable in grassroots STEAM outreach to underrepresented communities, though STEM NOLA is more event-driven and less media/digital-focused.
- CareerVillage: Nonprofit crowdsourcing career advice for underrepresented students through a Q&A platform. Comparable in serving underserved youth with career exposure, though uses a text-based Q&A model versus STEAM the Streets' media-based approach.
Broad incumbents
- Code.org: Large STEAM education nonprofit focused on computer science access in K-12 schools. Comparable nonprofit model, school district partnerships, and equity-focused mission, though more narrowly focused on CS versus STEAM the Streets' broader STEAM career exploration.
- iCould: Career exploration platform featuring video profiles of professionals across industries. Comparable in using video storytelling to expose youth to career pathways, with stronger brand recognition in the UK market.
- Discovery Education: Major K-12 digital content provider offering career exploration, STEM, and supplemental curriculum. Comparable in delivering digital STEAM/career content to schools at scale, with stronger commercial positioning and broader content library.
Direct peers
- NAF (National Academy Foundation): National nonprofit operating career academies in high schools focused on industry-themed pathways. Directly comparable in serving underserved youth with career exposure programming, though NAF is more institutionalized through district-level academy models.
- Junior Achievement USA: National nonprofit delivering K-12 career readiness, financial literacy, and entrepreneurship programming through in-school and digital formats. Directly comparable mission to prepare youth for career pathways, with similar reliance on volunteers, school partnerships, and corporate/grant funding.
- American Student Assistance (EvolveMe): Nonprofit operating the EvolveMe career exploration platform, which already distributes STEAM the Streets content. Both organizations serve middle/high school students with career exploration content, and ASA represents both a current partner and a structural competitor in the same target market.
Others
- Big Picture Anthems: Production company founded by Ben Gilbarg that produces STEAM the Streets video content and shares the same founder. Operationally adjacent rather than competitive, but represents the content-production engine behind STEAM the Streets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
STEAM the Streets social profiles
Digital presenceSTEAM the Streets financial estimates
Financial estimateRevenue estimate
Valuation estimate
STEAM the Streets leadership team
Management profileNumber of profiles
Profiles2 records
STEAM the Streets funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
STEAM the Streets M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about STEAM the Streets
What does STEAM the Streets do?
STEAM the Streets delivers STEAM career awareness and exploration programs to underserved middle and high school youth through a free iOS/Android mobile app featuring career profile videos and Bridge Lessons, paid live concert-style school assemblies ("This Can Be You"), and educator resource kits with lesson plans and playbooks. The organization also develops industry-specific career modules (e.g., Offshore Wind, Marine Ecology) and recruitment videos for community colleges and workforce partners.
Is STEAM the Streets a public or private company?
STEAM the Streets is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was STEAM the Streets founded?
STEAM the Streets was founded in 2016. It employs 1 to 10 people.
Where is STEAM the Streets based?
STEAM the Streets is headquartered in Hercules, United States, in the North America region.
How does STEAM the Streets make money?
Three revenue lines are on record. Donations and Grants are the primary driver. The others are assembly Performance Fees and content Licensing and Partnerships.
Who are STEAM the Streets's main competitors?
Emerging players on record are Black Girls CODE, STEM NOLA and CareerVillage. Broad incumbents are Code.org, iCould and Discovery Education. Direct peers are NAF (National Academy Foundation), Junior Achievement USA and American Student Assistance (EvolveMe). Big Picture Anthems is listed as an others.
Does STEAM the Streets have an API?
No public API is recorded for STEAM the Streets.
What industry is STEAM the Streets in?
STEAM the Streets's product category is Youth STEAM Career Education and Workforce Development. Its primary akta.pro industry code is BPACANAM, Training Delivery Providers (In-Person, Virtual, Train-the-Trainer), with a secondary code of EDAGANAM, Marketing, Communications & Digital Skills Training. Its NAICS code is 611430 and its SIC code is 8200.