Sports Custom Uniform

What Sports Custom Uniform does

Sports Custom Uniform is a US-based, privately held direct-to-consumer manufacturer of custom team uniforms and athletic apparel, headquartered in Woodbridge, Virginia. The company designs, prints, and ships made-to-order uniforms and accessories for eight sports, including baseball, basketball, football, hockey, soccer, tennis, volleyball, and wrestling, serving youth and amateur teams, individual athletes, and corporate athletics leagues primarily in the United States, with selective international shipping via FedEx, UPS, and DHL.

Production is anchored by in-house manufacturing using dye-sublimation printing on high-grade moisture-wicking polyester fabrics, with reinforced stitching, engineered mesh panels, and exact Pantone color matching. A Build Your Own Uniform online design tool and free design consultations support customization of logos, player names, numbers, and team colors, with digital mockups reviewed before production. Order lead times are quoted at 10-14 business days, and the company advertises a 100% satisfaction guarantee covering manufacturing defects.

Revenue is generated through one-time unit sales on a Shopify-powered e-commerce storefront, with tiered team packages (Pro, All-Star, Diamond Pro) priced between roughly $45 and $194.99, free shipping on all orders, and bundled savings for team and bulk purchases. Go-to-market relies on organic social channels (Facebook, Instagram, TikTok), email newsletters, and free design consultations as lead generation, with the company reporting cumulative metrics of 15,000+ items delivered, 3,000+ orders shipped worldwide, and 1,500+ positive customer reviews. No external funding, parent company, or management team is disclosed.

Name

Sports Custom Uniform

Legal name

Sports Custom Uniform

Website

https://sportscustomuniform.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Sports Custom Uniform is a US-based DTC manufacturer of custom team uniforms and athletic apparel for eight sports, serving youth, amateur, and individual athletes globally through a Shopify storefront and in-house dye-sublimation production.

Ownership category

akta.pro rank

Product category

Custom Sports Uniforms

NAICS

Sporting Goods Retailers (45911), Apparel Manufacturing (315), Cut and Sew Apparel Manufacturing (except Contractors) (31525), Sporting and Athletic Goods Manufacturing (33992)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Sportswear Customization & Printing Retail (CRAMACAK)

akta.pro secondary industries

Team Sports Equipment & Uniforms Retail (CRAMABAE), Team & School Athletic Uniforms Retail (CRAMACAJ), Team Sports & On-Field Performance Apparel (CRAAAEAE), Sports Team & Promotional Apparel Cut & Sew (Screenprint/Embroidery-Ready) (IMAOAEAK)

Keywords

• Custom sports uniforms
• Sublimated team apparel
• Team uniform packages
• Custom athletic jerseys
• Dye-sublimation printing

Headquarters

HQ city

Woodbridge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Uniform Sales: One-time purchase model for custom sports uniforms and apparel. Customers order custom-designed team uniforms with full customization including logos, player names, numbers, and team colors. Revenue comes from individual uniform sales, team packages, and bulk orders.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Sports Custom Uniform designs and manufactures fully customizable sublimated team uniforms for multiple sports including baseball, basketball, football, hockey, soccer, tennis, volleyball, and wrestling. The company operates an in-house dye-sublimation printing process combined with a free online design tool, allowing customers to personalize colors, logos, names, and numbers, with orders shipped directly from its Woodbridge, Virginia facility.

Product overview

Sports Custom Uniform is a US-based custom sports apparel manufacturer offering a comprehensive portfolio of customizable team uniforms across 8 sports (baseball, basketball, football, hockey, soccer, tennis, volleyball, wrestling). The core offering consists of custom sublimated uniforms built with in-house manufacturing using moisture-wicking polyester fabrics. The product line includes individual components (jerseys, shorts, pants, jackets, hoodies, bags) organized by sport, bundled Team Uniform Packages at various price tiers (Pro, All-Star, Diamond Pro), and a Build Your Own Uniform design tool. All products support full customization including team logos, player names, numbers, and color matching via dye-sublimation printing.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Baseball Uniforms Fully customizable sublimated baseball jerseys and pants designed for youth, amateur, and travel baseball teams, with personalized colors, logos, names, and numbers.
• Custom Basketball Uniforms Fully customizable sublimated basketball jerseys and shorts with reinforced stitching, designed for youth, school, club, and amateur basketball teams.
• Custom Football Uniforms Fully customizable sublimated football jerseys and pants engineered for youth, school, and amateur football teams, with personalized team branding and player identification.
• Custom Hockey Uniforms Fully customizable sublimated hockey jerseys designed for youth, travel, and amateur hockey teams with moisture-wicking performance fabric.
• Custom Soccer Uniforms Fully customizable sublimated soccer jerseys and shorts designed for youth, club, school, and amateur soccer teams.
• Custom Tennis Uniforms Fully customizable sublimated tennis tops and skorts designed for youth, school, and amateur tennis teams.
• Custom Volleyball Uniforms Fully customizable sublimated volleyball jerseys and shorts designed for youth, club, school, and amateur volleyball teams.
• Custom Wrestling Uniforms Fully customizable sublimated wrestling singlets designed for youth, school, and amateur wrestling programs.
• Team Uniform Packages Bundled multi-piece uniform packages for teams, sold in tiered configurations (Pro, All-Star, Diamond Pro), designed to simplify team purchasing with coordinated apparel.
• Custom Accessories Customizable team accessories such as bags, hoodies, and jackets that complement the core uniform product lines for teams and individual players.

Quantifiable outcome

• 15000+ custom gear items delivered
• +3 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Wooter Apparel: DTC custom sportswear manufacturer offering sublimated uniforms and apparel for teams and organizations across multiple sports. Closely comparable in sublimation process, custom team focus, and DTC motion, but with stronger B2B institutional positioning.

Broad incumbents

• BSN Sports: One of the largest US team-sports and school athletic distributors, selling custom uniforms, apparel, and equipment across virtually every sport. Highly comparable to Sports Custom Uniform across product, customer, and use case, but at vastly larger scale and with a B2B-heavy institutional model.
• Adidas Team Sports: Adidas's team-customization program for jerseys, uniforms, and apparel across major team sports. Comparable in custom team apparel category, with global brand power and institutional relationships that small DTC operators cannot match.
• Nike Team Sports: Nike's custom team-uniform and team-sports division offering custom jerseys and apparel across football, basketball, baseball, soccer, and more. Comparable product category and customization, but vastly broader brand, scale, and institutional penetration.
• Champion Team Sports: Champion's custom team-uniform and school-spirit apparel line offering sublimated jerseys and full team packages. Comparable in custom team uniforms and youth/amateur customer base, but anchored by a heritage brand with broader retail reach.

Direct peers

• Alleson Athletic: Custom team-uniform manufacturer specializing in sublimated jerseys and uniforms for baseball, basketball, football, soccer, and other sports. Closely matches Sports Custom Uniform on in-house manufacturing, sublimation process, and team-uniform focus.
• SquadLocker: DTC e-commerce platform for custom team apparel and gear with team stores for schools, clubs, and youth leagues. Comparable in DTC model, custom sportswear focus, and team-store build experience, but adds a recurring team-store revenue layer.
• Augusta Sportswear: US manufacturer and wholesaler of custom team uniforms, jerseys, and activewear across baseball, basketball, football, and more. Directly comparable in vertical, product mix, and small-team custom focus, but with a deeper wholesale distribution network rather than pure DTC.
• Boathouse Sports: US manufacturer of custom team apparel and uniforms, originally rowing-focused but now multi-sport. Comparable in in-house manufacturing and custom sublimation, with a stronger institutional and collegiate footprint.
• Holloway Sportswear: Manufacturer and wholesaler of custom team apparel, jackets, uniforms, and accessories for schools and sports teams. Directly comparable in custom apparel and uniform product lines, focused on the same youth and amateur team segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Sportscustomuniform
• Instagraminstagram.com/sports.custom.uniform
• TikToktiktok.com/@sportscustomuniform
• LinkedInlinkedin.com/company/sportscustomuniform

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sports Custom Uniform