Solstice Media
Solstice Media is an Australian independent multi-channel publishing company operating news, lifestyle, travel, arts, and podcast brands across digital, print, email, and events, reaching 3.8M+ Australians monthly and monetizing primarily through B2B advertising, subscriptions, and platform licensing.
- Company typePrivate
- Founded2004
- HeadquartersAdelaide, Australia
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Solstice Media does
Solstice Media Pty Ltd is an Australian independent multi-channel publishing company founded in 2004 in Adelaide. It operates the OneSolstice Network, a portfolio of digital news, email newsletters, print magazines, podcasts, and events targeting Australian consumers and sold to brand and agency advertisers. The portfolio includes national and state titles: The New Daily (national independent news), InDaily SA and InDaily Qld (daily digital news reaching 60,000+ registered subscribers), SALIFE (South Australia's highest-selling lifestyle magazine), CityMag and The Weekend Edition (city lifestyle publications), Australian Traveller and International Traveller (travel media), InReview (arts journalism, non-profit-affiliated), The Post (digital news), Premium Property (prestige property listings), The Southern Cross, and the 7am podcast (acquired from Schwartz Media in 2025, 900,000+ monthly downloads). Combined reach is 3.8M+ monthly digital audience, 750K+ newsletter subscriptions, 1.4M+ monthly podcast listens, and 240K+ premium magazines printed annually, with 100+ staff across four states.
The underlying technology is a conventional digital publishing stack: owned-and-operated websites, email newsletter infrastructure, podcast hosting, and integrations with ad-tech partners including JW Player (video), Adslot and VizTrade (programmatic advertising), LiveRamp Authenticated Traffic Solutions (identity and cookieless targeting), and Nielsen/Ipsos/Dotmetrics for Digital Content Ratings measurement. There are no disclosed AI/ML, proprietary models, or SDK products; the company's stated differentiator is human-led, algorithm-resistant journalism.
The business model is B2B advertising-led with diversified monetization across digital display and sponsored content, premium print advertising, magazine and newsletter subscriptions (e.g., SALIFE 12-issue annual at $143), proprietary events (40 Under 40 Awards, South Australian Business Index, Regional Showcase, Agricultural Town of the Year, Eastside Business Awards), and platform licensing under agreements with Google News Showcase and Meta's Mandatory News Media Bargaining Code. Go-to-market is a hybrid direct sales team supported by channel partners Blazeaway Media (Queensland) and Nova Entertainment (7am podcast), with self-serve programmatic via Adslot and VizTrade. Revenue is not publicly disclosed. Growth has been driven by acquisition (The Weekend Edition 2022, 7am 2025, 80% of Australian Traveller Media 2025) alongside organic product launches, under private ownership with no disclosed venture capital or institutional backing.
Solstice Media firmographics
Firmographics- Name
- Solstice Media
- Legal name
- Solstice Media Pty Ltd
- Website
- https://solsticemedia.com.au
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Solstice Media is an Australian independent multi-channel publishing company operating news, lifestyle, travel, arts, and podcast brands across digital, print, email, and events, reaching 3.8M+ Australians monthly and monetizing primarily through B2B advertising, subscriptions, and platform licensing.
- Ownership category
- akta.pro rank
Solstice Media industry classification
Industry- Product category
- Media Publishing
- NAICS
- Periodical Publishers (513120), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Syndication, Licensing & Content Partnerships (Columns, Features, Photos) (MPAJADAI)
- akta.pro secondary industries
- News, Politics & Current Affairs Magazines (MPAJAEAO), Newsletter Publishing Platforms (MPACAIAA), Digital Newsstand & Aggregation Platforms (Magazine/News Apps, Bundles) (MPAJAKAE)
Keywords
Where Solstice Media is headquartered
LocationHeadquarters
- HQ city
- Adelaide
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Solstice Media business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Digital Advertising: Display advertising, sponsored content, and social media advertising across the OneSolstice Network reaching 3.8M+ Australians monthly
- Print Advertising: Advertising in premium print magazines including SALIFE, CityMag, Australian Traveller, International Traveller, and The Southern Cross
- Subscriptions: Magazine subscriptions (e.g., SALIFE 12-issue subscription at $143) and newsletter subscriptions
- Events: Events business including 40 Under 40 Awards, South Australian Business Index, Regional Showcase, Agricultural Town of the Year, and Eastside Business Awards
- Platform Licensing: Licensing agreements with Google News Showcase and Facebook for public interest journalism content
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | SALIFE Magazine Subscription - 12 issues (1 year) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Solstice Media product offering
Product offeringCore offering
Solstice Media is an independent Australian multi-channel publishing company producing daily digital news, lifestyle magazines, arts journalism, city guides, and news podcasts. It monetizes its OneSolstice Network of brands primarily through advertising sales, magazine and newsletter subscriptions, events, and content licensing.
Product overview
Solstice Media is a multi-channel Australian publishing company operating a portfolio of news, lifestyle, and arts publications across digital, print, and audio platforms. The portfolio includes daily digital news outlets (The New Daily, InDaily SA/Qld), lifestyle magazines (SALIFE with sub-brands Premium Property and Gardens & Outdoor Living, Australian/International Traveller), city publications (CityMag, The Weekend Edition), arts journalism (InReview), a daily news podcast (7am), and The Post news platform. These products reach 3.8M+ Australians monthly digitally, with 240K+ premium magazines printed annually, 1.4M+ podcast listens monthly, and 750K+ newsletter subscriptions. The company also runs major events including 40 Under 40 Awards, Regional Showcase, Agricultural Town of the Year, and Eastside Business Awards. The OneSolstice network connects these diverse audience channels for advertisers.
Differentiator
Problem solved
Functional benefit
Brands
- The New Daily: National independent digital news publication.
- InDaily
- InDaily SA
- InDaily Qld
- SALIFE
- CityMag
- The Weekend Edition
- Australian Traveller
- International Traveller
- 7am Podcast
- InReview
- Premium Property
- The Post
- The Southern Cross
Products and services
- The New Daily National independent digital news website providing daily news coverage, analysis, and commentary for Australian audiences.
- InDaily SA South Australia's independent digital news outlet distributed by email to over 60,000 subscribers daily, publishing breaking news and in-depth analysis for nearly 20 years.
- InDaily Qld Queensland's independent digital news platform providing business, political and cultural commentary for Queensland readers.
- SALIFE South Australia's highest-selling lifestyle magazine showcasing the best of the state across 22 years, available in Coles, Woolworths, newsagents, and Foodland supermarkets.
- CityMag Adelaide's city publication covering hospitality, arts, business innovation and culture, delivered to subscribers and available at key city locations.
- The Weekend Edition Queensland lifestyle masthead covering dining, arts, culture and community, acquired to complement InQueensland's weekday business coverage.
- Australian Traveller Leading Australian travel media publication covering destinations, experiences and travel planning for Australian travelers.
- International Traveller International travel publication covering overseas destinations and global travel experiences.
- 7am Podcast Australia's no. 1 daily news podcast with over 900,000 monthly downloads, providing in-depth news storytelling and analysis.
- InReview Arts journalism platform devoted to reviews, news, features and commentary covering 24+ art forms, with a weekly eDM to 60,000+ subscribers.
- Premium Property Premium property platform featuring detailed property listings, digital newsletter and social media amplification for vendors, agents and readers.
- The Post Digital news platform providing sharp journalism and clear analysis for Australian audiences.
- The Southern Cross Newsletter publication under the Solstice Media network delivering curated news content.
- 40 Under 40 Awards Annual awards program in SA and QLD highlighting innovation, commitment and diversity of young business leaders in the state.
- South Australian Business Index Annual program counting down SA's top 100 companies providing detailed insight and analysis of the local economy.
- Regional Showcase Annual awards event celebrating individuals, groups, organisations and towns making significant contributions to regional South Australia.
- Agricultural Town of the Year Award program in partnership with PIRSA recognising South Australian towns excelling in agricultural practices and community vitality.
- Eastside Business Awards Annual awards program presented with City of Norwood Payneham & St Peters celebrating exceptional businesses across 10+ categories.
Quantifiable outcome
- 3.8M+ Australians reached monthly (digital)
- +3 more outcomes
Companies that use Solstice Media
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
Solstice Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Solstice Media partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Blazeaway MediacoreSolstice Media appointed Blazeaway Media to exclusively represent the company's sales activity in the Queensland market. Working with in-house team, Blazeaway represents Solstice Media's premium publishing portfolio including The New Daily, InDaily Queensland, The Weekend Edition, and national brands.
- The ListcorePartnership between UK-based arts publisher The List and InReview/InDaily to create the biggest independent review platform for Adelaide festivals. Plans to review over 200 shows collectively during Mad March festival season.
- 10 News FirstcoreBroadcast partnership deal where 10 News First video news stories, updates and breaking news are broadcast on InDaily's website platform and distributed to subscriber database daily.
- Google News ShowcasecoreLicensing agreement where Solstice Media content is featured in Google's News Showcase product, providing licensing payments and new audience reach through Google's platforms.
- Facebook/MetacoreOne of the first independent news publishers and the only South Australian-owned news publisher to sign agreement with Facebook under Mandatory News Media Bargaining Code for public interest journalism payments.
- Nova EntertainmentcoreExclusive representation of 7am podcast advertising sales, continuing after Solstice Media's acquisition of the podcast from Schwartz Media.
- Department of Primary Industries and Regions (PIRSA)coreGovernment partnership for Agricultural Town of the Year Award initiative, an initiative of PIRSA delivered in partnership with InDaily to highlight the vital role of agriculture in regional South Australia.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Solstice Media competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Solstice Media social profiles
Digital presenceSolstice Media compliance and trust
Trust signalCompliance5 records
Solstice Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Solstice Media leadership team
Management profileNumber of profiles
Profiles14 records
Solstice Media subsidiaries and ownership
Company hierarchySubsidiaries6 records
Solstice Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Solstice Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Solstice Media
What does Solstice Media do?
Solstice Media is an independent Australian multi-channel publishing company producing daily digital news, lifestyle magazines, arts journalism, city guides, and news podcasts. It monetizes its OneSolstice Network of brands primarily through advertising sales, magazine and newsletter subscriptions, events, and content licensing.
Is Solstice Media a public or private company?
Solstice Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Solstice Media founded?
Solstice Media was founded in 2004. It employs 51 to 100 people.
Where is Solstice Media based?
Solstice Media is headquartered in Adelaide, Australia, in the Oceania region.
How does Solstice Media make money?
Five revenue lines are on record. Digital Advertising is the primary driver. The others are print Advertising, subscriptions, events and platform Licensing.
Does Solstice Media have an API?
No public API is recorded for Solstice Media.
What industry is Solstice Media in?
Solstice Media's product category is Media Publishing. Its primary akta.pro industry code is MPAJADAI, Syndication, Licensing & Content Partnerships (Columns, Features, Photos), with a secondary code of MPAJAEAO, News, Politics & Current Affairs Magazines. Its NAICS code is 513120 and its SIC code is 2711.