Shirtfit
Shirtfit Inc. is a family-owned Canadian shirt manufacturer in Concord, Ontario, producing made-to-measure, ready-to-wear, and bespoke shirts, plus private label manufacturing services for leading menswear retailers across North America since 1999 (legacy from 1969).
- Company typePrivate
- Founded1999
- HeadquartersConcord, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Shirtfit does
Shirtfit Inc. is a family-owned Canadian shirt manufacturer headquartered in Concord, Ontario, with operational roots tracing back to 1969 when Italian immigrants Luigi and Maria D'Abbondanza founded the Royal Shirt Company. After the original company was sold in 1999, founder Anita D'Abbondanza established Shirtfit Inc. to continue the family's multi-generational tailoring tradition. The company manufactures and sells shirts across two primary channels: (1) B2B private label manufacturing for leading menswear retailers, managing the full product development cycle from design through retail-ready delivery, and (2) direct-to-consumer offerings including men's ready-to-wear, women's ready-to-wear, sleepwear, and a custom made-to-measure program built around a proprietary 10-point measurement system accounting for posture and shoulder slope variations. A premium bespoke tier with hand-stitched details targets luxury individual consumers, with custom orders carrying a four-week turnaround.
The company's core technology is its proprietary 10-point measurement system, refined over 50 years, which captures body dimensions including neck, chest, yoke, sleeve length, waist, seat, and additional points to deliver precise fit not achievable with off-the-rack sizing. The business operates from a single manufacturing facility in Concord, Ontario, distributing across North America through private label B2B contracts, an approved vendor network for made-to-measure, and retail/wholesale partnerships for ready-to-wear products. Revenue is generated through one-time purchases across all product lines (private label manufacturing fees, custom shirt orders, and ready-to-wear retail sales); pricing is not publicly disclosed and varies by fabric, customization options, and order quantity. Operating with 11-50 employees and no external institutional investment, Shirtfit functions as a niche, craft-focused manufacturer serving both enterprise retail clients and individual consumers seeking customized fit and quality.
Shirtfit firmographics
Firmographics- Name
- Shirtfit
- Legal name
- Shirtfit Inc.
- Website
- https://shirtfit.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Shirtfit Inc. is a family-owned Canadian shirt manufacturer in Concord, Ontario, producing made-to-measure, ready-to-wear, and bespoke shirts, plus private label manufacturing services for leading menswear retailers across North America since 1999 (legacy from 1969).
- Ownership category
- akta.pro rank
Shirtfit industry classification
Industry- Product category
- Custom Shirt Manufacturing
- NAICS
- Apparel Manufacturing (315), Cut and Sew Apparel Manufacturing (except Contractors) (31525)
- SIC
- Men's & Boys' Furnishgs, Work Clothg, & Allied Garments (2320), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro primary industry
- Tops & Shirts Cut & Sew (T-Shirts/Shirts/Blouses) (IMAOAEAE)
Keywords
Where Shirtfit is headquartered
LocationHeadquarters
- HQ city
- Concord
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Shirtfit business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Private Label Manufacturing: Shirtfit works with retailers to manage product development and deliver retail-ready merchandise under the retailers' brands. This is a B2B manufacturing relationship where Shirtfit produces shirts for multiple menswear retailers.
- Made-to-Measure Custom Shirts: Custom shirt orders through a detailed measurement and ordering process. Orders can be placed via fax, email, or online form. Four-week turnaround time for custom orders.
- Ready-to-Wear Shirts: Pre-made shirts in Men's, Women's, and Sleepwear categories sold directly to consumers and through retail partners.
- Bespoke Luxury Shirts: High-end bespoke shirts with hand-stitched details for customers wanting the finest classic tailoring.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels2 records
Shirtfit product offering
Product offeringCore offering
Shirtfit is a Canadian custom shirt manufacturer producing ready-to-wear men's and women's shirts, sleepwear, made-to-measure custom shirts, and bespoke luxury shirts for individual consumers. For business customers, Shirtfit operates a private label/OEM program that manages product development through delivery of retail-ready shirts under retailers' own brands. All garments are crafted at its Concord, Ontario facility, with a 10-point measurement system enabling posture and shoulder-slope compensated fit.
Product overview
Shirtfit is a Canadian shirt manufacturer offering a portfolio of products organized around two main lines: (1) Consumer-facing products including Men's Ready To Wear, Women's Ready To Wear, and Sleepwear as core ready-to-wear offerings, alongside their premium custom shirt services—Made to Measure (custom fitted shirts using a 10-point measurement system) and Bespoke (luxury shirts with hand-stitched details); and (2) B2B Private Label manufacturing services for retail partners seeking custom branded merchandise. The company positions its expertise in fine tailoring combined with modern technology as the unifying theme across all products.
Differentiator
Problem solved
Functional benefit
Products and services
- Men's Ready To Wear Pre-made men's dress shirts manufactured in Canada and sold directly to consumers and through retail partners as part of Shirtfit's core ready-to-wear offering.
- Women's Ready To Wear Pre-made women's shirts and tops manufactured in Canada, complementing the men's ready-to-wear collection and sold through retail partners and to individual consumers.
- Sleepwear Sleepwear garments for men and women, offered as part of Shirtfit's ready-to-wear product line and manufactured in Canada.
- Made to Measure Custom-crafted made-to-measure shirts built using Shirtfit's 10-point measurement system that captures neck, chest, yoke, sleeve length, waist, seat, and additional dimensions and compensates for posture and shoulder slope variations. Orders placed via fax, email, or online order form with a four-week production turnaround.
- Bespoke High-end bespoke shirts featuring hand-stitched details for customers seeking the finest in classic tailoring, with comprehensive customization across collars, cuffs, pockets, monograms, and fit.
- Private Label Manufacturing B2B private label/OEM shirt manufacturing service in which Shirtfit manages the full product development lifecycle—from design through craftsmanship to delivery of retail-ready merchandise—for menswear retailers selling shirts under their own brands.
Companies that use Shirtfit
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Shirtfit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Shirtfit partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Retail PartnerscoreShirtfit works closely with many retailers to manage product development and deliver retail-ready merchandise that aligns with the brand values of partnership companies. The company positions its craftsmanship and attention to detail as making them a leading option for quality private label manufacturing.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Shirtfit competitors and assessment
Company assessmentDirect peers
- Eton Shirts: Premium Swedish dress shirt manufacturer with global wholesale distribution and a strong reputation for craftsmanship. Directly comparable to Shirtfit as a shirt-specialist manufacturer selling through retailers and own channels.
- T.M.Lewin: UK heritage shirt specialist offering dress shirts and formalwear through retail, wholesale, and online channels. Comparable to Shirtfit's shirt-first category focus and multi-channel menswear retail relationships.
- Proper Cloth: Online custom and made-to-measure dress shirt brand using detailed measurement profiles. Closely comparable to Shirtfit's made-to-measure line in product, customization depth, and direct-to-consumer go-to-market.
- Alton Lane: US-based custom menswear company offering made-to-measure shirts and suits through showrooms and digital channels. Comparable to Shirtfit in custom shirting focus and premium positioning targeting fit-conscious consumers.
- Indochino: Canadian-based made-to-measure menswear company selling custom suits and dress shirts online and through showrooms. Directly comparable to Shirtfit in custom-fit shirting, Canadian origin, and consumer-direct plus wholesale distribution.
- Charles Tyrwhitt: British multi-channel menswear specialist best known for dress shirts with strong made-to-measure and retail operations. Comparable to Shirtfit in shirt category focus, fit-driven value proposition, and multi-channel distribution.
Emerging players
- Original Stitch: Online custom dress shirt brand offering made-to-measure and casual shirt options. Comparable to Shirtfit's made-to-measure line as a digital-first custom shirt competitor targeting a similar fit-conscious consumer segment.
- Blank Label: US online made-to-measure dress shirt brand with a digital-first customizer experience. Comparable to Shirtfit in custom-fit shirt focus, with a more digitally native operating model targeting a similar consumer.
Broad incumbents
- Brooks Brothers: Iconic American menswear brand and historic dress shirt maker with broad retail and wholesale presence. Comparable to Shirtfit as a premium menswear incumbent whose private-label and brand partnerships set benchmark expectations in the category.
- PVH Corp. Global apparel conglomerate owning Calvin Klein and Tommy Hilfiger with extensive North American menswear and dress shirt programs. Comparable to Shirtfit as a scale menswear operator whose private-label sourcing decisions shape the broader category landscape.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Shirtfit social profiles
Digital presenceShirtfit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shirtfit leadership team
Management profileNumber of profiles
Profiles1 record
Shirtfit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shirtfit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shirtfit
What does Shirtfit do?
Shirtfit is a Canadian custom shirt manufacturer producing ready-to-wear men's and women's shirts, sleepwear, made-to-measure custom shirts, and bespoke luxury shirts for individual consumers. For business customers, Shirtfit operates a private label/OEM program that manages product development through delivery of retail-ready shirts under retailers' own brands. All garments are crafted at its Concord, Ontario facility, with a 10-point measurement system enabling posture and shoulder-slope compensated fit.
Is Shirtfit a public or private company?
Shirtfit is a private company. It is classified as family owned and is currently operating.
When was Shirtfit founded?
Shirtfit was founded in 1999. It employs 11 to 50 people.
Where is Shirtfit based?
Shirtfit is headquartered in Concord, Canada, in the North America region.
How does Shirtfit make money?
Four revenue lines are on record. Private Label Manufacturing is the primary driver. The others are made-to-Measure Custom Shirts, ready-to-Wear Shirts and bespoke Luxury Shirts.
Who are Shirtfit's main competitors?
Direct peers on record are Eton Shirts, T.M.Lewin, Proper Cloth, Alton Lane, Indochino and Charles Tyrwhitt. Emerging players are Original Stitch and Blank Label. Broad incumbents are Brooks Brothers and PVH Corp..
Does Shirtfit have an API?
No public API is recorded for Shirtfit.
What industry is Shirtfit in?
Shirtfit's product category is Custom Shirt Manufacturing. Its primary akta.pro industry code is IMAOAEAE, Tops & Shirts Cut & Sew (T-Shirts/Shirts/Blouses). Its NAICS code is 315 and its SIC code is 2320.